Acqua di Parma Colonia Ambra: fragrance review & draw

Tucked among the crags of western Portofino Promontory is the town of Camogli, which the novelist Charles Dickens once declared "the saltiest, roughest, most piratical little place. " Its sea dog mercenaries were sought after to rival the fleet of the ally city state Genoa. Ambergris, that adventure in a bottle for armchair mariners, is at the very core of inspiration for Colonia Ambra by Acqua di Parma, which I discovered this year and immediately liked.

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That's not coincidental, as ambergris, the prized animal exudation from sperm whales for perfume, is a scent I could (and do) wear neat on my skin in alcohol tincture. Dedicated to a gentleman who loves to travel and explore new cultures, Colonia Ambra is part of the "ingredients themed editions" of the classic Colonia by Acqua di Parma (The other two editions include Colonia Leather and Colonia Oud, also good).

The mention of the other editions is not without merit; if you like Colonia Oud, this edition, Colonia Ambra, is like the oud base has been stripped off but the smoky woody goodness remains, layered rich and thick and nuzzling on the skin. The cypriol addition makes its presence known (as does patchouli) and the warm materials shift the direction into a woody oriental, milder and softer than Colonia Oud. I could very well wear this frequently; it's refined and lasting without elbowing anyone out of the way, yet it is no wallflower either.

Although the skeleton for the classic Colonia is one of stark freshness, the citrus fruits in Colonia Ambra have purposefully lost their sparkle in order to solely render a "lift" to the warm, musky aura of ambergris, musk and patchouli which are at the very nucleus of this composition. One can't really describe the notes one by one, as the blend is relatively tight and the overall effect is one much more refined than the allusion to Camogli would suggest.

Fans of amber and vanilla scents in men's fragrances should explore Colonia Ambra. This is marketed to men, but I find that it can be shared by women perfectly, like boyfriend jeans or a nice velvet jacket for evenings over one's chiffon top to keep the chill out.
The projection and sillage are moderate, but the staying power is very satisfying given the posh price.

Fragrance Notes for Colonia Ambra by Acqua di Parma:
Top Notes: Orange, bergamot, petit grain
Heart Notes: Rose accord, cypriol, virginia cedarwood, patchouli
Base Notes: Ambergris, sandalwood, cistus labdanum, vanilla, musk

This is what Acqua di Parma says about the scent of Colonia Ambra:

"An original, elegant fragrance inspired by the distinctive combination of two olfactory themes that are bursting with personality - the citrus notes of Colonia blend with deep sensuality of Ambergris, an ancient essence that is extremely rare and precious. Its characteristic scent is owed by the effect of the ocean and the wind, shaping and caressing this precious substance for many years before casting it ashore on the world’s beaches. The zesty citrus top notes of orange and bergamot evolves into a warm heart with cedar wood, rose and patchouli. Sublimated by the perfect harmony of Ambergris with sandalwood, warmed by the soft accents of vanilla, this new Eau de Cologne Concentrée reveals its unique personality in base notes of inimitable elegance and refinement."

This edition of Colonia Ambra comes as a natural spray of Eau de Cologne Concentrée, encased in a beautiful luxurious fabric-covered box, available in a 100ml or 180ml size.

One lucky reader will receive a 5ml vial by leaving a comment below this post, stating their views on fragrances inspired by animal essences. Draw is international and ends Wednesday 23rd midnight. 

Related reading on PerfumeShrine:
Ambergris: Definition and Musings on "Whale Vomit" (?) 
Perfumes with Ambergris, the mysterious "grey amber" note
Acqua di Parma: fragrance reviews & news
Frequent Perfumery Questions on Perfume Shrine
Cypriol/Nagarmotha: Smokiness of Wood

Acqua di Parma Acqua Nobile Rosa: fragrance review & giveaway

It's pink! 

This exclamation can be taken two distinct ways. It either beckons lovers of all stuff girly

or it scares hardcore perfumephiles with their anticipated suspicion hardened through years of insipid fruity florals that would be better used as shampoo. Thankfully Acqua Nobile Rosa isn't either too fluff, nor a fruity floral. It's a pure, crystalline, airy wisp of a scent, as ethereal as wind chimes heard through an early morning breeze.

With Acqua di Parma issuing a newer interpretation of their previous Rosa Nobile in their Acqua Nobile line of scents one might expect a rehashing of the same formula, only turned lighter. But in fact Acqua Nobile Rosa is a new composition, certainly more ethereal, yet managing to differentiate itself enough to warrant testing both.

Rosa Nobile is a cool and straight-up rose petals fragrance, a ballet slipper of a smell rather than an exuberant Nahema (Guerlain) red Jimmy Choo pump or a moiré slingback in the fruity green style of Sa Majeste la Rose (Serge Lutens). It's not retro, but it's not bastardized either, the way some of my favorite rose fragrances are, i.e. sprinkled with loukhoum rosewater (Mohur extrait), dense with spice and patchouli (Aromatics Elixir, Voleur de Roses) or plain resinous goddess-like (Caron's Parfum Sacre). It's never easy making a true rose scent, so Rosa Nobile is not unworthy of mentioning as a relative success, especially given how jammy the pure absolute of rose can smell.

Acqua Nobile Rosa on the other hand is more like the air floating above a rose bush, with a perceptible citrus and blackcurrant tinge, tart and a little bit tangy. Blackcurrant buds have an illustrious and infamous history in perfumery, what with them being used to great aplomb in First by Van Cleef & Arpels (where they open the scene to the animalic smelling background beneath the posh French style perfume) and their ammoniac feel reminiscent of a kitty cat. 

But do not fear. It's pink. How wrong could it go? 

The airy, electrical buzzing (i.e. freesia) but prolonged -thanks to large musk molecules- drydown is very soft, lightly powdery (a hint of makeup aroma), lightly sweet and the rose is retained throughout; it's as if one is catching the whiff of a rose garden next door rather than hiding one's nose amidst the bushes. I'm OK with that.

Capturing the serene beauty of a stroll in an Italian rose garden, Acqua Nobile Rosa Eau de Toilette is a radiant fragrance for women. This sparkling Eau de Toilette focuses on the lighter, brighter aspects of the rose garden with notes of mandarin, blackcurrant, rose and ambergris. A veritable symphony of enchanting accords capturing both the vibrant and ethereal facets of the Italian Centifolia Rose, famed for its incomparable beauty. 

Fragrance notes for Acqua Nobile Rosa by Acqua di Parma:

Top: Bergamot, Mandarin, Blackcurrant

Heart: Damask rose, Centifolia rose, Cyclamen, Freesia

Base: Ambergris, Musk

Related reading on Perfume Shrine:

Top Rose Scented Fragrances & Products

Everything's coming up roses: how rose is on trend again

My Troubles with Rose & Overcoming Them One Step at a Time

I have a full bottle of this from which a 5ml decant has been taken for a lucky reader. 
Please enter a comment below this post to enter. Draw is open internationally and closes on Sunday 5th midnight. 

In the interests of full disclosure I got this through a PR promo. 

Win a Luxurious Radiant Face Cream by Acqua di Parma Italian Resort Collection

No review or commentary today, but a delicious draw for readers of Perfume Shrine. The luxurious Blu Mediterraneo Italian Resort Collection has several worthwhile products in line (NB. I love the Dry Oil for the Body myself, perfect to use on the legs for wearing with sexy sandals and shorter skirts or capri pants and it's nice for an all over sheen as well, not greasy at all). They are great for a slice of Mediterranean sun and warmth now that summer is looming and more skin is exposed with all the shorts, the cut out blouses, the swimsuits....

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This is what the Acqua di Parma site claims:
"A rich, soft cream refreshing to the touch. With a moisturizing formula that’s dermatologically tested and non-occlusive, it’s suitable for all skin types, even the more sensitive ones. It caresses the face in a film of softness and light. The active ingredients for renewal - shea butter and liquorice extract - act in synergy with Mediterranean Oxygenating ComplexTM to moisturise the skin and strengthen its defences against external agents."

For one lucky reader, I have a brand new sealed Radiant Face Cream 50ml jar. To be eligible please put a comment and share your  (current or favorite) skincare routine. Draw is open internationally and comment eligibility ends on Sunday at midnight.

Acqua di Parma Ginepro di Sardegna: Growing Icicles ~fragrance review

If the popular ice princess Elsa from Disney's Frozen had a scent, Ginepro di Sardegna by Acqua di Parma would be it; the spontaneous eruption of icicles and snow flakes that come whirling at the flick of her hand is within the fragrance's intentional scope. There is one scene in the movie in particular that perfectly evokes for me the feel of the Ginepro scent: the other main character, Anna, alongside a comic snowman and the friend-who-will-dawn-as-boyfriend-material-in-the end (surely a time honored trope) enter a forest where ice curtains of icicles hanging from the tree branches tinkle in the frosty air like piano glissandos.

pic via

This goosebumps producing, intensely fresh yet at once highly spicy fragrance from Acqua di Parma feels like a slice of Iceland in the midst of a heatwave when wearing even a chiffon top over tap pants feels like too much. Perfect for the southern summers, then! The unisex fragrance is part of the mostly fabulous Blu Mediterraneo line which includes the unusual Mirto di Panarea, a personal favorite, as well as the ultra popular Mandorlo di Sicilia,  the light-hearted Arancia di Capri and the nicely introverted woody scent Fico di Amalfi.
Ginepro di Saregna (Juniper of Sardinia) recalls the now discontinued Cipresso di Toscana from the same line and no wonder since its basic aromatic "note", juniper belongs to the family of cypresses, trees traditionally tied to the Mediterranean paysage, part of which is the isle of Sardinia/Sardegna. I'm not sure if this was a move to satisfy the lost customers of Cipresso or a plea to new ones who are attracted by new, new, new.

Ginepro di Sardegna is immersed in the vigorous gin & tonic feel of juniper berries, bitter aromatic and  tingling on the tongue, coupled with the eerily cooling feel of peppery spiciness. The peppery effect is not unlike the one in Poivre Samarcande (in the Hermessences collection by Hermes) so I'm hypothesizing that the effects of a clever use of Iso-E Super perfume ingredient are harnessed for all their worth, especially since cedar is the main woody note to underscore the composition. The after-feel is quite powdery, a soft, dry talc impression (I suspect white musk).
Further than a mere parsing of smells nevertheless Ginepro di Sardegna feels the way a Brâncuși looks, seamless and polished. Not entirely novel, one might argue, but pleasing all the same.

It's perfect for a seaside holiday under the scorching sun, the same as it's perfect on a gray winter day when you look forward to the snowflakes.

Lovers of Angeliques sous la Pluie by Editions de Parfums Frederic Malle, Navegar by L'Artisan Parfumeur, Poivre Samarcande, Bang by Marc Jacobs, Juniper Sling by Penhaligon's and Piper Negrum by Lorenzo Villorezi should give Ginepro di Sardegna a try. More traditionally masculine feeling than feminine (apart from that powdery touch at the end), but who really pays attention when the back of your throat almost closes by the, welcome, dry frost?

Fragrance notes for Ginepro di Sardegna by Acqua di Parma:
Top: juniper berries, bergamot, black pepper, allspice, nutmeg
Heart: sage, cypress
Base: Virginia cedarwood

Interestingly the strength of Acqua di Parma is that although it was bought by LVMH as an existing company (and we all know what that means for historical houses) the basic core was developed post hoc and therefore great attention to detail and clever marketing paid off instead of backfiring. Bravo!

Related reading on Perfume Shrine:
Cool silken fragrances: Like Snowcapped Trees in the Ringing Winter Air
White Noise Fragrances
Acqua di Parma fragrance reviews & news

Acqua di Parma Collezione Murano: Christmas Holidays Gift Ideas

The silhouette of the small island is visible from Fondamenta Nuove to the open sea. Known as the “Isle of Glass”, Murano is famous the world over as the place of origin of beautiful glass objects and sculptures. A patchwork of workshops and furnaces spreading across the lagoon, where skilled masters work, blow, cut, and shape their unique masterpieces. The art of glass-blowing was developed in Venice in the year 1000. In 1291 furnaces were moved to Murano and since then the whole island has been dedicated to the glass-blowing art. In Murano, like nowhere else, Italian genius figured out a variety of techniques to draw different and fascinating shapes from glass.

With the Collezione Murano, Acqua di Parma launches a new form of multi-sensory design: combining the famous art of Venetian glass-blowing with 3 ambient fragrances in double-poured wax.

LINDEN TREES  FROM  GARDENS  BY THE WATER
The bright and floral notes of the linden tree spread through the air and seem to unveil the thousand secret gardens concealed among the canals and buildings in Venice. A city within the city, pervaded with green, flowers, and perfumes. A fragrance full of light, enriched with sweet honey and elegant sandal wood.

MAHOGANY FROM THE MARITIME REPUBLIC
The flame fluctuates gently, meanwhile the deep embracing notes of mahogany are perceived, blended with the energizing accents of vetiver and the resinous ones of elemi. These are the warm and intense scents of one of the wood varieties used by Venetian craftsmen to make the famous gondolas, which was also used in the past to build the huge vessels sailing towards the East.

THE TONKA OF VENETIAN SPICE MERCHANTS
A fragrance diffusing the soft notes of tonka. A scent inspired by the splendor of  Venice, the ancient exchange and trade venue. A maze of bazaars and small shops, a crossroads of travelers and merchants that brought treasures from all over the world. Dive into the past with a voluptuous fragrance, which blends tonka with caressing vanilla, spicy clove accents and vibrant ginger notes.

More info & purchase: www.acquadiparma.com

New fragrance editions from Ramon Monegal and Acqua di Parma

Spanish perfumer Ramon Monegal has been commissioned to produce an exclusive fragrance for Bloomingdale's Dubai, called Dubai Next to Me, a special edition of 50ml eau de parfum in a specially decorated box. The fragrance aims to marry the magic of the traditional Arabic perfumery with some Spanish flair, via its Spanish leather touch. The top of Dubai Next to Me contains notes of fruits (coconut, peach, melon) alongside spices (Spanish saffron, nutmeg and black pepper), while the heart is floral and resinous with jasmine, rose (oil and absolute), frankincense and labdanum. The base is resting on woody notes (oud, sandalwood) with a leather touch as well as musk, tonka bean and ambraceme absolute.

Acqua di Parma on the other hand is issuing a 75ml bottle of their Acqua Nobili across the range of the female fragrances: Gelsomino, Magnolia and Iris.

There is also a Special Edition of Gelsomino Nobile, the fragrance in an exquisite refillable bottle (above) with hand-drawn features, fine engraving and 24K gold silk-screen-print. You can watch a video of the production process on this link.  The fragrance formula remains the same.

info via respective press releases, rephrased by me.

Free Perfume Giveaway: Win a Bottle of the Special Edition of Iris Nobile

Iris Nobile by the Italian brand Acqua di Parma (makers of the famous Colonia and the Colonia Assoluta) is celebrating with a special edition, Iris Nobile Edizione Speciale 2013. I have long favorited this graceful floral eau de parfum with notes of white flowers, chypre accords and iris, going through my bottle with gusto, feeling like the pinnacle of elegance. So the new anniversary edition is good news for those of you who haven't tried it yet: the purple box is lovely to look at. Perfume Shrine is happy to be able to offer one Iris Nobile 2013 edition bottle to its readers, full, new and pristine (see below), for your delectation. Cool, isn't it?
Just take a look at this video clip on how the special edition bottles are created by Acqua di Parma.

Notes for Iris Nobile include ylang ylang, Florentine iris, patchouli, vanilla, oakmoss.

To enter the draw, please post a comment below saying what is your favorite iris fragrance and why you enjoy it (or if you don't like iris scents, why is that, you suppose?).
Draw is open internationally until Sunday 20th October midnight, winner will be announced sometime on Monday. Good luck!

Acqua di Parma Colonia Assoluta 10th anniversary Editione Speciale 2013: fragrance review & free perfume bottle givaway

Husks of cardamom, crashed and fragrant, in my pocket. A window opening up to a vista of green pines overlooking the Mediterranean azure blue under the crisp but smiling sun of noon. The scent of clean linen dried in the fresh air in the breeze and the human warmth of a worn wool sweater approaching. Zesty citrus as when you scrap a bitter orange with your nails. Scattered writings on the desk, unfinished phrases, small notes of random thoughts. Pencil shavings in an ashtray, abandonded and lonely. A beautiful stem of jasmine cut and browning by the hour. Safety. Serenity. Solace.

When in 2003 the formidable collaboration of perfumers Jean Claude Ellena and Bertrand Duchaufour came up with the original Colonia Assoluta for Acqua di Parma the feat wasn't announced with fanfare. But now that the classical Cologne has re-emerged from the attic as the eternal sine qua non of Southern European elegance and proper grooming, when totally modern spins on this time-honored genre, such as GS03 (Biehl Parfumkunstwerke), as well as more traditional ones, like Chanel Eau de Cologne, draw our attention, rediscovering this refined gem in a gorgeous presentation for its 10th anniversary is occasion for rejoicing.

Acqua di Parma assures us that more than ten ingredients are of a natural origin in their Colonia Assoluta: Calabrian bergamot, red orange, orange blossom, jasmine, lavender, rosemary, Virginia cedar and sandalwood. Less citrusy than the original Colonia, more emphatically aromatic and mossier, the way Cartier Declaration is mossy under the cardamom cool spiciness, Colonia Assoluta is everything I picture a graceful man (or a woman who loves using shared fragrances) of my culture wearing.

The bottle design for the Colonia Assoluta 10th anniversary isn't just random: This special edition decorated with graphic signs is inspired by the moving spokes of a bicycle. The original pattern was designed by Acqua di Parma to convey the contemporary feel of this particular Eau de Cologne and its users, modern men around town, atop their bicycle. The original motif is reproduced in the bottle and case with the spokes stretching across the surface in silver hues, the distinctive colour of Colonia Assoluta. It is through a special craft that the spokes are engraved on the glass surface in order to create light and dark contrasts serving as an elegant expression of the sophisticated scent itself. Light contrasts keep changing with every motion of the large sized 180ml bottle, offered in the refillable version to last in time. 

Notes for Acqua di Parma Colonia Assoluta:
Top: bergamot, bitter orange, sweet orange and lemon verbena
Heart: jasmine, vetiver, ylang-ylang, cedar, cardamom, pink pepper and paprika
Base: patchouli, oakmoss, white musk, sandalwood and resins

Please note this isn't the first special edition for Colonia Assoluta: there is also Editione Riviera (2007), Editione Speciale 2011 and Colonia Assoluta in Villa (2009). This 10th anniversary edition is code-named Colonia Assoluta Editione Speciale 2013.

To make this 180ml/6oz bottle you see in the picture yours, please post a comment saying whether you bicycle or not (and why) and if you have any favorite associations with bicycles. Mine will forever be Ladri di Biciclette by Vittorio de Sica.
Draw is open internationally till Sunday 10th October midnight and the winner will be announced on Monday.

Aqua di Parma La Nobilita del Fare (The Nobility of Making)

In my -and many others'- mind, Italy has always stood as the archetypal bed for the blossoming of the arts: the country not only is a living and breathing museum, but also the fertile soil on which artisans and artists from the fields of painting, pottery, glassmaking, leather goods, music and perfumery, to this day produce objects and artifacts of high quality and that easy elegance which comes naturally to the South. Among them Acqua di Parma, revived thanks to the high profile business model opted for which helped consolidate it as a cult brand for perfume lovers everywhere.

 Acqua di Parma La Nobilita del Fare book cover © Giovanni Gastel

Now Acqua di Parma are launching not a new fragrance but a fragrance-related book for collectors: "La nobiltà del Fare” (The Nobility of Making) [editions Electra]. This prestigious volume features images from the great Italian photographer Giovanni Gastel, who tells a series of exceptional stories demonstrating the noble skills which Italy has mastered since the Renaissance. The book, with texts by Andrea Kerbaker and an introduction by Enrico Colle, will launch in New York on September 17th on the occasion of the American premiere of the “Roberto Bolle and Friends Gala”, produced by Artedanzsrl and sponsored exclusively by Acqua di Parma.

The book contains twenty-three stories selected from the most significant examples of Italian creativity, recounted through photographs specially taken by Giovanni Gastel, which express the essence and flavor of creativity, in the lightness of dance as well as the materiality of stone; images that explore intense faces, that reveal the secrets of ancient techniques, and tell of astounding artifacts. Artistic institutions of great international renown, academies and music conservatories, consortia and foundations, but also small workshops where master craftsmen create unique products that the world desires, fashioned in keeping with ancient methods of work: an exceptional variety of magnificent creative skills, whose common denominator is the noble tradition, the outstanding vocation, the age-old craftsmanship and passion for keeping alive the cultural and artistic traditions of the country.

Roberto Bolle photo © Giovanni Gastel

“A tradition of craftsmanship,” writes Enrico Colle in his introduction to the volume, “with a very high level of quality of execution coupled with an inspired use of widely available raw materials transformed by art. ... Italian craft production in all fields ... has been distinguished by ... the ability to create magnificent works in which the materials, subdued by art, are capable of arousing the admiration of both critics and patrons of the arts.”
Together with the photographs, the texts by Andrea Kerbaker lend a voice to the protagonists, who include Pinin Brambilla Barcilon, Renzo Piano, Marco Magnifico, Mimmo Paladino, Uto Ughi, as well as Maurizio Baglini, Daniele Gatti, Stefano Conia, the Marinelli brothers, Luca Litrico and many others.

Editions Electra, 332 pages with 280 illustrations, hardcover lined with jacquard silk & linen fabric by Rubelli. Available in Italian and English, retailing at 200 euros.

Acqua di Parma Colonia: Fragrance Review & Giveaway of Luxurious Body Products Set

It had been ages since I had last smelled the refined herbal, acrid top notes of Acqua di Parma's cologne, atavistically named Colonia and encased in the sunniest crocus yellow this side of the earth's "omphalos". (Seriously, if there's one shade in the beauty business packaging to rival Hermes's coveted orange and Tiffany's delicate robin-egg blue, it's Aqua di Parma's yellow; a true trademark). It was the mid-1990s, I recall, when I was first taken with the "niche" circuit and when coincidentally Diego della Valle decided to rescue not only driving shoes (establishing the famous Tod's loafer) but also credible Italian cologne resold as a refined commodity since at least the times of Jean Marie Farina. Acqua di Parma was immediately eye-catching but it was the simple, to the point elegance of subtlety (fragrance wearing for the pleasure of fragrance wearing -not announcing any deep and meaningful messages about one's self importance) which cinched the deal. My first bottle found its rightful place on my vanity. The rest is history.

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In Alfie, the modern version of the film from 2004, this is all Jude Law, devastatingly charming*, with a full head of hair thank you very much and ruining his marriage with the help of Sienna Miller, used to have on his bathroom shelf: Acqua di Parma Colonia. And who can blame him**? Apparently the scent scored, as scads of females were hankering for his guiles, Susan Sarandon in all her mature knowingness no less. The cineaste reference isn't without peer: reportedly both Ava Gardner and Cary Grant liked and wore Acqua di Parma's classic cologne in the 1930s. Today you can feel like a movie star when stepping out of the bath of any 5 star hotel in the world where Acqua di Parma bath and body products are a sine qua non.

The story of Acqua di Parma goes like this: In 1916 Master perfumers created a new fragrance in a small laboratory in Parma using natural ingredients. It was an unusually fresh and modern fragrance – the first true Italian Cologne. Today Acqua di Parma is still true to its heritage. The fragrances and the packaging are still both hand-designed and Acqua di Parma is an iconic symbol of the refined, exclusive, and purest Italian lifestyle.

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The brilliance of Colonia by Acqua di Parma lies in the intensely sunny, succulent marriage of both sweet orange rind essence and bitter orange notes (citrus aurantia from which neroli, petit-grain and orange blossom absolute derive) to the soapy mossiness of the base; it gives a genuinely chyprish scent nuance, evocative of tall cypresses, proudly standing against Tuscany winds, with a backdrop of lemony verbena, delicate rose and a hint of patchouli, like spots of sienna tiles and stuccoed walls silhouetted serenely in the distance. It's enough to shed away your winter stressed shell and bask in the Italian sunshine Ava-style. Who in their right mind could ask for more?

Notes for Acqua di Parma Colonia:
Bergamot, Citrus, Lemon, Bitter Orange, Sweet Orange, English Lavender, Bulgarian or Damascene Rose, Verbena, Clary Sage, Rosemary, Cedarwood, Patchouli, Sandalwood, Vetiver, Oakmoss.

For our readers, we have a luxe gift set of Colonia bath & shower gel, hair conditioner and body lotion in the glorious yellow boxes and bags. Please enter a comment to be eligible. Draw is open internationally till Wednesday midnight. Winner to be announced sometime in Thursday.

*it is my personal quirk that I prefer his portrayal of the murderer photographer in the grim & great  Road to Perdition...don't mind me.
** this film still tells you all about the intended audience of the product placement

In the interests of disclosure, I was given the set via a PR opportunity. 

Acqua di Parma Colonia Assoluta in Villa

Acqua di Parma Colonia Assoluta In Villa is a new packaging twist to the Aqua di Parma Italian brand of fragrances Colonia Assoluta (a citrus aromatic developed by Bertrand Duchaufour and Jean Claude Ellena in 2003). This time drenched in green instead of the luminous yellow trademark packaging of Acqua di Parma, it is meant to represent a pastoral view of green fields in Tuscany where teracotta-tiled villas reside, encompassing twelve natural ingredients including Italian citrus, blond wood and spicy accords. The aim is to appeal to both men and women, while the packaging is given a green bulb atomiser in the recent trend for old-fashioned glamour.

Colonia Assoluta in Villa will be available in 200ml/6.8 oz flacons of eau de toilette, launching on the market in April 2009.

(pic: Sfilate.it)