Acqua di Parma Colonia: Fragrance Review & Giveaway of Luxurious Body Products Set

It had been ages since I had last smelled the refined herbal, acrid top notes of Acqua di Parma's cologne, atavistically named Colonia and encased in the sunniest crocus yellow this side of the earth's "omphalos". (Seriously, if there's one shade in the beauty business packaging to rival Hermes's coveted orange and Tiffany's delicate robin-egg blue, it's Aqua di Parma's yellow; a true trademark). It was the mid-1990s, I recall, when I was first taken with the "niche" circuit and when coincidentally Diego della Valle decided to rescue not only driving shoes (establishing the famous Tod's loafer) but also credible Italian cologne resold as a refined commodity since at least the times of Jean Marie Farina. Acqua di Parma was immediately eye-catching but it was the simple, to the point elegance of subtlety (fragrance wearing for the pleasure of fragrance wearing -not announcing any deep and meaningful messages about one's self importance) which cinched the deal. My first bottle found its rightful place on my vanity. The rest is history.

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In Alfie, the modern version of the film from 2004, this is all Jude Law, devastatingly charming*, with a full head of hair thank you very much and ruining his marriage with the help of Sienna Miller, used to have on his bathroom shelf: Acqua di Parma Colonia. And who can blame him**? Apparently the scent scored, as scads of females were hankering for his guiles, Susan Sarandon in all her mature knowingness no less. The cineaste reference isn't without peer: reportedly both Ava Gardner and Cary Grant liked and wore Acqua di Parma's classic cologne in the 1930s. Today you can feel like a movie star when stepping out of the bath of any 5 star hotel in the world where Acqua di Parma bath and body products are a sine qua non.

The story of Acqua di Parma goes like this: In 1916 Master perfumers created a new fragrance in a small laboratory in Parma using natural ingredients. It was an unusually fresh and modern fragrance – the first true Italian Cologne. Today Acqua di Parma is still true to its heritage. The fragrances and the packaging are still both hand-designed and Acqua di Parma is an iconic symbol of the refined, exclusive, and purest Italian lifestyle.

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The brilliance of Colonia by Acqua di Parma lies in the intensely sunny, succulent marriage of both sweet orange rind essence and bitter orange notes (citrus aurantia from which neroli, petit-grain and orange blossom absolute derive) to the soapy mossiness of the base; it gives a genuinely chyprish scent nuance, evocative of tall cypresses, proudly standing against Tuscany winds, with a backdrop of lemony verbena, delicate rose and a hint of patchouli, like spots of sienna tiles and stuccoed walls silhouetted serenely in the distance. It's enough to shed away your winter stressed shell and bask in the Italian sunshine Ava-style. Who in their right mind could ask for more?

Notes for Acqua di Parma Colonia:
Bergamot, Citrus, Lemon, Bitter Orange, Sweet Orange, English Lavender, Bulgarian or Damascene Rose, Verbena, Clary Sage, Rosemary, Cedarwood, Patchouli, Sandalwood, Vetiver, Oakmoss.

For our readers, we have a luxe gift set of Colonia bath & shower gel, hair conditioner and body lotion in the glorious yellow boxes and bags. Please enter a comment to be eligible. Draw is open internationally till Wednesday midnight. Winner to be announced sometime in Thursday.

*it is my personal quirk that I prefer his portrayal of the murderer photographer in the grim & great  Road to Perdition...don't mind me.
** this film still tells you all about the intended audience of the product placement

In the interests of disclosure, I was given the set via a PR opportunity. 

Parfum 137 Nara 1869 Bigarade, Osmanthus, Olibanum: new fragrances reviews

"Princess Asagao had sent perfumes kneaded into rather large balls in two jars, indigo and white, the former decorated with a pine branch and the latter a branch of plum. Though the cords and knots were conventional, one immediately detected the hand of a lady of taste. Inspecting the gifts and finding them admirable, the prince came upon a poem in faint ink which he softly read over to himself. 'Its blossoms fallen, the plum is of no further use. Let its fragrance sink into the sleeves of another.' " ~"The Tale of the Genji"

Parfums 137 is a fledging French niche brand which decided to base their concept on the escapism that perfume so accomodatingly offers: olfactory memory and travel so often powerfully combine, as we have many times personally attested in our "Travel Memoirs" here on Perfume Shrine. Parfums 137 decided to combine that given with the nifty ~but tentative~ alchemist that so many of us hide inside and propose a story layered in 3 different scents which could be mixed and matched, ending up in up to 7 different combinations, so as to produce a unique result each time, however the mood strikes. Hence the subtitle Jeux de Parfums (Perfumes Game). The even niftier touch however is that you could probably use each one of them to layer under other fragrances which you already own, but I will leave this further experimentation to your fertile imagination!

According to the press release with Nara 1869 we're taken on a fictional journey whereupon, a perfumer named Akimoff, was sent by the house of Violet to scout raw materials in mystical Japan on the year 1869. He met a Venitian photographer, Felice Beato, who introduced him to the traditional ceremony Kôdô/Kou-dou, in which participants are asked to recognize essences. The Umegae Chapter (A Branch of Plum) in "The Tale of the Genji" speaks of Incense Making contests, and incense kneaded with honey which form integral part in Kou-dou. It therefore comes as little surprise that it was banned during the later Meiji period because it had become a popular gambling pastime! Still the ceremony is mystifying: The players start with rice chaff ash (kouro-bai), stirred so as to allow for air circulation and placing the hot charcoal on a hole in the center of the censer cup, over which an ash pattern is created (Shin-kouro, Gyou-kouro and Sou-kouro). A vent is pierced and over it a mica plate (Gin-you) is placed where the incense (Kou boku) is finally placed to burn.

Here is a delightful passage from The Tale of the Genji:

"The time had come to review the perfumes. "It should be on a rainy evening," said Genji. "And you shall judge them. Who if not you?" He had censers brought in. A most marvelous display was ranged before the prince, for the ladies were determined that their manufactures be presented to the very best advantage. "I am hardly the one who knows," said the prince. He went over them very carefully, finding this and that delicate flaw, for the finest perfumes are sometimes just a shade too insistent or too bland. Genji sent for the two perfumes of his own compounding. It being in the old court tradition to bury perfumes beside the guardsmen's stream, he had buried them near the stream that flowed between the main hall and the west wing. He dispatched Koremitsu's son, now a councillor, to dig them up. Yu~giri brought them in. "You have assigned me a most difficult task," said the prince. "I fear that my judgment may be a bit smoky." The same tradition had in several fashions made its way down to the several contestants. Each had added ingeniously original touches. The prince was faced with many interesting and delicate problems. Despite Asagao's self-deprecatory poem, her "dark" winter incense was judged the best, somehow gentler and yet deeper than the others. The prince decided that among the autumn scents, the "chamberlain's per- fumes," as they are called, Genji's had an intimacy which however did not insist upon itself. Of Murasaki's three, the plum or spring perfume was especially bright and original, with a tartness that was rather daring. "Nothing goes better with a spring breeze than a plum blossom," said the prince.
Observing the competition from her summer quarter, the lady of the orange blossoms was characteristically reticent, as inconspicuous as a wisp of smoke from a censer. She finally submitted a single perfume, a summer lotus-leaf blend with a pungency that was gentle but firm. In the winter quarter the Akashi lady had as little confidence that she could hold her own in such competition. She finally submitted a "hundred pace" sachet from an adaptation of Minamoto Kintada's formula by the earlier Suzaku emperor, of very great delicacy and refinement. The prince announced that each of the perfumes was obviously the result of careful thought and that each had much to recommend it".

Parfums 137 place Akimoff under the charm of a young geisha on Dec 7th 1869 & subsequently want him to create 3 perfumes based on his experiences of Kodo. Alexandre Bigle, the founder of Parfums 137 came up with the idea of creating a coffret that would incorporate interpretations of these scents and commissioned the trio to nose Isabelle Maillebiau (of Drom Fragrances).

Out of the Nara 1869 triumvirate, Olibanum easily won me over with its nuanced ambience of warmth and cool that raises up into the air in serene tulips of smoke, more Far Eastern Boudhist temples than Orthodox or Catholic crypts.
In Osmanthus the characteristic apricote-suede facets of the natural flower are subtler than in other renditions, with the "sanitised" patchouli of neo-chypres emerging as an underpinning that gives it a disctinctly modern edge. I am reminded of floral woodies such as Coco Mademoiselle or Midnight Poison and their ilk which tells me it will be tremendously popular.
Bigarade is dominated by the heavenly smell of citrus aurantia, or bigaradier; the Seville bitter orange tree that flanks the streets of the Spanish city, and which produces neroli via steam distillation of its leaves and twigs. Here, neroli is fused with the lightly warm, sweetish effluvium of smooth, clean musk, offering another interpretation of the formula that accounts for the tangier and cooler Eau d'Orange Verte.
Personally I thought that the combination of Bigarade and Olibanum complimented one another best, the citrusy facets of one echoeing the tangier facets of the other, but numerous combinations can be tried.

Notes for Parfums 137 Nara 1869:
Bigarade: notes of citruses, white tea blossoms, musk, woods.
Osmanthus: notes of peaches and abricot together with florals and patchouli.
Olibanum: fresh, spicy, an ode to incense with notes of myrrh and patchouli.

Nara 1869 comes in three 15ml/0.5oz sprayers in an illustrated coffret with booklet for 60 Euros and although unavailable in the US, it can be purchased on the official site.

Parfums 137 has also introduced a coffret named Stromboli 1950, comprised of the scents of Spearmint, Myrte and Immortelle (very Med, all of them!) which personally reminds me of the fiesty Roberto Rosellini and Ingrid Bergman affair on that fateful Italian volcanic landscape, but I guess you will have to find out more for yourselves on the official site for Parfums 137 where they also offer samples.

Pics via taiko.be and nipponkodo.com