Thursday, June 23, 2011

Chris Sheldrake: "I taught a little bit of English to the perfumers and a retired perfumer taught me a little bit about perfume"

Sheldrake didn't intend to be a perfumer when he was young. He wanted to be an architect. His father thought he should learn a European language before he started his architectural studies so Sheldrake took a three-month work-experience job at Charabot, a fragrance company in the south of France.
''I taught a little bit of English to the perfumers and a retired perfumer taught me a little bit about perfume. After about three months, he said, 'I think you've got a nose. Would you like to stay?' So I stayed another three months, then another six months, then two years, then three years and architecture was the past.'' Sheldrake worked at another fragrance company, Robertet, before going to Chanel in Paris and working with Polge in the early 1980s. He left after ''three fantastic years'' for more experience at global perfume manufacturer Quest International. He has fond memories of creating a rosy, fruity fragrance for a Unilever shampoo called Lux Super Rich when he was in Japan. ''It was probably the biggest-selling perfume [product] for Quest at the time,'' he says.

Thus reminisces Christopher Sheldrake, perfumer known for his work at Serge Lutens perfumes and currently head of research & development at Chanel fragrances, a propos the upcoming Chanel No.19 Poudre. Please refer to our previous quotes from Sheldrake on the new Chanel flanker and our announcement on Chanel No.19 Poudre. More on how Christ Sheldrake works and views industry "bedroom scent" demands on this link.

Read the entire article at Smh.com.au

pic via knackweekend

Wednesday, June 22, 2011

Andy Tauer Discusses His New Pentachords Line

Instead of posting the info and press release on the new Pentachords line by Andy Tauer of Tauer Perfumes (If you're an avid reader of this blog, he needs no introduction), I decided in building up to my reviews of them coming shortly to direct you to a video in which he talks about them himself. Courtesy of Tauer's blog and Extrait.it, here is the link.  and the video (in English with Italian text). Enjoy and à très bientôt!

The winner of the draw...

...for the Bal a Versailles bottle is Demetra. Congratulations and please email me, using the Profile or About page contact, with your data, so I can have this out in the mail for you soon.

Thanks everyone for the enthusiastic participation and till the next one!

Valentina de Valentino: new fragrance

Renowned perfumers Olivier Cresp and Alberto Morillas are behind the new Valentina de Valentino fragrance for women, launching in September 2011.

The fragrance is conceived to be "seductive and sophisticated, removed from conventions, charismatic". The scent of Valentina de Valentino follows the Italian floral oriental (floriental) style where every note reveals a paradox.
Calabrian bergamot is joined by white truffles from Alba. Jasmine, orange blossom from Amalfi and tuberose offer their radiant floral beauty, with touches of strawberry, woods (cedar especially) and a final note of amber.

The photographic campaign by David Sims sees Freja Beha Erichsen shot in a deserted Rome at night-time. The packaging revisits the ideas of Valentino couture, especially the pastel colours of the past three collections; femininity, audacity and sobriety.

Valentina de Valentino will be available in a complete range of products:
* Valentina Eau de Parfum Vaporisateur 30 ml, 50 ml et 80 ml.
* Valentina Lait Satiné pour le Corps Flacon 200 ml.
* Valentina Gel Douche Velouté Flacon 200 ml.
* Valentina Huile Soyeuse pour le Corps 100 ml.
* Valentina Déodorant Parfumé Spray 100 ml.

Tuesday, June 21, 2011

Amouage Honour Woman & Honour Man: fragrance reviews

I distinctly recall watching Cio-Cio San ritualistically commit suicide with her father's knife at the end scene of Madama Butterfly and thinking that despite the glorious music, the storyline lacked the tragic depths of Euripides's Medea, fresh in my mind from school. It was more simplistic too: one straight plot line, girl wins boy, girl loses boy, girl commits hara kiri. Surely, both heroines were cruelly abandonded by their foreign lovers for whom they sacrificed everything, but somehow taking one's life seemed to my childish eyes as an easy way out; eternally pining for the grave sin of filicide, uniting both tragic lovers & parents in pain, seemed vastly more weighty. But the Japanese notion of honour wanted it so and further exploration of Japonism acclimatized me with the idea in the end. Honour Woman and Honour Man, fragrances inspired ~as Christopher Chong revealed~ by the ending act of Puccini's Madama Butterfly, come as a stop at a multifarious course.

The prolific art director for Omani-based firm Amouage, C. Chong, is issuing perfume duos for some time now, having the best noses creating under his guidance: From the majestic Jubilation 25 for women and Jubilation XXV for men to the sweeping Epic for Men and Epic for Women, the rich fragrances have lured lovers of true luxury and superb raw materials creating something of a mini cult. Even when the skeleton is recognisable as belonging to a specific category met again, the fleshing out of the robust contours is impressive enough to warrant uniqueness.


In order to assess both Honour editions, it's essential to examine how they interpret the concept: Instead of playing out the scenario of Puccini's heroes in one's mind, it might be better to see the scents as a modern extention of a viewer who sees their shadows cast in the wings; oriental elements petering, but those are not reserved for the Far East, they also draw upon the Middle-Eastern tradition: incense, elemi resin, jasmine, the Spice Route, pepper worth its weight in gold and finally Indian tuberose...This amalgam of richness is woven into a tapestry that is not reminiscent of any one culture, yet stands on the edge between ancient, rich in resins & flower essences natural perfumery and the modern ethereal treatment that ensures fragrances remain contemporary as if fueled by electrified air.
Both Honour Woman and Honour Man are typically Amouage in their individual way, showcasing what natural oils can do to instil richness and depth in fragrance, possessing as they do a sort of 3D-expansion which reveals facets interlocking with each other in an olfactory Rubik's Cube.

Amouage Honour Woman, created by perfumers Alexandra Carlin and Violaine Collas, is galvanised by the power of pink jasmine, fruity, succulent and nectarous as if oozing sexy honey, floriental, womanly and seductive and yet light enough to be enjoyed during the summer. The bouquet reminded me of a less campy Vamp à NY, chokeful as that one is too of real, vibrant natural white flowers, hints of big Bazooka gum pieces laced with banana-fruit facets. Smelling Honour Woman on top, I'm struck by the swift progression from the peppery-camphoraceous green note which foreshadows tuberose (in reality spicy notes and that certain subtle root-beer touch which is so familiar to Americans) into the intensely sweet, fruity and upbeat jasmine heart that is all out nature red in tooth and claw. The white floral essences stimulate Honour Woman into a melodious cadenza that seems never ending, supremely lasting onto blotter, clothes, nostrils, soft skin, decolletage...And yet, the supporting of that floral sweetness by somber notes like green vetiver and serene incense makes Honour Woman a pliable, real femme who can yield under the power of love, rather than an hysterical madwoman who scatters her demands right and left. The success and beauty of Amouage Honour Woman lie in the balance of diva-esque characteristcs with the cool attitude of seeing the brightest morning light as the most natural thing in the world...which it is.

Notes for Amouage Honour Woman:
Top notes are coriander, pepper and rhuburb;
middle notes are carnation, jasmine, gardenia, tuberose and lily-of-the-valley;
base notes are vetiver, opoponax, amber, incense and leather.

Amouage Honour Man, composed by perfumer Nathalie Feisthauer is a decidedly spicy fragrance, with oriental-woody leanings. The intensity of its spicy top, a veritable plunge into the pepper shaker, is unsettling, grabbing you from both lapels and smacking down into submission. But oh, you want to discover what this tough story unfolds later on! Indeed, the pepper becomes almost oily, like the half smoky-half musty odour when you crack a mace, more than a tad resinous, thanks to elemi (a naturally pepper-like essence that compliments frankincense and enters into the blend of Eastern cencer incense mixes). The equally terpenic sides of this mix are soon embraced by the distinct green-rosy-camphor of geranium and blended woody notes of cedar, patchouli and vetiver, borrowing a slice of Amouage's Reflection. The cunning in Honour Man lies into presenting each note as a distinct pitch with sonorous timbre, yet also as unifying them into a chromatic scale that is heard like bass coming out from subwoofers in the larynx of some smoldering lion afar, coming closer and closer by the minute. In no way threatening, but impressive all the same, Honour Man should have lovers of Poivre Samarcande, Bang and Poivre 23 sniff appreciatively and try to unravel the complicated thread of its Eastern mythos for western men.

Notes for Amouage Honour Man:
Top notes are pink pepper and pepper;
middle notes are geranium, elemi and nutmeg;
base notes are vetiver, musk, patchouli, Virginia cedar, incense and tonka bean.

Eau de Parfum, 50ml for £120. Available at Harrods, Selfridges, Les Scenteurs and Amouage boutique, 14 Lowndes Street, SW1. Soon available stateside.

Related reading on Perfume Shrine: Amouage fragrance reviews and news

In the interests of full disclosure I tried the new scents via official samples sent by the company

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