Lancome Poeme: fragrance review & musings

 

Even after thirty years since the launch of Lancome's Poême ads in glossy magazines, those images with poetic lines and the expressive face of actress Juliette Binoche (well known from The Lovers on the Bridge, Three Colors: Blue, The English Patient and the adaptation of Wuthering Heights), as shot by Richard Avedon, are etched into memory and continue to produce sighs of elation from perfume lovers around the world.

 According to the official launch, "Poême is a scent of contrasts: the icy transparent notes of Blue Himalayan Poppy embrace the intoxicating Desert Datura Flower and warm Vanilla, creating something vibrant, sensual, and long-lasting." At the time, no one had any solid information to doubt perfume blurbs coming from sales assistants. Nowadays the information is so vast and nuanced that it might even kill information. No one would be so trusting now. Instead of blue, the deep crocus-hued yellow of the carton box tells the story. The fragrance smells yellow, sweet, dense — it is mellifluous. The reality is that Poême is a scent choke-full of orange blossoms, honeyed and rich and plush. 

Perfumer Jacques Cavallier Belletrud took a well-known ingredient and skyrocketed its effects with the touch of a true illusionist. Mimosa is also a component that contributes to its plush yet non-carnal effects. 

   "Parfois les mots ne disent pas tout…" — "Sometimes words don't say it all..." 

 Sunny like a warm afternoon spent in the glow of a happy encounter with a loved one. Lyrical like a musical piece floating in the air from a nearby impromptu street orchestra. Delicious the way floral fragrances can be, Lancome's Poême is dense without veering into the saccharine territory of modern fragrances. It's honeyed, dripping with sweetness, yet not the edible kind, rather the nectar hidden under the pollen and the stamen, ripe for harvesting by thick bumblebees, the kind we don't readily see anymore. 

Poême is wildly optimistic and makes me deliriously happy when I can taste it in small quantities, preferably when someone else is wearing it. The inclusion of lactone/ketone notes in a fruity-floral context adds a hint of peach smell to the scent pyramid, while velvety vanilla softens the explosive floral heart and lingers for hours or days on clothes. The hour of the golden encounter is perched in -seeming- eternity. A hint of narcissus and of miniscule spice adds to the fascination.

Guerlain Habit Rouge Parfum: short fragrance review

 

Making a successful flanker — or rather, a more concentrated form of Guerlain's classic for men — is a Herculean feat. Still Delphine Jelk made it possible in Habit Rouge Parfum. I might be excused for including it here in the summer, since it launched in late 2024, but it arrived on our shores after New Year's day, so it had to be mentioned sometime afterwards. 

Despite it being in the orientalized direction of boozy alcohol (rum, in this instance) and with a touch of patchouli that might have seemed incongruent in the proceedings of this silky soft robe de chambre of a fragrance, it is not at all heavy. Habit Rouge Parfum might therefore suit a summer's night spent fine dining al fresco under the stars. Dreamy. 

For comparison's sake, please refer to my detailed fragrance review of the original classic Habit Rouge by Guerlain on this link and consult for historical details. 

 More reading on PerfumeShrine: 

Habit Rouge Sport fragrance review 

Habit Rouge advertising 

Habit Rouge L' Eau launch 

Habit Rouge Armoiries edition

Yves Rocher Pur Desir de Gardenia: fragrance review

 

The now discontinued Yves Rocher Pur Desir de Gardenia (i.e. pure desire for gardenia) is perhaps the most lamented true gardenia discontinuation in perfumery, barring the one by Estee Lauder (Private Collection Tuberose Gardenia). 

                               via pinterest 

Tom Ford's Velvet Gardenia comes up a close second or third maybe, representing the browned ripe gardenia that is just starting to deteriorate beyond salvation. It has been discontinued and brought back in the Reserve Collection. "Lushest, wettest, freshest, creamiest jungle gardenia. White petals and thick green leaves. That's it and it's all there. This is the most realistic gardenia fragrance." Thus writes about Pur Desir de Gardenia a reader and I can totally back this up. 

  Pur Desir de Gardenia is the essence of gardenia, built on jasmolactones and with a touch of styrallyl acetate maybe for the green part, in a sort of old-school-technique that perfumers used to do so well and then abandoned. The creamy and the lush elements are freshened up with the intensity of the green in Pur Desir de Gardenia, giving me the illusion of a budding gardenia, one which unfurls its petals in continuous orgasmic fervour. A marvel and at the same time a romantic elegy. The folly of not stocking up when one could... 

It's a puzzle why Yves Rocher stopped making this, as their Pur Desir line of soliflores was excellent to begin with, and this one was the jewel of the crown. The perfect embodiment of a single flower, that of the gardenia, is this vintage fragrance which those who recall it love with the unbridled passion reserved for true gems.

Estee Lauder Bronze Goddess Aegea: fragrance review

 

Estée Lauder just launched a new limited edition flanker to its popular 2008 fragrance Bronze Goddess named Bronze Goddess Aegea. The name suggests inspiration from the feeling of an island escape on an island in the Aegean Sea. Following last year's Bronze Goddess Flora Verde, the new version differs from the tropical suntan lotion of coconut and ylang that most summer flankers of that sort of genre have to offer.

The allusion of the Aegean with its rich history and specific references is hard to do justice in a perfume, nevertheless. And yet Bronze Goddess Aegea is not amiss. It has a dry feeling of dried hay that perfectly recalls one feeling that is prevalent in Greece: the dust from the ground, the soil, which sits on everything till the gust of wild winds of the Aegean redistributes it anew.

Lauder has again invested in the tourist interest for Greek island-hopping, launching Aegean Blossom for the Aerin brand. The images were breathtaking, the minimalist luxury of a veranda over the sea and pottery with big, fragrant flowers flanking the easy living of summer. A dreamlike sequence.

The coconut is discreet in Bronze Goddess Aegea, more of an idea of suntan oil than of actual suntan formula, or tropical fruity, and the so-called bougainvillea note manages to give that dusty feeling to the proceedings. It's as if one lays down on a stack of dry hay to rest when the sun rises to its apex and tourists are advised to lay low, wear their hats, and take little to no action apart from taking a swim. It's a silent hour, the hour of siesta, of the moment when the upcoming transport is almost liquified at the end of the horizon. Then rises the fig — inviting, green, and very delectable — a very characteristic note of Greek summer, beloved in perfumery ever since Premier Figuier (L' Artisan Parfumeur) and Philosykos (Diptyque), whose Hellenic-inspired background makes my heart warm. It's a lovely fig note, delicate, smooth and mouth-watering, which elevates Bronze Goddess Aegea beyond the usual summer concoction. 

The clean musk at the base makes it last and become skin-scent-like after several hours, melting with the green-milky-soft ambiance. It makes this limited edition a must-add to any Lauder collector, but more importantly, a must-have for anyone dreaming of catching a whiff of the glorious Greek summer while cooped up in an office somewhere urban and stifled. Enjoy wisely as Bronze Goddess Aegea is a limited edition! 

NOTES for Bronze Goddess Aegea
Top: Italian bergamot, ylang-ylang, violet leaf
Heart: fig nectar, pink bougainvillea, jasmine sambac absolute
Base: sandalwood, coconut milk, musk

More PerfumeShrine articles to read: Beauty and the Beach, beachy scents for summer

Perfume Photography: Dior Dioressence

photo copyright by Elena Vosnaki