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Tuesday, December 27, 2016

Frapin Caravelle Epicee: fragrance review

The road from Kerala has been finally constructed and the cargo all the way from its verdant backwaters is getting delivered to the ship traveling from the bays of the Indian ocean to Southampton. It carries on it a small quota of the spices of the East, in wooden chests decorated with the coat of arms of the port commander for his personal use. Amongst them nutmeg is the crowning glory, the seed of the Myristica tree, cool and tingling at the same time, redolent of that curious contradiction of serenity and languor that is the east to a westerner's mind.
via

All the splendour of the spice-laden ships has been translated into Caravelle Épicée by Frapin, a fragrance intended for armchair pirates contemplating looting one of them and sailing off to the Seychelles to enjoy the fruits of this escapade. And behold, what do I see in my pocket telescope? Here is a band of them storming the agile vessel with their sabres in hand!

They're inhaling the spicy notes escaping the small hold, caraway and coriander with their cool piquancy, a counterpoint to the hotness and dryness of black pepper, a potent mix never ceding to sweetness. They're already intoxicated with the good-smelling treasure they captured. Maybe too intoxicated to get through the risky voyage to the islands. I can see it even from here. The captain lies in ambush, his particular type of pipe tobacco lingering on the vessel long after he hid. There's hope for the ship yet!
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Labels: aromatic spicy, caravelle epicee by frapin, frapin, review, unisex fragrance, woody spicy

Wednesday, December 21, 2016

Serge Lutens Fumerie Turque: fragrance review

Fumerie Turque (Turkish smoking salon) is one of the most majestic scents amidst the Serge Lutens impressive line-up of orientalise compositions that draw upon the vast tradition of the Middle East and its specific languor of the senses. It evokes the honeyed, rich tobacco blends which the Seljuk sultans reserved for their seraglios overlooking the Bosporus, the narguilé blends warming up with milky, rosy substances added to prolong the languorous enjoyment, the hour of contemplation.



Lutens and his perfumer, Chris Sheldrake, created an autumnal oriental for sensualists, men and women who appreciate the tender, soft embrace of a leather-lined guest salon, where the smell of sumptuous balsams, rich tobacco, dried fruits and honeyed rose loukhoums waft from across the canopied beds of the harem.

Its scent never fails to make me yearn for inchoate habits I never indulged, traditions which call upon a far heritage passed on by generations, and of lands which are never as far as away as imagined, but instead lie within a day's reach. Fumerie Turque is my personal piercingly erotic dare to the deceptively familiar.

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Labels: balsamic fragrances, chris sheldrake, dried fruits, fumerie turque, oriental, review, sensual, serge lutens, soft, tobacco, tobacco fragrance

Thursday, December 15, 2016

Fragrances for Christmas Occasions: My Personal Picks for 2016 Christmas and New Year's Day

For those of us not inclined to do mad shopping, nor partying till dawn just because it's the holidays, meeting with relatives and close friends who have distanced themselves spatially by moving to other countries is the very best part of what makes the holidays what they are. There's a beautiful ambivalence surrounding these meetings, which reminds me of the boyish hands-in-pockets and rocking-on-toes-a-bit pose that says "missed you" in the sort of shy manner that you know is really heartfelt. The feelings run so high, even if we do not admit them verbally, that a reassuring fragrance feels like welcome expression of the warmth that emanates from hearts that have grown fonder by the distance put in between.


My scent choice for those occasions is Tolu by Ormonde Jayne. The fragrance oscillates between the cozy affability of a classic "oriental", built on balsams and powdery amber, and the nostalgic, in the literal sense of "pain from an old wound", feeling that the sharp and aromatic elements bring to the composition. A whiff of frankincense lends it the spirituality which inevitably surrounds Christmas. Could it be that you're all meeting over candles burning with the flicker warming your hands praying for journeys ending in lovers' meeting? Or snacking over orange-flower-sprinkled butter cookies and sweet wine, reminiscing over past funny events?

There's a pang of moments in the future already lost when meeting knowing you must part again, and Ormonde Jayne's Tolu captures that perfectly. In the meantime, rejoice for the moments shared. It's the holidays, after all.


The other fragrances which I'm fondly thinking of wearing this holiday season are:

Ambre Narguile Hermes (Christmas baking)

Bois des Iles Chanel (Night out)

Dans tes bras Editions de Parfums Frederic Malle (Clubbing)

Feminite du Bois Serge Lutens (Evening by the fire)

Nuit de Noel Caron (Silent Night, Holy Night)

Angeliques sous la Pluie Editions de Parfums Frederic Malle (Rainy Morning After).
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Labels: christmas fragrances, christmas perfumes, festive season scents, new year's favorites, personal favorites

Saturday, December 10, 2016

L'Artisan Parfumeur Tea for Two: fragrance review

Serious tea drinkers, as opposed to recreational ones, fall into two main categories: lovers of the inkiest, most tannic, smoky blends on the one hand, and the ultra-refined amateurs of floral-tinged varieties on the other. Tea for Two falls neatly into the cult obsession of the first group, people in search of a jolt of adrenaline thanks to the Lapsang Souchong tea variety felt all the way through, but also with the secret need for a comforting gingerbread man biscuit on the side. 

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It's easy to picture Tea for Two on a bohemian, intelligent type who frequents libraries and smoking joints where important matters are discussed, because the complex mix of tobacco, aniseed and cinnamic vanilla is inextricably tied to a certain image in our minds. We all fell in love with someone like that at high school. Some of us still have this happen to us. Tea for Two tags at once at the unrequited longing and consoles for its loss. What could be more addictive?
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Labels: black tea, fragrance review, l'artisan parfumeur, l'artisan parfumeur tea for two navegar, tea for two

Sunday, December 4, 2016

Guerlain Insolence: fragrance review

Creating a contemporary violet fragrance was a true challenge back in 2006; Insolence by Guerlain is already celebrating its 10th anniversary and for good reason. Violet fragrances were seen as retro, reproducing the delicate, "shy violet" image of light face cosmetics and violet pastilles consumed by benevolent elderly ladies for sweetening their breath. Maurice Roucel, no shy violet himself, judging by the bold strokes of his fragrant compositions which actively paw their wearers to purring, chose to push the boundaries of both concepts to their potential extremes. He thus gave substance to a scent that can be literally tasted in the air, having the bystander engulfed by its profoundly musky violet-tinged hairspray note that announces its wearer from 2 blocks away, not just round the office corridor.

photo by Bettina Rheims pic via pinterest

In Sigmund Freud's seminal The Interpretation of Dreams (1899) the otherwise asexual word "violets" takes on the much more sinister nuance of "violence" and/or "viol" (French for rape) in the context of a dream. Insolence must have been inspired by the very concept, having Roucel chuckle up his sleeves while thinking about it, no doubt cognizant to the word association double-entendre, added to the illusion of violet, iris and rose fragrances perceived as soft and delicate. It was possibly the bourgeois standing of Guerlain that disallowed the risky association to surface through the advertising, going for some strobo-lights dancing Hilary Swank.

Predictably it was provocateur Tom Ford who saw the possibilities, when he baptized his own violet fragrance Violet Blonde which -of course- makes anyone think of a... violent blonde! Another missed train of fantasy for Guerlain, then, yet still a long-standing commercial and artistic success on the French brand counters everywhere.
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Labels: clean musk, floral musky, fragrance review, guerlain, guerlain insolence, insolence, maurice roucel, soft powdery violet fragrances, violet

Tuesday, November 29, 2016

Rosemary for Ageless Beauty? The History of L'Eau de la Reine d'Hongrie (Hungary Water)

In the popular tale of  “The Sleeping Beauty” by writer Charles Perrault, L’Eau de la Reine d’Hongrie (Hungary Water or Water of the Queen of Hungary) is clearly featured as a means to try to wake the sleeping princess, alas to no avail. A patch of rosemary for remembrance, fresh citrus and lush jasmine make the heart grow fonder. The recipe for L'Eau de la Reine d'Hongrie is a fascinating story to unravel.


The Queen Consort of Hungary, Elisabeth, also regent queen of Poland, used the cologne Eau de la Reine d’ Hongrie all her life, both using it on her skin and drinking it.
It was said that she owed her beauty and good health to it, to the point that she allegedly attracted a suitor when she was already 72 years old.

Her secret? A recipe, according to some sources, built in the 14th century, specifically in 1370, and as per other sources composed by Arnaud de Villeneuve in the 13th century. It is arguably the world's first eau de toilette. A recipe heavily relying on the invigorating powers of rosemary (Rosemarinus officinalis), a humble plant with a scent between mint and lavender, whose essential oil is used to this day to fight against cutaneous ageing.  The miraculous reputation must have stuck for much longer than her lifetime, because fragrance companies continue to prepare fine fragrance inspired by the Renaissance recipe. Even the famous alchemist Alberto Magno (Albert the Great) advised taking a shot of this "eau" alongside some other liqueur or potion and rubbing down the body to rejuvenate.

As historians, however, we need to put things in perspective and dispel some of the tantalizingly promising tale of a miraculous elixir of youth. Elisabeth's regent status was not a bequest from a husband. It was thanks to her son, Louis de Hongrie, who became king of Poland. So whatever propositions make the stuff of legend are only that. And if we are to believe the claims by Marie Meurdrac, it might even refer to a different Queen altogether. Not Elisabeth but Dona Isabelle who reigned in 1652!

Read the rest of the article on this link on Fragrantica.
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Labels: eau de la reine d'hongrie, fragrance history, history of eau de cologne

Friday, November 18, 2016

Annick Goutal Myrrhe Ardente: fragrance review

Amidst perfumes with dominant myrrh Myrrhe Ardente makes for sharp contrast. Indeed Myrrhe Ardente (perfervid myrrh) by Annick Goutal had a totally different approach than either Serge Lutens La Myrrhe or Keiko Mecheri Myrrhe et Merveilles. There was no attempt of dressing an apocryphal smell into classic tailoring to render it wearable by a modern sensibility.

via


On the contrary, the element of myrrh was taken as a significant nod to the sweeping genre of Orientalism that marked the late 19th century and which almost singlehandedly - if we count Guerlain and Houbigant as those influenced by it -  gave us modern perfumery.

Camille Goutal then and her perfumer Isabelle Doyen began with a beautiful thesis proposition in 2007: how would oriental bath rituals of the harems (as seen in paintings by Ingres and the rest of the masters of the times) translate into scents? The sensuous Les Orientalistes line was born; initially a line of three fragrances for women or men which included Ambre Fetiche, Myrrhe Ardente and Encens Flamboyant. By the next year, another addition to the line increased the number by one: Musc Nomade; a vegetal musk which I count among my most favorites, built on ambrette seed.
They're all sensual fumes, molding themselves into the idea we have of the Orient and it seems to me (only a casual observation which might be proven wrong) that people seem to prefer either the opulent Ambre or the densely smoky Encens out of the quartet. My own preference lies to the outsiders.

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The Goutal fragrance implores us to look upon myrrh with eyes sooted with the blackest black of the lamp which burns lighting up the harem and to adorn our body with oils which speak of a thousand caravans carrying mysterious cargo across the Middle East. It makes me think of Loti; not Plato. The sweet facets brought out by the addition of benzoin and beeswax bring out a sticky "cola" note which is not at all at odds with the natural shade of the essential oil of myrrh. The gentle smokiness rendered by the earthy woody notes of vetiver is a welcome reminder that we're dealing with something that harkens back to the roots of perfumery; "through smoke".
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Labels: annick goutal, balsamic fragrances, beeswax, benzoin, bittersweet, camille goutal, isabelle doyen, les orientalistes, myrrh, myrrhe ardente, review, soft oriental

Thursday, November 17, 2016

Keiko Mecheri Myrrhe et Merveilles: fragrance review

When it comes to Keiko Mecheri's Myrrhe et Merveilles the thrill of the unexpected in meeting myrrh in a modern formula is fractured into a thousand pieces. La Myrrhe by Serge Lutens just had it for lunch. For a long time I felt that the Mecheri line followed the Lutensian opus a bit too closely for comfort; it felt like glorified duping and if one is going that way why not admit it... I thought. But thankfully testing and retesting for the purposes of really getting an education on myrrh, I saw the error of my ways and finally came to appreciate this Mecheri fragrance for what it is: a luxurious and somewhat aloof soapy myrrh; one which showcases the element quite well without the mushroom earthiness of La Myrrhe.

by Taras Loboda, Ukrainian painter, 1961 via

If you squeeze your eyes a bit and look at it that way, Myrrhe et Merveilles might start giving you impressions of classic YSL Opium. It's only a slice of its hot iron hiss on a white starched shirt but it's plenty. The floral heart is rather spicy like carnations and almond blossoms smothered in musk. The musk is so prominent that the compoisition feels silken. Powdery almost. The "merveilles" (i.e. wonders) manifest themselves through the details, but they're enough to differentiate it from its mystical predecessor.

If your track record in orientals is good so far Myrrhe et Merveilles can only enhance it. 

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Labels: keiko mecheri, myrrh, myrrhe et merveilles, oriental, review, soapy, soft oriental

Wednesday, November 16, 2016

Serge Lutens La Myrrhe: fragrance review

Frankincense is met at the church as the censer spreads the fragrant smoke in the congregation. Myrrh is met at asketaria; monastic places of anchorites who end up their days exuding the smell of sanctity...or so witnesses say. In the iconoclastic La Myrrhe by Serge Lutens myrrh takes center stage given a centripental force spin which makes you lean your neck all the way up to there to just observe the gracious arc before it plunges into bittersweet soap¨aldehydes play their part with bravado. The overlaying accents of mandarin and honeyed notes melt's La Myrrhe's bitter resinous heart into the illusion of prettiness. When in fact it's a compellingly strange study in contrasts.

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The word "demon" (δαίμων) means spirit or divine power replete with knowledge in classical Greek mythology; at least up to the Neo-Platonics. Hence Socrates's famous claim of "being true to his inner demonium" and Diotema's lesson to him in Plato's Symposium that "love is a greater demon". Is myrrh therefore a demon? An entity between material (mortal) and spirit (divine knowledge)?

Myrrh is indeed someplace between the two; its very nature bears this duality. On the one side a numbing of the senses; a narcotic hedone that lulls the pain. On the other a scourging bitterness that reminds us of the pain of life. Two isomers that share the same structure arranged in different ways; two faces of Janus.
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Lutens and his perfumer sidekick Christopher Sheldrake were therefore the first to showcase the Janus-like nature of myrrh for all its worth in their epoch making creation. Experiencing La Myrrhe takes multiple uses to savor the bittersweet elements and the waxy-aldehydic shimmer that glistens upon skin application. I very much doubt I was fully aware of the complexity and irony built into it when zooming on the reddish liquid and paying for it that momentous time back. It must have been pure instinct or the patron saint of perfumery St. Magdalene who guided my young hand; it was my very first "bell jar" out of the purple seraglio in the Palais Royal and it marked me with its duality ever since.
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Labels: aldehydes, aldehydic, chris sheldrake, citrus, incense, incense series, la myrrhe, myrrh, oriental, review, serge lutens, soapy

Sunday, November 13, 2016

L'Artisan Parfumeur Saffran Troublant: fragrance review

Although saffron and roses are a favorite combination in many a niche fragrance offering these days, back in 2002, when Safran Troublant actually launched, it was unusual and arresting. Typically with L'Artisan Parfumeur, the road was laid for other travelers to travel through; paths well trodden and less explored alike, but the French brand founded by perfumer Jean Laporte in the late 1970s was a pioneer.

via Pinterest

Safran Troublant, if not marking high on the novelty value impressions score nowadays, still is an arresting scent, if only because it manages to balance the precarious precipice of clandestine smolder and comforting warmth. Roses are not especially simpatico for various reasons, but when given the sheath of a pitch-black collaborator, such as leather, or patchouli, or aoudh or -indeed- saffron, I stand on attention and pay my respects.

There's something about Safran Troublant, at once mouthwatering and "troubling" as its moniker in French denotes. The lactonic creaminess it projects recalls eating rosewater puddings with vanilla, someplace East. The suede-like saffron spice is enhanced by the depths of an irresistibly cozy, musky embrace that draws you in closer. Oddly enough it creates desire to the same degree that it quenches it; a discreet fragrance you might take for granted, like one's mainstay in the wardrobe, but leaving you with the renewed sensation of always looking at it with eyes afresh.
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Labels: l'artisan parfumeur, niche, review, rose, saffron, saffron series, soft oriental

Monday, November 7, 2016

Lolita Lempicka eau de parfum by Lolita Lempicka: fragrance review

The playing field of fairy tale and dangerous complicity has brought us the poisoned apple. THE emblematic symbol of sexual provocation, thanks to Eve and the serpent, literally or metaphorically poisoned-laced apples have featured in a cohort of fairy tales to suggest a provocation leading to knowing one in the biblical sense; just not spelled out for kids' sake, you know.

via lulufrost.tumblr.com

Apple shaped bottles in perfumery are many, from Nina Ricci's 1952 fittingly named Fille d'Eve to Joop's All About Eve. The most recognizable ones are the Poison fragrances issued by Dior, the original cunningly colored to look like a cursed object. Hypnotic Poison amongst the line-up purposefully recalls the tale of Snow White, with its demonically bittersweet almond in the top note, which suggests something dubiously edible; would he bite or would he not?

It is the irony of the gods of perfumery that Annick Menardo is the driving force behind not only this bittersweet Angelica's Ring of a scent, but also of the second most popular fragrance in an apple-shaped bottle. Lolita Lempicka original eau de parfum was the first Angel-spawn to deviate from the Parisian amusement fair of chocolate-patchouli and cotton candy froth into an arpeggio that played pipes in the far away forest.

Beckoning you ever closer into the danger zone, with its violet heart candied with licorice, and shaded by intricate coils of climbing ivy which threatened to imprison you. It smells medicinal and weird. But also oddly appealing!

Not coincidentally, the apple has been a reference for Menardo herself who has confessed being introduced to perfumes via another, contrastingly innocent and tame fragrance by Max Factor. She puts a hint in her work here and there. In Lolita Lempicka EDP she overdosed the licorice with its anise-like tonalities to hide the juiciness of the apple in order to render a perversely mischievous nymph that entices you...just like Eve. It plays the little girl, but she's corrupted by the knowledge of the biblical sense. As marauders lie in ambush for a victim, so do bands of perfumers apparently.
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Labels: annick menardo, licorice, lolita lempicka, review, top violet perfumes, violet

Monday, October 31, 2016

In Praise of Room Spray Worn as Fine Fragrance

Most people using home scent do so to refresh a room: deodorise smoke from cigarettes or staleness; drive away the miasma of fried oil cooking; re-invigorate the air with new stimuli instead of the same emitions its inhabitants produce daily. But there are some of us who actually use home scents -and sprays in particular thanks to their instant gratification benefit- to give an instant edge.


Moody fragrances with complex profiles sprayed on the curtains and the cushions can complement melancholic thoughts when one wants to wallow in them; make one more concentrated in their intellectual work; or induce greater peace of mind and serenity when the world outside has gone a tad rougher than anticipated.

I freely admit my fondness for sprayed forms of fragrance; the quick fssssst makes for instant gratification having the volatile molecules disperse to their room's air and surrounding me in waves of pleasure. I also admit to often decadently use some of my pricier scents in the home exactly for that purpose: suffusing a room with my signature scent or altering its ambience in a couple of instants. Kids today say YOLO, do they not? They have a point. But there are scents purposefully meant for spraying in the home called "room sprays". Admittedly niche brands have limited their available scents in that medium which begs a question as to why, yet there are still a few excellent choices out there.

Aedes de Venustas developed a limited edition scent in collaboration with L'Artisan Parfumeur which focuses on the mystical symbiosis of Japanese incense and tons of intense musk for a balancing act that creates a deep and resonant ambience. I fell in love the very first instant I smelled it; it was a gift from a special friend I knew from the US directly from the source but it also played on all my heart's fondest strings. I hadn't actually been so mesmerized by a room spray's apocryphal message since smelling Essence of John Galliano by Diptyque (now lamentably discontinued). It merited enjoying in full. Visitors thought the same thing.

The niche boutique soon saw the potential and issued a proper perfume with this structure boosting the spicier aspects with pepper and cardamom as well as milder pink pepper and called it  L`Artisan Parfumeur Aedes de Venustas eau de parfum.

In the room spray (the scent of which also comes in a candle, still available on the website) the balsamic tones which dominate are enhanced by a sensual and full-bodied musk that seeps through and takes the upper hand soon; they have a way of inducing thoughts of adventure and unbridled passions but the incense keeps things grounded. In the grander scheme of things I know I'm an armchair climber of Everest and not a literal one. But there's no shame in that.
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Sunday, October 30, 2016

The (Unending) Rise of Candy-Sweet Perfumes...and Some Salty Solace


I was consulted as a perfume expert
(alongside Michael Edwards no less) by Wendy Kaur writing for the NUVO Magazine on the no-showing-signs-of-abatting trend of gourmand fragrances.

You know the ones...the ones which make your salivate and get your teeth scared at the same breath. Caramel...chocolate...almond...honey...lots of dazzle for your palate with those.

If interested you can read the entire (not too long) article on this link.
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Saturday, October 22, 2016

YeYe Parfums Sentiers de Cometes: fragrance review

"As cruel as the typical degenerate Derby winner", the lithe, tall redhead is standing in the centre of the room with her Edwardian silk drapped dress and her fairly modern views, which she airs freely, to wreck havoc with whom she targets.
courtesy of the BBC

Her venomous lines are nevertheless obliterated by her stunning physique and as she dangles her cigarette-holder with the bored air of a person whose existence is oblivious to the Great War around her, you catch yourself having your eyes hooked by  the corners of her full rosy lips in anticipation of her passing her tongue over them to draw a wet line that glistens from across the room. That's Sylvia "pulling the bath strings" and she masters the game.

courtesy of the BBC
Sentiers de Cometes by parfums YeYe is suffusing this scenery and this heroine with its emancipated vampish touch to a T. Its bright opening of vivid citrus followed by the more complicated silkiness of floral essences caressed by tonka beans is a glimpse into an orientalised salon, the kind we don't see anymore unless it belongs to a sinophile.
Not dangerous unless manipulated to be, nor innocent to be sure, Sentiers de Cometes is a fragrance that makes one yearn for the days when you could put a jewelled band on your forehead and some marabou feathers on your shoulder and descend to dinner. I miss that kind of glamour even if I never lived through it. 


The YeYe Parfums brand was founded in 2007, initially focusing on Home Fragrances: Diffusers and Candles and has acquired a loyal following since. The brand's first personal fragrances were introduced in 2015 a trio of artisanal scents. Ryan York, Creative Director & Co-Founder and Ernesto Sanchez Bujanda, In-House Perfumer & Co-Founder are behind the brand.The simple but beautiful bottles featured a wooden cap and a tasselled label.
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Labels: floriental, jasmine, mandarin, review, rose, tonka bean, yeye parfums, yeye parfums sentiers de cometes

Tuesday, October 4, 2016

Eric Buterbaugh Florals Scent Dinner with Chandler Burr

"An evening of scent and cuisine". This is the promising tag line of a new scent dinner organized by former New York Times scent critic Chandler Burr and Eric Buterbaugh of Buterbaugh Florals who unite their forces to offer an all-encompassing sensory experience.

WHERE
Eric Buterbaugh Gallery
8271 Beverly Blvd
Los Angeles CA 90048

WHEN
Friday 14th of October 2016 at 7pm.


The scent menu is created by Burr (above) from gourmand essences and materials in Buterbaugh's (below) eight floral perfumes. The culinary menu is overseen by Viviane Executive Chef Michael Hung.
Sounds enticing!

You can reserve your seating by contacting gallery@ebflorals.com

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Labels: chandler burr, scent dinner

Sunday, October 2, 2016

Love Chloe by Chloe: fragrance review

 It seems unbelievable that Love Chloe has been in the market for 6 years already. Then again, after spawning a handful of flankers and some imitators of its soft, downy soft violet powder it has been time to rest awhile, so the brand is discontinuing it. In many ways I am picking it today in an effort to see just how many would love seeing it in continuous production.

via

Chloe had revamped its brand once already after all, eschewing the old classic Chloe by Chloe with its Damien-Hirst-like calla lily stem sprouting from the bottle, in an effort to appeal to younger generations. Going for perversely clean, squirming almost, seemed to resonate with a generation accustomed to the showering twice daily ritual and using baby wipes for every dirt eventuality (great invention by the way).

I'm not in love with Chloe fragrances overall, possibly because of these very reasons, but Love Chloe stands apart thanks to its subtle erotic appeal beneath the seemingly prim overlay, perfect for summer too. There's a starchy rice-powderiness flanked by violet notes and heaps of billowy musk, which instantly recalls something retro; true enough the advertising campaigns bring back the glamorized late 1970s heroines that we normally associate with Lauren Hutton. Glamorous with a mane of gold tresses flowing over a satin silk shirt in ivory, yet able to climb a tree at the same time as well. A pity that the fragrance that reflects that very quality didn't seem to enjoy her enduring success...

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Labels: chloe, fragrance review, iris, love chloe, powdery, powdery floral, review, soft powdery violet fragrances

Tuesday, September 27, 2016

Transitioning Hermes fragrance from hot to cool weather: From Eau de Merveilles to Elixir and L'Ambre

The prevailing advantage of the concept for Eau de Merveilles by Hermes was presenting a fragrance marketed to women that did not emit a single floral note. True, it did include a violet ionone effect which veers into the woody spectrum, but the general impression of the scent was an orange ade-sprinkled, woody-amber, salty skin-scent. The execution was so successful that it begat its own series of flanker fragrances, among which two at least present their individual accomplishments with the excellence expected out of the master stroke of perfumer genius; so good are they, that they could be appreciated without prior knowledge of their ancestor.


Elixir de Merveilles came out in 2006 and possesses that odd twist: the woody structure is given a steeping into sweeter materials, yet the resulting effect isn't really sweet at all. The chypre-reminiscent earthy note of patchouli gives a grounding to the orange ode of the original; in fact it coerces it into recalling more of the rind of the fruit than the juice. The rind is by its very nature resinous, thus colliding with the other resinous materials in the background, providing that much needed liaison. But because orange rind is lightly bitterish and refreshing, akin to the scent of fresh sweat, Elixir de Merveilles becomes perfect for summer when one's body is slick with sweat, mingling with the humidity of the environment the over-ripeness and the loaded pong of the vegetal matter, but retaining its lived-in chic. And for reasons of having exactly that earthy, bookish quality about it, it's perfect for transitioning into fall seamlessly.



L'Ambre de Merveilles (2012) on the other hand presents a transparently warm halo on its wearer, which puts the golden light of a late autumnal day over tender skin, much like Faure's Sicilienne does for the mood of a melancholy Sunday afternoon when the hands of the clock seem stuck in molasses...The patchouli subsists, attenuated, tipsy with balsamic caramel sweetness. The traditional labdanum that provides the backbone of the "amber" chord gives L'Ambre a subtly animalistic touch, the feral eyebrows contrasting with the square-jawed heavy-set face of a rather carnal beauty. It's what one dreams of when the galloping of an imaginary carriage is drawing further away and feeling the eerie sensation of just what it takes "to win friends and influence people." The combined sense of ease and unease. Priceless really.


Related reading on PerfumeShrine: 
L'Ambre des Merveilles by Hermes perfume review
Frequent Questions: The various Hermes Merveilles flankers & limited editions
Hermes perfume reviews & news


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Labels: chypre woody, eau de merveilles, elixir de merveilles, fresh woody, hermes, jean claude ellena, l'ambre de merveilles, oriental woody, review

Tuesday, September 20, 2016

The Body Shop Indian Night Jasmine: fragrance review

"Another world is not only possible, she is on her way. On a quiet day, I can hear her breathing." This quote by Indian author Arundhati Roy is one of my favorite ones, shedding light where despair has cast its long, oppressing shadow. Scent also works the same way, transforming the mundane or the forsaken into sparkle and comfort. And when that comes with no requests of owning heaps of cash the size of the Koh-i-Noor jewel from Andhra Padesh, rejoice for all involved! One such case is Indian Night Jasmine by The Body Shop, possibly the nicest fragrance in the company's current rotation.

theberry.com via

Jasmine by its very nature is a precious essence to harvest; the delicate flowers need not see the heat of the day, as they emit their strongest scent during the cloistered shadows of the night. They get picked by hand, they wilt and brown easily, emitting their narcotic scent while they die... literally dying in scent. Modern technology has managed to isolate and replicate the sweetest and freshest elements of this natural wonder and to create fragrances that come at a competitive price point.

Indian Night Jasmine by The Body Shop manages to smell smooth, lush and orientalized, befitting the imagery of wild shrubberies growing out of control somewhere in India, the "moonshine in the garden". The air is dewy, warm and heavy with the promise of romance. Eyes kohl-sooted, glimmer under the canopy of fringed lashes; skin sleek with anticipatory sweat. This could be the night.
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Labels: best smelling inexpensive fragrances, exotic, floral, indian night jasmine by the body shop, jasmine, review, the body shop, top inexpensive fragrances

Monday, September 19, 2016

Perfume Creation: How Focus Groups Work

If you've been reading about perfume and fragrance creation for some time (and if you've been following the Perfume Shrine specifically) you must have come across the mention of focus groups, employed by large companies like L'Oreal or such, to test the "mods" supplied by the laboratory in order to gauge whether the perfumer and his/her team should go back to the drawing board or not.

I have managed to unearth through some research a few concrete examples of just how this works exactly. The following pictures you will see are the actual questionnaires that people participating in focus groups (people off the street, so to speak, without perfumery training) were asked to fill. As you can see, and as has been mentioned on the Perfume Shrine before, the purpose of the focus group and the tool for gauging market reactions is always within the perimeters of comparison. It's always against a current best-seller. This makes for much perfume sameness to be sure; we tackled that in the past as well. But at least now you can see with your own eyes.

The two rival companies below are Lancome/L'Oreal and Dior/LVMH. They're a bit older but the point remains. Makes for fascinating commentary I bet!

Right click and open in new window to see in full size. 


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Labels: how focus groups work, how perfume marketing tests work, perfume creation

Friday, September 16, 2016

Estee Lauder Pleasures: fragrance review

Can there be a fragrance "fit for every woman in every season and at every moment"? A long, long time ago, this held true through the notion of the "signature scent", the olfactory equivalent of a calling card. During the 1990s - smack in the middle of which Pleasures was launched by American champion of the cosmetics counter, Estee Lauder - this notion had fallen sideways in favor of the cash-bringing concept of a "fragrance wardrobe".

photo by Edward Steichen via

Much as the hereby contradicting brief therefore foretold of a foible in capturing "the moment", the commercial success of Pleasures was cemented in reinforced concrete. And even the scent somewhat hints at the smell of concrete itself. But let me explain.

A fragrance for every season and every moment, for every woman, is by definition somewhat inoffensive, crowd pleasing, middle of the road. No big ripples, no histrionics, but no soft whisper either; it should be recognizably shared, coveted as the mark of the Aristotelean kalos kagathos. Alberto Morillas is the perfumers' equivalent of kalos kagathos, in the very best sense. Or maybe he's just got the touch of Midas, everything he touches turns to gold; there's that, too.


Pleasures owes its immaculate sheen to a preponderance of aldehydes, those frothy, citrusy, soapy materials handed down from mother's and grandmother's perfume, soaked into copious amounts of musk for clean starchiness that recalls the smell of wet concrete after the rain. It's Morillas's Spanish background (with a hand from Annie Byzantian) that is the rock-bed on which the double notion of clean yet piquant rests, and which forms the reigning glory of Pleasures. The rising peppery warmth (highlighted on an already warm skin) thanks to the unusual but tiny addition of the mesmerizing and pricey karo-karounde extract and the soft pink pepper (i.e. baie rose) add to the more prim aspects to create something that is beyond scrubbed clean, it's handsome.

You can also read about one of the print advertisements of Pleasures seen through an Art History lens on this link.
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Labels: alberto morillas, baie rose, clean floral, estee lauder, floral, karo karounde, peppery, pink pepper, pleasures

Thursday, September 8, 2016

What Our Winners Win in Draws...A Video

We are hosting many draws on Perfume Shrine over the course of the year (it's a great way to have the lurkers delurk!) but none is more impressive than those which have the backing up of Tijon. Our last giveaway with the Beach Bag full of goodies was phenomenal and the grand prize winner Amelia Fortes did a super cute video opening up her prize package on air. She has posted the video full of sweet appreciation on Youtube. Thanks for the shout out Amelia and enjoy all your great goodies courtesy of Tijon Fragrance Lab and Boutique in good health!


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Monday, August 29, 2016

L'Artisan Parfumeur Eau de l'Artisan: fragrance review

Twenty three years after its introduction to the line of L'Artisan Parfumeur, Olivia Giacobetti's take on the pleasures of a Mediterranean herb garden L'Eau de l'Artisan is still relevant in what concerns a fragrance that replicates its dewy herbaceousness. (I hear Jo Malone launches a whole line devoted to such things as parsley or fennel and carrot blossoms).

via pinterest
The "jardin potager" as it's called in French is usually a patch that features culinary verdant herbs meant to be picked and plucked spontaneously to season a salad here and a pot roast there alongside blossoming plants and vegetables in an aesthetically pleasing way. And personally? I prefer it even to the glories of the roses's beds and the petunias's designs blooming in feisty colors down the path...

L'Eau de l'Artisan beautifully replicates the bunch of them with basil and marjoram being the delectable and quite prominent aromatic heroes. They both give piquancy and a certain earthy bite which is not miles apart from what they offer to a dish.The tension is built between the lemony verbena and the mossy backgrounds which - not unlike the seminal Eau de Campagne by Sisley - translate as a very fresh and very subtle chypre.

I also seem to discern thyme: another popular Med choice, the scorched stems of which dot the hills in summer; the herb often garlands a roasted leg of lamb. Credit to L'Artisan for creating a fragrance that is not meant for mutton dressed as lamb then, as so many mainstream fragrances are, but goes for a little joyful introspection into the memories of our summers spent in the countryside.
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Labels: basil, herbaceous aromatic fragrances, herbal fragrances, l'artisan parfumeur, moss, olivia giacobetti, verbena

Thursday, August 25, 2016

Sonia Rykiel: 1930-2016

Sonia Flis is now more. The French designer better known as Sonia Rykiel has left this vain world. Her quirky and intellectual style will be remembered fondly. Her perfumes will continue to grace our wrists and necks in fond remembrance. From Le Parfum to 7eme Sens and on to Rykiel Woman Not for Men and Belle en Rykiel...Chapeau madame!

Dominique Isserman photo 1980
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Labels: in memoriam, sonia rykiel

Saturday, August 20, 2016

Small Reminder for Tijon draw Entrants

Everyone who sent a story/comment in the Tijon draw we hosted wins a token prize courtesy of Jovan PROVIDED they send her an email till Tuesday 23nd noon (Pacific time), as she will be traveling after that date, with the following data: username story posted Full name shipping address a contact number for the courier Use jovan @ tijon.com (without spaces). THANKS!
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Friday, August 19, 2016

Hermes Eau de Neroli Dore: fragrance review

Although it might seem like Eau de Néroli Doré is more masculine leaning and could be interpreted by the casual "sniffeur" as maudlin its crunchy texture is indicative of great dexterity in the treatment of ingredients and concepts.
It feels at once golden and soapy and with a leather undertone like a handsome person who just put on the world's fluffiest T-shirt and trousers in Egyptian cotton and the softest leather slip-ons in existence just to enjoy a morning view of the orchard by the sea. I'm sold.

My full review can be found on Fragrantica.
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Labels: citrus woody, cologne, eau de neroli dore, elegant, fragrantica, hermes, jean claude ellena, neroli, soapy

Monday, August 15, 2016

The winner of the draw...

....for the Tijon grand prize is Amelia Fortes. Congratulations!!
But our gracious sponsor is nothing if not generous, so EVERYONE wins a token prize! Very cool, huh?

So everyone email Jovan directly at jovan (@)tijon.com (without the parenthesis) with your username, real name, shipping data and a phone number so she can have your prizes in the mail soon.
Please remember to use Perfumeshrine draw in the title of the e-mail. And if you followed the Tijon Facebook page you'd be informed on all giveaway and sampling opportunities too.

Thanks for participating and more writing on the blog soon, promise.
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Friday, July 29, 2016

Summer Giveaway: Win a Goodies-filled Tijon Beach Bag

The time is finally here. Vacations and I'm going away. But fret not. The PerfumeShrine has prepared a fabulous giveaway for our fabulous readers thanks to our resident sponsor the fabulous Jovan of Tijon Fragrance Lab and Boutique.


The contest:
Tell us about your favorite beach scent memory. It can be a story about your favorite beach fragrance, your favorite beach vacation or anything involving the beach and a vivid scent memory.

Contest is open to any Perfume Shrine member in the world! Contest ends August 14th. Winner will be announced on August 15th.

The prize:
The winner will receive a Tijon beach bag filled with all kinds of wonderful gifts from our Tijon boutique. Grand Prize Value: $500.00

Please note: this is NOT an ordinary beach tote bag. The Tijon beach tote folds out to become a beach blanket for two and includes 4 sand stakes so that the blanket stays put!

Kαλό καλοκαίρι! Have a great summer!
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Labels: giveaway, tijon, tijon fragrance lab boutique

Tuesday, July 26, 2016

A Brief History of Deodorization

Battling bad smells has been a millenia-long battle for humanity. Fighting body odor specifically has been a battle against our very own human make-up. With the exception of those carrying the gene ABCC11 (which makes for no armpit smell), common amongst the populations of the Far East,  the vast majority of us of European, African, Central Asian and Native American descent have the sort of apocrine glands in the armpit and groin which secrete a sort of sweaty liquid that when mixed with surface bacteria develops body odor.[...]

The very interesting thing is not the invention of deodorant (and anti-perspirant, which debuted in the early 20th century based on aluminum chloride first marketed under the suggestive name Everdry) but the power of marketing. Women, American women in particular, were especially targeted in typically sexist campaigns which implied that their natural odor was repulsive to heterosexual men, therefore they had to rely on a deodorant or anti-perspirant in order to land the man of their dreams.

An advertisement from the Walter Thomson Archives, at the Duke University, proclaims in the very title "Within the Curve of a Woman's Arm. A frank discussion of a subject too often avoided." Including lines asking "Would you be absolutely sure of your daintiness?" and "Does excessive perspiration ruin your prettiest dresses?"

The agressive campaigns by the Odorono Company, giving their address as Ruth Miller, The Odorono Co., 719 Blair Avenue, Cincinnati, Ohio, promised the "so simple, so easy, so sure" solution for that "problem", imaginary or real.

You can find the entire article on Fragrantica on this link.
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Labels: deodorise, deodorization history, fragrantica, history

A Vetiver Crisis Averted?

IFF and Unilever Launch Partnership to Improve the Lives of Vetiver Farming Communities in Haiti

Collaboration with Oxfam Great Britain, Heifer International and the Ford Foundation Delivers a Strategic Social Investment


LES CAYES, Haiti--(BUSINESS WIRE)--Regulatory News:

International Flavors & Fragrances Inc. and Unilever announced today a new partnership with leading non-governmental organizations to enhance the livelihoods of smallholder vetiver farmers in Haiti. The partnership, Vetiver Together, aims to sustainably improve food security, increase yields, and diversify income, while working to support women’s empowerment and environmental conservation. 


Vetiver oil is a common ingredient in many fragrances and an important crop for Unilever, found in brands such as Axe and Impulse. Haiti produces some of the best vetiver in the world, and many farmers rely on cultivation of the root for their entire source of income. But, due to economic pressures, farmers often harvest the roots before they are fully mature, leading to low prices, poor oil yields, deforestation and soil erosion. The partnership will help farmers address these challenges as well as provide training to community members - including in crop and livestock production, soil conservation and nutrition - to help improve social conditions and diversity of farm production and food security. 


The project is a strategic social investment that recognizes that improving smallholder and community livelihoods and strengthening the Haitian vetiver supply chain are mutually beneficial. It is supported by the Enhancing Livelihoods Fund – a partnership between Unilever, Oxfam Great Britain, and the Ford Foundation which backs innovative models to improve agricultural practices and have a positive social impact, particularly for women.

“IFF relies on small farming communities for many natural products. These farmers, their families, and communities are an important part of our supply chain,” said Andreas Fibig, Chairman and CEO of IFF. “Sustainability is a key enabler of our Vision2020 business strategy, and this partnership is the embodiment of one of our key sustainability strategies, Sensational People, in which we engage our employees and stakeholders to make a positive difference in the world.” 


“Sustainability is integral to how we do business at Unilever – we aim to enhance the social and economic livelihoods of millions of smallholder farmers in our supply chain,” said Dhaval Buch, Chief Procurement Officer of Unilever. “Creating a more resilient supply chain is essential to make real impact on the ground. Partnerships, like Vetiver Together, are instrumental if we are to achieve the level of systematic change that is necessary across industries and supply chains.” 


Heifer International will implement the project and provide access to livestock which delivers both an additional food source and diversified income through products that can be bartered and sold at market.

“Livestock is a vehicle to support families and communities, provide highly nutritious foods, empower women, and manage economic risk,” said Pierre Ferrari, CEO of Heifer International. “Coupling livestock with improvements in the quality of the vetiver crop through optimized conservation practices makes Vetiver Together a true example of the good that can happen when multi-stakeholder partnerships are managed and executed with care.” 


“The Enhancing Livelihood Fund is particularly interested in supporting Unilever suppliers develop new business models that improve conditions for women, workers and smallholders in an innovative way. We have learnt from previous work, suppliers play a critical role.” said David Bright, Head of Economic Justice of Oxfam GB. “This is why Oxfam together with Unilever and the Ford Foundation set up the Fund to support Unilever suppliers.”
Information via

http://www.businesswire.com/news/home/20160714005922/en/






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Labels: haiti, vetiver

Friday, July 15, 2016

Serge Lutens A La Nuit: fragrance review and musings

Dedicated to the night and voluptuous, feminine women everywhere, A la Nuit by Serge Lutens is probably the most life-like rendition of night-blooming jasmine in all of perfumery. The narcotic, star-petalled flower hypnotizes all who come into contact with it on a warm summer's evening, when the air is filled with promise of romance and sensual abandon. Heady, sweet, laced with honeyed and resinous notes that weave their own web of seduction, A la Nuit employs several different varieties of jasmine: Moroccan, Egyptian and Indian. Surrendering yourself to its temptation is akin to reaching erotic zenith...
via

Jasmine is plentiful in southern Europe and northern Africa from where Lutens was inspired; lush, narcotic, dense with clotted cream at night-time, making the heart ache with its sweetness, fresh and bubble-gum worthy with green dewiness in the mornings. But while we, perfume lovers, like to mock and taunt each other about the fecal reminiscent particulars in it, specifically the combination of moth-balls indole and peachy-creamy lactones, plus many other wonderful and weird chemical additions that talk to our sensitive human hormones, hearing it being invoked by your beloved in an intimate setting can turn into unsettling quickly. How stimulating is the invocation of #2 in the bedroom? Not particularly for most, I'd wager. Let this be a lesson to test this glorious specimen of true jasmine first, before plunging headlong into it.

Created in 2000. Fragrance Family: Floral Oriental 
Perfumer: Chris Sheldrake 
Fragrance Notes A La Nuit by Serge Lutens: jasmine, grenadine, beeswax, musk and benzoin. 
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Labels: a la nuit, beeswax, benzoin, chris sheldrake, floral, jasmine, musk, review, serge lutens

Thursday, July 7, 2016

July Blog Sale

We're having a clearance in time for the holidays and there are full and almost full bottles of niche and luxurious perfumes for those lucky who will contact us first. (First come, first served)

Please email me using CONTACT, with BLOG SALE in the title of your email, to get the full list of things available and the information needed. Thanks for your attention!
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Thursday, June 30, 2016

Berdoues Cologne Grand Cru Assam of India: fragrance review

If travel-inspired fragrances usually hint at the region via their name mainly, then Assam of India corresponds to...India, naturally. As one might surmise it's an evocation of black Assam tea, typical to India, in this case aromatized by a tantalizingly mouthwatering citrus top note that evokes the bergamot addition of Earl Grey tea. Being a firm devotee of this very aromatic blend, the lacing of the southern Europe citrus fruit a welcome addition to the peaty scent of classic black tea, Assam of India by Berdoues didn't have to fight an arduous fight to earn a place of pride on the vanity table.


The perfumer set out in search of these black Assam tea leaves grown at a very low altitude – sea level – that reveal an exceptional character that mirrors India. It is the result of the unique blend of citron from Menton, tea from India and sandalwood from Mysore. The citron from Menton is characterised by very fruitful branches that bear up to twice as many lemons as other varieties. Its half-acid, bitterless flavour gives its essence intense aromas.

Berdoues Assam of India is exactly the sort of thing to pick up on a hot and sweltering day, spraying from head to toe to revel in the tannic and citric notes that cut through the humidity like a scimitar. Beautiful, extremely cute bottle too!
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Labels: assam of india, berdoues, bergamot, black tea, citron, citrus, review, sandalwood

Monday, June 27, 2016

Has the Cash Cow Run Out?

" [...] since peaking around 2011, the business has "seen its heyday and now is not very much in vogue with the consumer or with the trade," according to Bart Becht, chairman/CEO of Coty, the company that churns out fragrances for Lopez, Beyoncé and Katy Perry (who released Mad Love on June 21, a follow-up to 2015’s Mad Potion). Though year-over-year sales for individual fragrances are not released to the public, Coty’s net fragrance sales declined by 9 percent on a reported basis in the most recent holiday quarter, driven by slowing sales of its celeb scents. At Elizabeth Arden, the dip amounted to 9.6 percent."


This is but a small excerpt from a longer article appearing in The Hollywood Reporter about the (apparent) waning of celebrity fragrances' appeal in the market. Since I have been erroneous once before concerning a similar discussion on their impending ebb, I will withhold judgment till I actually see this with my very own eyes.

 Still I found two comments from professionals in the industry to be most relative to the discussion: '"When the market is saturated, people’s attention span is limited," says Marian Bendeth, founder of fragrance consultancy Sixth Sense. "If that name is regurgitated in the media, it sets up demand. If they take a break, God help you." It also doesn’t help if the star lacks a style following. "The biggest driving force in what makes a consumer purchase a celebrity item is whether the star is a fashion influencer," says Marc Beckman, CEO of advertising and representation agency DMA United.'
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Labels: celebrity scent, market watch, press articles

Friday, June 24, 2016

Thierry Mugler Innocent: fragrance review

Mugler's Innocent seems in retrospect to be the perfect alternative for people who like gourmand fragrances, love sugared almonds, love fluffy compositions with a tang of sour-sweet fruit on top, but do not appreciate a masculinity factor, in this case the prominent androgynous quality of the intense patchouli of the original Angel. 

Don't get me wrong; I love Angel for all those reasons and have come to appreciate how a teensy-tiny bit of application from afar (or, better yet, using the gorgeous body products) can enhance my neuron pleasure responses. But Innocent is just easier to wear every day, easier to wear during the warmer weather, and, still with a light hand application, easier to feel less conspicuous wearing it.

The scent itself is a succulent mix of Jordan almonds, egg-whites meringues and praline, floating around an intensely sweet & tart note of blackcurrant, like blackcurrant jam but without the stickiness. Instead the feeling is one of copious amounts of musk underpinning the composition into a cloud-like, duvet feel of goose feathers falling softly on nude skin. 

It's a sensual perfume, no doubt because its original skeleton is one that puts lots of flesh over the handsome bones, but it's a benevolent sensual and with the eerie melancholy of a beautiful anime boy with blue eyes and dark hair...

More musings on Fragrantica.
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Labels: fragrantica, gourmand, innocent, laurent bryere, light gourmand, meringue, praline, review, thierry mugler
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Elena Vosnaki is Chief Executive Editor of Fragrantica.gr, the leader in fragrance information in Greek, as well as a Senior Editor for the top English-speaking Fragrantica.com webzine. She is also the senior editor at Ampa Lifo , the leader in women's issues webzine.

Elena Vosnaki has been the Perfume History Curator of the Be Open Foundation exhibition The Garden of Wonders, A Journey in Scents in Milan EXPO, as well as a guest Lecturer at the Athens School of Fine Arts.
She was Fragrance Expert on About.com. Her writing has been often shortlisted in FIFI Editorial Excellence Awards and is extensively quoted by authors, including The New York Times, Vanity Fair and Bustle. She is an evaluating expert on Osmoz.com. Interviews regarding Vosnaki's unique status as perfume historian & writer appear VOGUE Hellas, ICON Magazine and Queen.gr

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  • Mapping Scents of Spirituality
  • Of Bees: From api to Guerlain
  • Olea Sancta:Holy alchemy
  • Persephone and the Pomegranate
  • Ripe, impolite Smells...j'adore
  • Romancing the Scent part1
  • Romancing the Scent part2
  • Seduction of the Scented Panther

ARTS & CULTURE

  • "Old Lady" Perfume
  • Americans vs. French: the Culture Wars
  • Art by Women: Equal Opportunity?
  • Average Person vs. Perfumista
  • Character & Ambience: Scented Novels
  • Cult of the Celebrity Scent
  • Gender Bender
  • Perfume & Allergies
  • Perfume Demonizing with an agenda
  • Public Space Perfume: Etiquette or Paranoia?
  • References to Scent in Literature
  • Respecting a Perfume vs. Actually Wearing It
  • Single White Femaling It
  • The Politics of Perfume
  • The Power of "Noir"
  • Who are we Wearing Perfume for?

ESSAYS ON AESTHETICS

  • A Matter of Chic
  • Art in Perfumery 1: introduction
  • Art in Perfumery 2: Post-modernism?
  • Art Revered for the Sake of Reverence
  • Gimmick or Innovation
  • Intertextuality in Scent Terms
  • Niche: A Finite Concept?
  • The Aesthetic Principle
  • The Quest for Objective Beauty
  • War of the Worlds: Naturals vs Synthetics
  • White Noise Fragrances
  • Yes, but is it Original?

INTERVIEWS

  • with Perfumers & Industry Insiders (by name) CLICK

THEMATIC SERIES

  • Absinthe, Anise, Angelica, Wormwood
  • Bergamot & Citrus
  • Incense Week
  • Musk, the allure of the animal
  • Perfume Quotes
  • S/M Perfumes
  • Scented Musketeers:Top Musks
  • The Chypres
  • The Jasmine
  • The Leathers
  • The Orange Blossom
  • The Saffron
  • The Vetiver
  • Top Rose Fragrances & Products
  • Top Vanilla Fragrances & Types
  • Top Violet Fragrances & Types

HOW TO GUIDES

  • How Scent Colour Affects Purchase
  • How to Best Apply Perfume
  • How to Calculate How Much Perfume is Left
  • How to Choose a Wedding Fragrance
  • How to Choose Fragrance for a Gift
  • How to Choose Perfume to Wear to Bed
  • How to Get Free Fragrance Samples
  • How to Get Over a Discontinued Fragrance
  • How to Learn About Ingredients
  • How to Make Perfume Last
  • How to Match Perfume with Zodiac Sign
  • How to Open a Stuck Perfume Bottle
  • How to Pick Different Editions & Date Vintage
  • How to Remove Unwanted Odors
  • How to Safely Buy Perfume Online
  • How to Season-Rotate your Fragrances
  • How to Seduce with your Perfume
  • How to Successfully Do Fragrance Layering
  • How to Trust Your Nose
  • Pairing Lipstick & Perfume
  • Perfume Concentration: EDT,EDP,PDT,extrait etc.

PERFUMERS' PROFILES

  • Info & Creation Data per Perfumer

BEST-SELLERS

  • Most Popular Fragrances Per Country & Per Year


QUICK INDEX

  • Index Categories

RARE VINTAGE & CULT SCENTS

  • Reviews & History of Rare/Cult/Vintage Fragrances
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