Showing posts with label swiss. Show all posts
Showing posts with label swiss. Show all posts

Friday, September 9, 2011

Becoming a Perfumer: When Changing Careers Midstream

She pops open a fresh bottle of something that takes a visitor's breath away -  jasmine sambac concentrate.
"Careful!" warns Kern [Vero, of Vero Profumo]. "You wouldn't believe it, it's like petrol. But when you dilute it the nuances of the flower really come out. You really have to know these things."

An extended article by Susan Stone on Deutche Welle highlights the professional course into perfumery of two Swiss perfumers we know and love: Vero Kern of Vero Profumo and Andy Tauer of Tauer Perfumes. 
Their impressive history showcases how you can follow your heart (and your nose!) even at 60 or how you can become an iternational success in what you love if you believe enough in it. In the article, the two perfumers explain how they took that decision, what it means to produce in Switzerland, and how costs are affected by the economic crisis. Read the whole article here.

article brought to my attention by sillage/pol. Photo via duftarchiv.de

Thursday, July 14, 2011

Tauer Perfumes Pentachords ~White, Auburn, Verdant: fragrance reviews

Indie perfumer Andy Tauer gets inspired by music scales into arranging his newest line of fragrances we're exclusively previewing on Perfume Shrine today on pentachords, that is to say 5 consecutive notes on the diatonic scale. Pentachords® by Tauer Perfumes (White, Auburn and Verdant) are arranged as elusively simple, but not simplistic, harmonies resembling rather pentagram chords: the whole only becomes powerful when each part falls into place. Or think of a pentagram in the place of the classic French fragrance pyramid; "an accord that changes from one corner of the scent’s pentagon over time".


In a way it's minimalism and music theoretics pushed to an elegant extreme, a concept that is refuted by some; Tauer's bravura if successful, a big risk if not. "The compression and limitation an incentive" as he says. How many ingredients are necessary for a satisfying perfume? Tauer can whip up something with only five molecules and the results are satiating enough to fool you into believing there's more than meets the eye; kinda like full-cream premium ice-cream composed by only a handful ingredients, instead of tons of frilly additives.
Andy envisioned them (back in February 2009)  like "a fragrance built around 5 pillars. The line of thought moved on towards a pentachord fragrance. A fragrance, or an entire line of fragrances, built with 5 components only that are one chord, a pentachord." [...] "For me, this is art in its purest form: mirroring nature, bringing it into a concept, and by doing so thinking about it and invite others to think about it and enjoy it."

The long-lasting nature of the Pentachord fragrances (easily 10 hours or more) also speaks of picking elements with deft selection: sorting out the formula must be difficult when you have to ditch something that creates a striking effect, but doesn't translate well in structure or tenacity, and vice versa. You also have to choose good, expensive ingredients to yield their best properties into the concept. Lovers of the familiar Tauer signature will find things to like, especially in Auburn, which takes the ambery depths of his more resinous fragrances to date (Le Maroc pour Elle, L'air du desert Marocain), but I predict he will get new fans in Verdant and White which present striking effects poised between lightness and darkness. They both made an instant impression on me due to their juxtaposition of freshness against meaty earthiness.
All of them could be worn by either sex easily, though you'd have to like soft, gentle fragrances to appreciate White and to handle the metallic-woody top notes of modern masculine fougeres to unlock the secrets of  Verdant.



  • White (a floral woody musk) is built on "the clear melody of royal Iris" and you do get it, but it's so much more as well. The concept of Pentachords White fragrance began while the perfumer was jogging in the snowy landscape of the woods near Zurich: "we thought about violet, orris root, ambergris, wood, vanilla", he admits. If this combination sounds inviting, the fragrance should get you all excited!
    The intense beauty of very expensive Irone Alpha (6-methyl alpha ionone) by Givaudan vibrates at the cusp of orris root and violet flowers, creating a silvery, expansive imagescape: A fragrance of either the crack of dawn or the crepuscular drawing of a prolonged cool afternoon, the contrast between light and shadow. The unusual element in the White Pentachord lies into manipulating the powdery, wistful and yet also "fleshy" character of orris into a fluffy embrace, in this case built on vanilla (methylvanillin to my nose, a phenolic aldehyde) and clean musk with a hint of ambergris/ambrox (a beloved "note" in the Tauer Canon for its skin compatibility properties): The subtle, gentle warmth of the latter elements balances the sadness and coolness of the former into an uplifting arpeggio, like the first or last rays of sun flickering on sheets of white. The sweetness of the fruity edges of the irone and the vanilla are most detectable in the middle of the fragrance's progression, while the more the fragrance stays on skin, the more the woody-iris facets of the molecule reveal themselves. It's innocent and supremely soft, but not maudlin. In fact it might have been inspired by a classic hazy scent which Andy loves to wear: Habit Rouge, a cloud transported from the skies on the wings of opoponax. Here Tauer substitutes the core opoponax for the amazing Alpha Irone which dominates the fragrance and creates a comparable "flou" ambience.
    Tauer's White has me hankering for things I did not know I had a hankering for: Jogging in the cold-ringing air at the crack of dawn trying to catch the first rays reflected in the white-spotted trees, warm milk in my thermos, or putting on warm pyjamas in bed, sipping violet pastilles and bringing down my teddy-bears again for a little cuddling session, years after they moved to the attic. It's a truly lovable fragrance that is sure to have many enamoured of it.
  • Auburn (a spicy oriental) is presented as "the cupric warmth of cinnamon" and lovers of the compositions where Tauer smacks opposite his beloved mandarin citrus note resins (such as in L'air du desert Marocain, Une rose Vermeille, Incense Rosé) will smile with a smile of cognition: This is familiar ground, pared down to the necessities for this occasion. Amyl cinnamyl acetate gives a cinnamon note, while the amber-tobacco effect reinforces the oriental impression. It feels coppery and juicy. The citrus note is succulent, sweet rather than tangy, reminiscent of Orange Star, the heart sports hydroxycitronellal for expansion and a honeyed linden blossom note, while the background is deep, woody and ambery; a statement fragrance in the mold of modern orientals. Even though Auburn reads pleaurable as always ~Tauer is a master in arranging resinous, labdamum oriental accords~ it feels like already treaded ground and gives me the impression it was the last one to get developed; possibly as a need to tally the line into three different style offerings, or as a choice between some more additions that felt less representative of varying families and were thus kept for the follow-up. But that is only my guess and it does not detract from the fun that loyals to the "Tauerade" base will derive from it.
  • Verdant (an aromatic green) represents "the lush green of ivy forests" and if you have ever dreamt of living in one of those country houses festooned with climbing ivy, shading it and keeping it cool, you're right there. The effect is photorealistic, from the water drops gleaming on the verdure, to the tangled growth & soil underneath replete with the gardener wearing leather gloves while trimming the branches. But what is most interesting to me in Pentachord Verdant is that in fact I smell an effect that strongly reminds me of woody vetiver fragrances: a nutty, oily rich, tobacco-laced earthy note which contrasts and compliments at the same time the greenery and grassy feel. It reminds me of Vertofix coeur (methyl cedryl ketone, a IFF ingredient) with its leathery vetiver facets, with an added sweet hay note of coumarin and rum-licorice which goes exceptionally well. The violet leaves come off metallic and bluish at the beginning, a tad sharp and androgynous (in the manner of Balenciaga Paris or Verte Violette), a jarring striking contrast, while the progression veers into warmer, ambery-leathery tonalities that create a warm pipe fantasy. If you like Vetiver Tonka and apreciate the sharp violet leaf freshness of modern masculines/unisex scents, this is a conversational piece to get you started in an engrossing discussion on modern perfumery. I find it a very interesting fragrance indeed.
The flacons for the Tauer Pentachords follow the pentagram design he already has introduced with Zeta, Orange Star and the rest of the latest releases, but in transparent glass with varying hues of coloured labels in white, copper and petrol green. The Pentachords line by Tauer Perfumes is only available at Campomarzio in Rome at the moment. They will launch more widely after the Pitti fragrance exhibition in September 2011.

Painting on top by Claude Monet. Pic of bottles via duftarchive.de In the interests of full disclosure, I got sent trial samples from the distributor.

Thursday, April 15, 2010

Andy Tauer Orange Star: fragrance review & draw

The newest Andy Tauer fragrance, Orange Star, is based on his previous soap-making for Christmas-giving for which he produced Mandarins Ambrées, a lovely, yummy concoction of mandarin and clementine essences steeped into ambregris tincture (or so it seemed to me). Rest assured that if you liked that soap (I did), you'll love the fragrance too!

Andy had written on his blog about that soap back in November 2007: "It took me a while and quite some fiddling around to get this ambergris hint, the little woody vibrant touch that I wanted to be there, lifting the green mandarins without transforming the bathroom into Givaudan’s Okoumal* production facility. In a sense, the ambergris line shall bring out the colours, point the nose to a mandarin that is fresh, green, clean.Les Mandarines ambrées have survived an extensive bathroom test for weeks in Zurich, they pleased the eye and the nose and the skin as well."

*Okoumal is a Givaudan aroma-chemical smelling ambery and fresh with powdery and mushroom-y nuances.

Orange Star , the fragrance which transforms that concept into a proper, complex fragrance, is an intensely sunny, citrusy (but never cologne-y) composition with lots of coumarinic tonka beans for warmth and comfort, fanning out the cheery glow of the fruits. The tenacity of ambregris is skin-like, a wee bit dry under the natural sweetness of the hesperides, but what I call the coup de grace is the inclusion of a fine spicy note (halg peppery, half clove-y) which makes the whole quite piquant instead of soapy blah. There's some floral element in there (orange blossom, violet, some lily-ofthe-valley for sudsy) but it's never overshadowing the main character. The base material, Ambreine, derived from cistus labdanum, is truly beautiful (but more on to that later, I'm promising you something spectacular!) In all, recognisably Tauer, high naturals ratio, good tenacity.

Spraying vs. dabbing makes for an expansive experience, the spicy note ringing truer, the mandarin juice dribbling more succulent.

Official notes for Andy Tauer Orange Star:
Head: Fresh citrus accord with mandarines and clementines
Heart: Juicy lemongrass, clean orange flowers
Body: Rich ambergris base with tonka beans and hints of vanilla


The best bit is that the bottle and presentation box looks truly gorgeous in deep cobalt blue (as far as I can see from the pictures and from the Milan exhibition) and is a definite redemption for the previous packaging that has been criticized as "cheap-looking" in the past (Le Maroc pour Elle, I'm looking at you!) As Tauer's business has flourished, going from one success to another, so did the budget and the new design showcases we have to deal with an artifact that has the exterior presentation it deserves. Bravo!

For our readers Tauer has provided a generous deluxe sample for a lucky reader. Andy will be at the Scent Bar (Luckyscent's brick and mortar store in LA) on Saturday 17th from 1-4 p.m , but you have your chance to try it out for yourself even if you can't make it to Los Angeles! Please state your interest in the comments. Draw will be open till Sunday 18th midnight. Draw is now closed, thank you for participating!
Samples and pre-orders for bottles will begin sometime before May 1, 2010 at Luckyscent

In the interests of full disclosure, I was provided with two samples directly from Tauer Perfumes: one for myself, one for the giveaway.
Painting Swimmer, 1998, by Colette Calascione via coilhouse.net

Monday, May 11, 2009

Une Rose Chypree by Tauer Perfumes: fragrance review & draw

When I was testing Une rose chyprée for the first time, I was eating creamy Greek yoghurt sprinkled with shredded Valhrona 72% dark chocolate on top (an indulgence of my own imagining, highly recommended btw) and releafing through A History of Architecture: Settings and Rituals by Spiro Kostof.

The first impression as the drops of scent hit my skin was that I was actually tasting a bright mandarin-jam-filled chocolate nugget~a fun and intriguing experience which I would suggest you try at some point! Subsequent testing confirmed that the bright halo of clementine (and some linalyl acetate?) which was so unexpected and so deliriously juicy in Incense Rosé as well as in Mandarins Ambrées (the homemade soap Andy makes for the holidays) is making its appearence again. In the memorable words of Luca Turin on the former "The combination of rose, cardamom, and mandarin is so warm, so welcoming, you feel as if you’ve just heard a piece of good news you cannot quite remember."
Same goes for the affectionately called "Tauerade", a chord comprised of orris root/irone alpha and woody ambergris, which seems to weave through his work, the signature trait of an artist who has his own distinct style. That style has been loved by many fragrance aficionados starting with his masterful L'air du desert marocain and has progressed into a genuine cult, catapulting Tauer into the pantheon of independent perfumers worth of intently watching today.

But where is the rose?, you might be asking. The rose is there, but forget everything you have ever heard about your grandma's sour flower water, the toilet refresher that has you pinch your nose with its citral and geraniol intensity and the dusty pot-pourri that has been sitting on the mantelpiece begging for mercy into being thrown in the dust-bin already! None of those impressions is here and may I say it loud: "Thank God!". The diffuculty of working with rose is exactly the cultural associations with hygiene products that smell like sour wine and mouldy, crumbled pot-pouri bought by people who randomly heard about home fragrancing circa the early 1980s. Very few compositions get away with smelling like rose yet avoiding the miasma of the above, either by accenting the powdery violet ionones aspects ~such as Paris by Yves Saint Laurent and Creed's Fleurs de Thé Rose Bulgare~ or highlighting the jamminess of the fruitier facets of rose ~like in Liaisons Dangereuses by Kilian. Alternatively they can go the more covert chypre way, resulting in Cabaret (Grès), Aromatics Elixir (Clinique), Rose de Nuit (Serge Lutens), Diabolo Rose and Un Zéphir de Rose (parfums de Rosine). Andy has successfully solved the problem of working with rose and none of his fragrances evoke unpleasant images; only opulence.

The chypre accord of Une rose chyprée is built around oakmoss, patchouli, labdanum, and bergamot, while Tauer also uses treemoss in a balanced ratio resulting in a composition that is obviously chypre. The clearly perceptible vanillic undercurrent with a drop of Tolu balsam on the other hand gives an oriental nod, providing a soft, thick, envelopping mantle fitting both genders in its velvety embrace. A lightly "clean" effect is surfacing along with gentle spiciness like clothes clean, starched and pressed with a hot iron, a nod to his Vetiver Dance and the unreleased Eau d’épices. I asked Andy about the interesting effect, thinking that it could be the Lilial (which is very obvious in Vetiver Dance), but he told me that it might be the Givaudan aroma-chemical Okoumal, also present in some detergents: "It adds a vibrant undertone and is extremely lifting, especially to otherwise dark and stuffy woody resins".
The overall feeling of the fragrance is of a "thick" scent although it doesn't become stuffy. The lasting power is way beyond average, the fragrance stayed vibrant on my skin for a good 8 hours.


According to Andy Tauer
"Une rose chyprée is an oriental rose on a chypre base. It is built around two natural extracts from rosa damascena, the absolute and the steam distilled essential oil. Its heart is lifted by spices (Bay and cinnamon) and a fresh accord built around bergamot, lemon and clementine. Green Bourbon geranium oil lets the rose petals shine and contrasts with the dark resinous accord in the base, built around labdanum, oakmoss, patchouli, vetiver and vanilla".

Une rose chyprée is the first scent of a series of things to come, namely the special line Tauer Perfumes "mémorables" (please note it's Tauer Perfumes and mémorables; not "perfumes mémorables" which would mix the two languages!). The aim is to present small size fragrances (0.5oz/15ml) like a sweet praline to be savoured. All of them will either be eau de parfum or parfum concentration (Une Rose Chyprée comes as an eau de parfum), none of them limited editions. The funny little bottles, resembling nail treatments, are practical and come packaged and tied with deep yellow ribbon, finished entirely by hand. I like Tauer's philosophy by which he doesn't put the emphasis on the outside or the details of fancy names and such but on the inside; namely the juice!

Andy had been working on this scent for a year and you can read his thoughts and problematics following his blog. Une rose chyprée will launch officially on July 1st, available through Tauer Perfumes (price 65 CHF and 20CHF shipping worldwide), Aedes, First in Fragrance and Luckyscent.

I have two samples to send to two lucky readers. State your interest in the comments!

In the interests of disclosure I was sent the small 15ml bottle by Tauer himself this time. If my previous dedication is any indication, you know my tastes have not been swayed.

Photo of Yoghurt and Valhrona Shreds © by Perfumeshrine. Kirsten Dunst from Miu Miu 08 via IamFashion.blogspot.com Bottle via Tauer.

Friday, August 29, 2008

Vetiver Dance by Tauer: Fragrance Review and Draw


“She is the embodiment of grace. She flows like water, she glows like fire and has the earthiness of a mortal goddess. She has flowers in her hair, jewelled hands and kohl-dark eyes. Her eyes speak a language that her hands will translate, her feet move in tandem to make the story complete. She is a danseuse, she is a performer, she is almost ethereal.”
~Photosindia-com

Vetiver Dance, the newest Andy Tauer fragrance dances around vetiver the way an Indian dancer dances like water, like fire. It is completely fabulous and if you're even in the least intrigued, there is strong motive for you to read through so as not to miss a spectacular surprise. I got a preview previously and after focusing on vetiver these past few days, it was a natural progression to come back and give a full review.

One of the traits which I appreciate most in niche Swiss perfumer Andy Tauer's oeuvre, apart from his excellent customer service of course, is that he doesn't resort to syncatabasis. His creations do not condensent to soothe the audience into the false sense of security of presenting them with artisanal pretentions yet producing eerily derivative works. Every one of his scents can stand alone, even though the common thread between them is unmistakeably his signature. Although I do not wear all his fragrances due to personal quirks and preferences, some of them have caught my attention and became friends immediately and forcibly: L'air du desert marocain was my first apodrasis into the desert, Rêverie au Jardin promenaded me into a soothing afternoon vignette through a Provencial field, while the duo of Incense took me from the austere bedrock of a hermite of Incense Extrême to the bright lux in tenebris filtered through the colourful vitraux of a spacious church on a festive morning of Incense Rosé.

According to the Tauer press release:
"Vetiver oil is one of the most fascinating natural fragrances to work with.Exploring the dark, raw and almost damp earthiness of vetiver oil you may discover hidden gems. Delicate lines of green leaves, clear spices, and soft flower petals. Trying to expose these treasures, I was working for more than a year on the fragrance that was later baptized “Vetiver dance” thanks to a creative online community. It is a fragrance where the dense and rich notes of vetiver oil balance the lightness of citrus, where wet dark earth nourishes white flowers, and where green spices extend vibrant woody chords".

An enumeratio of the creation was slowly unfolding on Tauer's blog, for months on end, leading us through the steps. In it all, there comes the contraption that needs to be patented: Vetiverometer ~a term coined by Andy Tauer, a "machine" measuring the “vetiverness”, the proximity to the real thing and reading the results, on an open logarithmic vetiver scale, so you get an idea where your scent is. Of course this didn't aim at a quality reading but instead the proximity to the material itself which varies a lot according to the soil vetiver has rooted on and drank upon, as we explained before.
Tauer finally managed to come to his desired effect: vetiver is clearly visible within Vetiver Dance, yet the pepper, clary sage and the cleaner aspect of lily of the valley garland it into a playful hide-and-seek.

Vetiver and grapefruit notes were allies for a long time, as even the natural oil depending on the source might have this kind of nuance to it. Natural grapefruit essence as well as tangy lemongrass oppose and enhance the rooty aroma in Vetiver Dance. The vetiver derivative Vetiverol extends the earthy Javanese note, upping the vetiver ambience to high volume, dry and tonic. Vetiver Dance is not as single-minded rooty as Vétiver Extraordinaire by F.Malle with its unexpected wet touch, but it is far removed from the starchy cotton-shirts of the bankers of classic Guerlain Vétiver. Its fierce peppery note, very distinct and a source of great hedonism to this spice lover, is supported by natural coriander, clary sage leaves' essence and a slight touch of cardamom oil. To me, the protagonist in the initial stages is the pepper along with the vetiver-grapefruit accord, fiery, dry; cold and hot at the same time.
Although Tauer lists lily of the valley (a recreated note which has been here centered around the soapy Lilial) as well as Bulgarian rose, the fragrance isn't floral or "clean" in the way of several more conservative vetivers in the market, like the two by Creed.
But the surprise comes when the fragrance dries down, revealing a delicious ambrein background which hovers on like a skin-scent, warm, pulsating and sexily tantalising, making this a vetiver fit to be worn on intimate rendez-vous and shared between lovers.

Notes: vetiver oil from Java, grapefruit peel oil, black pepper seed, clary sage, Rose absolute from Bulgaria, lily of the valley, ambergris, cedar wood, Tonka bean and cistus extracts.

Vetiver Dance by Tauer will be available in 50ml/1.7oz of Eau de Toilette starting October. His fragrances are available online from First in Fragrance, Luckyscent and Aedes. Click over to Tauer Perfumes to learn more details. Andy Tauer will be at Scentbar in Los Angeles on October 4 & 17 to introduce Vetiver Dance.
Andy also has a secret in the works which I am not allowed to divulge just yet, but rest assured it will make many fans smile. If only he releases Hyacinth and a Mechanic as well!

For Perfume Shrine readers Andy Tauer suggested a spectacular draw: THREE NEW FULL BOTTLES of the yet unreleased Vetiver Dance. I will randomly pick the winners through random.org and direct them over to Andy who will send them their prizes!
But as a consolation prize, he also sent me a few samples for some more winners*, so state your interest and if you're lucky you will get a chance to get a preview for yourself!

*NB: In the interests of full disclosure, I decided to keep a couple of samples for myself and my S.O., to enjoy this wonderful vetiver till the time comes when I buy my own bottle in October.

Pic of actors rolling in Aristophanes' performance from Epidaurus, via athinorama.gr. Bottle pic via Tauer press release.

Wednesday, January 30, 2008

Et Lux in Tenebris: Incense Rosé by Andy Tauer

How could all the autumnal joy of eating a bright citrus fruit marry to the somber ambience of incense? And how does this immerse itself in the heritage of centuries and centuries of aromatization and meditation through fragrant smoke?
Incense Rosé the new fragrance by Andy Tauer is a proposition towards this very end.


Incense Rosé was announced as
"A fragrance that breaths
in the tradition of perfumery,
capturing the floral beauty
hiding in smoking frankincense".

Andy Tauer spent months measuring CO2 extracted Frankinscence (Boswellia serrata)in large cylinders, the shining golden viscous liquid aromatizing the Swiss laboratory into an immense church. And out of the shadows, there came light: lux in tenebris.


(uploaded by Catholiques)


A big dollop of clementine, juicy, dribbling down in all its exhuberant glory is greeting me as I spray Incense rosé on. Sustained for the length of its life span much the same way carbon deteriorates little by little in all living matter to leave but a whiff of its quinta essentia . Floral elements of a rich, lush and dark rosiness (never too sweet and with no powderiness or makeup feel) emerge from the depths of the woody and resiny embrace of viscous labdanum and bitter myrrh. Labdanum resin, the dark brown material of an illustrious past and the reigning star of many quality orientals was a first for Tauer as he had never included it in one of his unique fragrances before per his words. Here it makes for a 4% diluted slowly in ethanol, which acts as a counterpoint to the brighter, hesperidic elements, anchoring them and giving them a soft darkness like the velvety glove of an approaching night.

Complex, with a spicy herbal touch like bay, consisting of 35 materials of an inherently multinuanced character as they are natural essences, Incense rosé takes one into the crepuscular trail of light that illuminates a sunny autumnal afternoon. Its warmth and radiance are especially simpatico to those cold, cold days we are having, lending them a bit of its mirth. The more the fragrance stays on the skin the more it melds into frankincense smokiness. Much more orientalised and opulent than Incense Extrême of a lone monk chanting under his horsehair shirt (but I personally love it so!), Incense Rosé is intended for those who are not quite willing to leave the earthy delights just yet.

In the Eau de Parfum concentration it has very good tenacity and is quite unisex, although at the same time rounder than Incense Extrême which might be perceived as more masculine.

Official Notes for Incense Rosé:
Clementine, bergamot, castor,
Bulgarian rose, orris, Texan cedar wood,
incense, labdanum, myrrh, patchouli, ambergris.

Front cover illustration of flyer: by Dezsö Bödi, hailing from Eastern Europe is a good friend of Pascal, the shop owner of the Medieval art & life shop in Zurich. "When he is bored he makes arabesque drawings", according to Andy, just like the one on this flyer for Incense Rosé.

I especially like and respect Andy's thinking:
"I start wondering where we are heading with all these luxury things going on around us and that maybe it would be time for a contra punto. Something subversive, like a fragrance that everyone wants, that is selling for almost nothing, but that you can not get if you are an oligarch or otherwise rich.
And I think about another contra punto: Make a really good, rich fragrance, with lots of really good rich ingredients, reduce the entire packaging to a glass bottle and nothing else. The simplest bottle you can get. And sell this as zero fancy line".

His fragrances are indeed quality potions in spartan packaging with zero fluffiness: to the point!


For Tauer's other incense fragrance, Incense Extrême click here

For an in depth examination on Incense fragrances, please check our Incense Series, clicking here.

Incense Extrême has juct launched.
Incense rosé will come out in March.
Available through Andy Tauer site, Luckyscent, Luilei and First in Fragrance.



Pic of clementine by citrusboy/flickr. Flyer from Andy Tauer's site.

Monday, January 7, 2008

Incense Extrême by Tauer: fragrance review


I breathe in the cool incense smoke from the metal brazier,
While thinking about a poem for my dear friend Lu Wa.

My sandalwood-hearted companion spits out plum blossoms of smoke,
Looking like the cloudy fog of the other world.


Perhaps it's the soul of my friend the old mountain man
in the smoke's dense patterns?

- Kan Po, in memoriam (undated)


Incense extrême is the new fragrance by swiss niche perfumer Andy Tauer, that reminds me of the smoke's dense patterns that go up in clouds like the souls of dead men.
Based on a natural CO2 extract of Boswellia serrata (this is Indian frankincense, for those who didn't know) it is only one of a duo of incense scents that Andy is launching in 2008. It is to be accompanied by yet another incense fragrance later on in early spring, March 30, this time named Incense Rosé.


According to Andy Tauer (from Tauerperfumes):



"This natural incense scent inspired me to create different perfumes, with "Incense extreme" being the most abstract, almost cubist and uncompromising interpretation.
It captures the roughness of the climate of the semi desert where Boswellia trees thrive. It is translucent like the first whiff of incense smoke from frankincense resin on red gleaming coal. Yet, it is crisp like a night in the desert.
The Boswellia serrata extract is the central cornerstone of the fragrance, at a concentration of 25%, rounded off with dry woods and ambergris in the background. Soft iris balances the incense in the heart of the fragrance. And coriander and the freshness of petitgrain set the accents in the opening. The richness of the natural incense enchants with an array of impressions, playing differently as it develops, a kaleidoscope of colors and shapes."


As I spray on my skin a somber and cool smoky incense hits the nostrils with all the gusto of an open air fire on which aromatic woods and resins are slowly being burnt. The overall impression is of a fragrance that uses a high percentage of natural ingredients. Elemental, austere and slightly bitter, it calls the wild expanse of dry lands by which it has been inspired. All the while the soft underpinning of a piquant, peppery and tangy note adds its own sharp, short and cool touch. There is no floral impression, no powder that I can discern, as the incense dries off in waxy dropelts, leaving in its wake the lingering impression of trails of smoke through steely skies with the merest hint of sweetness left caressing the skin, like the memento of pleasures abandoned. Myself I admire its cold, clear character that defies pleasanties.

If you were searching for a warm, sensuous, ambery incense you are going to be somewhat disappointed. And although those latter are not my style really, I have to admit that it is less complex or indeed sensual than most of Andy's other creations. Still, there is a sparseness of style that appeals to an intellectualised sensibility, asceticism of both body and mind and the depravasion of earthy delights or the vanity of spirit. This might appeal to our inner sinner longing to repent of self spending in taste, play and song by a stint in the desert. Or our inner Spartan who longs for the black broth of his homeland instead of a feast fit for Lucullus on a borrowed table.
Whether this warrants the extrême qualitative adjective is food for thought: I think not as much. It lacks the weirdness and pungency that one would expect from something tagged so.
But this is not to detract from its value or its worthiness of trying out for yourself.


Notes: coriander, petitgrain, spices, orris, frankincense, cedarwood and ambergris.

Tauer Perfumes Incense extrême comes in 50ml of Eau de Parfum concentration and will be available on 23rd of January.



Tomorrow a juicy post from an insider, a controversial player, that will instigate lots of discussion.
Please check again for it!




Poem found through scents of earth. Pic of incense cones courtesy of L'artisan site.

Monday, July 30, 2007

Interview with a perfumer: Vero Kern from Vero Profumo


It was with the greatest pleasure that I introduced you to the new exclusive perfumes by niche swiss line Vero Profumo a while back here on Perfume Shrine. Today it is my even greater excitment to introduce you to their creator: the masterful Vero Kern, a lady of high olfactory pedigree who agreeded to an interview for the reading pleasure of Perfume Shrine's many readers. Vero with her long salt and pepper hair and her deep gaze that denotes a wise soul is a sight to behold. Her attention to detail and her hesitation regarding correct use of english were endearing to me. I assured her that we would be thrilled to know what's on her mind. And so, here we are!


PS: Hello Vero! You are a relative newcomer to this world, yet your perfumes denote complexity and experience. Could you care to explain how this happened?

VK: Hello! I started my perfumery career almost ten years ago. And I’m working with aroma material for twenty years now. The desire to create perfumes was strongly rising during my aromatological training and the final decision for this to be shortly ten-years-passionate-love-affair was above all a distinct curiosity, even a straight on Faszinosum on scent phenomena, but also a great zeal to know and learn all. For almost two years I was making the itinerary Zurich-Paris and back once a month. There, in the same school where Lyn Harris {of Miller&Harris} also went, I was initiated in the secrets of classical perfumery. I‘m blending with natural and synthetic essences. So absolutely novel and most important for me was to learn all about synthetics.
Creating perfumes in a classical way as I do needs a lot of time, patience, endurance and many, many tries until the definitive product is born. Complexity in perfumery requires besides technical know-how also imagination, intuition and some shameless artistic liberty to bring up important influences in material choice, accent setting and originality.

PS:Your aromachologist background means that there is some sort of spiritual appreciation of the energy of living things. You work with naturals. Myself I find that fascinating and quite hard. Do you think that more traditional perfumes as opposed to simple aromachological blends are also beneficial in providing health and mood benefits?

VK: The sense of smell is linked with our limbic system that controls our feelings and emotions. So I believe that all smelling things provide an emotional reaction: To like it or not to like it - here is the question. I think that enjoyable and enchanting smell experiences, no matter the original resource, always create great mood benefits.
Blending my perfumes in a more traditional way was 100% an artistic and aesthetic decision.

PS: You know, I got the mood elevating vibe especially from your Rubj{click here for review}. Was this intentional when creating the scent or just a pleasant side-effect?


VK: It wasn’t intentional at all, but I’ m very pleased if you tell me so. Creating rubj, I had something like a very erotic skin scent in mind. Finally it ended up with the combo of almost narcotic Orange blossom absolute, sensual musk and Jasmine. Could also be a scent for Lovers - urban Lovers - like this couple, that are stranded in this small downtown hotel-bed and watching there lovely beach sunsets on a pink portable TV. {she laughs} I had this kind of frantasy while creating. {laughs some more}. This scent blooms wonderfully on sun-kissed summer skins.

PS: I can very well visualise that. {I am also bursting with mirth now}
Now, a question I always ask when dealing with perfumers ~ do you find that the quality of the ingredients is of lesser, equal or greater importance than the innovation or beauty of the formula? In short: could one create great art with paints or great music with garbage like Stomp do, if we translate the concept in perfumery? Or is this impossible?


VK: The combination of movement, percussion and comedy in a new, innovative and never seen before performance is really unique. Unique artwork needs innovative ideas, the right material going with, techniques and the ability to transfer that into creation.
To translate the Stomp concept into today’s perfumery is very difficult. Most of today’s perfumes, including some niche products, are drawn up for global markets. Global marketing goes with global advertising. The advertising costs must be tremendous and innovation is required and focused on all kind of concepts. I think they can’t be too artistic thus. I never went too deep in this, but it would be very interesting to hear from an industrial perfumer how this works in reality.
Basically, I believe, that a beautifully touching-you-and-me perfume formula, can only be achieved by using high quality material AND innovative new ideas - in both, concept and creation. Consequently this demands a more complicated, longer development and production and that also has its price.
It’s my fervent intention to create beautiful scents - scents with soul. I think soulful scents bear a unique secret.

{At this point I am almost swooning, this is such a beautiful thought...}

PS: Onda {click here for review}is a very unusual and daring composition with a deeply animalic tonality. Do you think people nowadays are ready to move on from the cult of the clean and venture again in the Napoleonic decadence of musk and richness? I see the pendulum swinging myself, but I want your expert opinion.


VK: Apparently the sense of smell is the sense of paradoxes. Paradoxical and ambiguous, it’s the sense of the refinement and the animal, the brutish. This sense also evokes strong emotions, moods and impressions. Working with scented materials creates the most bizarre pictures in my head. Onda is a good example. The original idea was to create a leathery Vetiver surrounded by flowery and chypre notes and I had a fantasy like this going with:
Isabella Rossellini as mystery Dorothy Vallens, wearing this beautiful blue velvet gown, and Johhny Depp as Ed Wood wearing Glenda’s {from the character "Glen or Glenda" film by Ed Wood}sexy glamorous white-haired wig, dancing together a very slow Tango Argentino at Manhattan Roseland Ballroom.{she laughs at the image}
A divine picture, but unfortunately the material didn’t match with. LOL… I had to find some other lines… and so on.

{I am laughing playfully at this fabulous image myself! What a concept!}

To come back to your question, I think the little naughty animalist or erotic touch in my creations is more a kind of signature or personal preference than a marketing decision. Actually the clean watery concept never did interest me much. “Clean smell” means to me a beautiful big Olive-oil Soap coming direct from Aleppo, Syria - not perfumed at all.
I don’t know if time is ready for more daring styled scents. But with the latest perfume launches ~I refer to the very dark Tom Ford Private Selection or the soon up coming dark Sarrasins by Serge Lutens~ there might be “something” going on in this direction. We have to wait and see.


PS: Since we are on that note, as you brought up two very different concepts, do you perceive a difference of aesthetics between American and European fragrance audiences? How would you define it?

VK: I am still trying to find out possible differences. Comparing to the very active US perfumery forums, I couldn’t find much similar European ones so far. So it’s difficult to give a clear statement about this. Maybe Americans dream sometimes of naughty animalic scents, but in reality they prefer to buy more fresh, glamorous fragrances. What I can see in all these audiences is the phenomena that everybody is constantly hungry for new staff showing up. Heated up by fancy media advertising they create a big hype ~almost hysteria~ around a new product and suddenly it’s all gone again - Nada Mas. Amazing!

PS: I can't help but agree with you. It's terrifying how quickly they churn out new products! But enough of that.....I read that you trained under the great Guy Robert. How was this experience for you and do you find it has influenced your style? How would you describe your own style?

VK: Guy Robert was of great help for me. I first met him years ago in Paris at his latest book promotion: Les Sens du Parfum. His book was something like a professional highlight for me and has certainly influenced my composing and styling. Later we corresponded. I sent him my mods to judge and he gave me useful feedback and tips on them. He also encouraged me during the long development process, but he was never "teaching" me. He is a kind of spiritus rector and a mentor for me, I’m very thankful for his help.
To describe my own style is very difficult. Using rare high quality raw material, for instance the natural Ambre Gris and other precious stuff, as well as handmade techniques, I might consider them as New Traditional for Connoisseurs.

PS: And so they are! Are there any perfumes from other noses that you admire and revere and which ones are those?

VK: Once a year I travel to the Osmothèque at Versailles to study the great compositions of the perfume Giants. I love and wear the following Extraits de parfum: Jicky Guerlain, Tabac Blond Caron, Shocking Shiaparelli, and Fracas Piguet.
The styles of Aimé, Jacques and Jean-Paul Guerlain, Ernest Daltroff, Jean Carles and Germaine Cellier have effectively influenced my own creations.

PS: Vero, what are your plans for the line in the future? Regarding additions, possible limited editions, distribution and positioning?

VK: My perfumes have only just a few weeks that have come out and of course I still have to work on promoting. Also, for better customer service I’ll provide in the coming weeks some shop facilities - on the website as well as here, at the home base. Continuation on the line is planned for sure and I have some ideas but can’t go in details yet. Limited editions are definitely not my thing! The scents will be positioned as Premium perfumes with a few selective selling points worldwide.

PS: Thank you Vero for a most elucidating interview.

VK: And thank you as well.


As we part our ways, I can see that Vero will soon be the talk of the town and not just that either. Her line will debut in the US in 2008. You have ample time to take notes and make your sniffing lists.



Pic of Vero Kern and bottle of Rubj provided by Vero Kern
Pic of Johhny Depp courtesy of johhnydeppfan.com

Thursday, July 26, 2007

Interview with a perfumer: Andy Tauer from Tauer Perfumes


People know Andy Tauer from his marvelous perfumes (click for reviews:L'air du desert marocain, Rêverie au Jardin, Le Maroc pour elle, Lonestar Memories and Orris), his informative blog and generous sampling program for all and his completely adorable character that simply slips through everything he touches.
It was thus with great pleasure that I interviewed him for Perfume Shrine one quite evening and he kindly provided us with an insight into the fascinating world of Tauer Perfumes and his mind.
Sipping Earl Grey tea and studiously going over his replies I can see just how attentive to detail he is, yet retains some spontaneity of character that accounts for his open nature.
Alors, then!

PS: Hello Andy! Nice to chat with you.
There is something that people have been curious about and ask me from time to time. Those who have been reading your blog know that you do have another job apart from perfumery. Yet you do dedicate a large part of your time and work into creating those lovely compositions that have perfume lovers going "ahhh" all the time. What prompted you to first start up on this?


AT: Hello to you and your readers! I started making scented alcoholic solutions a couple of years ago. I call them scented alcoholic solutions because know, looking back with a smile, I would not call them perfumes anymore. My first steps into the world of perfumery were rather embarrassing; hopeless trials to make something coherent with only natural materials. Later, I was introduced to Vero Kern, my perfumery friend and body in arms. Pascal Wehrle, the shop owner of Medieval art& vie in Zurich, introduced me to her and it was the beginning of a friendship at first sight. I owe her a lot: She introduced me (me being a chemist!) to the world of synthetics. And it was she who showed me how to turn "the light on" in compositions. Pascal Wehrle on the other hand, a dear friend since close to 20 years now, was the kick starter to make a fragrance for a shop, his shop. I was unemployed in 2004, having lots of time and no job for quite a while. It was his idea to come up with a scent for his shop where he sells (among other things) Moroccan crafts. Le Maroc pour elle was my first "commercial" scent, and it was born during dinner at my place. What followed is a funny story, still developing, somewhat absurd in a sense, never really planned. I tend -regular readers of my blog know this- not to take things too seriously. This attitude helped me a lot to cope with mistakes and try the impossible. Create and produce outstanding perfumes at a reasonable price.

PS: Indeed it is so. And you have been blogging for two years! Do you find blogging on perfume to be a reward unto itself? Readers compliment your candour and your letting them glimpse into the creative process (I know I do!). For you personally, is it rewarding to share these thoughts? Do you appreciate the feedback or get ideas from readers?

AT: Looking back, it was the internet and a somewhat personal online presence in my blog that made all the difference. Again: I had no plan and started a somewhat naif blog, because I liked the idea of sharing thoughts and ideas. Later, I got to know part of the perfume lovers community and I liked the idea getting folks involved. To blog has become important for me. Sometimes, when writing about a trial and the disastrous result, I get new ideas by just writing about it. I love it when my readers comment and bring in their ideas, or wishes.
Of course, at the end of the day, I will always follow my nose and my own vision for a new fragrance. But I remember for instance Maria B.'s comment on a frankincense trial, wishing more patchouli! Which at the end turned into a new twist. Sometimes, perfume lovers comment on something that I would not have expected. For instance: I published a prototype picture of my new Lonestar Memories label for the flacon. I got -contrary to what I expected- somewhat negative comments. Thus, I
decided to come up with alternatives for the label and have folks vote on it. Finally, although I am not a native English speaker (the blog is in English), I love to write. It helps me to get along with "la condition humaine", to deal with life.

PS: Yes, I think it helps us all. Now, a question I always ask when dealing with perfumers ~ do you find that the quality of the ingredients is of lesser, equal or greater importance than the innovation or beauty of the formula? In short: could one create great art with cheap paints or great music with garbage like Stomp do, if we translate the concept in perfumery? Or is this impossible?

AT: You know~ I always use the analogy to painting. Creating fragrances is like painting with scents and molecules. Maybe this analogy is close to me because I like to paint. At least I did when I had more time. I have no doubt that you can leave a great painter for a week in the desert with nothing else than water, food, char coal and a nice flat stone to draw upon with the coal. At the end of the week you will find a masterpiece in the desert.
{At this point I find myself nodding in agreement.}

Now, to answer your question, we might want to look for another analogy: Music. The perfume formula is like the notes on a piece of paper. To make a symphony alive you need musicians and instruments. Good musicians and good instruments. The music that you hear is then the manifestation of the notes on paper and -to finish the analogy- the fragrance you smell is the materialisation of an idea, written down as formula. You need a good formula to make a good scent, coming up with the formula is the creative act. The better the formula, the more robust it is, allowing for minor quality of certain ingredients. The shorter the formula the more difficult it will be to compensate missing ingredients quality.

And then he animatedly goes on to express himself more clearly saying that a perfume formula is robust when it allows for small changes in ingredients (whether this is amounts or quality) without major changes in the detected scent quality. Therefore it MUST be robust !he stresses that~ otherwise its production would be difficult.
I have no problem understanding that. It seems logical enough: The more robust a formula is the more it will allow for individual components to be of minor quality. It seems therefore to be that a good formula allows for minor quality of some (not all!) ingredients. This explains some comments on niche or upscale perfumes that talk about synthetics that yet manage to smell terrific.


But then {he goes on}: Can you make a masterpiece with cheap stuff in perfumery? I don't think so. Can you make good perfumes with cheap ingredients? Yes, for sure! Can you make dreadful perfumes with the most expensive ingredients? Yes, unfortunately, yes.

PS: This is often the pitfall of many! {I laugh}

AT: Maybe one last aspect: It depends what you want to do with-let's say: Jasmine. You need it to round up edges and give a little twist, then you might use your everyday jasmine, pumped up with some synthetics. If you want your jasmine to dominate and be a shining column, holding your fragrance together, you might go for the Moroccan quality.

PS. Since you mentioned jasmine, and this is probably something that you get asked all the time: what are your favourite notes and ingredients? Do they evoke something particular for you or do they pose some technical challenge that makes them intriguing to work with?

AT: Well, I feel I change my favourite notes like my shirts. One day it is frankincense, one day vetiver or okoumal. But I have my notes I always come back to. I love my woods, and I love my rose and ..jasmine. When composing I always try to integrate new notes, and while doing so I learn how to master them. But like for every perfumer things boil often down to the usual suspects. And I must admit: I still love my naturals. These natural extracts are so inspiring. One day you snifffrankincense and you discover the terpene like citrus line. One day it is the hint of a tar note. I often get natural oils and absolutes and concretes, knowing that I will never build them into a scent, but I use them for inspiration.
There are, however, a few scents that I hardly ever work with: Styralyl acetate is one of them. I just don't like it. Thus, I skip it. I know it, but I don't use it.


PS: Can't blame you! It's hard to work with something one doesn't like. Regarding composition: Do you have some prototype in your head when composing? Or do you go along with what your nose is telling you to do? I have read about how Jean Claude Ellena is never testing things in the lab, but just pops his notebook out of his pocket and writes down ideas of accords and percentages and ratios of molecules and ingredients and then gets the assistants at the studio do the mods. Do you find yourself distanced from such a practice or not and why?

AT: Sometimes I wished I had an assistant, a busy bee, mixing what comes out of
my head, like Mr. Elena and most perfumers have. Well, I have not and there are advantages. It helps you staying close to the matiere premiere, the molecules and naturals. I usually start by thinking. How to reach a certain idea. I then sit in front of the computer, type in the formula in Excel, that does some calculations and tells me for IFRA restricted ingredients where the limits are and then I print it out and start to mix. While doing so I sniff. Often I follow the Excel formula blindly and start modifying once I have the mixed soup in front of my nose. But, when mixing, I allow myself to also follow my instinct or intuition and change things on the go. Usually, when done, I add a little drop on my hand, because I am impatient, to learn how the scent develops on the skin. But as I use a lot of naturals in my compositions, I must allow my soups to mature for at least two weeks before I can tell how a new mixture behaves. That's why things need time in perfumery.

At this point I interrupt to revert to the recent IFRA restrictions that have plagued the perfume world with dismay and raised so many questions.
He wants to be fair. He clarifies obligingly.


AT: Here, we need to cool down and look at IFRA (and other regulating bodies) in an open minded and in a fair way. I feel a lot of missunderstandings are around. Let me use an example: Oakmoss extracts.
If you want to sell perfumes in the EU countries, you have to label oakmoss
extracts, if the amount of oakmoss is beyond a threshold. There is no way around it. But you are free to use as much oakmoss as you would like in your fragrances! Thus, for us niche perfumers, this means a lot of freedom. I think this makes sense. It allows consumers who are sensitive or allergic to oakmoss extracts to make a decision based on facts. I want my customers to be able to make this decision. Most consumers do not worry about these declarations because they are not sensitive. And, because many EU label compound are present in naturals (like linalool), in a sense, a long EU declaration is almost a sign of quality! Contrary IFRA (IFRA LINK) the International Fragrance Organization: If you follow IFRA's recommendations you should not use more than 0.1% oakmoss extracts in your fragrance. Right now this is considered a safe level, at which no sensitizing happens. Now, this is a pity, of course!, and many of the big classics used oakmoss at higher concentrations. What to do now? If a perfumer does not want to follow IFRA's recommendation: He or she is totally free to do so. There is no law binding us niche perfumers to follow IFRA. I tend to follow the IFRA recommendations, because most make very much sense to me; most of them consider toxic, cancerogenic or sensitizing compounds. And so far, I have not reached a limit in expressing myself. Later, this might change, because IFRA is very much guided by big companies, having specific needs that are less important for niche perfumery.

This is very enlightening and encouraging at the same time I have to admit to him.

PS: From your own creations, is there one that holds your heart above the others? Why?/why not?

AT:There is one baby I love the most: L'air du desert marocain. I love it on the W.-factor (my friend), and I still admire the composition. I find it really well done and others seem to find this, too. So far, L'air du desert marocain is the best seller. Maybe I love it for this reason, too!

PS: {laughing} Touchee!! What are the iconic perfumes that made you dream and which are the ones you admire youself?

AT: I love the classics and also some exceptions. One of my favourites is Knize Ten, a leather fragrance with a perfect composition. Then there are the good old Guerlains, or Carons. One exception is Series Red, Palisander from Comme des Garcons. I love it for somewhat unclear reasons! Most of the stuff that comes out these days on a weekly basis, I find not good, I must admit. Hence, I have a little bit given up sniffing these new editions. I rather focus on my Jicky and try to learn there.

PS: Is Eau d'Epices you informed us on your blog the only new perfume to expect for now or are you toying with other things as well?

AT: Well..... Honest answer? I do not know. I have my doubts. The W.-factor, my friend, tells me to go forward with the Eau d'epices. But time will tell. I have not made my mind up. There is no need to hurry things. There are a few fragrances in work, either in batch mode or rather actively. Two of the almost finished scents are the hyacinth/mechanic and the frankincense. But again: No hurry. I like to let my fragrance prototype sit for a while. And then, after a few months, I look at them again and make up my mind.

PS: Glad we cleared that up. So...aces up your sleeve! And your plans for the line in the future? Regarding additions, possible limited editions, distribution and positioning?

AT: My plans are very specific as far as my time is concerned that I devote to perfumery and building the business. By end of October I will reduce my other "normal" job. With more time at hand I want to follow some ideas as far as distribution channels are concerned. (And I want from time to time a free weekend..) But very carefully. I do not want to be present in too many places and I have a set of excellent distributors right now. But a perfumery here and there might not harm. About adding more fragrances to my portfolio.Hmmmm...... Sure there will come more. Sooner or later. But -as mentioned before- there is time. If I think of L'air du desert marocain and my zero marketing so far, then I feel that there is a huge untapped potential. Of course, it is fun to create perfumes and then think about labels and packaging. And bringing a new scent to the market is really exciting. But from a business point of view, I should not forget my babies that are sitting on the shelf already.


We stop here this interesting discussion with the promise to catch up when his Eau d'epices is finally out.(Of which I have been privy of testing and I can tell you dear readers, he has another hit on his hands! But more later on!).
I can safely say that knowing a little of Andy Tauer has been great and it was very rewarding talking to him. I just hope he is as satisfied from this glimpse into his world as we are. Thanks Andy!



Pic of Andy Tauer by himself.
Pic of Flyer for Reverie au jardin by Andy Tauer

Monday, July 2, 2007

Vero profumo line ~Rubj: fragrance review


It is rather a sad feeling when one has completed a certain "portfolio" of work only to stumble upon something that could have been included with much aplomb but wasn't. Short of time travelling and going à rebours, this is unmanageable. Yet there is a sort of enfin revelation, a smack on the forehead kind of light bulbs going on over your head as you realise that the recent discovery is the sum of all parts that were existing in the project.
If this is sounding much too cryptic I am talking of course about my Orange Blossom homage on the blog and the recent sampling of Rubj by Vero Kern for the Vero Profumo line of niche fragrances, based in Switzerland.

Rubj is based on orange blossom, then. Not just any orange blossom, though, but the precious absolute, the thing that drips of honeyed thighs and heavy sighs and is redolent of the happiest holiday memories under groves of trees in the south. Its richness and opulence is the epitome of what an expensive, natural, clear and sonorous voice of an Hesperide can be.
If Fleurs d'oranger by Serge Lutens is a lady sitting in an orchard contemplating serious romance, then Rubj is her adversary of equal spiritual and physical magnitude.
The tart and yet sweet peel of mandarin marries the floral essences of carnal jasmine and dusky precious tuberose into a bond that intextricably makes the orange blossom melt with pleasure. Bright halos over the head of a beautiful nymph, warm and cool breeze of a garden at dusk, like Shiekh Nefzaoui's "Perfumed Garden", the forbidden classic of arabic sexuality.


"If one looks at a woman with those qualities in front, one is fascinated; if from behind, one dies with pleasure. Looked at sitting, she is a rounded dome; lying, a soft-bed; standing, the staff of a standard. When she is walking, her natural parts appear as set off under her clothing. She speaks and laughs rarely, and never without a reason.
She is not treacherous, and has no faults to hide, nor bad reasons to proffer. She does not try to entice people.
she is always elegantly attired, of the utmost personal propriety, and takes care not to let her husband see what might be repugnant to him. She perfumes herself with scents, uses antimony for her toilets, and cleans her teeth with souak.

Such a woman is cherished by all men".


As the citrusy tang of the day is slowly retreating into the approaching evening, the warmth of light musk and wood enters the equation to whisper of comfort, humanity and the plush of petals trailed on the skin of a soft arm, absent mindedly amidst a conversation that is going on all the while with an intent that smoulders, lasting for a long long time like a prolonged foreplay that is sure to end in fireworks.

The orange blossom absolute in Rubj comes from Morocco while the jasmine essence is of egyptian origin. The spirit of the South at your beck and call, at a precious drop of extrait de parfum from the curvaceous bottle.


Vero Profumo fragrances can be sampled/bought in Switzerland and neighbouring countries through the site. You can also contact Vero at profumo@veroprofumo.com.
Plans to bring the line to the US are scheduled for mid 2008.
Prices for Rubj extrait de parfum are 105 euros for 7.5ml and 165 euros for 15ml.


Pic of actress Indira Varma from imdb.
Art piece Au point du jour by David Graux courtesy of allposters.com

Thursday, June 28, 2007

Vero profumo line ~Onda: fragrance review


As we discussed the other day, Vero Kern is a very talented perfumer in the horizon of niche perfumery. She interweaves elements of surprise in her creations that astonish and make you immediately see that here lies a complex naturalistic composition that is meant for your intricate exploration.
And her talent shows through in her rich scent Onda.
Onda means wave in Spanish and Italian, while in the phrase “Que onda?” it means “what’s up”? In summary, don’t get swayed by the name, because it’s meant to signify that you should close your eyes and inhale deeply the kaleidoscopic journey that Onda is bringing on.

Deep within the Java jungle a great big tiger awaits: the rumour is that she is a man-eater, the fear and tremor of the country folk. It’s been some years that she roams the countryside assaulting her innocent victims; she’s a seasoned one, that one.
It’s very rare that you see her, hidden as she is through dark foliage, stepping on wet ground that doesn’t leave footprints behind. Yet, there she is…
It is with awe and amazement that you come to set eyes upon her when walking; her thick warm fur, her contrasting colours , her magnetic eyes that lure you and make you stare like an hypnotised novice in front of a cobra. The air is filled with the aromas of grass and roots: pungent vetiver that is uprooted, bundled and tied with ribbons, emitting a scent of earthiness and primeval dirt, like the soil on which no man has set foot on before. Mace pods have been crushed into your pocket as you stand there in your hardy leather chaps and as you put your hands out of it you suddenly realise that you are sniffable from the distance. Is your fate sealed? Will the man-eater attack? It all depends on your attitude. The bitter and carnal smell of what seems to be ambrette seeds interwoven with honeyed notes makes the approaching achingly desirable, even though you know of the grave danger you risk. The tiger approaches, sees you and appraises you. Stares you deep in the eyes with her own the colour of gems. You’d doomed. She’s one beautiful creature. And as she sits there you realise that today is your lucky day. You will be saved after all. Your amulet of Onda is safe-keeping you with its deep, erotic animalic smell. The musk that lies in its heart and makes you revert to a time of pre-lapsarian carnality with no shame.
You’re one of them! And out in the urban jungle to hunt for prey alongside her.


Onda manages to convert vetiver into a leathery animal that will make you forget all the citrusy, green interpretations you have already experienced by other perfumers (Guerlain Vetiver, Carven Vetiver) and stop you in your tracks as you come back to the original meaning of it: deep earthy roots, animalic undertones, rich pungency.
It will be difficult to pull for many as it requires a very self-assured woman to wear it and one with an attitude that is as far away from prudent as possible. However it is so unique that it merits to be tested even by those who say they cannot do these formulas. Less sweet that the admirable middle-eastern version of Vetiver Oriental by Serge Lutens or the very interesting, smoothed out Vetiver Tonka by Hermes; and very potent~ it can transport you to other places and images and make a statement for which you need never be apologetic about. And it lasts and lasts. If you have “it”, set out and charge.


Vero Profumo fragrances can be sampled/bought in Switzerland and neighbouring countries through the site. You can also contact Vero at profumo@veroprofumo.com.
Plans to bring the line to the US are scheduled for mid 2008.
Prices for Onda extrait de parfum are 105 euros for 7.5ml and 165 euros for 15ml.


Next post will tackle another Vero Kern perfume.


Top pic photography by Art Wolfe courtesy of allposters.com
Bottom pic by Helmut Newton collection Sex and Landscapes courtesy of temple.edu

Tuesday, June 26, 2007

Vero profumo line ~Kiki: fragrance review


The new niche line I have promised you is none other than Vero Profumo, the spiritual child of Vero Kern, a Switzerland based aromatologist and Paris trained perfumer under the mentoring of none other than famous legend Guy Robert.
I was immensely flattered to find that Vero had been browsing my blog from time to time and as conversation about perfume has a way of broadening horizons and make leaps into the territory of the unknown, I came to virtually meet this kind, eloquent, thoughtful person and try out the precious perfumes.

The introduction that is offered on the impressive and quite artistic site (click here to take a look) is very telling of the motivation that exists behind any intelligent, artful creation. Because perfumery is commerce, but in this day and age we so often forget that it is also an art form: something that does not take account so much the name, the image, the advertising budget and subsequent campaign as the topmost qualities to determine the impact of a scent in the market, but also a product that can bring elation and beauty in one's life at the spritz of an atomiser. As Vero so rightfully says:
"Fragrances and aromas are with us all the time, wherever we go. They can touch us emotionally, even seduce us, and they influence our wellbeing.
Perfume is more than a temporary accessory. It is an unseen "calling card" representing your personality. An imaginary embrace, a "folie a deux" or maybe even a liaison dangereuse. A "je ne sais quoi" that follows like the tail follows a comet"
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Indeed unravelling the ties that make up a beautiful composition is like opening up an oyster to find a luminous pearl hidden inside; hidden from the world for the delectation it seems of an inward need. Vero uses precious essences and natural compounds as much as possible realising that the quinta essentia that those materials harbour in their core is accounting for a richer, more multi-nuanced experience than the one rendered by only aromachemicals as is the case with most mainstream perfumery. Of course the synthetic molecules out of a lab can also be used to great aplomb and in this line they are not excluded, but they do not take center stage; rather aid the main act like a chorus in ancient drama ~echoing the main theme, commenting subtly on the protagonists, offering some coaxing when needed.
Her line of perfumes includes three loveable creations in extrait de parfum concentration that captured me in varying degrees: Kiki, Onda and Rubj. Each individual and unique, yet all bonded by an artistic signature that accounts for a certain style through the line. And that is usually the mark of someone who knows what they're doing.
There is a desire to revert to the classicism of yore that provided masterpieces that endure, yet seen through a modern look that makes them awaken the emotions of a contemporary sensibility.

It is in this context that I came upon Kiki, a precious gem of a perfume that has me hooked and hankering for a note that I am usually averse to: namely, lavender. As readers of PerfumeShrine may recall, Andy Tauer's Rêverie au Jardin is one of the few lavender scents that have managed to capture my heart exactly because he managed to render a soft embrace out of it, caressed in a warm scarf worn around the neck on a cool evening strolling along a peaceful garden with a loved one.

If Andy's lavender is a casual, feel good scent that is to be shared with your long-time lover while holding hands and breathing the evening provencial air, making dreams about the eminent future, envisioning a cozy existence of loving sharing, Kiki is more extroverted and naughty signifying the attitude of an illicit couple out for a good time in the city of Light, Paris.
Although lavender is herbaceous and somewhat medicinal by nature (albeit the user of most commercial mass-market products would be hard pressed to realise that, as it is usually swamped by synthetic vanillin to make it cuddly), in Kiki it is clear and distinct for a long while but never becomes bitter nor unpleasant. The undercurrent of a bodily warmth hides in there and some muskiness that retains the sweet smell of sheets in which you have rolled over with your lover and later eaten on while on a Paris tantalizing naughty trip. It is redolent of sexy but classy lacy underwear in ivory that has been kept in those powdered-scented big cardboard boxes with tissue paper, to be used with the sole intent of getting out of it real soon. And if there is some caramel suryp in the room, it will see good use as well.


As the scent progresses interweaving elements of slightly sweet fruity notes that do not overwhelm it becomes intoxicating, like a promenade along the Rive Gauche and the Monmarte, trying to visualise the infamous Kiki de Montparnasse (real name Alice Prin) and her crazy 1920s days: a model, a lover, a nightime queen.
The lasting power and sillage are amazing, as this wafts caramely whiffs with powdery opoponax-patchouli accords throughout the day and into the night, whispering sweet nothings into the ear of the object of a dangerous and irresistible affair. As it can be shared by both sexes, it becomes a memento of a time spent in pure sensualism and pleasure in the big city. Who would have thought that when saying "lavender"? I knew you wouldn't be able to come up with an answer to that one...



Vero Profumo fragrances can be sampled/bought in Switzerland and neighbouring countries through the site. You can also contact Vero at profumo@veroprofumo.com.
Plans to bring the line to the US are scheduled for mid 2008.
Prices for Kiki extrait de parfum are 105 euros for 7.5ml and 165 euros for 15ml.


Next post will tackle another Vero Kern perfume.



Top pic from film Hors de Prix, courtesy of athinorama.gr
Pic of Kiki courtesy of kaismart.com/journal

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