New Hermessence Vanille Galante: fragrance news & musings

Hot on the heels of the news on a new Chanel in Les Exclusifs line, named Beige and mysteriously kept under wraps at Saks which however will carry it, as reported on Perfume Shrine first, here come the news on a new Hermessence.

AlbertCan had the scoop just yesterday:

"Hermès is in the midst of launching another Hermessence fragrance. Vanille Galante will be available at Hermès boutiques in around January 2009. The scent shall be issued in the usual Hermessence editions: the prices will be the same as the others as well".

Perfume Shrine got excited and decided to flesh this out, so here we are.
In-house perfumer Jean Claude Ellena, responsible for the house's latest, the sleeper classic Kelly Calèche and the controversial Un Jardin après la Mousson, is now focusing on vanilla.
Generally vanilla is one of the most popular themes in perfumery, due to its almost universal appeal. It harks back to the glorious days of Jicky (1889) and if the latter is any indication it's not an easy feat to accomplish. Even legendary Chanel perfumer Ernest Beaux complained that "when he was trying for vanilla he got crème anglaise, while Guerlain came up with Jicky!" The secret to that, apart from coumarin, was that the then newly discovered chemical path to synthetic vanillin by JC.W Tieman left traces of phenol, which smelled tarry-smokey. Today the effect in Jicky is reproduced via adding a little rectified birch tar. Still, this story proves that a good vanilla needs to be a little molested in order to give out its best.

But in the new Hermès Vanille Galante, the sweet material is embedded in a composition that attaches the moniker of "galante" to it. The French adjective galant (or galante for feminine nouns) has an intriguing background: in the romans de cour/courtly literature, that is the medieval novels of nobility (example Le Roman de la Rose from 1420-30), "galant" signifies the quality of courteous, gentlemanly and often amorous. The phrase "en galante companie" thus signified the company of a representative of the opposite sex.
Ellena being an intellectual man, might we expect in Vanille Galante a vanilla that is accompanied by a note which is its opposite, in order to highlight the true character all the more pronouncedly? Would it mean that vanilla essence, in itself a multi-complex natural material, should get a treatment like lavender had in Brin de Reglisse, the previous Hermessence from 2007? In that one, Ellena focused on the higher octaves of lavender absolute, which veer into caramel and licorice tonalities. Or the vetiver treatment he reserved for Un Jardin sur le Nil and Terre d'Hermes, in which he had molecules subtracted from the essence in order to arrive at a sparser, clearer, almost mineral vetiver message?
On the other hand, in musical terms, galant refers to the European style of classical simplicity after the complexity of the late Baroque era in the third quarter of the 18th century with pre-eminent representatives the rhythmical composers François Couperin, Jean-Philippe Rameau, Georg Philipp Telemann and Antonio Vivaldi . Their cyclical forma ties in with the theme of la Reverdie (return) in literary roman: that of eternal return of spring, a theme of pagan connotations .
The common trait would be the lyrical approach of solidly thematic subjects, which could sneak into the treatment of vanilla in Vanille Galante, or what I will from now on affectionaly call "péripéties de vanilla".

Vanilla is exactly the cliché note that begs for Jean Claude Ellena's modus operandi: chastiting it by food deprivation would be beneficial pedagogically, I feel. Vanillin (a natural developping aldehyde in vanilla pods and the most widely produced aromatic in the world) has its place in the arsenal of Ellena's carousel, as does ethyl maltol (the cotton-candy aromachemical first used in L'artisan's Vanilia, while maltol is also present in licorice, evident in Brin de Reglisse as discussed above). Nevertheless he has professed in an earlier interview that he is bored by "easy" notes such as vanillin and heliotropin. Yet he has produced his share of gourmand exempla, such as Bois Farine (2003), Elixir des Merveilles (2006) and Sublime Vanille (2001) for Lily Prune!
Vanilline however can be produced via gaïacol, eugenol or even lignine from cardboard manufacture. It's used in order to produce the scents of vanilla (of course), chocolate and banana. I am wondering whether those references might give Ellena some ideas on how to extend this note. Banana-peel is one of the nuances that some white florals, notably jasmine sambac and ylang-ylang, emit. However white florals have long been allied to vanilla and it strikes me as an unimaginative and too "talkative" coupling for an Ellena creation. Perhaps he will surprise us with a zen approach.

Additionally, Hermès wants to keep up with the competition in the niche stakes with other mega-houses: in this regard, Guerlain and its dark, rich Spiritueuse Double Vanille ~it proved to be such a good seller, that it was elevated from the status of limited, ephemeral edition into the permanent collection at Boutiques Guerlain and expanded to select doors(or was that the reverse marketing masterplan all along?, this scepticist is wondering).
Hermès can't break up the exclusivity factor of the Hermessences if Vanille Galante proves to be a bestseller without ruining the whole concept and shooting itself at the foot. What they could do however is keep the skeleton of the composition as the basis of their following feminine -most probably- fragrance. (two pieces of speculation at once, don't you love it here?)

The above constitute hypotheses on my part. We will update when more information becomes available from our sources. One thing seems for sure: We will be able to exclaim "Mais, c'est un Ellena!" (but it's an Ellena creation).

EDIT TO ADD: Six from Ambre Gris brought to my attention that it might be a simple allusion to Marie Galante, the island of the Caribbean located in the Guadeloupean archipelago. Constitutionally part of France, as Guadeloupe is an overseas région and département, MG is famous for its sugar cane but also cultures of tobacco, indigo, coffee and cotton.

Hermessences are available exclusively at select Hermès boutiques around the world. The bottles come at 100ml priced at 150 euros and there is also the option of a travel set of 4 aromisers of 15ml each (0.5oz) in either the same scent or 4 different ones in pre-arranged sets.

Read my full-on review of Vanille Galante following this link!

"Yvain secourant la damoiselle" from the Lancelot du Lac by Chretien de Trois manuscript. Vanilla pod and extract pic by Miri Rotkovitz(herbesspices.about.com)

El Attarine by Serge Lutens: fragrance review

“The topaz of Ethiopia shall not equal it, neither shall it be valued with pure gold.” ~Job 28:19

The golden glory of sunrise over the beige stones of the Merenid tombs overlooking Fez has nothing on El Attarine by Serge Lutens, nor do the riches of Arabia as it encompasses them all in its majestic stride.
"Today, I offer you gold, sun-drenched topaz, everlasting flowers and saps", Lutens and Sheldrake, his magician in the wings, had promised us and this solar fragrance has been most successfully achieved in El Attarine.

"In Arab countries, “attarin” means sweet-smelling, and refers to everything within the realm of the atar: fragrance, heart, flavour and essence". Attars recall the mysteries of the east, its people and the rituals in which they engage. The mingling of smell and taste is not unheard of in the Lutens/Sheldrake cosmos, as both Douce Amère and Mandarine Mandarin are impressions of gustatory speciments (absinthe and mandarin respectively) that reveal side panels of aromas like in a Byzantine triptych ~"Attarine is not a closed door. You cannot make a perfume with only your nose".

El Attarine is also the name of a regal, elite Koranic school in Fez dating from the 14th century: Medersa or Medressa El Attarine, (Medersa means religious school) thus the fragrance is another homage to the Arabic culture that has been providing Lutens with inspiration for the last 2 decades at least. Created in 1325 by Sultan Ya’qub Abu Said Uthman II who also had a hand in several other buildings around the city of Fez, El Attarine is situated at the edge of the spice and perfume market; the unison of carnal to spiritual is only a stone's throw away.

El Attarine, the fragrance by Lutens, bursts like the solar corona of an eclipse that is infused in the honeyed tones of the nectar of orange blossoms. This honey note, probably attributed to phenylacetic acid, which makes a much more pronounced appearence in the derisive Miel de Bois, is here giving an intense sweetness of drops dribbling from a bronze spoon on dried fruits; fruits that lay on a basket at the market under clear blue skies, alongside little squares of heaped spices in all the colours of the rainbow: there is a little cumin, very delicately interwoven, and stamens of red saffron, the very delicate peppery bite of poppy seeds. The milky, sweet tenderness of those nuances vaguely recalls the more intense and sweaty Arabie, with its souk ambience on a hot day. The garlands of jasmine fanned out on woody notes are discreet, as if a glimpse behind a closing shutter leaving us wondering on the surreptitious inhabitants.

And then, after about half an hour, there rises the olfactory focus of immortelle/helychrisum, more commonly known as everlasting flower, aimed at offering a new interpretation that will set a new frontier in fragrance exploration. Both facets of the material, essence and absolute seem to have been utilized: With a complex odour profile, immortelle is a fascinating note with a herbaceous, honey-like aroma in the essential oil whereas it recalls the unique odour of spicy fenugreek (Trigonella Foenum Graecum) in the absolute, imparting amazing lasting power and evoking maple syrup for many. In El Attarine the immortelle note is less maple-like, less sticky than Annick Goutal's archetype in Sables and with less of a curry, salty-pungent note than Eau Noire by Dior. Rather it has the slightly bitter, pleasurable edge also present in L de Lolita Lempicka minus the cinnamon lappings; it offsets alongside a smidge of what smells like medicinal "oud" (a pathogenic secretion of some trees in the Far East) the initial intense sweetness into a progression than holds your attention span for the twists through the alleyways of Fez.

Like the Gettys lying on a starlit terrace in Marrakesh, beautiful and damned and a whole generation assembled as if for eternity where the curtain of the past seemed to lift before an extraordinary future, before the disillusionment and the tragic end set in, El Attarine is a re-affirmation of a passionate relationship with both the past and the future.
El Attarine possesses that most elusive of qualities: luminous translucence which can make a fragrance appear like a faceted gem mounted in 22 carat gold: it catches every ray of the sun as it hits it from different angles into a magnificent study of light. In contrast to the byzantine candelabras of Serge Noire, casting shadows amidst the light, El Attarine is melting under the intense sun of a terrible dawn.

In a Parthian Shot, Serge left us with this cryptogram: "It is an accord born out of a disagreement in the first person. From my attarinian solitude, the fruits of my imagination were abundant".
It is up to you to participate into its solution by trying out El Attarine.
The fragrance is quite lasting but with a rather discreet sillage that shouldn't pose any problems to those who are in your vicinity.

El Attarine belongs to the line of Exclusives sold only in the Salons du Palais Royal in Paris, encased in beautiful bell jars of 75ml.

Pic of Talitha and Paul Getty at The Pleasure Palace in Marrakech, shot by P.Lichfield in 1969 ~reproduced via Telegraph.co.uk. Pic of Limited Edition bottle courtesy of El Attarine via Ambre Gris. Pic of sunrise sent to me by mail unacredited.

How does the latest El Attarine by Serge Lutens smell like?

The perfume community has been complaining lately. But let's finally admit it: Serge Lutens is the Pope of cult fragrances and Chris Sheldrake has been the archbishop to aid his vision come into fruition. And since, despite Sheldrake's new position under the aegis of Chanel, he can still work with Lutens, we have apparently not seen the last of the duo's creativity. Indeed two new fragrances have been announced: El Attarine and Serge Noire to be launched at the end of summer and July respectively. Anticipation is building. Ad copy is scrutinized for clues. But what do these really smell like? It is Perfume Shrine's privilege to reveal a few facets of that olfactory identity for you today.

One of the advantages of writing and academia is communicating with other people who write and participate in academia as well. And it is more pleasurable and infinitely intriguing when those people share the same passion: fragrance! Perfume historian, professor at the Versailles school of perfumery and writer Elisabeth de Feydeau, who we're honoured to count among the readers of Perfume Shrine, had the opportunity to experience the new Lutens fragrances and asked us to share her impressions for the English-reading public on this venue. Honoured and flattered we agreed with enthusiasm.

But how were these fragrance conceived? According to Lutens regarding El Attarine: "Today, I offer you gold, sun-drenched topaz, everlasting flowers and saps". Admittedly an image evocative of the riches of Arabia and Morocco, eternal inspiration in the Lutens universe.
The olfactory focus and main notes of this solar composition seem to be immortelle/helychrisum, more commonly known as everlasting flower, aimed at offering a new interpretation that will set a new frontier in fragrance history.
Elisabeth described El Attarine to me as intensely about immortelle after a soft opening, with copious lashings of spicy, sweaty cumin and honey notes; this might indicate that they have explored both facets of the material, essence and absolute. With a complex odour profile, immortelle is a fascinating note with a herbaceous, honey-like aroma in the essential oil and recalling the unique odour of spicy fenugreek (Trigonella Foenum Graecum) in the absolute, imparting amazing lasting power and evoking maple syrup for many. {It has been featured in the following scents: Sables and Eau de Monsieur by Goutal, Eau Noire Dior, L de Lolita Lempicka, Calypso Gardenia, Guerlain Cuir Beluga, Cologne du 68 and Coriolan, Chene by Lutens, Balmain Ambre Gris, Rosine Ecume de Rose, Amouage Jubilation XXV, Divine L'Homme Sage, Diptyque Opone, Comme des Garcons Kyoto from the Incense series and Woodcoffee from the Sweet Series, Parfumerie Generale Corps et Ames}.
However in El Attarine imorrtelle is flanked by another warm and sweet essence that is a favourite of Lutens and a staple of Middle-eastern and Mediterranean tradition: jasmine. Its intoxicating lushness appears along with pronounced woods to polish El Attarine off.

Perhaps in a more prosaic description Lutens goes on to say that: "In Arab countries, “attarin” means sweet-smelling, and refers to everything within the realm of the “atar”: fragrance, heart, flavour and essence". Attars recall the mysteries of the east, its people and the rituals in which they engage. The mingling of smell and taste is not unheard of in the Lutens/Sheldrake cosmos, as both Douce Amèreand Mandarine Mandarin are impressions of gustatory speciments (absinthe and mandarin respectively) that reveal side panels of aromas like in a Byzantine triptych ~"Attarine is not a closed door. You cannot make a perfume with only your nose".
El Attarine is also the name of a regal, elite Koranic school in Fez, thus the fragrance is another homage to the Arabic culture that has been providing Lutens with inspiration for the last 2 decades at least.
In a Parthian Shot, Serge leaves us with this: "It is an accord born out of a disagreement in the first person. From my attarinian solitude, the fruits of my imagination were abundant". Make of it what you will and we shall return as soon as it is released!

El Attarine is priced at € 110 for the standard bell jar containing 75 ml, available exclusively at the Salons du Palais Royal Shiseido (August 2008). There is the option of shipping within Europe.

Next post will focus on Serge Noire: stay tuned!

Pics courtesy of Palais Royal and Wikipedia.
You can read an interview with Lutens on Scented Salamander.

Ti Amo, Amore Mio!

Living in Italy, Parma especially with its tradition of Verdi's operas, is like surrounding yourself by culture the way other people in other places are surrounded by skyscrapers, Taco Bells or hay fields full of cows. It just isn't quite the same!
Italian artist and jewellery designer Hilde Soliani is one such person, lucky to live and breathe around quality.
She has created five original perfumes inspired by five flowers, communicating universal love through an acronym for "I love you" (Ti Amo in Italian):
T.ulipano (red bottle- floral fruity woody - unisex)
I. ris (lilac bottle- floral woody musk- feminine)
A.nemone (orange bottle- woody aromatic- unisex)
M.argherita (blue bottle- floral- feminine)
O.rtensia (pink bottle- floral woody musk- feminine)

Just how she started designing fragrances recalls La Forza del Destino: a journalist seeded the idea. Hilde is primarily an artist ~she designs jewellery, she paints, she plays in the Parma theatre, using her voice and her body to convey her feelings. What started in jest and on a dare however, essentially a private hobby, has now become her "job".

“During a press conference for my first line of jewellery, I showed a line of candles for Valentine’s Day that each included a gold and diamond daisy necklace inside. To wear it you would have to burn half of the candle. The journalist
asked me if the candle was perfumed and of course it wasn’t.”

That put the idea in her head and after a few years her dream was realised in a line inspired by flowers. Flowers talked to Hilde because they made her feel good, they made her house special. The dice was cast and the Ti Amo line began in earnest {for those who read Italian, click to read a great interview}.
Each "flower" is an abstract rendition, rather than a faithful representation of nature (a couple of them don't even have a particular scent and she is not interested in a photorealistic approximation by her own admission). Each reminds Hilde of a precious memory: Tulipano is a memento of her father's voice and warmth. Iris stands for Italian elegance. Anemone recalls the scent of the Parman theatre. Margherita symbolises her happy childhood. Ortensia reminds her of the kiss of her beloved grandmother.
The scents also tell a fairy tale, "La Mia Daisy", inspired by Soliani's grandmother's daisy creation: the fictional story of a girl named Daisy, a five-act play with the happy ending of a discovery of an enchanted place: a touch that makes us dream again, like children. As Hilde says: “I want to bring art into daily life.” She enjoys art which expresses itself in a childlike, playful character.

"My grandmother, who made fragrances herself, teached me how to smell and create fragrance since I was a child. During my business travells I always had nice experiences, nice emotions. I try to capture them by pictures but they don't smell of anything: that's why I wanted to recreate those feelings in scent".

Hilde art-directs the fragrances with the help of experienced perfumers in Milano and Grasse.

Tulips are often taken to be scentless, however the deep yellow varieties do possess a hint of primrose odor about them, which makes them not entirely wasted on those who hanker after odoriferous rather than merely decorative blooms. Upon smelling Tulipano I was surprised to find that it was described as a fruity floral; it had an intriguing bitter edge to it to make it truly unique. Luckily the usual aspect of most commercial fruity florals is missing. In our conversation, instigated by my interest in the line, she told me she likes to produce what she likes, not what focus grousp want, loyal to artisanal values. Hilde's vision of a tulip inspired by the Vulcano island in Sicily and its black beaches scattered with little red wildflowers has elements of freesia and blackcurrant, which is an interesting mix that plays upon the tart bitterness of the fruit to bring balance with the underscoring of sandalwood and cool vetiver, making it a fiery fragrance fit to be shared by both sexes.

"I am very gourmand and it is a nice experience to find the smell of coffee or something to eat inside flowers", Hilde divulged during our discussion. Her point is amply revealed in the opening accord of Iris, a fantasy suave mix of delectable Sicilian almond with the soft touch of iris and sandalwood, producing an easy, comforting fragrance which smiles a little inwardly and could even nibble on a macaroon or two. In the direction that Iris Ganache cemented with its gourmand touch on what is essentialy a bulby, earthy smell (that of iris root) and by smoothing out the rough, too bitter edges of popular Hypnotic Poison without resorting to too sweet however, Iris by Soliani manages to have a disposition that bypasses the metallic aspects of the raw material for an abstract powdery effect that makes even non almond-lovers, such as myself, swoon. Musky and almost vanillic, lightly honeyed accords surface making Iris particularly suited to people who have had bad luck with traditional iris scents.

I didn't need to hear that Margherita was inspired by a happy childhood. The fact projects from every pore. A solar, happy scent, much like intended, with its garlands of orange blossom and green-smelling muguet along with shamrock-like leaves which sing basking the sun. It never missed the chance to put me in a good mood ever time I wore my sample with its slightly carnation-like/ivy feel about it that could entice those who like an innuendo of spice. Pronouncely musky in a modern way it lends itself easily to a variety of occasions, making it a perfect everyday scent for when one wants to let their hair down and relax.
I found Ortensia a little sweet for my taste, with an emphasis on the sweeter aspect of white florals, white musks and cosy Cashmere Woods providing a green touch surprisingly upon drying down, yet pleasant as well.

Notes:
Tulipano: Bergamot, blackberry, lime, peach, kiwi, passion fruit, freesia, lily of the valley, jasmine, vetiver, sandal, oak musk, white musk.
Iris: lily of the valley, green accord, iris, jasmine, mimosa, sandalwood, white musk
Anemone: Orange blossom, tulip, ivy and galbanum, tuberose, lily of the valley, jasmine and cyclamen, white musk, vetiver and sandalwood.
Margherita (Daisy): Orange flowers, ivy leaves, galbanum, bluebell, honeysuckle, jasmine, lily of the valley, rose, tuberose, white musk, and ambregris.
Ortensia: Green accord, hortensia, ylang ylang, jasmine orange flowers, lily of the valley, rose, white musk, cashmere wood, and cedar wood.

The fragrances come in Eau de Parfum concentration with 14% essence and last very well. The boxes reproduce Hilde's paintings: a lively mixture of chromatic packages made with new print technologies on special paper. On one side of each Hilde has written her fairy tale, La Mia Daisy. The bottles bear the designer's elegant handwriting.

The Ti Amo line is currently sold exclusively at New London Pharmacy NYC (tel:212.243.4987 / 800.941.0490): 50ml for 75$
Hilde Soliani samples are now available for : 1 ml $3.50, 2.5 ml $7.00, 5 ml $12.00, 8 ml $19.20 at Fishbone Fragrances.

I can provide a couple of Tulipano samples for those who are quick enough to comment and claim them!

Perfume Shrine exclusive on the even more exciting Soliani New Line inspired by Teatro Reggio Parma: Soon on these pages!

Artwork by Hilde Soliani via the artist and artprocess.net

Bali Dream by Estee Lauder: a Travel Exclusive fragrance review

Fragrance brands have cottoned up to the fact that jaded travellers who have to sail through the Symplegades to travel by air are searching for a little escapism: anything really to make them get it through the tiresome waiting for their luggage to get checked, their passports to be scrutinized and their persons getting grind exceedingly small...
To alleviate those symptoms and to make an honest buck in the process, companies have invented the concept of Travel Exclusive: fragrances that are only available when you travel, at the duty-free shops in big airports. The trend had been noticed even two years before, in 2006 and re-affirmed in 2007: travel makes for serious inspiration behind fragrances.
The most notorious travel exclusive is of course the excellent Vetiver pour Elle by Guerlain, mysteriously restricted to French duty-free shops and arguably a very good feminine rendition of their iconic masculine with added floral notes.
But others have not been left behind: this year Lancôme launched Cyclades (named after the Greek complex in the Aegean sea), after Benghal (the name echoing the homonymous region in India) and Tropiques (a more general name evoking the tropics) in their "La Collection Voyage" (Travel Collection). Others include the unfortunately named JetLag by Azzaro (a fresh aromatic) and Lights of Champs Elysées by Guerlain (a gentle woodsy scent). Lauder has also played that game with Emerald Dream in 2007.

This year Lauder launched Bali Dream, an Indonesian-inspired travel retail exclusive for women in March. Bali has also been behind the weirdly named 7:15am in Bali by Kenzo, so there is something there...

"Follow tropical breezes to a flower-filled world. A place where Mood Orchids, Honeysuckle, Indonesian Jasmine and Pago Pago Coconut lead the way to a tropical paradise. Welcome to Bali dream".

According to Lauder, the top notes feature a profusion of Bali’s most prized flowers, moon orchids, along with magnolia and ginger. The heart is comprised of Chinese cassia, Indonesian jasmine, pepper, ylang ylang, gardenia, muguet and apple, on a background of woods and vanilla.
Although the impression that the notes would give would be a soft floral with a tropical tune to it and it is officially presented as a floriental, Bali Dream starts with an unmistakable fruity overture of none other than a mix of cantaloupe with indeterminate peach: apparently cantaloupe is the fruit of choice of late, as it appears in the latest Hermès Un Jardin après la Mousson as well. I admit that the mentioned apple did not register at all in my mind (at least not a real apple instead of the ersatz in shampoos) and leafing through Osmoz I see that it is not mentioned at all, which is rather telling.
Luckily the coconut is not emitting the evil fumes of a plug-in air freshener or the "dangling pine" pong of dilapidated taxis in 3rd world countries. It's pleasant and not loud, with a smooth ambiance about it and a very subtle, freshly spicy accent that might be due to ginger and pepper. The orchid accord with a vanillic backdrop is powdery, soft, velvety and indeed the protagonist of the composition, lasting well, trying to remind me for a brief second of the orgiastic abundance of the Singapore gardens.
The whole however doesn't really live up to the expectations of an exclusive that should have anyone booking a flight just to shop at the duty-free. Visit Bali for its magnificent humid landscape and exotic culture, but don't imagine for a second that this fragrance is its true embodiment.

Carolyn Murphy incarnates the face of the fragrance dressed in lilac-tinged chiffons to reflect the gentility of tones of the bottle.
The bottle of Bali Dream itself with its pretty matelassé recalls last year's Emerald Dream (a floral woody musk), which was -predictably- done in cool green.

Eau De Parfum Spray/Travel Exclusive in 50ml/1.7oz available at all Lauder travel retail counters at $85
There is also a 2 x 50ml duo set. The fragrances in the duo are individually packaged, making them ideal for gift-giving. Lauder has also created a Dream Destinations coffret. This features four miniature (4 x 4ml) edp sprays: two of Emerald Dream and two of Bali Dream. There is also a corresponding makeup palette.
Bottles of Bali Dream have already circulated on Ebay.

Notes (per Osmoz):
Top: ginger, orchid leaves, moon orchid
Heart: pepper, ylang ylang, cassia, jasmine, gardenia, tagete, plum, tuberose
Base: cedar, vanilla, coconut, Haitian vetiver, temple wood.

We will be offering a sample to a lucky reader, so please mention if you're interested in the comments.

Pic of Balinese dancers courtesy of BALIwww.com on Flickr. Bottle pic via Ebay.

Twin Peaks: Indult Tihota and Vanille Noire du Mexique

According to the beautiful myth in Totonac mythology, the tropical vanilla orchid was born when Princess Xanat, forbidden by her father from marrying a mortal, fled to the forest with her lover. The lovers were captured and beheaded. Where their blood touched the ground, the vine of the tropical orchid grew. One can see how the aroma of vanilla recalls love: breast milk is known to smell of traces of vanillin, the chemical constituent of vanilla extract.
It is no wonder that it is such a popular note in perfumery that has inspired so many renditions and compositions centering on it; like a quintessential theme in art, such as a sunset or a female nude, making different generations of artists seeing it through their own eyes for our benefit.

And so, on to two vanilla-centered fragrances today, which share common traits. Share in terms of smell, because they're worlds apart in terms of cost, presentation and poise.

As we had reported in the past, "Indult" is an old french word from 1498 signifying the privileges given by the french King or the Pope to esteemed individuals. The Christian Latin "Indultum" meaning "concession, favor" is at the root. With the desire to launch something that has comparable exclusivity rights as those bestowed upon by a king, Indult the niche line is comprised by fragrances that are issued in only 999 bottles each, automatically entering you in the club able to order a refill if you have purchased a bottle. The fragrances have been developed by young talent Francis Kurkdjan, the man behind the satiny femininity of Narciso For Her, the curry-rich and individual immortelle wonder of Eau Noire by Dior, the smooth skin caressed by the sun of Aquasun by Lancaster, the sweet bestseller Le Male by Gaultier and the modern abstract rose interpretation of Rose Barbare among others.

Tihota (which means ‘sugar’ in Polynesian) is an exotic concoction of fresh vanilla pods and various musks. Like the incandescence of the sunrise that embraces the far horizon, the fragrance exudes the rich and warm sensuality of real vanilla pods, opened fresh with a knife to render their rich, darkish, bittersweet, almost loquat odour to a creme brûlée. Putting it on one can feel the skin breathe beneath: although sweet and tenacious it retains the magical touch of Kurkjdan which is to make truly modern fragrances that respect one's personal odour profile to emerge.

Comparing Tihota to other costly vanillas, such as Guerlain's Spiritueuse Double Vanille, provides a backdrop in which to appreciate its advantages and shortcomings. Although it highlights the aspects of the vanilla pod with amazing accuracy, it somwhow lacks the artistic interpretation beyond that: it acts the way those painters who paint from photographs are able to catch the finest detail and produce a total which is completely accurate in its representation, yet falls short of the defining aura that differentiates the living being from the imprint on the photographic paper. Spiritueuse Double Vanille has the genius addition of a smoky and lightly boozy veil of incense, as well as what seems like a delectable note of marjoram and oregano on my skin, which combined account for an intriguing denouement. In that regard, Spiritueuse Double Vanille defies the moniker of a vanilla scent, despite it being named after it, in contrast to Tihota which remains more simplistic.

For that reason, it was perhaps an interesting experiment to see which of the myriads of other vanilla fragrances in the market would come close to Tihota on a more approachable level. I am happy to report that although they might not be exact duplicates, Tihota and Vanille Noire du Mexique share several common threads in their stories unfolding on skin.

Vanille Noire du Mexique is forming part of the collection of vanillas from La Maison de la Vanille, a niche line with affordable prices of vanilla-laced fragrances in aluminum cans of eau de toilette.
The most arresting aspect of Vanille Noire is that despite its price it smells like real vanilla pods, succulent, rich, almost oily with a burnt sugar tinge. Vanilla orchids were initially indigenous to Mexico anyway (with the name deriving from the Spanish "vainilla", small pod), although today the majority of the world's Bourbon vanilla production is produced in Madagascar in the Indian Ocean and the Reunion (formerly Île Bourbon).
In its own way Vanille Noire is faithful to its name:Vanilla sold in tourist markets around Mexico is mixed with an extract of the tonka bean, which contains coumarin.
The other vanillas in the range are also interesting, but the darkness, the oiliness and slight earthy cocoa touch of this one elevates it to my favorite in the line.

Also very close (even closer) to Tihota comes L'Occitane Vanille, but it has been discontinued for more than 2 years now. If you can locate a bottle, it might be a worthy experiment to compare side by side.

Notes for Vanille Noire du Mexique: vanilla, roses, iris, tonka beans, opoponax, patchouli and bergamot.

Notes for Tihota: vanilla pods, various musks.

Shopping:
Initially sampling for Tihota was reserved to French Sephora and on the Indult site. They have since relaxed their sampling policy, with options available through Luckyscent and First in Fragrance.
Tihota comes at 50ml/1.7oz Eau de Parfum bottles at 160 euros/250 $.
The bottle of Tihota is an architectural rectangle with a black rounded cap, much like the classic Chanels and encased in a beautiful pallisander wood box designed by Etienne de Suza.
More information can be had the Indult site .

Vanille Noire du Mexique comes at 50ml/1.7oz Eau de Toilette bottles at 39 euros. Available at Beautyhabit and First in Fragrance.


One sample of Tihota will be given away to a reader: Comment if you want to be eligible.

Pic of Vanilla beans via Wikipedia. Pic of Tihota bottle through Luckyscent.

Guerlain News

News about Guerlain drop like bombs this morning for us, evening for some. There are groundbreaking developments which merit their own mention.

First of all Thierry Wasser was appointed head perfumer at Guerlain, succeeding Jean Paul Guerlain after years at the helm up till 2002 and being the first one tied so tightly to the house without being family. Of course other perfumers had worked for Guerlain before: Maurice Roucel for L'instant and Insolence, Edouard Flechier who had reformulated Mitsouko...But somehow this is the end of an era. I am crossing my fingers it will be the best possible development for the historic house. Previous work by Wasser for Guerlain included Iris Ganache and Quant Vient La Pluie.
Sculptor Sacre Nobi, founder and artistic director of S-perfumes, >was on to something when he was commenting a few days ago about the upheaval in the big perfume companies and the moving of noses from one to the other.

According to fashionweekdaily:

Thierry Wasser has been named the exclusive perfumer for Guerlain as of June 2008. The announcement was made today by Laurent Boillot, Guerlain's chief executive officer, and master perfumer Jean-Paul Guerlain.

"This appointment upholds the Guerlain philosophy of entrusting its olfactory creations to a 'nose,' a tradition that has been followed for almost 180 years," Boillot said in a memo. "Five generations of Guerlain perfumers have produced an incomparable body of know-how, illustrated through bold creations, unique in the history of perfumery."

As one of the leading figures in contemporary perfumes, Wasser became a perfumer after studying botany and training with Givaudan. He joined Firmenich in 1993 and spent nine years in New York before moving to the company's office in Paris in 2002. [...] In his position as perfumer, Wasser will work closely with Sylvaine Delacourte, who joined Guerlain in 1983 and is actively involved in the development of numerous Guerlain perfumes, including L'Instant de Guerlain and Insolence.

On the heels of that news, Guerlain announces the launching of the three Carnal Elixirs to be issued in autumn in the exclusive Guerlain Boutiques and available at Bergdorf Goodman, The Breakers, and Neiman Marcus at San Francisco.
The fragrances are named all after "femme" and the notes are as follows:

Femme Fatale (fatal woman): white peach, rose, pachouli, vanilla
Femme Erotique (erotic woman): Clemintine almond, tonka bean, vanilla
Femme Enfant (woman child): black pepper, rose, rum, chocolate

The bottles of 75 ML Eau de Parfum will come at $250.00.

Finally the new Guerlain for men we had announced some time ago is materialising and will simply be called Guerlain Homme, built on lemon, citrus and mint. It will be at the Saks and Neimans counters come October. Created by artistic director Sylvaine Delacourte it will be encased in a bottle designed by Paelo Pininfarina, the Mazeratti '06 and Porsche designer.


So, what are your expectations?

Thanks to Reckless Red of POL for shopping info. Vintage ad from ebay. Pic of Thierry Wasser courtesy of What we do is Secret

Cruel Desires ~Cruel Gardenia by Guerlain: fragrance review

Leafing through Colette's book “Flowers and Fruit” I stumble upon this quote from “A Gardenia's Monologue”:

"That flower boasts of its heady scent [...]throwing the ignorant girl into a science I have taught her . . . and the round world reckons one more night of folly."

She then goes on to compare the heady aroma to orange blossoms and raw mushrooms, alluding to the flower's dirty underside that evokes the sweet, yet earthy decay that permeates its essence. I am wondering what she would have thought of Cruel Gardénia, the latest addition in the L’art et la Matière line by Guerlain. I had been postponing reviewing the fragrance immersed as I was in thought myself, dissecting it like an entomologist would do with a rare lepidopter for months.

Gardenias are elusive in that their heady sweetness cannot be accurately and abundantly extracted from the waxy petals. Therefore ingenious recreation should come to the play, trying to replicate the smell. Too often the compositions named "gardenia" smell anything but. Whether intentionally, like in Chanel’s paradigm ~which was actually inspired by a garden (therefore “garden-ia” and smelling of a mix of white flowers) and the decorative motif of the blossom popular in the 1920s~ or Goutal’s who driven by her dislike of gardenia despite advice that the US market asked for one went instead for rubbery tuberose in her Gardenia Passion, or unintentionally like by Floris, they pose their own enigma. Sometimes the experiment is quite successful in its photographic accuracy, such as in the budding Yves Rocher Pur désir de Gardenia or the creamy Lauder’s Private Collection Tuberose Gardenia, and other times in its tropical ambiance evoked such as in Kai.
Guerlain was faced with a dilemma: should they include a gardenia scent in their magnificent stable of exclusives? After all, gardenias with subtle clean musks backgrounds are supposedly very popular with American consumers and the fact that Cruel Gardénia in an unprecedented move launched first in the US and only some months later in Paris is quite telling in its own way. It seemed like hubris! Yet the result is exquisitely pretty and contradictory to its own name, being neither cruel, nor much gardenia-like. French wordplay on the expression l’art et la manière (=art and manner) produced fragrances that belie their baptism so far: the Rose wasn’t Barbare, Angélique was nowhere near Noire, Cuir Beluga was only imperceptibly leathery and only Bois d’Armenie was true to its name.

Perfumer Randa Hammami of Symrise worked along with art director Sylvaine Delancourt to ply damask rose, peach and neroli into this abstract gardenia accord, which is further enhanced by the popular rose-violet-orris combination that graces several powdery bestsellers of late such as Kenzo Flower or Guerlain’s own face powders in the Metéorites range and the accompanying limited edition scent. Indeed there is here the feel of an expensive makeup product along with a slightly metallic accord that rings melodiously throughout without ever being shrill. Examining the rose accord closer, I realize that it has none of the wine dregs or liqueur odor of many modern roses, such as Rose Barbare in the same line, or Stella Rose Absolute, which form the pillar of modern abstract roses in today’s perfumery.
In Cruel Gardénia this rose combination with orris is rendered powdery but not old-fashioned. It’s a beautiful white rose seen through a gossamer thin veil of fabric, its shape hazy although recognisable with a soapy latheriness that is very pleasant. There is none of the familiar dirtiness of ripe, aged cheese in the central stage, as there is no discernible gardenia in the way one is conditioned to expect it. The drydown of Cruel Gardénia has a mellow whisper of sandalwood and amber which garlands the innocent white musks lingering seductively for a long time and intensifying as time passes, reminiscent of other fragrances in the L’Art et la Matière line.

The overall intention was to render a skin veil (the "muscinade", a new Guerlain signature), a velvety soft aura that would put attention to the wearer instead of the fragrance’s profile itself. In that regard it is a departure from the classic French tradition of Guerlain and a wink to the American ideal of sensually “clean”, abstract musky florals such as Glow by J.Lopez, or contemporary clean “chypres” such as S.J Parker Lovely or Narciso Rodriguez for Her. This it does with conviction, pedigree and the air of cultured defiance to what is expected.
Cruel Gardénia is truly gorgeous, sensually feminine and ultimately a perfume that despite its lack of realistic depiction of a note or angular complexity will earn its wearer compliments on how sublime they naturally smell instead of how interestingly their perfume projects. A perfume to choose to seduce first and foremost one’s self. To quote Colette:

“a well-chosen perfume, linked to your moral person, to your physical charms, a perfume your friends love and recognize, one that surprises people you meet for the first time and that makes them dream”.

And for our readers, a small draw: a sample of Cruel Gardenia. Leave your name in the comments if you want to participate.

Notes: rose damascena, peach, neroli, ylang ylang, violet, sandalwood, vanilla, tonka bean, white musks

$220 for 80 ml bottle with detachable atomiser, available in Guerlain boutique in Paris, Bergdorf Goodman in New York, and Neiman Marcus in San Francisco.
Adding: One of our readers, Kim, mentions that the Toronto boutique in Canada also carries the line.

For another take on the perfumery standpoint of it, check out Octavian's entry on 1000fragrances.

Painting Desire by Pino, courtesy of progressiveart.com

Une Histoire de Chypre by Molinard and Aedes

If there is one fragrance family that has a very specific history and timeline to its emergence it is the chypre one. Perfume Shrine has explored the historical intricasies shrouding the chypre genre as well as its classifications and production, so readers who have been following us know what to expect by now. {for those who haven’t click the links}

Une histoire de Chypre by Aedes collaborating with Molinard is faithful to its name: it encompasses all the traditional elements that contribute to a classic, elegant, warm chypre. Those fragrances have the rare quality of provoking intense reactions to people who come into contact with them and account for an olfactory souvenir that is imbued in the essence of poignancy.

Molinard allowed delving into their Grasse formulae compedium and the Grassois perfumer Dominique Camilli came up with a 1920s recipe which in turn inspired a composition with genuine reverence to the classic genre. Une Histoire de Chypre was about to be born: a limited edition exclusively for Aedes de Venustas who commissioned it, the uber-fabulous boutique of niche aromawonders pioneered by Karl Bradl and Robert Gerstner.

According to the Aedes catalogue, Camilli was first introduced to Aedes through an article in the December 4, 2005 edition of Style Magazine (a supplement to The New York Times).
At the time Aedes wasn’t the established, well-known perfume afficionado Mekha yet, so the concept of such a boutique seemed like the wildest dream come true. Very soon the idea of collaboration came up over lunch in West Village and the concept of the new fragrance began to take its kismet-kissed shape. Camilli’s father, also a perfumer, was an acquaintance of Coty, the pioneer who helped popularize the modern Chypre in 1917 (although not the first one to introduce one!) bombasting the mysterious odours of the island of Cyprus into the consiousness of the world through his legendary creation.
Everything fell into place and the venture began under the spell of the best omens. According to Dominique Camilli: “We have kept the heritage/spirit of this fragrance using the finest raw materials and ingredients. A quality one does not encounter often in modern perfumery”.

As Une Histoire de Chypre unfolds its aromatic stanzas on the skin, the green hit of galbanum and neroli with whiffs of bergamot rind oil titilate the nostrils. The introduction is unmistakably chypre and proud of it ~enticing, sensual, warm and cool at the same time. A spicy mid-note like cinnamon or styrax emerges soon after, although not officially listed, which recalls the intriguing counterpart in both Mitsouko and Ma Griffe. Its precarious balance with citrus and feminine blossoms is completely successful as the usual bouquet garni of classic chypres peeks through the dimly lit timbre of earthy oakmoss, warm labdanum and sensual patchouli. The jasmine opulence allied with green tonalities and smooth amber is echoing another Molinard 1849 romantic creation and one of my spring and summer favourites: M de Molinard. The whole is enchantingly old-fashioned in the best possible sense and it will cut through a room full of fruity florals and Nutra-sweet-laden scents like a scimitar cutting through the fabric of memory.

Notes:
Top: bergamot, mandarin, neroli, jasmine and galbanum
Heart: jasmine, Bulgarian rose, osmanthus, and iris
Base: patchouli, oakmoss, musk, and amber

The classic Lalique bottle with its black bulb atomiser reminiscent of Old Hollywood style retails for $225 for a 100 ml/3.3oz Eau de Parfum. Exclusive to Aedes de Venustas, 9 Christopher Street, New York, NY 10014.


And for our readers who have no access to this rare exclusive gem, I have a sample to offer: please enter your name in the comments if you want to be eligible for the lucky draw!

Painting "Death of the Gravedigger" by Carlos Schwabe courtesy of art.com, bottle pic courtesy of aedes.com

Tale of two irises (Prada Infusion d'iris and Guerlain Iris Ganache)

Like Charles Dickens knew so well, there is some charm in correlating different things and finding respective affinities. After all one would devoutly wish for an interaction between entities in the universe; a sense of belonging, of not being cut out. Dissimilar things can resemble each other in some ways while their contrast is piquant and intriguing. Such is the case with two iris perfumes that came out recently: Iris Ganache by Guerlain, their 5th scent in the exclusive L’Art et la Matière exclsuive boutique line and Prada Infusion d'iris, a new feminine scent from the italian leather and fashion company.

Guerlain tells us that this new scent is

"Un beurre d’iris travaillé comme une ganache en pâtisserie"

which roughly translates as "iris butter worked like patissery ganache".
Ganache is a sort of chocolate cream that is thick and smooth, more solid than liquid. One would assume that we are dealing with a gourmand iris and that one would not be far off.

Iris/Orris is the rhizome of a beautiful flower, mystical, subtle and discreetly melancholic, encompassing dusty, powdery and mineral qualities. The essence of a fairy that is about to die in a puff of her delicate wings. In Iris Ganache that delicate fairy is munching meringues and feeling quite well, thank you very much. Perfumer Thierry Wasser (aided by artistic director Sylvaine Delacourte) managed to marry opposites creating something that is decidedly not as audacious as it first sounds, but rather a fluffy concoction that has a tinge of violets, quite like those sweet ones surfacing in Guerlain's more commercial scent Insolence. The feel of the violet is delectable, with a tinge of milky kid's chocolate drink, a direction that was explored in one of the limited edition versions of Oscar de la Renta's, namely Oscar Violet. There, again, the unmistakable dusting of sweetened Nesquik is painting the picture in foody terms. One might even think of the light orientalised theme of last year's Ange ou Démon by Givenchy. Suffice to say that this reminiscence does not great originality make for Iris Ganache...

The opening on bergamot and cinnamon is abstract and not as spicy as that in Musc Ravageur by F.Malle, although I am sure they were aiming for something sexy in that direction.
However, this is what makes it approachable despite the "difficult" for many note of iris. If we are to take Dickens's approach to the fore, Iris Ganache is decidedly French, representing Paris, all cafés and bistros; not Café Flore with its existential milieu of Sartre and Beauvoir, animately drawing puffs from their dark cigarettes that the French love so much. This is rather a bourgeois salon de thé, where the guests are sporting pouffy chiffon blouses that caress bodies prone to sensuality thanks to the ambery fond and the musk that embrace the white chocolate. This is the less cerebral and intellectual side of Paris as befits a house that was infamously producing scents for cocottes.

Prada Infusion d'iris on the other hand is more London-like, less indulgent, much less gourmet: all wet pavement and airy notes of a steely sky that sustain themselves on a very slight vanillic base that comes from benzoin. Poised between the crystalline opening of Iris Nobile by Aqua di Parma, a fresh breath of citrusy sensuality, and the earthy yet light depths of Olivia Giacobetti's Hiris for Hermes, Infusion d'iris is the equivalent of a metallic-hued slip of a dress over a young body that radiates intelligence and discreet sensuousness. A woman that enters an indian temple, inquisitive and with a mystical yearning. There is a smooth feel to it that caresses the soul, a nod to a thinking woman's scent, with a touch of childlike softness that reminds me of an infant's s hair washed in Johnson's Baby Shampoo. The liaison is weird no doubt and the breakdown of notes does not do it justice.

The mention of lentisque made me see that it is mastic, the very Greek resin from the island of Chios that is used for the world's only natural chewing gum, skincare products, liquors and products for medicinal use. I can't say that the aroma of mastic is instantly recognisable as such, despite my familiarity with it. However there is a greeness and woodiness that makes for a very endearing emotion; that of familiarity, of belonging, of touching the earth.

Prada claimed they got inspired by an old technique of haute parfumerie (infusion) that allowed the roots of iris to "marinate" for 6 months so as to render the true soft, fresh and powdery aroma of iris and Daniela Andrier for Givaudan succeeded in producing one of the loveliest scents of the season, even if I suspect there are synthetic aromachemicals at play. It comes in minimal light pistachio-green-labeled bottle of Eau de Parfum and it is wonderfully tenacious without ever becoming suffocating.

While Iris Ganache will appeal to those who do not go for intense, carroty irises like Iris silver Mist by Lutens, Infusion d'iris might fill the void when the mood calls for something airier than the former.

Official notes:

Iris Ganache: bergamot, cinnamon, iris butter, white chocolate, patchouli, cedar, amber, vanilla, musk, powdery notes.

Infusions d'iris: galbanum, tunisian neroli, italian mandarin, lentisque (mastic), iris, cedar, vetiver, benzoin from Laos, somalian incense


For inquiries and orders on Iris Ganache call + 33 (0)1 45 62 52 57.
Prada Infusion d'iris is available in major department stores.


Pic originally uploaded at cofe.ru

Fragrant presentation: new Bond no.9 scents ~ Andy Warhol Silver Factory and Saks 5th Avenue

Bond no.9, the New York city downtown brand is about to spoil us with their latest releases that are destined to become cult items, as they exploit iconic images of America: Andy Warhol is the inspiration behind Andy Warhol Silver Factory and Saks is the luxury megastore behind the new scent Saks 5th Avenue, exclusively commissioned for its customers. The new scents will officially launch in the autumn (for Saks) and winter (for Silver Factory), but here is a little preview for our readers at Perfume Shrine.

Bond no.9 is bent on starting a series of Warhol collectibles of which Silver Factory will be the first one. On the bottle’s surface there is a graphic image inspired by one of the pop artist’s most recognizable icons: a boldly re-coloured rendition of the Campbell’s Soup Can, as created by Warhol in a series of his Campbell Soup Can silkscreen paintings in 1965 (apparently he also ate the soups!). Only now, the bottle takes the dissonant colours of turquoise and purple with a silver lining all around.
As Warhol once said “Another way to take up more space is with perfume. I really love wearing perfume.” (and to note, he requested to be buried with a bottle of Beautiful).
It seems though that people at the Andy Warhol foundation are also friendly to perfume, as Michael Hermann, director of licensing at The Andy Warhol Foundation said: “Working with Bond No. 9 represents a unique, unexpected, and exciting opportunity to introduce Warhol to an ever-widening audience.” The Andy Warhol Foundation for the Visual Arts, Inc. is a New York not-for-profit corporation established in 1987 which promotes the visual arts. In accordance with Andy Warhol's will, its mission is the advancement of the visual arts. The Foundation's objective is to foster innovative artistic expression and the creative process by encouraging and supporting cultural organizations that in turn, directly or indirectly, support artists and their work. The Foundation has given out over 1,700 cash grants totaling more than $70 million. You can read about it clicking here.

The Factory has its own history behind it, an illustrious, if not notorious, one. In operation from 1964–1968, Warhol’s original studio, hangout, and club central, it was located in a indifferent looking building on East 47th Street, yet it acquired visual uniqueness with its aluminum-foil walls. Those evoked silver-backed mirrors ~emblems of the narcissism that suffused the times, perhaps. The Silver Factory served as a galvanizing forum for artists, silkscreeners, actors, filmmakers, debutants, activists, hustlers, and misfits, all of whom somehow contributed to the creativity. It was here that Warhol emerged as an avant garde filmmaker, pop art progenitor, and all-around superstar.
The scent Silver Factory , created by Aurelien Guichard from Givaudan, takes those elements and weaves them into a genderless mix, which per the advertorial

is a smooth, smoky, spicy blend of interlacing incense (a key scent of the ‘60s), wood resin, and syrupy, seductive amber. But just to complicate things, we gave it a heart of jasmine, iris, and violet—a scent that Warhol was especially fond of. These slightly dissonant florals combine to evoke a metallic effect—that of warmed-up, molten silver, And then, for the merest hint of coolness, we threw in a handful of cedarwood.

The official notes in detail are: Citrussy bergamot, zesty grapefruit,lavender, non-shrinking violet (Andy Warhol’s favorite scent), intoxicating incense, sultry jasmine, metallic iris (supposedly smelling the way silver might smell) velvety-soft amber,syrupy wood resin, hinting of a raunchy breed of vanilla and cool but sensual cedarwood.

The Warhol fragrances will be offered as innovative 28% perfume concentrates ~in between eau de parfum and perfume extract at $230, for 3.4oz/100ml. Silver factory will be available only in the 3.4oz/100 ml flacon at Bond No. 9’s four New York boutiques, at www.bondno9.com, at Saks Fifth Avenue nationwide and at saks.com.

Regarding Saks 5th Avenue, the store has commissioned Bond no.9 perfumery to design specialty scents and there will be a feminine (For Her) as well as a masculine version (For Him). That way the iconic destination store located in the heart of Fifth Avenue, establishes itself through Bond no.9, as an ultra-sophisticated neighborhood unto itself.
According to Deborah Walters, Senior Vice President and General Merchandise Manager, Cosmetics and Fragrances, Saks Fifth Avenue:

“Saks Fifth Avenue is excited to be collaborating with Bond No. 9 on Saks Fifth Avenue for Him and Saks Fifth Avenue for Her. This will allow our customer across the country to experience the quintessential Saks Fifth Avenue scent. Everyone here at Saks is thrilled to be a part of such a unique fragrance collection of New York neighborhoods and feel it is such an honor to have two scents dedicated to our New York flagship.”

Saks Fifth Avenue for Her signals the return of the classic gardenia eau de parfum, given a chic contemporary twist with the addition of sparkling jasmine, a little tuberose and vetiver, along with smooth vanilla. This all-white bouquet captures the cutting edge essence of 21st century Saks, but also the eclectic downtown spirit of NoHo-based Bond No. 9.
Saks Fifth Avenue for Him is an elegant aqua scent, containing an initial dash of Sicilian bergamot for coolness, followed by cardamom, chili, black pepper, incense, baased on amber, guiacwood and cedarwood for warmth.

The bottles depict a pattern that consists of quadrants containing refined, deconstructed, and then reconstructed versions of the signature stacked-script Saks logo that held sway from 1973-1997. The letters now serve as design elements containing Saks’ “DNA” motif. (Visible, for instance, on the front of the Bond No. 9 flacon are parts of the “n” and “A” from “Avenue.”). The slender bottle is the Bond No. 9 superstar flacon, its circular centerpiece logo inscribed with both SAKS FIFTH AVENUE and BOND NO. 9.

The official launch is set for September 1st for Her and October 1st for Him and will be sold exclusively at Saks Fifth Avenue stores nationwide and at Bond No. 9’s four New York stores. Prices range for 3.4 oz/100ml at $185 and 1.7 oz/50ml at $125.


Pics from Bond no.9

Bond no.9 Coney Island: fragrance review

The time is ripe for me to present one of the better known niche brands with a unique concept that is not actually centered on an olfactory vision or a conceptual design, but instead on one of the most fascinating cities in the whole world: the Big Apple; New York and its exciting neighbourhoods, each one of them captured in a luxurious bottle reflecting its qualities and landmarks in aromas that entice.

Bond no.9 is the brainchild of Laurice Rahmé, a modern woman of firm business savvy, born in Paris, living in New York for the past 25 years and formerly known for her distribution of the prestigious Creed brand in the USA. Laurice began her career as an antiques dealer having studied art at the Louvre in Paris. But pretty soon she joined Lancôme-Paris as international training director, became the director of the Lancôme Institut de Beauté in 1976 and relocated to L’Oréal USA’s headquarters (formerly Cosmair) in New York City. In 1989, Rahmé became the partner of Annick Goutal’s operations in New York and contributed to the brand reaching cult status among the congnoscenti and sales that amounted to 90% of the brands worldwide business. Next, in 1995, Rahmé became the exclusive U.S. distributor for Creed and helped propel it into the conciousness of every discerning customer.
When that became a thing of the past, she realised that her own vision was left to be realised ~according to Bond no.9 website :

In 2001, Rahmé was able to realize her dream of launching her own collection of fragrances named after different neighborhoods in New York City. The collection’s name, Bond No. 9, is derived from the actual address of the flagship store, which is located at 9 Bond St. The store features self-serve stations from which different scents can be sampled and poured into a selection of bottles from one of many freestanding, mannequin-shaped displays. “For me, the store is a continuation of the packaging,” says Rahmé. She now owns and operates a total of four stores in Manhattan.

The concept of the perfumes is "to restore artistry to perfumery and to mark every New York neighbourhood with a scent of its own": from uptown to midtown to downtown, every little speck is covered in the huge collection of 28 women's, men's and unisex eaux de parfum so far in bottles that usually capture the eye and create cravings for luxury.
Of course the claim to restore artistry to perfumery can be pretty much attributed to every niche brand operating under the same principles and indeed that is one of the main reasons for choosing niche over more mainstream products. However the uniqueness of the locale concept is undisputed and always fun to peruse.
Indeed she reached great critical acclaim when her offering Chinatown by young nez (that's french for nose, the perfumer behind this) Aurélien Guichard was highly praised by none other than Luca Turin in one of his articles for NZZ Folio. West Side seems a perennial favourite among perfume afficionados, while my personal favourite remains New Haarlem with its strong coffee notes that make me swoon like a good demitasse and I do enjoy wearing the blackcurrant laced light musk of Scent of Peace. But there's something for everyone in this line.

As Laurice revealed in an interview at Basenotes to Danielle Osbourne on October 26 2006:

“It is the Bond Street store that inspired me to create a brand out of our address, Bond No.9. Yet, it is the events of September 11 that motivated me to make New York smell good again and take on the ambitious project of creating a fragrance for each of its neighborhoods (this was done for Paris, my native city in the 20th century with a dozen fragrances made by a handful of companies created for Paris neighborhoods). Now, in the 21st century it is New York's turn to become the capital of fragrance.”

Myself I find that endearing and respect Laurice for saying this. Additionally a fresh approach and a desire to break the rules and molds of yesterday can be a positive thing after all.

"And where does the new Coney Island fall?" you might ask.
I can tell you that it is a fun scent inspired by one of the most fun locales in New York City.
Purpotedly containing notes of margarita mix (tequila included), melon, guava, cinnamon, chocolate, caramel, musk, vanilla, cedar and sandalwood, it is certainly citrusy in its character and radiates a fun, pool-side languor in tropical sharongs with a fiery bright hibiscus pinned behind one ear.
The booze of the Margarita is very apparent to my nose, with slices of fresh lime and some salty element, adding fun and excitement and making this a great fragrance for a hot day spent at a fun and casual occassion. Just like Coney Island the locale stood for for the 1920s crowd who, aided by public transport, rushed to its shores to enjoy the beach and the fairs.
The salty sweet combination has been explored by Elixir des Merveilles and L de Lempicka recently with great success but in those instances the overall orientalised tone veers the end fragrance in different avenues.
The addition of fruit to the lasting citrus of Coney Island combines with a watery, acqueous element probably due to Calone (which is hinted at by the mention of melon) that manages to not make me shudder -taking my usual tastes into account- because of the slightly warm notes that evolve after a while to give roundness to the sharp start. The slightly spicy heart is evident if one waits a while, while the promisingly gourmand middle is not very pronounced, so people who have a sweet tooth looking forward to the candy floss and chocolate of fun fairs could become a little disappointed; however I do not think it was the brand's intention to construct a gourmand, sweet fragrance in the first place. This is a fragrance to evoke hot sand and drinks with little paper umpbrellas in them, none of the noir ambience that the real Coney island held at some point in Hollywood movies or contrarily the simplistic vanillic sweets of children sucking on lollipops. Today of course Coney Island is famous for its circus and mermaid parades which provide a unique sight replete with the shock value factor that New York City is famous for.
A slight warm amberish and musky accord is melting the whole into a light base in which the announced notes of sandalwood or cedarwood are not particularly evident either, yet it reminds me of a cross between YSL In Love again and Aquasun by Lancaster. Which is a good thing for a summer scent that is meant to compliment and not overwhelm.


According to the Press release:

What is the smell of fun—and how do you bottle it? That was our mission at Bond No. 9 when we decided to capture the essence of Coney Island and turn it into an eau de parfum. Why Coney Island? We were intrigued by the vintage allure of this century-old fantasy-land with its honky-tonk chic, its Mermaid Parade, its incomparable hotdog haven (Nathan’s Famous) fronting the Atlantic Ocean along Brooklyn’s southernmost edge. But we wanted to celebrate its future, too, just as a formidable revival is getting under way.

Coney Island isn’t just any amusement park. In its early 20th century heyday, New York’s premier people’s playground was a rowdy, mind-numbing pleasure-mecca that more than matched the energies of the city that contained it. Its daredevil rides—the legendary nine-hill Cyclone roller coaster … the Wonder Wheel … the freefall Parachute Jump—set a fevered, frantic pace, while its bathing pavilions were more like phantasmagorical gilded palaces that shimmered in the air. Not to forget the raucous nightspots. For a city that where glancing at strangers for more than two seconds has always been an impertinence, here was an escape hatch—a Bacchanalia where one and all had free rein to scream together in terror and joy. Sure, in recent decades Coney Island fell into decline, but today it is decidedly on the upswing, with brand new rides, a water park, and a mammoth glass atrium in the works.
Bond No 9’s Coney Island conjures up both the magical history and the reawakening of this beachfront paradise. Combined in this contemporary gourmand delight are the sugar-cool notes of margarita mix, hypnotically seductive chocolate and caramel, plus cedarwood. The high-voltage blue bottle recalls the Coney Island’s expanse of sea and sky, while the contrasting gold neck evokes the thousands of electric lights that once lit up its night sky.

The turquoise bottle is fetching in its bright shade garlanded by a ribbon of gold as if to represent little blub lights of fun fairs, although not as covetable as the bottle of Chinatown in all its Swarovski glory.

The new fragrance will officially launch on June 1st, but the stores take pre-orders by mid-May. It is sold at all four Bond No. 9 stores, at selected branches of Saks Fifth Avenue, and at Harvey Nichols, Harrods, Paris Gallery, Lane Crawford. Besides being available in its 3.4 oz. artist-designed superstar bottle and box presentation ($180), 1.7oz travel size ($125), Coney Island may be purchased by the ounce ($40), either in a 2-ounce basic spray flacon with gilt honeycomb cap ($25) or in unique vintage or art bottles, featured in a wide variety of designs ($60 - $200).
Bond no.9 perfumes can be ordered online at the official Bond site and at First in Fragrance/Aus liebe zum duft in Europe.


Top pic from Coney Island photoshoot on April 21 2007 by Mike on photomeetup.com
Pic of bottle comes from the advertising campaign of Bond no.9

Chanel Les Exclusifs: new perfume direction or perfume snobbery?

The new perfume line of Chanel was trumpeted all around the Netsphere with bated breath anticipation, reveries of upcoming delights and awe-stricken reception when the bottles finally landed in the boutiques. It was Chanel, they were super exclusive, it was le dernier cri! They were touted to be the new direction in perfumery and the 6 bottles you had to make room for on your dresser, per one critic, to the eclipse of all others.
Almost a fortnight later I think we are in a position to evaluate things with a clearer head and give what’s due without histrionics of teen fan excitement.

Chanel has a rich olfactory tradition to keep. Mainly because she revolutionized modern perfumery with her innovative Chanel #5 and the subsequent masterpieces of Ernest Beaux, like Bois des Iles, #22, Cuir de Russie and the older version of Gardenia. (I am saying older because the thin, pale, jasmine-rich specter of today does not fulfill the above given title). The luminous star lighting an enchanted forest that was to become Chanel #19 was to be launched years later, in 1970, created by Henri Robert. The Chanel brand languished after Coco’s death in 1971, for years remaining the doyen of the “old ladies” who dressed conservatively (how ironic given it was Coco who revolutionized women’s wear at the beginning of the century!). And yet it was an inescapable reality for years. It took the daring of Karl Lagerfeld to re-enter Chanel into young people’s consciousness with biker jackets decorated with camellias, torn skirt hems and tall boots with the characteristic two-tone instep. The brand witnessed a resurgence. At about that time Jacques Polge was hired as head perfumer, one of the few that remained in that position when houses stopped this time-honoured practice and were issuing briefs to big perfume companies who concocted various brews according to market research and evolving trends all through the 80s and 90s. Chanel instead produced Coco, Egoiste, Allure and oversaw the introduction of an eau de parfum concentration for Cristalle that utilized a different formula, giving it a more sophisticated chyprish feel.
And then something happened: as if Polge’s creativity unwound and he started producing crowd pleasers that would fit in with the trends: Coco Mademoiselle (surely inspired by the staggering success of the gourmands and the emerging vogue for patchouli), Chance (a lighter and fresher Coco Mlle), Allure Sensuelle (is it me or is this the least innovative of all of Chanel’s offerings?). Those all worked well, sold lots (no mean feat, granted) and everyone should feel happy, right?

However this is not how minds worked at Chanel evidently. Perfume is a highly snob business it seems, because as perfume has become a commodity to be shared by the masses (what was once the unwashed masses of dirty boulevards is now the average clean consumer who buys a gift for oneself or a loved one at a department store) the allure of the exclusive, the luxurious and the rare had escaped Chanel. Sure, there were the elusive Exclusive Rue Cambon scents, a collection of classics that was re-issued in the 90s for the delectation of perfume aficionados available at Chanel boutiques. All the same, the exclusivity was not 100% there, because that devil of an Internet, that Gloss.com site had secured rights to sell the Rue Cambon collection to the public on-line. Everyone in the US, from the stay at home wife in Minnesota to the career lady in a demanding job at Rhodes Island could secure a bottle of exclusivity cachet in the form of a bottle of Bois des Iles or Cuir de Russie. So that cachet was not really what it seemed to be. Anyone in the know and with a little amount of money could partake of it. That was simply unacceptable by the clientele of Chanel couture who probably wanted their own elite fragrances to go with their expensive gowns (let’s not forget that Chanel is a house that charges for giving you extra buttons for your missing ones in your clothes!) Or so I am guessing.

Hence the new line of Les Exclusifs was conceived: Bel Respiro, Coromandel, No 18, 28 La Pausa, Eau de Cologne and 31 Rue Cambon. All inspired by places and objects that were tied to Coco Chanel herself.
And sticking to the idea that it had to be something niche and ultra-luxurious it transpired that they should perhaps mimic the concept of other lines and houses which imbued their foot into the great pool of the niche perfumery: Hermessences with their very successful Jean Claude Ellena signature minimalist style, Armani Prive with their austere architectural bottles, Dior Collection with their unique aromas. Guerlain of course was a different proposition as they are a perfume house to begin with and they had inaugurated a boutique full of exclusives in Paris.
Chanel was the only great house that had not tried that field. It seemed like high time.

And henceforth Polge got into the act. It had been published that Chris Sheldrake, the Australian genius working under the maestro baguette of Serge Lutens at Palais Royal Shiseido was under contract to work for Chanel. However, it was to be as deputy perfumer while Polge remained head nose. Eyebrows were raised, questioning gazes were exchanged into the netsphere and the thing soon subsided. There is simply no official confirmation if Sheldrake worked on the new Exclusifs. We’ll leave it at that till further notice.

Anyhow, the 6 new fragrances were issued as gigantic 200ml bottles of eau de toilette concentration at a staggering price of 180 euros. I know that ml for ml the price isn’t steep (it would be 45 euros for 50ml to give you an idea) In fact doing the comparative math we deduce that it is quite economical compared with the Hermessences for example. However the fact that they have not talked about smaller bottles being available makes them a little pretentious and destined to be used as decadent splashes. Which their concentration and lack of sillage call for.
This is weird coming from a brand that caters to bourgeois tastes: people shopping for perfume in this prerogative want everyone to be conscious of their luxurious choice of fragrance leaving a trail behind and it is exactly that that’s hard to do with the new Exclusifs. The abundance of juice hints at a desire to abandon restraint and just spray away, a concept that somehow brings to my mind nuances of snobbism, in a world where there are people who are starving. The Eau de Cologne, one of the 6, even comes in a dinosaur size of 400ml! I cannot imagine the hands that are supposed to yield such a ginormous vehicle of scented consumerism.

The style and character of the scents themselves is like academic mannerism in my mind, because they do echo nuances of other Chanel creations: the incense of no.22 and the patchouli of Allure Sensuelle crop up in the tempered oriental of Coromandel, the iris and verdancy of Chanel #19 in 28 La Pausa and Bel Respiro, the tartness and citrus twist of Cristalle in Eau de Cologne and so on. I don’t know if this was intentional or a case of unconscious association (perfumery is such a pretentious field that it wouldn’t surprise me if they claimed that); as it is, it begs the question: why buy something new when the old is perfectly all right and vastly superior at that?
The new oakmoss-free chypre in 31 Rue Cambon may be trying to revolutionize the industry with the iris-pepper accord that supposedly mimics the traditional sophistication of a chypre perfume, yet it evolves as a light floriental on skin, certainly not the sophisticated bombastic effect of what we are accustomed to view as chypre. Perhaps my ominous, foreboding feeling that perfumery will never be the same after all those restrictions is not so pessimistic after all. It would pain me to really believe it, yet 31 Rue Cambon does not do much to alleviate the feeling, lovely as it trully is to sniff.
For fragrances that had been touted as the new direction in perfumery they distinctly lack a compass into the unknown and seem to tread well known waters with simple, unfinished accords that try to appear modern yet do not do so with firm conviction. Something tells me that Polge who is a self-professed oriental lover does not feel comfortable composing sparse oeuvres of a John Cage nature. He would be more in tune in doing a Prokofiev. And yet, someone somehow has managed to elicit those reactions in the lab, producing 6 new scents at a time frame that used to be adequate for only one or two great ones.

I will come back with more analytical reviews on each one of them; however I needed to be harsh this time. They can afford it, I gather….

Top pic from the film "Much ado about nothing" by Kenneth Branagh. Middle pic from imagesdesparfums