Friday, December 16, 2011

Diane by Diane von Furstenberg: fragrance review

The masstige in mainstream fragrances by famous designers these days is such that expectations have hit an all-time rock bottom: Rarely does a perfume enthusiast come upon a fragrance that defies both the lowered budget and the detrimental focus group admonishments for the lowest common denominator invariably resulting in dull, lackluster compositions with as much excitement as watching paint dry  (See Chanel's No.19 Eau Poudré; or even worse Chance Eau Tendre, which might be shampoo for all you know. Also Yves Saint Laurent's technically-challenged Belle d'Opium).

My friend Gaia, the Non Blonde summed it up well: "the perfume, Diane, is a mass-market/designer perfume. It's created to appeal to first and foremost to the non fragonerd crowd, to sell by the bucket and end up heavily discounted on every online retailer website. Rarely the stuff dreams are made of."
Nevertheless, on some occasions perfumers working in the mainstream do manage to create something quite good (see Elie Saab Le Parfum, Baiser Volé by Cartier, Prada Candy perfume or Love,Chloé) or even go above and beyond the call of duty (see the stupendously wonderful Bottega Veneta Eau de Parfum, though to be fair this one had probably as much attention to detail given to as an art restoration on a Vermeer); to mention only 2011 releases.

Diane by Diane von Furstenberg is rather in the former category; it lacks that above and beyond element to make it into the great ones, but this shouldn't deter you from sampling or receiving as a Christmas gift with relative pleasure. It's easy to expect something as intensely feminine in a devil-may-care attitude that maps its own trajectory as its famous designer stood for: the von Furstenberg wrap dresses especially are the epitome of "smart woman on the go who hasn't forgotten her pudenda at home".  This is not quite it, but it's not totally traitorous either.

For Diane the fragrance perfumer Aurelien Guichard created an old-school feminine violet composition that goes for a very long-lasting clean and woody ambience, reminiscent of retro bath products; not quite as spectacular as Furstenberg's fashions, you might say. But brownie points for not going for the easy route of too sweet, too fruity (thankfully Diane doesn't like fruity fragrances), too air-headed, too fleeting... Diane is a real fragrance, ladylike, to be best appreciated probably by the high-street consumer who has not totally lost the concept of what perfume is: a manufactured, non photorealistic impression of something in the artist's mind (that something usually is your dessert spilled on your favourite dress these days, so hallelujah for this small favour in Diane).

Additionally, violet scents are becoming trendy again, after their first resurgence when niche perfumery first erupted into the scene a decade ago. It probably signals a mini comeback of class and restraint, after the atrocities of bosom-spilling & visible thongs over one's jeans fashions. Witness Tom Ford's Violet Blonde (chosen to be distributed in the mainstream line rather than the Tom Ford Privé one), or Love, Chloé, both this very season's releases. Hardly tramp stuff.
In Diane Eau de Parfum especially the treatment of ionones (these are the molecules that give that violet, retro scent) via a clean incense note of great dryness deducts the usually candied take that the note takes and thus, instead of intense "powdery", the formula is twisted on its axis to go for a "soapy scent".  The woodiness, provided by that fractionalized patchouli that makes the rounds in hundreds of modern releases, is well tempered, pleasant, even with a hint to chypré coolness. I also detect clean musks radiating from the blotter and sticking on the skin with their tenacious tentacles.
Likable and very wearable, just not remarkable enough. Decent, non air-headed bottle.

Notes for Diane by Diane von Furstenberg: frangipani, violet, patchouli, myrrh, and musk.

Diane by Diane von Furstenberg ($85 for 50ml/1.7 oz of eau de parfum, there is also an eau de toilette version which is lighter & "simpler" in texture) is available at Sephora (online too)

Pic: Princess Diane von Furstenberg and writter Alain Elkann photographed by Helmut Newton

Top 10 Most-read Fragrance & Flavor Stories of 2011

P&F magazine (Perfumer & Flavorist magazine) has a neat list of the top 10 most-read stories on the subject, ranked by unique page views, providing a picture of what the industry read and took an interest to this year. Follow the links to read the articles on P&F.
  1. Kerry In Talks to Acquire Cargill Flavor Systems 
  2. Firmenich Inaugurates New Grasse Naturals Facility
  3. Flavorists Featured on 60 Minutes
  4. Takasago Purchases Brazilian F&F Facility
  5. Cavallier to Become In-house Louis Vuitton Perfumer
  6. Frutarom Acquires Aromco
  7. Wild Acquires Assets from A.M. Todd
  8. IFF Teams with Evolva
  9. IFF to Expand Flavor Encapsulation Program in UK
  10. Symrise Expands in Singapore

Thursday, December 15, 2011

Best-selling Fragrances for Men for 2011 (USA)

These top grossing perfume lists are always interesting to note down and ponder on their siginifance in terms of cultural approach and evolving tastes. It's in fact what many of our readers use as a gauge on what to consider as a "safe" gift or a compass in the vast world of trend-setting. So which masculine scents made it this year?

"The five best-selling men's fragrances between January and October of this year [2011] were: Giorgio Armani's Acqua di Gio Pour Homme (in the No.1 spot), Chanel's Bleu de Chanel, Gucci Guilty Pour Homme, Armani Code and Dolce&Gabbana's Light Blue Pour Homme, according to NPD [an American market research company].
What do all of these fragrances have in common - besides abundant references to the colour blue and things aquatic? They all have scent profiles grounded in a combination of wood (including but not limited to forests full of cedar, sandalwood, juniper, oak moss and musk wood) and spice (practically an entire rack of Sichuan pepper, ginger, bergamot, coriander and pink peppercorns)."

Read the entire article on this link on smh.com.au reptinted from the LA Times

Related reading on Perfume Shrine: Top 10 Best-selling Masculine Fragrances in France  , Past ascribed gender: Best masculine fragrances for women, best feminine fragrances for men

Parfums MDCI Ambre TopKapi: fragrance review

More of a straight fresh masculine than a languid unisex, more of an hesperidic-rich mock-amber than the stupendous orientalia of the brick & mortar of the real TopKapi palace, Ambre TopKapi, the first masculine fragrance by niche perfumery Parfums MDCI is a puzzling case of onomatopoeia.The fragrance "sounds" like an expletive in a foreign language.

Perfumer Pierre Bourdon is at least as famous as Ernest Beaux for super-dosaging an ingredient with a very distinctive odour profile in a best-selling fragrance: For Beaux it was the chain of aliphatic aldehydes in Chanel No.5, for Bourdon it was dihydromyrcenol in Cool Water. It seems like Bourdon has made a habit of this: Ambre TopKapi, although classified as a woody-spicy, is suffused with the cool citrusy aluminum blade that is dihydromyrcenol; boosting the freshness of the citrus notes (which veer more into pineapple fruitiness than the classic Eau de Cologne bergamot ambience of old) and incising the spiciness of its heart (cinnamon, cardamom, nutmeg, ginger, basil, lavender and thyme, all essences with a bracing, stimulating quality). The fresh feel is one that resembles part shampoo remnants, part chlorine-mopped counters, part woody cologne for men and it's this atmosphere that characterises the duration of the fragrance on skin; oscillating between dusty cool and sweetish, never really giving a straight-shooting answer.

Not much warmth or languor is to be met in the drydown and it's interesting to see that the fragrance doesn't really last as I expected, despite the presence of heavyweights listed in the official notes (musk, vanilla, sandalwood, oakmoss). The problem with Ambre TopKapi coming out in 2003 out of a niche line is that in a market full with clones of Cool Water it ends up smelling generic, even though it's masterfully blended and retains the same coherent character from start to finish.

Notes for MCDI Ambre Topkapi:
Bergamot, grapefruit, pineapple, melon, cinnamon, cardamom, nutmeg, ginger, basil, thyme, lavender, oak moss, vetiver, sandalwood, rosewood, leather, Darjeeling tea, amber, musk, vanilla, jasmine and violet.

Ambre TopKapi retails for 250$ for 60ml and the price can rise to 610$ for the bust edition (same fragrance, same size, with a Roman bust on the cap made of Limoges porcelain)

Related reading on PerfumeShrine: Parfums MDCI Peche Cardinal, Masculine fragrance reviews

Wednesday, December 14, 2011

The winner of the draw...

...for the Tauer bottle of your choice is Mireille. Congratulations! Please email me (using the Contact email on top of page) with your shipping data mentioning in the title "PerfumeShrine Tauer draw" and the scent of your choice, so your prize can be in the mail soon.

Thanks everyone for the enthusiastic participation, rest assured your comment wasn't wasted as I plan to include a shout-out to all of you later on (surprise!), and till the next one!

Tuesday, December 13, 2011

Smelling Babies and Teenagers

'I inhaled deeply. “Ummm, baby!” I exclaimed
“What did you expect her to smell like? Dog?” asked my teenage son.
I gave him a stink eye.
“Babies smell good. You used to smell good when you were a baby,” I retorted.
“I still smell good,” he argued.
“No, now you smell like boy. Teenage boy. It’s a combination of dirty socks and too much body spray. That smell is only appealing to teenage girls and video game manufacturers.”

At last. A wittily written article on experiencing scent, drawing on the singularly pleasurable sniffing experience of smelling that sweet, clean, cozy baby smell...and contrasting it with how teenagers grow up to smell.
You can read the whole (hilarious and so true) thing on this link. 

Monday, December 12, 2011

Christmas Giveaway: Win a Free Perfume Bottle of your Choice fromTauer Perfumes!

We have a glorious giveaway today on Perfume Shrine, courtesy of niche perfumer Andy Tauer and his Advent calendar project he conducts every year.

The prize for the winner: A full, new perfume bottle at the choice of the winner! The winner can select from ANY fragrance (read reviews of White, Verdant, Auburn, of Zeta, of Une Rose Vermeille & Eau d'Epices, of Carillon pour un AngeUne Rose Chypree, Orange Star, Incense Rose, L'Air du desert marocain, Incense Extreme, Reverie au Jardin, Vetiver Dance) that Tauer sells on tauerperfumes.com OR a bottle of Miriam, the Tableau de Parfums scent, OR the Cologne du Maghreb.
What to do: All you need to do is comment on this post, telling us: What was your best scented discovery of 2011? What was your worst perfume experience of 2011?
Conditions: Draw is open till to everyone from all over the world till Wednesday 14th, 8am. . Draw is now closed, thanks for entering! The prize is shipped directly to the winner by Tauer perfumes.
I will announce the winner sometime tomorrow, stay tuned and check these pages again.

 Best of luck to everyone!!

Robert Pattinson's of Twilight Saga Favourite Fragrance

In this endless roller-coaster of what celebrities do and what they like, when said celebrities are not issuing a fragrance themselves, we're busy asking what perfume celebrities are wearing. In the case of Robert Pattinson, notably Edward in the Twilight films series, the question isn't exactly a simple one.



Reportedly the rising Brit star has a thing for the artistically crafted Serge Lutens line of fragrances with the conceptual rationale behind it. He rotates between them, taking care to completely empty one bottle of cologne before buing the next one. I guess he's a serial monogamist so to speak, in what regards perfume choice at least.

Perfumer Francis Kurkdjian on Video: A Nose for Scents



Thanks to sillage/pol for bringing this to my attention

Sunday, December 11, 2011

Stella McCartney L.I.L.Y: new fragrance

"It comes from my dad's nickname for my mum: 'Linda I love you,'" explained designer Stella McCartney of her forthcoming scent, dubbed L.I.L.Y., according to WWD. But there's more to the christening; rather more prosaicaly, the perfume's name also pays tribute to lily of the valley (and not lily), a favourite blossom of Stella's mother, Linda McCartney.
The floral fragrance however is set to display an earthier, almost masculine side to with truffle extract at the top and oak moss at the base. On the composition Stella McCartney says: "You can't grow moss — you can't plant it unless it wants to grow. I find that quite sexy and sinister, to contrast with the lily of the valley."



The bottle of the fragrance is steeped in nostalgia as well, apparently: English cut crystal being a nod to the vases and glassware found in the country home Stella grew up in. The crustal part is encased into a metallic base for a modern edge.
The new L.I.L.Y fragrance by Stella McCartney, coupled with ancillary products (shower gel and body lotion) will debut in the UK in late January and internationally in March 2012.

Friday, December 9, 2011

Mona di Orio: 1969-2011

I can't describe the feeling I got upon hearing the perfumer Mona di Orio has just died. Totally unexpected! Her untimely passing at the young age of 42 came about during or after surgery, according to reportage.
My deepest condolences to her family and friends and deep sympathies to all perfumistadom mourning for such a young loss.
The best way she can go on living is on our skin, by wearing her perfumes; like my beloved Mona di Orio Carnation, her Nuit Noire, her Nombres d'Or Musc.



Born in 1969 in Annecy, France, of an Italian father and a Spanish mother, Mona was famously a protégée of legendary perfumer Edmond Roudnitska. She went on from there to form her own brand in 2004, Mona di Orio parfums.

The official Facebook page and her partner Jeroen Oude Sogtoen state: "Today, completely unexpected and leaving us in great sorrow, our great inspirer, friend, colleague and name giver to her great loves, her beautifull parfum creations, MONA DI ORIO has passed away.
We are shocked and deeply saddened and speechless but will still help realize her dreams.
Team Mona di Orio Parfums"

Read older interviews with Mona di Orio on Osmoz and at The Perfume Magazine.

Guerlain Cuir de Russie: fragrance review of a rare vintage

The Russian Leather theme (termed Cuir de Russie due to the invasion of the Francophones into the Russian diplomacy) was very popular at the end of the 19th century. (Refer to our article Cuir de Russie vs. Peau d'Espagne for history and differences between leather themes). Tanning de facto involved less than pleasant smells and tradition in many countries was to further aromatize the end product with fragrant essences to hide the manufacturing process off notes: In Italy they used frangipani (hence gants frangipani), in Spain camphor and ambergris, in France orange blossom, violet, iris and musk were the usual essences prefered. Legend has it that Cuir de Russie as a scentscape was randomly born when a Cossack warrior, galloping across the endless Russian steppe, came up with ‘the idea of rubbing his leather boots with birch bark in order to waterproof them’. Russians tanned their leathers with willows and poplars, as these are common species in the vast steppes. The finishing off involved birch bark oil, which when "cooked" in large pans over an open fire gives a very distinctive odour profile. This is roughly what we have come to describe as "Russian Leather" in perfumery.

This commonplace, rural idea gave rise to perfumes termed Cuir de Russie indeed by L.T Piver, Vonna, Godet, Figuenet, even 4711 or the Russian Leather by Davlin (but forget about Caron's famous Tabac Blond: that one was conceptually different), to results that would capture the imagination of perfumers for the better part of the early 20th century. The most popular and well-known incarnation is undoubtedly Chanel's Cuir de Russie (1924), but Guerlain took the idea and flew with it almost exactly 50 years prior to Coco (in 1875), producing one of the first documented Cuir de Russie fragrance types.

Chanel was inspired by the popularity of Les Ballets Russes in the 1920s and her affair with Russian Grand Duke Dimitri Pavlovich; Guerlain and their perfumer Aimé Guerlain by the military grandeur of all the Russias. At the 1870s Russia was in a pre-revolutionary turmoil, its population booming beyond any expectation (its peasants comprising four fifths of that sum), its military always feared whenever they intervened southerner of their Azov and Don border. Tolstoy was writing Anna Karenina (and publishing in instalments in The Russian Messenger) and War and Peace; both significantly involving military men in the plot. If the French had learned one thing through the recent Franco-Prussian War it was the necessity of building a modern army. Military themes were into the back of people's minds throughout Europe. And, irony of ironies, while the rest of Europe was paying attention to the much needed modernisation proceedings in Imperial Russia, the emerging clan of the Slavophiles was hard at thought on how to return to a simple peasant life!

With this historical  flashback in my mind, I was lucky enough to get some  of the preciously rare old Guerlain perfume through the dedication of an Austrian collector and the fragrance seems to me as the spermatic idea of the leathery backdrop to the quinolines of Guerlain's most classic scent, Shalimar. In fact what I smell is like a cross between Cuir de Russie by Chanel (elegant floralcy upon leather backdrop) and Jicky or Shalimar's drydown (smooth, suede-like, tactile feel, a little smoky).
Even though Cuir de Russie by Guerlain is initially properly bitterish with what seems like herbs, galbanum and oakmoss, with a smoky aspect and not too much tar, the progression veers into a much more supple finish superbly poised between masculine and feminine. The opening notes are folded into the spicy (like carnations), leathery, bitter-almonds facets of styrax resin ~and maybe a hint of the sweetness of Peru balsam as well.
The heart is fanned on jasmine (boosted and "opened" by animalic civet, possibly) and the intermingling with leather is delicious and lush: what I see through Guerlain's Cuir de Russie are purple suede gloves gathering Indian blossoms in the cool evening breeze; a warm wrap upon naked shoulders brushing off long, chandelier earrings while sitting at the dacha; the feel of a firm gloved caress rather than the crack of a military whip...


Visit Mr.Guerlain for great photos of Guerlain bottles
Painting On the Turf by Russian painter Ilya Repin

Thursday, December 8, 2011

Frederic Malle On Perfume Making: new perfume book & new fragrances to look forward to

Frédéric Malle’s just presented his first book, On Perfume Making, to an enthusiastic reception at Barneys on Dec.6th, hosted by Uma Thurman and Arpad Busson. The publication recalls the inception of each of Malle’s 18 cult-favorite collaborations alongside original illustrations from Greek artist  Konstantin Kakanias who was so excited to be working with Malle (making an exception to his own projects) that he said "it's like working with the new Guerlain!" The beautiful, individualistic illustrations by Kakanias (who gave us cult status whimsical Mrs.Tependris) give a completely new dimension to the tome, as you can see below.


On Perfume Making by F.Malle focuses on how the work in his niche perfumery is organized, relying on the triple axis of rigorous selection process, working with the best perfumers around and allowing time, money & freedom to the full to each of the projects.

Among the attendants to the Barneys presentation of the book were several who sang his praises, notably actress Uma Thurman herself (citing his strive for integrity in fragrance) and the designer Carolina Herrera, who singled out Carnal Flower as her favorite in the line.

The new book is due for an official launch in March 2012, published by Angelika Books.There will be three languages editions, so far: French, English, and German.

Malle is also releasing three new scented candles in his Editions line, composed by Bruno Jovanovic, while he is working on another new perfume with Dominique Ropion and one more fragrance, to be launched, by Sophia Grojsman. The fragrance he's developing with D.Ropion is a floral, on which Malle clarifies: “The key is to create a fragrance that has sex appeal and that seems to come out of your pores,” “It is not just musk.” [quote source]

Stay tuned for more news!


Illustration by Konstantin Kakanias for Angéliques sous la Pluie

photos via style.com

Wednesday, December 7, 2011

Elie Saab Le Parfum: fragrance review

It's hard to pronounce judgement on something that intrisically draws you in, yet you find that it repeats motifs known from a previous incarnation losing points for originality in the process.  
Elie Saab Le Parfum, though no match for the glorious haute-couture gowns that are the stuff of dreams, is nevertheless a very alluring, beautiful floral with honeyed notes, standing proudly in the mainstream market, intending not to leave anyone displeased. The fact that acclaimed perfumer Francis Kurkdjian pulls another well-known trick from his elegant sleeve is of secondary importance for our purposes, questioning structure and innovation vs appeal and end result as we are; consumers go for the latter, critics for the former.

Francis Kurkdjian places a small facet of his beloved zafting, retro roses (Rose Barbare, Lady Vengeance, Enlevement au Serail, Ferre Rose) in a composition that is all about the white flowers: jasmine and in a more abstract, fleeting way orange blossom (similar to that reserved for Fleur du Mâle, Narciso for Her ). Smelling Elie Saab Le Parfum in the middle of winter is like a ray of longed for sunshine, summer evening romance and late afternoon trysts spent on white linen sheets on the hush in rooms bursting with flower bouquets.
It's elegant, lush, quite sweet after the initial orange blossom/neroli "cologne" top note dissipates (and sweeter on skin than on clothes or blotter) with a posh impression that radiates for miles with the discernible headiness of jasmine; a not really indolic jasmine, nor particularly candied, but lush, creamy and sensual all the same. Elie Saab is a fragrance to be noticed and to be noticed in, smelling expensive, especially for a mainstream release, which also lasts quite well. The woodiness is mingled as an austere, cleaned up layer that lingers on skin similarly to woody floral musks fragrances (Narciso and its ilk; the clean patchouli, non powdery rose & honeyed warmth accord is repeated down pat).
Kurkdjian takes segments out of his collective opus and re-arranges it like a talented maestro playing a biz potpouri of his greatest hits. Can't blame him; it works.

The first fragrance from the Lebanese haute couture designer is simply called Le Parfum and the composition allegedly took 279 trial versions, resulting in a very femme fragrance, very floral, lightly woody. Those who like Marc Jacobs Blush in theory for the modern take on white flowers, but always wanted more oomph out of it, might find here their ideal rendition. Those who love the lushness yet contemporary feel of Kurkdjian's own label Absolue pour le Soir but wince at the price tag, could find in Elie Saab a more budget-friendly choice. Last but not least, those who lamented the demise of perhaps the single worthwhile Armani perfume, Sensi, are advised to seek out Le Parfum as something in the same ballpark; immediately appealing, non fussy, instant prettifier.

Men are almost certain to find this too feminine for their tastes, though the adventurous can always try.

Notes for Elie Saab Le Parfum: orange blossom, jasmine (including Grandiflorum and Sambac), cedar, patchouli and rose honey accord.

The simple glass bottle, heavy and pleasingly solid, was designed by Syvie de France. The campaign features the famous model Anja Rubik. Le Parfum is available in 30ml/1oz, 50ml/1.7oz and 90ml/3oz of  Eau de Parfum concentration with ancilary products to match (perfumed deodorant, body lotion, body cream and shower gel). Available at major department stores.

Painting Spring by Greek painter Georgios Jacobidis.

Tuesday, December 6, 2011

"I would prefer body odor over particular scents. At least body odor does not spread."

Sarah J.Dreisinger, an associate with a Manhattan law firm, doesn't mince her words, when voicing her displeasure with fragrance wearing by her fellow New Yorkers in the  New York Times Complaint Box rant page. The title ("Overperfumed") says it all, and the reader early on admits "I have never liked perfume", which should give us the proper focus on which to interpret her views,
but reading through the text, I realize some interesting things about what obviously annoys the author so much and they kinda make sense in a way:
1) the perception of personal fragrances as a "manufactured substance someone else has deemed desirable"
2) the bad interpretation of natural smells by low quality scented products ("a manufacturer's idea of gardenia or lilac")
3) the intermingling of fragrance with outdoors scents ("it lingers as I step outside, interfering with the city's seasonal scents") or the confusing collision between fragrances themselves ("when Warm Summer Breeze and Vanilla Bean are sitting next to each other")
4) the environmental health concern at the back of one's mind
5) the purposeful use of perfume to cover up bad smells (such as smoke or soiled clothing) resulting in something less than pleasant
6) the state of the fragrance industry, issuing hundreds of celebrity scents
7) the very idea of perfume as a vanity project

Well, Sarah, we couldn't agree more on points 2,5 and 6 (and we have been pressing from these very pages for more quality, more innovation, more originality and lyricism in fragrances produced). We have complained about the perfume industry all too recently. And really, whether you realize it or not, there is nothing non manufactured in all the scents in the city-scape; from the garbage from manufactured foodstuff (yes!) to the barbecues (it's not nature's way to barbecue food by itself) to smelling smoke of marijuana (another manufactured product, I bet) and the "subway mélange" (I rest my case).
Plus, the environment is much more aggravated by functional products with artificial smells, as attested by university studies. Perfume is only the drop in the proverbial ocean. And it's all right not liking it. It's an opinion and as such valid, we respect that.
But we have to disagree on body odor being preferable. Obviously you haven't sit in a closed-up space with someone who hasn't washed for days on end. Have you?

On to the readers, what do YOU think? Is body odor preferable over fragrance? Do you object to the idea of scents intermingling? Does something bother you in the scentscape you live in?

Monday, December 5, 2011

The new YSL Opium advertisement with Emily Blunt has landed

Emily Blunt in a tux worn directly on flesh (very YSL), the leopard, the Lacrimosa from Mozart's Requiem in the background, the giga cocktail ring...I rather like it all in the new commercial for the iconic Opium perfume by Yves Saint Laurent.
The only bad thing is Opium itself has deteriorated as a fragrance due to reformulation...

Karen Khoury: Perfume Inspirations for Estee Lauder & Tom Ford

"I love fragrance and I have lots of ideas. I can be inspired by a piece of art. For example, Pleasures was inspired by Georgia O'Keefe's paintings and Beyond Paradise by a painting I found in a gallery in the old section of Paris. I have fragrances inspired by travels. Fifteen years ago when I made my first trip to Turkey, I was enamoured by the spice market.

I brought some home and had them analysed and put into fragrances and in Morocco I became obsessed with the smell of thya wood and the beautiful bowls they carved out of it.
I took the pieces home and we recreated Bois Marocain for Tom Ford.

And I find women incredibly inspiring. I think women in different cultures share common threads, but the way in which they are expressed is influenced by the culture. It's so fascinating. When I start to understand that I see certain notes, certain ideas in my mind.".

Thus reminisces Karen Khoury, creative director for 27 year and Senior Vice President at the Lauder Companies Inc, responsible for the creation of numerous best-sellers in her career from Calvin Klein to Lauder to you name it.

photo of citruses & lilac flowers by Meg Smith & Associates via Laurie Arons

Friday, December 2, 2011

Aftelier Secret Garden: fragrance review

The velvet feel of rose, the sweet nectar of jasmine, the tartness of raspberry...the human presence, felt subtly like the paws of furry animals trailing amongst the fallen leaves of an unattended garden...feelings, memories, awakenings, scattered; brought back like the rays of spring sun after a long, torturous winter. The endless repetition of the cycle of life just a snapsnot in the all too ephemeral space of childhood. This is what The Secret Garden stands for.

Secret Garden the perfume is named after the homonymous 1910 novel by Frances Hodgson Burnett. In it a young girl blossoms herself, after discovering a barren secret garden and bringing it back to life.This coming of age story and the metamorphosis of a sour, unaffactionate brat into an empathetic human being. The garden motif serves as the symbol of living things being spiritual healers. And how could this not be, as all natural perfumery, as represented by Aftelier, focuses exactly on the life force of essences derived from outdoors.

All naturals guru perfumer Mandy Aftel used two truly precious ingredients into the formula of Secret Garden, much like has been her practice in her opus, exploring the length and the breadth of the natural world. These two natural animalic essences are all but vanished from modern perfumery (except for very, very specific and far between cases): a batch of old civet, which she bought from a retired perfumer, and castoreum tinctured from the beaver. These bring out the warmth, the candied aspect of the floral notes, opening them up, citrusy honeyed backdrops of newly-discovered joy, a glimpse into a new world full of colour, of aroma, of pleasure. Jasmine and rose are the chief magicians, mingled into a duality that represents the heroine's, Mary Lennox's, past and present: jasmine sambac ~humid, narcotic, languorous, candied~ for India; rose ~satin-like, sentimental, feminine~ for Enland. The floral notes take more than a supporting role in this typically floriental composition, a classic aimed at everyone who loves perfume, boosting the generosity of the heart; hesperidic and seemingly spicy up top, vibrating with passion on the underside. The underlying sweetness is akin to opening up yourself to the wonder that is life.

Notes for Aftelier Secret Garden:
top: bergamot, bois de rose, Geraniol, blood orange
middle: jasmine sambac, raspberry (compounded isolate), Turkish rose, blue lotus
base: civet, castoreum, vanilla, deertongue*, benzoin, aged patchouli

*NOT an animal ingredient

The lasting power is quite good for an all naturals scent, no complaints there. 

Aftelier's Secret Garden is available in a 1/4 oz. bottle ($150), a 30 ml Eau de Parfum spray ($150), a 2 ml Mini bottle ($45), and a sample size ($6).
Available directly from www.aftelier.com



Painting by Marc Chagall, The Three Candles

Thursday, December 1, 2011

Tommi Sooni Tarantella: fragrance review

Australian niche perfume house Tommi Sooni can be proud of one thing among many others: They don't charge premium prices for second-rate garbage. Tarantella, their first entry into the game of niche perfumery back in 2008, is a robust, confident and sparkling old-school aldehydic chypre fragrance which delights both the senses and the intellect with its grace and delicately soapy radiance. The wisdom (but also the faith!) lies in positioning their scent correctly; Tarantella, like all their fragrances, is aimed at the 25+ age group. And lo and behold, my dear readers, what makes a fragrance company insightful!

Yes, obviously this is no scent for contemporary teenagers who are totally alienated from the smell of proper perfume (proper soap too, come to think of it, everything is so tutti-fruity in this My Little Cupcake culture!), but they have the guts to offer it to the young woman who is not over the hill; the young woman who longs to find something elegant, something polished,as  unique and as smart as herself; or perhaps the mature woman who wants a new fragrance that represents quality, but who doesn't want to get stuck in a rut, buying the same old, same old over and over again (especially since retro fragrances have for the most part being reformulated catastrophically).
Tarantella does not disappoint in any of those aspects and you will find yourself nodding your head with appreciation upon discovering this gem.

First and foremost I was entirely taken by the wonderful radiance of Tarantella, like bright early afternoon sunlight filtered through the coloured-glasspanes of a picturesque church in the South of Europe, which -much like the homonymous Sicilian dance- is ekphrastic and generous in spirit. The inspiration for the fragrance first came to the creators in a fragrant garden, filled with plants from Southern Italy indeed, in the atmospheric town of Avignon, France. "Encircled by a ring of bay laurel trees and brimming with exotic flora native to the Island of Sicily, this beautiful walled garden held the key to Tarantella eau de parfum."
Perfumer Brett Schlitter combined the bracing bitterish galbanum resin in the opening ~felt rising from the bottom of the formula, it being a tenacious grass resin ~ with shiny, soapy  aldehydes with citrusy facets; this combination instantly gives that retro elegance which we associate with such wonderful specimens of graceful femininity as Cache, Ivoire, Private Collection and Diorella.
The floral elements, rich and indefinable, truly blended into one delightful, subtly erotic chord, are ladylike with a hidden desire beneath the soapy veneer. The flower notes do not becom distinguishable, all the essences sing in unison like a choir; the perfume doesn't "break apart" as perfumers say on the blotter or skin, it has solid structure. The overall bittersweet character of the fragrance is luxurious and sensual, like bedroom eyes that close just for you, not everyone in the general vicinity. Inside the depths of the Tommi Sooni perfume, herbal (bay, patchouli) and subtly leathery elements smoothen the proceedings, flowing like a piano cadenza from agile hands, a sophisticated halo of sultry but intelligent chords, like Charlotte Rampling herself, the icon that inspired the perfumer of this modern delight. The lasting power and sillage are satisfactory, more than average.
In a sea of "me too" fragrances, Tommi Sooni's Tarantella is a beacon that says not all is lost and the future holds exciting discoveries to unearth as well.

Steven Broadhurst, creative director of Tommi Sooni, minces no words when he comments on the meh factor of so many recent releases:
"Mass marketing has proved to be less thoughtful about art in perfume but then again our expectations are generally lower when we visit a perfume counter in a department store or perfume discounter. This is not to say art in perfume cannot be found in a department store, it can but you need a strong spirit and determination to find it.
Today we find wonderful perfumes being created in unexpected corners of the world. This simply wasn't happening not too long ago. Noses in many cultures are reflecting their surroundings and expressing unique life experiences through perfume creation. This can only be a good thing as the perfume world expands into an ever shrinking global community."
[quote from Perfumism.com]

The logo on the Tommi Sooni bottle, a nude Etruscan- looking woman carrying a faceted diamond, was inspired by a vintage perfume box etching hailing from the 1920's and was reworked by Steven Broadhurst himself into the design which characterises his whole line. It's lovely!


Notes for Tommi Sooni Tarantella:
Aldehydes, galbanum, orange blossom, French marigold, Sicilian mandarin, Frangipani, muguet, jasmine, orris, Anatolian rose, bay laurel, clove, Patchouli, amber, leather, moss, sandalwood, intense musk

Available in 50ml/1.7oz Eau de Parfum concentration for 180$.

Still from the Woody Allen film Stardust Memories, with Charlotte Rampling.
In the interests of disclosure, I was sent a sample vial by the company.


Wednesday, November 30, 2011

Estee Lauder Wood Mystique: fragrance review

Estée Lauder does oud. The note du jour wasn't going to escape from the giant of American perfumery that is the Lauder Group and given that the company knows how to make appealing, polished and tenacious fragrances, Wood Mystique on the surface looks like an adequate entry to the portfolio, but it's rather predictable and lackluster, exactly because it fears to use that which is supposed to be the fueling power of its core: the complex, medicinal and nutty aroma of agarwood/oud. This wouldn't be entirely significant, had it not been advertised as an entry aimed at the Middle Eastern market, by the accounts of which it seems that market has been entirely corrupted by Western blandness. I think not, but if one didn't know any better, they'd think otherwise.

In fact, Wood Mystique is in the mold of previous Lauder launch Sensuous (with less patchouli and much more pronounced flowers) and the bland Belle d'Opium, thanks to the spice-florals axis that is highlighted just like in the YSL entry.

"Wood Mystique is not just our first fragrance influenced by the Middle East. It is also our first unisex perfume. And it is for the first time that I've worked so closely with the local marketing team in the creation of a perfume — to understand the culture and history of the region and the taste of the consumer. [...] The history of fragrance usage in the Middle East being so rich … people know to appreciate the emotional value of it," says Karen Khoury [source], the Estée Lauder perfume art director, who is responsible for many best-selling fragrances.

Wood Mystique by Estée Lauder is an "oriental woody" fragrance, according to the company, that is inspired by the tradition of the East and this is immediately apparent, as it uses all the cliches we have come to expect of an Eastern-type (i.e. oriental) perfume. Polished, silky, if resembling previous releases rather too much (there's a passing segment of Black Orchid as well), it's fashioned in the successful mold of Sensuous with a more gender-neutral spin that would make it a masculine fpr men not afraid of roses or an individual feminine for women who love somber and warm fragrances.
It uses three kinds of rose that are extracted in different ways: rose infusion, rose distilled, and rose de mai absolute. This technique was opted to relay texture and add dimension.Added notes are pink pepper, which complement the rose, the spice naturally having rosy aspects.
Egyptian jasmine absolute, orris Morocco, ylang-ylang and mimosa from Provence absolute are also included, which in my opinion give an indefinable bouquet that is rather more feminine and would have some men complain about it. The spice-flowers accord seems more prominent than the woodiness, making me think that spicy floriental would be a more adequate categorisation than woody. The woody backdrop is infused with a raspberry note thanks to synthetic musks, and includes natural patchouli, extraction of cedarwood, with benzoin resin and agarwood/oudh.

The concentration is Eau de Parfum and the bottles circulate in the 100ml/3.4oz size.

Tuesday, November 29, 2011

All that's Wrong with Perfume Nowadays

I've given collective thanks, done my small bit with a good cause charity, plan to donate stuff at my local shelter too and you might feel I'm all spic & span and feeling sanctimonious, don't you. Well, I have had a huge rant rising up in me, crazy-bitchy stuff that you like, and waited just till the season of thanks was semi-over to spill it over these pages for your collective head-nodding (or not; read on to find out and feel free to agree or disagree in the comments).



I was aimlessly browsing at Sephora the other day. A precarious walk amidst beauty bombs, it seems. From left to right and top to bottom there were tantalizing promises of a "younger, thinner, prettier you" in the form of spunky beauty tricksters, sparkling baubles and mascaras that promise to vibrate from here to eternity. Even a beauty editor can be taunted into submission, there's so much stuff out there. The perfume aisles at Sephora are of course decked with all the newest, the plastic wrappers almost warm to the touch off the conveyor belt at some far away factory in some exotic locale. And the best-sellers, naturally. I wasn't expecting to find niche stuff. But -in my country at least- they used to carry plenty of the dependable "mainstays"; indeed they continue to carry Chanel No.19 in Eau de Parfum (a brisk seller locally by all accounts), Aliage and White Linen by Lauder and Miss Dior and the rest of the classic Diors. Right?
Well, no. Strike that latter part out (thank you LVMH).

Not only have Sephora boutiques ditched the classic Dior selection they carried (I used to find everything from Dolce Vita to classic Poison to Dune to Diorissimo effortlessly, alongside bestselling J'Adore and Hypnotic Poison), they displayed prominently a bow-style bottle with salmon juice bearing the name Miss Dior! A double take (you can see the eyesore by yourself at left) and a percursory sniff later, I'm convinced my worst instincts weren't wrong: This is Miss Dior Chérie re-incarnated as simply....Miss Dior. Forget about the classic that kickstarted the Dior fragrance line at 1947. Forget all the history, the accolades, the dedicated following, the definition of gardenia-chypre with animalic tendencies. Young ones are condemned to read about Miss Dior in the future and think of this vile, character-less conconction (because yes, even Miss Dior Chérie has been reformulated to blandness!). What the heck, LVMH? You don't take your originator and bury it six feet under. The confusion to the consumer who was lured by the myth of Miss Dior and then hooked on the slutty girliness of the sweet strawberry-patchouli scent of Miss Dior Chérie was a low trick enough (Exploiting the past to sell the present). Talk about pinkification...

Supposedly this weird bottle is a limited edition, as if the Miss Dior Chérie line isn't confusing enough. (The Ukrainian-sounding sales assistant told me that Sephora has dropped the classic MD perfume, of which she was fully aware, off their catalogue, but other stores still carry it). Supposedly the original is going to be sold as Miss Dior L'Original in several stores. But colour me sceptical: This is pretty much the summation of everything that's wrong with Parfums Dior: not an incompetence of the perfumers team, but bad marketing and positioning decisions that in their lust for more profit, more exposure, more easy sales, lose their core values; intergrity, originality, sticking to one's guns.

I know for a fact that the classic Miss Dior sells adequatelly. I also know for a fact that although teenagers are not the demographic aimed at (much as it was the debutante scent of yore), they are not averse to it when given a chance to blind test it; I have personally sprayed the scarf of an unknown teenager girl when asked what I'm using at the ladies' room and though she found the initial blast "heavy"  (notice the vocabulary confusion when trying to describe scent; she meant bitter mossy) she very much liked the effect left on her scarf and carefully noted down the name. But in the end it doesn't matter. Even if the classic Miss Dior didn't sell more than 5 bottles a year at each respective store, a specimen should always be on display because it represents HISTORY. How many of the upstarts can claim that?


To add insult to injury, I have Snooki releasing her own fragrance and on top of that pondificating on perfume for our sakes via quotes and interviews. Snooki, yes, the one from Jersey Shore (if you're European like me, you probably need to check out what the hell this is), about whom I had been bombarded with in press-releases and informercials (what she's using, what she likes, what's her peeing schedule, as if we give a darn), who's going on record saying she only likes sweet stuff: "I don't like anything strong that smells like old ladies. That's why I'm going for the sweet because old ladies don't smell sweet." [from her interesting interview on Allure, which thankfully reveals the girl doesn't know nil shit about fragrance anyway]
Excuse me while I dribble kiwi suryp & smear cupcakes all over myself (as if!) in order to be presentable to the world as the paragon of youthful and alluring. Not.
I mean: kiwi & cupcakes; can you think of a grosser combination of fragrances?

No offence to the girl and you've got to admire perseverance into "making it" in show business, especially when your talons are long enough to make accomplish all those required "moves" rather problematic (if you catch my drift), but how can anyone take style advice from this paragon of elegance and graceful style?
So, in order to have one's say in such matters you have to put down on older women; that always works. No one questions the sagacity of wanting to appear/feel younger, because, well, everybody wants to. Right?

There in a nutshell: two totally unrelated incidents, one gigantic cultural zit turning to a painful boil. Someone needs to lance it, once and for all.

Photo on top by Marilyn Minter. Pic of snooki via hollywoodlife.com

The winner of the draw...

...for the Lancome bottle is Dorothy IL. Congratulations and please email me using the contact with your shipping data, so as I have your prize in the mail for you soon (so you receive it in time for the holiday season).

Thanks everyone for the enthusiastic participation and till the next one.

Monday, November 28, 2011

Look Beautiful, Feel Beautiful: Charity for Perfume & Cosmetics

In this crazy world we live in, the chance to offer something with no strings attached is priceless. Maybe this cathartic feeling is rekindled during the holidays just because kindness is palpable in the air. (Don't worry, I have a huge rant for you to read tomorrow or the day next, though!). So when I was offered the opportunity to do just that, i.e. offer something off my stash for a good cause by Karla Sugar, I leaped at the chance. The great thing is, everyone can contribute meaningfully. Here's an opportunity to shop for a great cause: the BeautyBloggers.org annual charity auction. For the second year in a row, beauty bloggers and brands have joined forces for an online auction benefitting Doctors Without Borders, an organization that needs no introduction and which helps people in need all over the world.

Participants, which include established beauty bloggers and beauty & perfume companies, have donated a treasure trove of the best lotions, potions, perfumes, and gadgets. Donated items range from the hottest (new) items from this year’s holiday collections to hard-to-find exclusives and limited edition cult favorites. When the auction ends, winning bidders make their donations directly to Doctors Without Borders, through the site’s secure giving page. The items are posted directly by the sponsors at their own expense, be it beauty bloggers or companies, so every penny goes to charity. What can I say, I'm honoured to be part of this effort.

The auction is live now Monday, November 28th through Monday, December 12th. You can bookmark the items you're interested in, so as to filter the list and be right on target when the final time comes to bid, bid, bid!

My own submission involves a pristine, sealed in its cellophane bottle of vintage Dior Dune, fit to give as gift (only you'll want to keep it yourself!). As you know, all Dior perfumes have been reformulated (again) recently and the older the better. I have an identical bottle for my own use and the fragrance is as wonderful as ever. I described it thus: "Dune lies at that precarious border where fresh and warm merge. Never too sweet in its amber cuddle, never too sharp in its bracken feel of broom blooming — it's as soft as a whisper over the sand dunes, felt more than heard. A true classic in its original form."  If you want to remind yourself what Dune smells like in detail, please refer to my linked review.

NB. Registering on the BeautyBloggers site is required to place a bid in order to avoid spam-bots, but, other than that, it's completely free, no strings attached and your personal data (email, first and last name for shipping purposes) I'm assured by Karla Sugar herself are not to be shared in any way or form.

Thursday, November 24, 2011

Lancome Tresor Midnight Rose: Free Bottle Giveaway


It's the season of thanks and I have to thank you my readers, above all, for being so very loyal and so very inspiring for me during these years which have made the Shrine the success that it is and me richer in experiences and feelings.
So, without further ado, I have a full bottle of the newest Trésor Midnight Rose by Lancôme to give away to one lucky reader as a small token of gratitude.It's new and fit to be given as a gift.
All you need to do is post a comment on this post saying what you're thankful for yourself and you're eligible to enter the draw, which will remain open till November 27th midnight. No restriction on shipping destination.
Good luck!

Wednesday, November 23, 2011

Le Labo Vanille 44: fragrance review

To optically pair Vanille 44 by niche brand Le Labo with Luis Buñuel's Un Chien Andalou (1928) is a natural: The fragrance is illusory and surreal, like a razor slashing the eye ball that never actually happens. It's sexy too, in that perverted way of Buñuel's young novice about to take her vows led astray by her widowed uncle. How can a childhood aroma like vanilla do this stuff? Is there nothing sacred? Read on.

Vanille 44 weaves the cool, almost sour scent of frankincense (which naturally has citrus facets, therefore mixing well with bergamot and mandarin) into the tarry-smelling carapace of smoky woods, like gaiacwood. This tar-like inky note is due to pipol, a volatile component that smells of black smoky tea. But the treatment is diaphanous, complex veils of chiffon material rather than heavy damask, as one would have typically expected from an oriental fragrance based on this commonly thought of as aphrodisiac raw material, vanilla.

Le Labo's Vanille 44 is an atypical vanilla hidden beneath layers of other essences, veils of Salome, with a pronounced woody-musky trail (muscenone is a musk molecule) that would never have small children or those "too nice" co-workers with scrunchies on their hair atop bulky mohair sweaters to exclaim "you smell nice!". It's not that Vanille 44 doesn't smell nice, it's that it's not the instantly familiar sweet, cozy, foody vanilla these target groups are accustomed to. On the other hand, I don't know whether that super sophisticated group, who upturn their noses upon hearing your mother still likes Calvin Klein Eternity (which you faithfully buy for her every Christmas), would love it either. It's good stuff, created by one of the very best, perfumer Alberto Morillas (who has given us mega-hits from Kenzo Flower to Aqua di Gio for men for Armani) but is it that uncommon to warrant the huge price (500$ for 100ml)? I believe Lutens, Montale and Guerlain have already set foot in the smoky, woody or boozy vanilla territory respectively and not come back with losses. Vanille 44 is a good, mysterious fragrance, an oddball vanilla fragrance for adults of both sexes, but you need to forget about the name as it's as close to vanilla pods as Falco would be to the real Amadeus.

Le Labo presents it thus: "We all know that Paris is the city of love (and hence sex). But Paris is also the city of Vanille 44! We also know by now that our Rose 31 does not smell of only rose, that our Iris 39 does not smell of just iris, and that the number is as important (if not more) than the name of ingredient to the left of it (I am not a number !). Well our Vanille 44 does not smell of just Vanilla. At least it doesn’t smell of vanilla straight away. We could say that this theme is a subtle ambery incensy woody sexy note that once acquainted with your premium pashmina sweater will release the finest of the vanilla bourbons that you’ve experienced. It’s vanilla disguised."

You can say that again. 

Notes for Vanille 44 by Le Labo:
Natural bergamot, incense, mandarin, gaiac, vanille bourbon, muscenone, pipol, hedione

Le Labo Vanille 44 is a Paris city-exclusive (available at Colette), retailing at $290 for 50ml, but only for the month of November it is globally available at Luckyscent and on the official Le Labo site.

Related reading on Perfume Shrine:  Le Labo reviews & news ,Vanilla fragrances reviews

In the interests of disclosure, the review is based on a sample vial sent to me by the company.

Tuesday, November 22, 2011

Guerlain Abeille Paradis Interdit: new fragrance

Paradis Interdit by Mr.Guerlain/Facebook/www.monsieurguerlain.com

"Guerlain's perversely limited Paradis Interdit, Thierry Wasser's second Abeille perfume, is maybe not a new masterpiece gone unnoticed, but it's a gorgeous, classical white floral, made with that freshness and lightness Wasser has become known for. It begins with mandarin, at once softly juicy and effervescent, think the mandarin of Oriental Brûlant, or vintage Chant d'Arômes. A dash of pink pepper adds tickle. Then the flowers, of which jasmine is the most prominent, slightly stern and green but also creamy, the latter supported by ylang-ylang and gardenia. The Guerlain base sweetness is made up of labdanum, sandalwood, tonka bean, musk and what is described as a honey note. It's far from a symphonic, opulent floral perfume, but simply a beautiful scent of a summer garden. One would love the Abeille perfumes to be sold separately in simpler glass bottles. But I guess it would damage the joy of owning the Baccarat sculpture..."

"There's oud - and then there's oud": Perfumer Alberto Morillas Talks on Successful Perfume-Making

"Nothing is ever completely perfect and perfect is boring. Sometimes the big success is when a scent is imperfect. Some might say Angel [by Thierry Mugler] is too girlie. Others could say Chanel No 5 is outdated - but actually there's something about their disproportion that makes them memorable. It's all about the aesthetic and occasionally when the balance is off, it's good."

Spanish-born star perfumer Alberto Morillas talks about what makes winning scents, the intricasy and quality controls of natural raw materials for perfumery, his latest big fragrance launch for Valentino's new Valentina fragrance (review featured in the link), how specific ingredients create specific effects and how tastes haven't really changed that much over the years.

And why didn't he include rose in Valentina de Valentino, since it's a trademark motif of the fashion house? "Honestly, it's not easy to make roses 'young'," he shrugs. "It's a scent often associated with older ladies and jasmine is far younger. And although you do have roses in Italy, it's not really the essence of the country."

You can read the whole interview on this link at The National.

Sunday, November 20, 2011

Aftelier Holiday Sale & Open Studio: December 9, 10, 11

Mandy Aftel invites visitors to her Aftelier studio to see and smell everything in person.
Her new Secret Garden perfume and EDP spray as well as her Oud Luban solid will be on display alongside several other scented products for both men & women (face elixirs, oils, perfumed teas, Chef's Essences and botanicals).
For the occasion there will be delicious snacks offered as well, Valrhona chocolate, Satsuma tangerines, perfumed teas, Phoenix bread, hydrosol-flavoured water and of course cheese.

More information at info@aftelier.com 
Where:
1518 Walnut Street, Berkley CA 94709
tel: 510-841-2111
When:
On Friday December 9, Saturday 10 and  Sunday 11 from 10am to 6pm.

L'Artisan Parfumeur: London party & Christmas shopping offer

For our London (or UK) residing readers, I got an interesting promo in the mail which might be just the thing for those of you who are doing your Christmas shopping now and gearing it towards scented products.
The Paris Doorways packaging design is sublimely cute!



L’ARTISAN PARFUMEUR’S CHRISTMAS PARTY
IN COVENT GARDEN

Thursday 24th November, from 4 pm until closing

Come and do your Christmas shopping with L'Artisan Parfumeur
with drinks, nibbles and a magical seasonal atmosphere!

PLUS
Enjoy an exceptional offer with a
HALF PRICE 50ml FRAGRANCE OF YOUR CHOICE
when you purchase two Christmas gift sets.

Check selection & prices at www.artisanparfumeur.com

Friday, November 18, 2011

Thomas Fontaine: New In-House Perfumer at Jean Patou, Scherrer & Worth

After the acquisition of parfums Jean Patou by the company Designer Parfums, a part of the Shaneel Enterprises Group (who took the helm from P&G who previously owned Patou), Paris-based perfumer Thomas Fontaine will work alongside Designer Parfums’ existing team on new launches and will have a specific responsibility overseeing the fragrance development for its heritage brands, namely Worth, Jean Louis Scherrer and Jean Patou. The portfolio of the company also includes Agent Provocateur, Aigner Parfums and Monsoon fragrances.

Thomas Fontaine has worked with an international client list and displays an extensive track record in creating fragrances for bespoke houses such as Lubin (Black Jade, Bluff, Inédite, Figaro, Gin Fizz), Grès (Cabotine Floralisme, Miss Cabaret), L'Occitane (Miel et Citron), D&G (L'Amoureux), Léonard (Eau Fabuleuse) and JC Brosseau (Bois d'Orient, Ombre Platine); as well as major brand owners such as P&G Prestige. [Indeed he worked on Caline Tender Moments and Caline Blooming Moments, flankers to the original J.Patou fragrance Caline]


He is the perfumer and founder of Pallida and has worked at renowned aroma-producing companies such as Mane, Charabot and Technico-Flor.
Fontaine studied perfumery at the Ipsica Fragrance Academy at Versailles under the patronage of the House of Jean Patou, so you can say that some things are in the cards from the very beginning.

Today Thomas Fontaine is recognised as a leading specialist in recasting vintage formulas for modern times. Which is of course wonderful news for us perfume lovers! Imagine if the old Patou Ma Collection miracles came alive again!

Designer Parfums Managing Director Dilesh Mehta commented:
“Thomas has a wonderful understanding of the history of perfume and also knows how to create beautiful fragrances for the modern international marketplace. I am sure that by working closely with him we will benefit greatly from his knowledge, experience and passion.” [source]



Let's hope for new beginnings and exciting announcements along the way! All the very best, mr.Fontaine!

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