Showing posts with label yves saint laurent. Show all posts
Showing posts with label yves saint laurent. Show all posts

Thursday, July 6, 2017

YSL La Nuit de l'Homme: fragrance review

"Sexy as hell" is what our Hellenic readers hail this cologne as. An enthusiastic endorsement from people who do actually enjoy a wide array of male colognes, La Nuit de l'homme has been YSL's best release in their masculine section for quite some time. Recents batches have become decidedly weaker, but the magic of the spicy woody notes persists.

via

Woody scents are typically manly, mainly due to a lack of distracting elements from their solid "watch me chop the wood, I'm a lumberjack" impression. But the cunning in La Nuit de l'Homme lies in interweaving a coolish tinge of spicy cardamom which interplays with the traditional barber-shop lavender to give a juxtaposition of cleanliness and mysterious exoticism. It's definitely one to wear when out flirting. There are very few women who don't like this one.

Friday, April 12, 2013

Yves Saint Laurent Premieres Roses Re-Issued

To celebrate the 30th anniversary of Paris perfume by Yves Saint Laurent, the French brand is re-issuing a limited edition version of Paris from spring/summer 2011 called Premières Roses. 


For those who had not been quick to sample it, the Paris Premières Roses flanker is the epitome of spring and an homage to the Centifolia rose (rose de Mai). The fragrance plays with delicate fragrance notes of rose, lighter, a little more powdery and softer than those in the heart of the original Paris perfume.

The top notes are comprised of rose and lily-of-the-valley; middle notes include African orange flower, violet and peony; the base notes revolve around musk and sandalwood. Rose is big this spring, in youthful takes more than ever before, and this tried & true offering is among the most wearable.

The 2013 edition by Yves Saint Laurent differentiates in the packaging, with a more brightly colored box, so as to differentiate from the previous 2011 edition. This is again a limited edition, so if you liked it before, you know what to do.

Related reading on Perfume Shrine: Yves Saint Laurent fragrances & news, Top Rose Fragrances & Scented Products (Beauty & otherwise), Rosy perfumes reviews.

Friday, June 29, 2012

Manifesto by YSL: new fragrance fronted by Jessica Chastain

"Yves Saint Laurent is a brand that inspires me deeply. Since its creation, the brand has conveyed strong values that I cherish, such as an unwavering commitment, absolute love and feminine audacity. This new fragrance [Manifesto] is an emblem of it all. I am [excited] to be part of this beautiful adventure," said Jessica Chastain on WWD, the actress being mostly famous for being Oscar-nominated for her part in The Help and her acclaimed turn in The Tree of Life beside Brad Pitt.
Chastain follows British actress Emily Blunt into fronting an YSL perfume as its face, after the latter's turn as an Opium acolyte. Stephan Bezy, international general manager of Yves Saint Laurent Beauté at L'Oréal, stated that it was Chastain's "subtle strength", "solar charm" and "free mind" that drew her to the attention of YSL. "Jessica embodies the quintessence of Saint Laurent's femininity, a woman of her day and age, independent, determined, never where you expect her to be," he continued. The brand has recently changed its official name from Yves Saint Laurent to Saint Laurent Paris, effectively ruining one of the most perfect logos in fashion history. But I digress.

 Manifesto by Saint Laurent is a new fruity floral fragrance for women, set out to launch in September 2012 in France and invading the rest of Europe and the world at the end of the year and into the early 2013. The fragrance shares its name with the YSL photo periodical started by former creative director Stefano Pilati in 2008.

  Fragrance Notes for Manifesto by YSL:
Top Notes: Black Currant
Middle Notes: Jasmine, Lily of the Valley
Base Notes: Tonka Bean, Vanilla, Cedar, Sandalwood

 photo via fashionologie.com

Monday, November 7, 2011

Loulou de la Falaise Klossowski: 1948-2011

The muse of Yves Saint Laurent, the designer of his eponymous jewels and her own jewellery & accessories line (Maison de Loulou) is no longer with us, after her battle with a long-protracted disease. She left her last breath on Saturday, November 5th at the age of 63.


Loulou's mother and a major influence, Maxime de la Falaise, was an English model and socialite who married a French count. Loulou met Yves in that social milieu in the mid-1960s. Instead of her being intrigued by him, he was mesmerized by her style, her eyes, her figure and her attitude.They quickly became joined at the hip, re-writing couture history together. After Yves's death in 2008, they're now re-united at last...
Her style will continue to inspire me and thousands of women across the world. 




Photo of Loulou de la Falaise in YSL shirt & jewels by Ali Madhavi via antimonide.com
Loulou de la Falaise smoking in YSL fashions, via blog.stylesight.com

Wednesday, September 21, 2011

Emily Blunt: New Face for YSL Opium

British actress Emily Blunt's new addiction has a loaded name: Opium. The iconic fragrance, that is. Emily Blunt will be the new face of Opium for Yves Saint Laurent, following in the footsteps of Jerry Hall, Linda Evangelista, Sophie Dahl, and numerous less well-known models. I don't know...there's something about miss Blunt, which I find petulant, despite her acting credentials. Is that the character she embodied on Devil Wears Prada was so and that image has stuck? Is that that I expect someone fiery and determined, apart from just hip and likeable, for Opium? A bit of both, perhaps. Though now that Opium has been surgically given a facelift (and given a flanker/ sister) to make it more "eternally likeable" things are just not the same anymore.

"Opium embraces the whole history and values of our house", said Renaud de Lesquen, president of YSL & Designer Brands. The new campaign will apparently "unveil a fiery, almost reckless woman with magnetic seduction, that nobody or nothing can resist". Blunt worked with photographers Romain Gavras and Patrick Demarchelier on the campaign, which airs in October. According to her statement: "I am very honoured to have been chosen to be the face of Opium. It is really exciting to embody a fragrance which has stood the test of time without its allure ever being diminished".

At any rate, I can't pronounce a judgment like usual until the official advertisements come forth. We will keep you updated!





Here is a teaser:


What do YOU think?

Tuesday, August 2, 2011

Yves Saint Laurent Saharienne: fragrance review

If damning with faint praise is the modus operandi of the considerate critic, then I could say that the feminine fragrance Saharienne by Yves Saint Laurent is an inoffensive summer scent for days when you're bored to think of perfuming yourself. That wouldn't be right, though. Saharienne evokes so much fashion mythology with its name that expectations would naturally soar. Unfortunately, for a house with such clout in its history and at least two controversial scents in its archives (Opium and M7), plus many beautiful ones (YSL Paris, In Love Again, Rive Gauche, Y), Saharienne underwhelms.

A fresh "nothing" for summer that, while not unpleasant by any means, falls short of the stature of a true Saint Laurent fragrance. The promised "exotic journey in the wilderness" is just a stroll down the perfumery hall of an anonymous department store in Peoria.

When Saint Yves, fashion's true saint, introduced the saharienne "safari jacket" in the 1968, he envisioned a garment that would recall the best of colonial imperialism, in terms of stylishness that is, without succumbing to the demeaning elements herein.

The sharp, belted, pocketed jacket was compact and practical, but with an air of savagery as well, as though the wearer could brave sandstorms that would obscure the skies in torpedos of seemingly red particles attacking one's every cranial cavity.
The beloved garment of the white colonialist (Yves was of Algerian descent after all) looked ever so sexy on the leggy Veruschka (the aristocrat model Veruschka von Lehndorff, pictured here); cinched waist and  tight laces over bronzed breasts that were unencumbered by bridling bras. Saint Laurent's fashions made women look powerful, yet feminine! The Saharienne jacket (or the safari jacket) was no exception to that rule. Apart from a fashion milestone (no designer has been immune to its charms in the following 40 years), it also signaled a feminist one:
"By 1970, with the acceptance of trouser suits, the Western woman's silhouette accommodated bifurcation for the first time. Yves Saint Laurent, a designer extremely sensitive to social trends, responded to the May student uprisings in 1968 by creating a line of women's tailored trouser suits. Based on the "African" theme, he created a "Safari" suit for his spring/summer 1968 collection, transforming the functional hunting outfit into townwear for women". [source: The Metropolitan Museum of Art ]

The muted bergamot "cologne" idea (taking a sharp, astringent, tangy flavour and blunting its edge with loads of Iso-E Super in modern perfumery speak) is not remarkably original; not does it serve any purpose as a stand-alone-trick beyond the blah. It's shampoo writ large. Nothing wrong with this, coming from a brand like Clean or Bath & Body Works, but there is some disappointment in the notion pervading Yves Saint Laurent. I detect no significant spice, just a flou idea of woodiness and "clean" musky backdrop.
If you're looking for a sparkling woody-faceted bergamot with great lasting power for that refreshing, insouciant grace of summer wear, when you don't want to look like you're trying too hard, grab Terre d'Hermes instead.

Notes for Saharienne by Yves Saint Laurent:
Top: lemon, Italian bergamot and mandarin
Heart: white flower petals, orange leaf, galbanum, black currant bud.
Base: pink pepper, ginger.

Thursday, June 17, 2010

YSL "new" Opium: Death of Classic, Reformulation, Brand Repositioning (& a footnote on Belle d'Opium)

Just when we were lamenting the death of Opium, the fragrance by Yves Saint Laurent which marked our youth and stayed the course as a faithful companion, Yves Saint Laurent is busy issuing new marketing tools introducing us to the "new" Opium.
"New", because reformulation was necessary due to the IFRA restrictions on spicy ingredients (eugenol and iso-eugenol) which were necessary into the creation of the carnation heart of the memorable modern classic from 1977. If you love the older, richer bouquet with its characteristic pressed linens accord and carnation spice, stock up. I have because I love it so. [click for review]

In the new site What is Your Opium we're not spared any truths. It's up there in black and white: "This week Yves Saint Laurent unveils an addictive new fragrance. Crafted by renowned perfumers who found inspiration in a modern floral oriental. A scent born from a thousand inspirations".



They go on to reveal that each day will see a new feature or video involving the inspirations behind the fragrance, especially to the noteworthy perfumer Honorine Blanc (mentored by Sophia Grojsman) who was working on the scent for four years and talks about what she notices in the video. And they invite consumers to join: "To fête this modern elixir YSL will host an exclusive event in New York City on June 17th. Each day we’ll take you behind-the-scenes to meet the people creating this extraordinary soirée. They’ll share their inspirations and below we invite you to share yours. Tell us what inspires you". There is also a launch party, which according to Twitter, Alexa Chung and Alexandra Richards will be spinning, and rumored guests include hipsters like “The Cobrasnake” Mark Hunter and model Cory Kennedy. Todays' teaser on the Opium site has a video of the preparations. Obviously blogs are the new teasing tool for big companies to create Internet buzz.



Yet, the old is now most officially proclaimed dead...Whan Honorine talks about in the vid, "When a fragrance comes on the market, it's unique, it has its own signature, it's a true fragrance...it stays forever", sounds ironic.
Never before has a death being banged about with brass playing upbeat, inspiring military tunes!

Edit to add (19th June):
Dear sirs at YSL communication, if you're issuing something "new", old, revamped, whatever, it would be best if you were absolutely clear about what that thing is unless you do want us confused. To witness, the first email communication I got read:
"Hi,
Just wanted to send over a note letting you know that yesterday afternoon YSL launched a blog to help celebrate the release of their new Opium fragrance.The link is here: http://www.whatisyouropium.com/Each day on the site there will be a new bit of content released leading up to tomorrow's launch party and then following up on the event a few days afterward. Today, you can watch the 'setting the stage' video to see how the party is coming together. Hope you enjoy."
Now, a day later, they send this (please note how there was no mention of name in the above, while there is one now):
"Hi!
If you haven't already seen coverage from last night's YSL party be sure to check out today's Belle D'Opium blog post with event photos: http://whatisyouropium.com/day_after/And not long from now The Cobra Snake photos will be live online too".

I mean, geez, Belle d'Opium! Can you be any more misleading and contradicting? Is this a new flanker, like the summer editions? Is the whole campaign utterly confusing or what?

The bottomline is the old Opium HAS been reformulated to its detriment, as attested by many fans. That doesn't change, no matter how it's marketed.

Thursday, September 17, 2009

Parisienne limo sex?

I just got sent the full 60-seconds commercial of Parisienne by Yves Saint Laurent with Kate Moss. Did I mention they went a bit overboard with the raunch? Or is limo sex (or the memory of sex fantasized in limos) still popular? I think the pouting on Kate Moss shows that she's taking it far too seriously. In my opinion a good reminiscence of frantic sex should employ a little self-depreciation, some humour, some tears, some laughs...
Check it out on this link.

Wednesday, June 3, 2009

Yves Saint Laurent Parisienne: new fragrance


The newest feminine fragrance by Yves Saint Laurent is officially corroborated as Parisienne and will be fronted by Kate Moss. There had been a photoshoot with Craig McDean by the Eiffel Tower a while ago and Kate seemed so in love with the couturier's smoking jacket she refused to let it go for days later. Right when she's ready to launch her own celebrity fragrance, Vintage, after the commercial success of her first eponymous scent Kate Moss, there rolls this new contract!

Parisienne will launch next autumn and will be encased in a bottle that is eerily reminiscent of the diamond-cut one of the original Paris. [click for a review]
Judging by the roses that accompanied the photo-shoot (and which perhaps not coincidentally perfectly match the shade of the bottle and juice) and by the optical resemblance of design to Paris fragrance, it's safe to assume that rose as a note or perhaps a central diva will be featured in the newest feminine fragrance by Yves Saint Laurent, composed by perfumers Sophia Grojsman (the nose behind the original Paris) and Sophie Labbé. Also the name, a variant denoting the citizen of Paris, the city, alludes to some relevance with the classic rose-violet perfume by the master couturier. The alleged vinyl top note comes with all the modern clin d'oeil to a younger generation who might have grown up with Paris being worn by their mothers, so it's natural they want to strut their own way in pleather slim-pants much like their idol, fashion-plate Kate Moss.

Parisienne will be available in 30ml/1oz, 50ml/1.7oz and 90ml/3oz of Eau de Parfum for prices between 51 and 90 euros and it will be accompanied by ancillary products, such as body lotion, shower gel and deodorant spray.

A perceptive reader of mine notified me at last Monday that the new fragrance is already featured slightly discounted on an online store in the Netherlands, from which comes the pic of the bottle, but the articles are not yet available for sale.

Update:
Official notes for Yves Saint Laurent Parisienne:

Top: “vinyl accord (evoking metal gloss and varnish)”, cranberry, blackberry
Heart: Damask rose, violet, peony
Base: patchouli, vetiver, musk, sandalwood.

The teaser ads, tagged "Qui est Parisienne?" (Who is Parisienne?) are playful, to the accompaniment of bass riffs.
Qui est Parisienne ?

Watch more on www.ysl-parisienne.com/fr and take the fun test to win a week being Parisienne! (take the test clicking here)

Related reading on Perfume Shrine: Yves Saint Laurent series.
Pics thanks to Modelinia.com and parfumerie.nl, video Dailymotion.

Friday, April 3, 2009

Let the real Vincent Cassel stand up!

Yves Saint Laurent parfums chose Vincent Cassel for their campaign for their latest masculine La Nuit de L'Homme (haven't tried it yet). The clip is short and to the point with the emphasis firmly on the attractiveness pulse of joli-laide Vincent (thanks to the scent, we're led to wishfully think).



music : remix of "Suite Espagnole,op 47,n° 5 : Asturias" by Isaac Albéniz *
director : Gaspar Noé
actors : Vincent Cassel, Eliza Cumming, Sarah Freitas
production : Paranoid Projects
location : Grand Palais, Paris, France

*You can hear the original Albeniz suite here. (I have been fortunate to have accompanied this on the piano alongside a famous guitarist and it's as beautiful and as fiery as you'd guess from the recordings).

Personally I much prefer Cassel (whom I consider one of the very best) in darker, more nuanced roles than the smirking, alluring, self-mocking almost play-boy character. His charisma is so palpable you can't take off your eyes off screen despite him not being the prettiest of men. Or is it because of it? In any case, since I am not the only one to find him a prime material for darker associations, I decided to ask you what you would choose to have him front and present two clips.
First here is a little video made by a fan I found on Youtube with the appropriate tagline "Sometimes villains can be so much more fascinating than heroes" (That's when a great actor has been chosen instead of those "wooden" mannequins with the crew cut they often use is my guess!). The chaacter of Jean-François de Morangias as enacted by Cassel comes from the movie Le Pacte des Loups/Brotherhood of the Wolf (2001) and the song "Behind Blue Eyes" (a cover of the original Who song by Limp Bizkit) aptly highlights the strange allure of Vincent's baby blues...




In the more profound, thought-provoking and very distrubing (yet compelling) film of director Gaspar Noé (again, what a change of pace!) Irreversible, he is the tangibly real, tormented hero of acts that cannot be undone. The film unreals in reverse chronological order, acting as a study on the destructive nature of cause and effect, and how time does not allow things to go back. Highly recommended viewing, the same way Un Chien Andalou is, that is it definitely throws you out of your comfort zone (it's one of the most walked-out films in the history of the Cannes Film Festival) or might even traumatise you for life. The clip only gives a glimpse of what happens (so you're safe! do take a peek)




I realize cinematic art and commercials cannot be compared, but I will continue to lobby for the merging of the two...

La Pacte des Loups clip by pommekitty, Irreversible trailer clip by onomkeerbaar on Youtube.

Friday, June 13, 2008

YSL Tribute Coming to an End...and a Little Poll

These past two weeks, ever since Yves Saint Laurent left this vain world for hopefully a better one (or so we have been lulling ourselves to sleep?), it has been a great pleasure writing about the fragrances of the Yves Saint Laurent brand, many of which have been firm favourites, or indeed faithful allies in everyday battles.

Even the ones that have not produced quite the same frisson of excitement in me, such as the otherwise competent spicy fougère Jazz for men (1988) or the girly-sweet Baby Doll (1999) have been additions which have caught my eye at some point for different reasons: if only because they were parts of a line that I liked.

Same goes for some rare ones, such as the unisex Eau Libre with its suave black models, a practice for which Yves was famous; or Pour Homme, his first masculine for which he himself posed in the nude questioning our acceptance of female nudity over male; or even the discontinued fruity Vice Versa.

And of course there are some other fragrances, such as the fabulous incense and spice fireworks of Nu (2001), the controversial M7 (2002) -with its alleged inclusion of agarwood/oudh for the first time in a mainstream fragrance and its provocative ads echoing Yves's nude- or the pleasant almond flower caressed by vanilla of Cinéma (2004); I opted to leave those for another time. The reason? They were created when Yves himself had already retired from his house and so his vision was not the driving force behind them. But they will soon get their share of criticism or praise on these pages.

So for now, a little visual love expressed in the elegant advertising and fashions of Yves Saint Laurent from the 1970s.
And two clips from later on: Jazz from the late 80s and Cinema from a few years ago.



And on to you, dear readers:
1.Which is your most favourite fragrance in the Yves Saint Laurent line?
2.Which is your most despised? Why?
3.And if you could suggest something for the brand for the future, what would that be?

Looking forward to hearing your responses!



For a review of YSL L'homme click here and for a commentary on Elle, click here.



Clip of Jazz uploaded by Ilovelowe and of Cinema by LightBlv on Youtube. Ad pics from the 70s: of Rive Gauche parfum(top left), Y (top right), Eau Libre (mid right) and Pour homme (mid left) from parfumdepub.

Thursday, June 12, 2008

Classic Values ~Kouros by YSL: fragrance review

Kouros : how misrepresented you are. I almost feel pity... Or perhaps not. Because it has been over applied and misused by many, it earned a reputation of no less than "piss" (enter the comment of a character in the indie film “The locals” who says so, when the other guy slips a bottle of Kouros out of the glove compartment saying girls at work like it). Yet I still love it in small doses!

Someone I know who actually did work for Yves Saint Laurent back in his heyday had a little anecdote on its creation to share: when Yves visited Greece in the 1970s he made a stop at Sounion/Sunium, that cape at the edge of Attica with the famous Poseidon temple {click to see an atmospheric photo and here for a more classical one}. This temple is situated at an advantageous point for surveillance of the Aegean in case of a potential enemy fleet and formed part of the Holy Triangle, marked by three major temples (Aegina island – Athens – Sounion cape). The day was bright, the sea ahead was azure blue, the columns of the temple stood imposingly solid. The only etchings on the marble then were those of Lord Byron who obviously felt the need to leave his name on a piece of antiquity: see, vandalism was not unknown even back then, even if Byron assisted the country’s National Revolution. It must have made an impression: he quoted Sounion in Don Juan ~
"Place me on Sunium's marbled steep,
Where the waves and I can only
hear
Our mutual murmurs sweep
There, swanlike, let me sing and die."

But I digress... Yves contemplated the view and was inspired to recreate the feeling in a perfume. The progressive sketches he made were of stylized columns that little by little became the austere white image of the bottle we know today. "Living Gods have their perfume: Kouros", ran the advertising campaign.

Kouros the name was in keeping with the Greek theme: Kouros (plural kouroi) is an iconographic type of the archaic Greek sculpture of 6th century BC that featured the famous archaic smile. A statue of a young man, in the nude, with one leg slightly protruding before the other, it gives the impression of motion that is about to happen any minute now.
Kouros, the fragrance, composed by the great Pierre Bourdon (Iris Poudre, Ferre by Ferre, Dolce Vita, Cool Water) launched in 1981 and became iconic of that period winning a FiFi award the next year and holding a place in bestsellers for years to come. With its intense, pungent almost orangey blast of the coriander opening it segues on to warm clove, sensual oakmoss and a touch of ambergris (that infamous whale byproduct that is so hard to come by) and infamously civet, managing to smell both sweet and bitter at the same time, urinous with sage, quite powdery which is unusual for men’s scents; insolent, animalic, audacious, almost Gordon Gekko! The drydown is like freshly washed hair on a sweaty body.

It is usually recommended to all ages, but frankly I can not picture it on the very, very young, nor the old. It's best in between: a little experience is necessary, but not that much! To be rediscovered by a new generation pretty soon. I just wish they came up with a feminine version of this one : if it’s so common to do so with women’s perfumes, then why not with men’s?

The Flanker Fragrances of Kouros

The original Kouros is one of the fragrances with the most "flankers" over the years (flankers are new, often wildly different fragrances coat-tailing on the success of a best-seller using the name and bottle design in new twists, as devised by the company). These tried to lighten up the load of the odoriferous original. The experiment started with Kouros Eau de Sport in 1986 (now discontinued) and Kouros Fraîcher in 1993 which added bergamot, orange blossom and pineapple, while still remaining the closest to the original.
From 2000 onwards, interest picked up, a comparable case as with Opium, and parfums YSL launched Body Kouros composed by Annick Menardo (of Bulgari Black fame) in a black bottle goving a twist through vibrant eucalyptus on the top notes and adding Camphor-wood and Benzoin to the drydown, the latter's sweet caramel vibe clashing with the mentholated notes of the former.
Kouros Eau d'Ete in 2002 plays on blue-mint, rosemary and cedarwood and comes in a clear ice-blue bottle. Kouros Cologne Sport came out in 2003 and relied on cedrat, bergamot and tangerine for the top with the florancy of jasmine and cyclamen in the heart. Neither of those really resembles the original ~which is either good or bad according to your reaction on the latter.

Kouros Cologne Sport Eau d'Éte sounds a little like they ran out of words (cologne, sport and summery!): it launched in 2004 as a limited edition in a gradient blue bottle (predictably). Yet another limited edition Kouros Eau d'Ete launched in 2005, with just a marginal play on the box.
The latest was the Kouros Tattoo Collector (2007), another limited edition: lighter and with a peppery accent it comes in an Eau Tonique concentration which fits somewhere between Eau de Toilette and Apres-Rasage/aftershave. And what about the tattoo? Well, it came along with two temporary tattoos in the box. Booh, if you're going to be serious about anything, get a real one, please!
This year sees a gradient bottle of blue (again!) with the tag Kouros Energising. Ooouff! Enough!

So, what do you think of Kouros? Love it or hate it?




Image of Archaic kouros from Getty museum, pics of ads by Parfumdepub

Tuesday, June 10, 2008

Gravity Cannot Be Blamed ~In Love Again by Saint Laurent: fragrance review

"Gravity cannot be blamed for people falling in love" is one of Albert Einstein's wittier quotes. Although falling in love never held any sinister accusations against forces of nature in my mind, in a way I find myself equally irrationaly questioning my own reasons for choosing certain smells sometimes; such as a fruity fragrance I reach for in the summer months. What possesed me into buying one and actually enjoying it in the heat, me a self professed fruit-shunner?

In Love Again launched in 1998 as a Limited Edition, composed by Jean Claude Ellena. Yves Saint Laurent intended it as his last fragrance before retiring to celebrate his 40 years in the fashion business and thus it was a limited edition, accompanied by a seasonal makeup range, which was planned to be sold only in 1998. The bottle seen from above, as in a floor plan, was shaped into an irregular heart. The fragrance indeed disappeared after that, despite a devoted following gravitating towards its fresh, yet mischievous scent. Perhaps in an attempt to follow this successful turn, parfums Yves Saint Laurent issued Baby Doll in 1999 composed by Cecile Matton, initially as a Paris fragrance flanker, yet bearing a passing resemblance to In Love Again scent-wise, with its grapefruit opening and sweetly fruity denouement.

Yet fans were not entirely satisfied: Baby Doll just wasn't the same, being much girlier, sweeter and lacking the quintessential sophistication of the Yves Saint Laurent brand. Of course in many ways In Love Again was arguably also a departure from the dry chypre Y, the hedonism of Opium or the metallic aldehydic frost of Rive Gauche and the corresponding image of Yves as the ne plus ultra of French chic. You could picture those latest scents on bazooka-gum-chewing youngsters, carrying Manga-embossed bags.
Bottles of In Love Again went for as high as $500 on online auctions, till the company decided to bring it back. And so they did: They re-launched in a bottle with a hammered gold cap, instead of the harlequin one, and another box in green and blue in 2004, but the fragrance remained the same.

The initial burst of grapefruit rind, like you have just squeezed some with your bare hands dribbling juice all over, is a shot of energy ~a welcome good-morning kiss to kick off the day! In a way I can see how Jean Claude Ellena performed an anadiplosis in his Rose Ikebana for the Hermèssences, the exclusive line for the Hermès boutique as in-house perfumer in 2004: it was too good to pass up. In Rose Ikebana the idea is further explored with a garland of delicate, pulsating rose and tannin tea notes which combine to give a more ethereal and less sweet version like a satin hair ribbon drenched in morning dew. He deducted even more of the sweet elements of this accord in Un jardin sur le Nil, again for Hermès, in which he worked on a green mango note that ends up smelling like a refreshingly bitter grapefruit fresh from the fridge rested atop a smoky wooden counter top.

Somehow the success of In Love Again is that it manages to bypass the Scylla of hyper sweet, with a tart, zesty grapefruit accord that coaxes the sulfurous nature of the fruit into submission, making it easier to wear than the more difficult Pamplelune by Guerlain which often produces a strong ammoniac, catty effect on certain skins. A touch of green leaves, organic and warmed in the sun also contributes to its modern character, as well as what I perceive as tart berries.
But it also has a soft ambiance about it, without resorting to the Charybdis of ease that is the powder smell of certain white musks, nor stooping to cheap air-freshener style. Although a modern fragrance wih hints of the fruit-bowl, In Love Again has something about it which makes me enjoy it in the warmer months.

The comparison to Baby Doll is understandable up to a degree, due to the homoioteleuton freshness and grapefruit tang present in both. There is an element of optimistic dynamism about both, as well as youthfulness, but Baby Doll lacks the musky-woody element that keeps In Love Again from becoming too juvenile and therefore soon tires me with its overladen message of overt sweetness.

Contrary to many people I find In Love Again has good staying power, especially for a fragrance centered on a citrus note: those being almost synonymous to fleeting. The hesperidic burst of course dissipates after a couple of hours (a feat, even so!), but the drydown is detectable after half the day has passed with an inviting human warmth about it. The downside is of course that due to musk anosmia, some people are bound not to be able to detect the remnants at all. But for that only a skin patch test would bear the deciding verdict.

Notes:
Top: grapes, grapefruit, brimbelle/bilberry
Heart: tulip tree flower, grapefruit, water lily.
Base: blackberry, sandalwood, musk.

The collectible bottle is to be found on Ebay. The current version can be found easily online and in department stores. There are two limited editions, which came out in 2005 and 2006 respectively, with offbeat designs on the bottles and no serious pretensions: In Love Again Fleur de la Passion (with an addition of passion fruit, raspberry and peony; subtle and rather less musky) and In Love Again Jasmin Etoile (with a weak, pale jasmine, which doesn't make it very distinctive, plus tangerine and a touch of spicy star anise).



Pic of original ad (with collectible packaging from 1998) via parfumdepub. Pic of current bottle via MUA.

Monday, June 9, 2008

Intoxicated ~Yvresse (Champagne) by Saint Laurent: fragrance review

Is there anything more French than Champagne? The delicate fizz of this refreshing wine is irresistible. Its little bubbles burst on the palate as they incessantly move upwards in the fluted crystal glasses in long, long ribbons with all the gusto of exotic dancers, making me dream.
Champagne, produced by inducing the in-bottle secondary fermentation of wine to effect carbonation, is also protected under "appellation": An appellation is a geographical indication used to identify where the grapes for a wine were grown. In the case of champagne, the wine enjoyed an appellation control by virtue of legal protection as part of the Treaty of Madrid (1891). It was stated there that only sparkling wine produced in the Champagne region and adhering to the standards defined for an Appellation d'Origine Contrôlée could be called "champagne." This right was even reaffirmed in the Treaty of Versailles after WWI.
And here is where Yves Saint Laurent and his fragrance steps in...

Yvresse, the feminine fruity chypre by Yves Saint Laurent, was composed by Sophia Grojsman (previously responsible for the mega-hit Paris) and originally launched in 1993 as Champagne. Even the bottle recalled the cork-stoppered bottles of the French elixir with its twisted gold metal detailing. But upon its issue, the French winegrowers protested, even resorting to smashing bottles of champagne in front of the journalists who had arrived in Paris for the launch party. Pierre Bergé, president of the brand, had had to scuffle with the vinoculturists and the battle for the name was afoot. After a lawsuit resulting in a legal battle which Parfums Yves Saint Laurent lost, they rechristened the fragrance Yvresse : a clever and elegant word play on “ivresse” -which means "intoxication/drunkenness" in French- with Saint Laurent’s initial “Y”).
It was at that crucial no man's land point in time that advertisements circulated on which it was noted: Sous ce nom je serai bientôt un objet rare. (I will soon be a rare object under this name). The red-sequins dressed woman was holding her hands in the air in a shape of Y, recalling the advertisements of Saint Laurent's other chypre, the magnificent and dry Y.
It was at that point that I had secured my bottle. I know it has become a collectible.
Later on, the emphasis of the slogan shifted and two elements mingled: the pettillant (sparkling) aspect of champagne: "un hommage aux femmes qui petillent"(a hommage to women who sparkle); and the forbidden touch that was traced back to Opium: "Les femmes adorent les interdits" (women love the forbidden), with perhaps a wink to L'interdit by Givenchy.


Yvresse is an excess of an effervescing fruity chypre, nostalgic for an era of full-bodied both wines and women with complex personalities and secrets behind the festive facade. It's full of overripe notes, like a bruised apricot, that recall to mind more an eau de vie with sweet violets on top or a "bellini" of mashed peach purée and sparkly Prosecco than actual champagne, although it does retain the sparkling quality of the delicate bubbles. The latter makes for an impressive swoosh upon first spraying without the tingling of the nostrils that makes the experience of sipping champagne so naughtily indulgent. Wait for it to develop fully though and it has a tipsy effect that is comparable. Yvresse has a buttery quality about it, with an oak tone like the used barrels of fermented spirits. In a way its petulant character traces its antecedents in the hideously beautiful Que Sais-Je? by Jean Patou (composed by Henri Alméras in 1925), a more robust example of a honeyed fruity chypre.
The violet, mint and spicy aniseed notes of Yvresse, piquant along with the earthier chypre accord, combine to give a character of both brightness and sophistication, celebrating in a decadent way. Yvresse is meant to be worn by bubbling, spirited women (or daring men) who can hold their own and laugh their way during a dull soirée, not needing others to make it a celebratory occasion.

Notes:
Top: nectarine, mint, aniseed, cumin, violet
Heart: "blue rose", rose, lychee, carnation, cinnamon, jasmine
Base: vetiver, oakmoss, patchouli

There is also an Yvresse Eau de Toilette Légère (light version) which replaces nectarine fruit with nectarine flower, aniseed with blackcurrant leaves, rose with mimosa and lychee with white lilac. It's less sweet and less "ripe".

For those who find Yvresse likable but perhaps too much and more mature than they would like, Deci Delà by Nina Ricci, a now discontinued but easily found online perfume, is quite close in spirit and smell. It adds a taste of hazelnut and vanilla and eases on the boozy, but with a more playful air that would satisfy a younger audience.


Pic of drunk (?) lady by owenbooth on Flickr.
Ad pic courtesy of parfumdepub.

Friday, June 6, 2008

Opium Dreams ~Opium by Saint Laurent: fragrance review

Was this my life, or did I dream it? That seemingly rhetorical question might drive one crazy given sufficient circumstances. After all, isn't all life, "is all we see and seem but a dream within a dream?" like Poe used to say. Or as the ancient Greeks poetically put it: "οναρ σκιας ανθρωπος" (man is but a shadow's dream).
My thoughts revert to these aphorisms, as I converge Opium by Yves Saint Laurent and Sergio Leone's swansong masterpiece, Once upon a time in America in my mind. My proclivities to the fragrance being a given and my fondness for that final enigmatic scene in which De Niro is beatifically smiling through the somnolent haze of opium vapors, it was natural to be so; if only because, like the drug, Opium is to be worn lying down. Pilgrimage was sorely lacking till now and the Gods have been accusing me of hubris for too long.

History of YSL Opium Perfume
Yves Saint Laurent was at the zenith of his career when he envisioned a decadent, baroque perfume evoking the exotic Orient: "It will be the greatest perfume of them all and we will call it Opium", he said, perhaps with a sideways wink to his own path to hallucinogenics' addiction. The year when the concept was conceived was 1972. It would take another 5 years for it to come to fruition.




The scent was composed by Jean Louis Sieuzac (Sonia Rykiel, Dune, the re-issue of Madame Rochas) in 1977 and art-directed by Chantal Roos, while the vermilion flacon was designed by Pierre Dinand.
Originally the name that Squibb, the American parent company of parfums Saint Laurent, wanted to christen the fragrance was Black Orchid, the same that Tom Ford later grabbed almost 30 years later for his own foray into perfume for what he hoped to be an equally controversial landmark.

Opium was in many ways a landmark: Its fragrance although tracing its lineage to great orientals of the past such as Shalimar, Habanita, Youth Dew and even Tabu (with its carnation-civet accord of "parfum de puta"), was perhaps the first to enter into the floriental category, with its very much detectable carnation, orange blossom and ylang-ylang among the plush of effulgent spice and starched resins, of which oppoponax stars. But also due to the fact that it broke with the previous trends of independent chypres and soft aldehydics, bringing back the orientals which had been forgotten since their last stint during the 20s and 30s and thus inaugurating the fashions for them again, resulting in everyone producing one from Coco, Poison, Ysatis, Boucheron Femme , all the way to Loulou.

Its launch party, at a junk in Manhattan's East River, with orientalised canopies and matching decor, marked the first time such opulence was applied to a fragrance's issue and ignited a series of mega-launches that were to become de rigeur. Its campaign, provocatively proclaiming "for those addicted to Yves Saint Laurent", earned it serious controversy in certain countries: A peanut-growing premier in Queensland, Australia had the perfume banned in his state. The US Federal Justice Department tried to outlaw it. In other countries due to drug import laws it had to be imported under a pseudonym, like contraband, and relabelled within the country.Its subsequent status of a bestseller proved that all the obstacles were within its stride and that man (and woman) is really a creature desiring what seems unattainable.

Bottle Design: the Oriental Inro
The bottle has a no less interesting tale surrounding it. According to Dinand's autobiography, he was working on a stylized inro, the small wooden box samurais carry on their belts, full of little drawers where herbs, spices and opium for alleviating the pain from their wounds are kept. The little drawers are held together by strings (hence the resulting tassel on the Opium bottle) and the top is crowned with a sculpted ball, called netsuke, replicated in the cap. "That's it!" said Saint Laurent, as soon as he saw it and fixed his mind on calling it Opium, the rest being history.
The advertising had always been titillating, starting with sprawled Jerry Hall, progressing to an unknown red-head (pictured above), through to Kate Moss and Sophie Dahl infamously in the nude (therefore banned but you can see it by clicking the link). Currently Malgosia Bela fronts the ad prints.

Lauder had been secretly working on their own spicy oriental, mysteriously also in a vermilion bottle, named after a mercury mineral found in China and smelling close to Opium,Cinnabar, which launched only weeks later. Yet they never had such commercial success with it, a fact that is treated with silence when you point it out to them. Whether there had been some form of trade espionage has never been proven and is only a figment of speculation.

Scent Description
Baptising yourself in Opium amounts to owning a droplet of the Styx, imparting invulnerability, shunning your combination sinners -- your lecherous liars and your miserly drunkards -- who dishonor the vices and bring them into bad repute. It speaks the tongue of angels through the wiles of devils, fanning its brocade-like resins over your humble existence, marring the opulent flowers and the bright citruses (bergamot, lemon and the orange-tinged essence of coriander) by a contaminated hand of animalistic sin. I can't distinguish any of its constituent parts separately, as they merge into a tremendously forceful message of abandon and escapism from the vagaries of life. Was it my life or did I dream it?
The iron-pressed linen note of the aldehydes in the beginning gives off -coupled with the spicy bite of the carnation accord- a rather "clean" veneer, which allows Opium the distinction of being among the easiest orientals to carry without feeling all soiled underneath your dress. The plumminess is closly interwoven with the balsams in the drydown phase, when the fragrance has dried on the skin and only its whispered message remains; quite woods, trickly resins like benzoin, labdanum and opoponax with an animalic darkness to them from the small footnote of pungent, bitter castoreum in the far end.

Opium never fails to bring forth compliments every single time I wear it and it is the robe de guerre on every occasion where ample backbone is required or a new acquaintance is going to take place. People never identify it as such and always ask what is that magnificent fragrance emanating. Sometimes it's perversely fun to see faces fall when I reveal the true identity, other times it only makes me think long and hard about over saturation of a particular scent in the collective unconscious and the detriment that brings to a whole generation who formed bad associations through it being ubiquitous.

Opium Summer Editions and Comparison of Concentrations
My preferred form is the Eau de toilette, which highlights the spicy bite and the moribund balsams perfectly, although the extrait de parfum is another excellent choice. The Secret de Parfum which had circulated at some point during the early 90s in a cut-out bottle from hard plastic in a hue darker than the original flacon was a concentration that turned me off Eau de Parfum (to which it amounted) . Luckily that error in judgment on the part of YSL Parfums has been amended and the current version of Eau de Parfum is merely denser and more opaque, although still true to the scent. The body products in the range are some of the best I have tried in terms of both fidelity to the scent (they have a slightly pronounced orange note which is very agreeable) and texture which melts under your caress. Men have also been catered for through a men's version that is woodier and more aromatic but also rather spicy, Opium pour homme. As a faithful Opium wearer for years I can attest to it being relatively the same despite possible reformulation. If eugenol however becomes seriously restricted -as has been discussed- then it would risk severe disfigurement. {edit to add, June 2010: Alas, it has...}

In later years, many lighter summer versions launched, as limited editions, aiming at making Opium fit for summer-wear and largely succeeding:
Summer Fragrance (2002), Eau d'Eté (2004), Fleur de Shanghai (2005), Fleur Impériale (2006), Orchidée de Chine (2007), Poésie de Chine (2008). My personal favourite is Fleur de Shangai among them, replicated closely in the latest version.
This trend might have started by the non-limited, non-alcoholic Opium Fraicheur d'Orient, which got issued for summer in the mid-90s and which introduced a note from Angel and an intense citrus into the composition, to no particular pleasure derived. A limited edition bottle is
Opium Orient Extreme from 2007, which only changes the exterior, not the scent.
Various collector's bottles and versions will continue to get made. As long as it captures the imagination of perfume worshippers at its altar.
Notes:
Top: aldehydes,plum,pepper, tangerine, coriander,bergamot, lemon
Heart: clove, jasmine, cinnamon, rose, peach, orris, myrrh, ylang ylang
Base: benzoin, patchouli, oppoponax, cedar, sandalwood, labdanum, castoreum, musk, vanilla




If you want to watch a small tribute to the opium-escaping hero of Leone, click this link for highlights.

Clips through videosift.com and wellgard on Youtube. Pics via parfumdepub

Thursday, June 5, 2008

Paris, Je t'Aime ~Paris by Saint Laurent: fragrance review

In a funny little tale recounted to perfume journalist Susan Irvine, the notorious Russian perfumer Sophia Grojsman was followed by a drunk one night, forcing her to walk quicker in the night streets, upon which he called out: "Hey lady, I am not following you; I am just trying to smell your perfume!" Grojsman was working on Paris, the big, ebullient rose fragrance by Yves Saint Laurent, at the time, and this was the moment she realised "she had it". Indeed Paris has the gift -and curse, if you overdo it, as so many did in the late 80s- to be perceptible at a distance, creating a wake that will make waiters swerve on their heels, small children drop their toys to hug you and men exclaiming you smell "clean and feminine".

Yves Saint Laurent, an incurable romantic, created Paris in 1983 choosing rose and pink as the themes around which the fragrance would be built and dedicated it to his beloved city of inspiration and eternal love. A strange, arguably atavistic choice for someone who had caused an uproar a mere 6 years back with his contraband alluding fragrance of artificial paradises, Opium.
The fragrance is a romantic symphony, a sonorous orchestration of reportedly 232 notes blended with the artistry of someone who knows what they are doing. Like a lavish bouquet, Paris’ deepening chords of rose petal notes make the fragrance all the richer in its expression of lush warmth and womanly tenderness.

The fragrance formula actually follows quite closely the 1947 french classic L'Air du Temps (Nina Ricci) but the violet-rose fruity accord of Paris is based on ionones and damascones, aroma materials first discovered in 1893 (ionones) and isolated in 1967 (damascones); they were first used in abundance in another rose fragrance, the fiery Nahéma by Guerlain. Damascones featured heavily in the legendary Nombre Noir and contributed along with ionones to many of the formidable "roaring rose" fragrances of the 1980s. Violets naturally smell of ionones, with equal parts woody and fruity undertones, which makes them such an interesting material for the perfumer.
In Paris the rose is never just rosy: it takes all complex shades and nuances of a living room in which they decorate a flamboyant vase. Honeyed overtones of sweet, ripe fruits as well as liquor whiffs, as of dregs left in small taillé glasses after a hearty dinner, are clearly perceptible in different stages of the development. The whole embraces you in a vice-grip which asserts itself as only very affectionate feminine relatives can be: there is no escape, but you truly know they mean well.




Paris took a more daring turn visually during Tom Ford's tenure which resulted in this racy image for the European glossies. The advertisements, in tune with current designer Stefano Pilati's fashions, have -since Ford's departure from the house- reverted to tamer connotations.

Paris eau de toilette , which is more powdery and "cleaner", has a deep pink cap, while the sweeter eau de parfum has a golden cap and is fruitier. The pure parfum, intensely rosy and potent, is crowned with a prismatic cap in the shape of a reverted cone-exposing brilliant, symbolising Paris, the City of Light; designed by Pierre Dinard according to Basenotes or Alain de Morgues according to Susan Irvine.

Limited editions of versions of the original Paris for the warmer season include: Paris Eau de Printemps (2002), Paris Premieres Roses (2003), Paris Roses des Bois (2004), Paris Roses Enchantees (2005), Paris Roses des Vergers (2006), and Paris Jardins Romantiques (2007), some of which are grouped in a collectible set of minis. Typically they are lighter, girlier and less dense, highlighting a woodier, greener or muskier accord instead.

Notes:
Top: hawthorn, bergamot, juniper berries, carnation, honey, mimosa, orris
Heart: French, Moroccan and English roses, red fruits, pear liquor, violet
Base: heliotrope, musk, amber, cedar, sandalwood




Clip of Paris commercial uploaded by tylw on Youtube. Pic of ad from parfumdepub.

Wednesday, June 4, 2008

The Spy who Came In from the Cold ~Rive Gauche by Saint Laurent: fragrance review

“What KGB agents would have worn to seduce James Bond”* is not a bad description for any fragrance. But when it applies to an Yves Saint Laurent one you know it has the pedigree and the icy demeanor of Daniela Bianchi in From Russia with Love. Ian Flemming was no shrinking violet when it came to assigning fragrances to his literary heroines, starting with Vent Vert{1} and Guerlain’s Ode{2} and progressing to Chanel No.5{3} and Caron’s Muguet{4}. It would be intriguing to imagine Rive Gauche among the arsenal of his femmes exceptionelles!

Rive Gauche came out in 1971, aimed as the griffe of Laurent’s ready-to-wear line by the same name, meaning “left bank”. Left of the Seine of course, the place of abode for young bohemians and artists at the time. Created by Jacques Polge when his Chanel in-house position was perhaps but a distant dream (Henri Robert was composing the fragrances of Chanel at the time, specifically No.19) Rive Gauche was directly influenced by the ground-breaking Calandre (1969) by Paco Rabanne (which took its name from a car’s radiator grill in French breaking ties with romantic traditions). Like its predecessor it was a modern take on aldehydic fragrances. Contrary to the take-off note of aldehydes in Chanel No.22, where they shine with all the might of a soprano coloratura to extreme sweetness, in Rive Gauche, as well as in Calandre, the aldehydic hit upon spraying is snowy-cold, drier and with all the paradox of the Brave New World ahead: the two fragrances share a metallic rose of frosty petals that tingles the nose rendering that most romantic of blossoms into a hologram of a flower, underscored with the touch of green powder in the form of cool iris and vetiver, the enigma of the spy who came in from the cold.

Aimed at the young, Rive Gauche projected the audacious profile of a chic woman always dressed in electric blue like the silver-banded canister itself. One who flirts freely with a touch of bravado. Yet the fragrance now seems a little caught in the whirlwind of its era although its appeal never fades: it smells classy, not raunchy; mysteriously blue floral, yet non romantic English bone-china-pattern-style ~it’s flinty! And its amazingly salient characteristic is smelling fabulous on just about anyone: any difference of opinion is accountable down to perception and personal taste.

Rive Gauche for Women was savagely altered in a reformulation during the Tom Ford tenure as artistic director of Yves Saint Laurent, with some difference in packaging. A men’s version was introduced in 2003 (in my opinion redundant as the feminine could be worn by a man of confidence), a “formule Intense” which reportedly is closer to the original and thus worth testing if you have fond memories of the latter. The 2004 Rive Gauche Light for women is but a pale shadow of itself, while the non-alcoholic Rive Gauche Fraîcheur from 1995 is a hazy watercolor interpretation that I am sad to report is terribly fleeting.

Notes:Aldehydes, leaf note, galbanum, gardenia, narcissus, jasmine, rose, orris, honeysuckle, sandalwood, oakmoss, vetiver, tonka bean.

Ref:
*Susan Irvine in "The Perfume Guide".
{1: in Live and Let Die, Goldfinger}
{2: in On Her Majesty’s Secret Service}
{3: in The Man with the Golden Gun}
{4: in Goldfinger}




Pic of Bjork by Jean Baptiste Mondino courtesy of MondinoUpdate.net. Pic of Rive Gauche ad courtesy of parfumdepub.

This Month's Popular Posts on Perfume Shrine