Friday, April 9, 2010

Perfumed Pilgrimage: Grasse-hoppers part1

Discovering the secret charms of the Riviera, never more attractive than during the fall of the last cool days into rampant warm spring, is akin to a pilgrimage to some scented god shrine. The Parisian sidewalks might well be heaving under the weight of fragrant offerings by posh and less posh boutiques, but nothing beats the sheer thrill of nature red in tooth and claw. Trailing the small towns and villages that spot the map of the Côte d'Azur and beyond in the throes of spring is an experience that everyone interested in fragrance and beauty should indulge in.

The medieval houses amidst the flowering vines reflect the shades of the sunset ~ochre, vermillon and purple~ and gracefully contrast with the deep azure of the Mediterranean sea which brings on its own special aromatic blend of iodine, salty spray and maritime pines to the places that are wetted by its waters.
Even though it's preferable to veer off the beaten track, especially where hordes of tourists litter the paysage with their visually jarring presence, one can't escape following a time-honoured path, that of the Route de Mimosa (known as The Mimosa Road), an inter-village mimosa-celebrating trail of 130km/80miles of drive-and-stop-along-the-sights, crossing 8 famous stopover cities, starting from fittingly named Bormes-les-Mimosas through Le Rayol-Canadel, Sainte Maxime, Saint Raphaël, Mandelieu la Napoule, Tanneron, Pégomas and Grasse, with a side-tour of Cannes. Until the first days of April, literally millions of downy flowers fragrance the hills and valleys of this region, rendering it a golden feast for both eyes and nose; the sugar-spun scent of mimosa (an acacia species), persistent and entracing, mixed with the tannic aroma of cork oaks and dry Provençal herbs. It's hard to resist thinking how magnificent a ready-made perfume composed of exactly those aromata would be!

The blooming town of Bormes-les-Mimosas at the arms of the Maures mountains, is slumbering and small, as befitting something out of a Flaubert story of provincial doctors and their bored housewives searching for that transporting romance to no avail.

Missing as we did the festivities of January and February (according to our tour leaflet, available at every port of call), the main attraction was the Pépinières Cavatore, a surprisingly quaint nursery bursting under the variety of mimosa plants grown: Over a hundred varieties make for an embarassement of riches, whetting our appetite for more. The answer seems to be Les Jardins du Domaine du Rayol, situated in Rayol-Canadel-sur-Mer, offering a unique vista from the ravined mountain terrain down to the Var coastline, connecting the gardens with the beach via the monumental Pateck staircase following the Art Nouveau style of decoration of the 1920s, leading up to Le Rocher du Drapeau (Flag Rock). Unfortunately, today only the central part of the stairs remains intact. Local lore wants the steps to be the connector between Heaven and Hell and if the swarms of tourists are anything to go by it can certainly ring true to my ears! But, slightly detached as I am most of the time, I still managed to rub the leaves of the vine garlanding the pergola between finger and thumb, to leave a fragrant imprint of this magnificent spot in my mind.
But the garden delights never end: Sainte Maxime boasts its own Jardin des Myrtes, with a lovely three-star hotel tucked in that little pocket of land (Parc des Myrtes, 83120 Ste-Maxime, France). In Greek mythology myrtle is sacred. Pausanias explains that one of the Graces in the sanctuary at Elis holds a myrtle branch because “the rose and the myrtle are sacred to Aphrodite and connected with the story of Adonis (Aphrodite's lover), while the Graces are of all deities the nearest related to Aphrodite.” At the Roman festivity of Veneralia, women bathed wearing crowns woven of myrtle branches, the plant also participating in wedding rituals. Throughout the Mediterranean, myrtle symbolises love and immortality. A local tavern (with an owner of Corsican extraction) after a hearty meal of coq au vin and snails in onion and tomato sauce treated us to mirto rosso fino, a digestive liqueur made of myrtle, its bittersweet taste redolent of the aromatic heart of this ever-present plant.
Loquat trees, present in several yards, are also burdening under the weight of the fruits, already gleaming even under the slightly overcast skies. And of course the sweet smell of lilac coinciding with Easter, evoking its Greek name: Paschalia (pa-scha-leeA).

The very idea of medieval gardens was pleasuring all five senses, like the Persian paradeisos a cloistered alcove of erthy delights. [Roman de la Rose de Guillaume de Lorris (13th century) and le Dit du vergier by Guillaume de Machaut (15th century)] These gardens often included a viridarium (the Roman pleasure garden), a pomarium (orchard) and a herbarium; the latter taking the form of a jardin de plantes médicinales (medicinal plants garden) or more affectionately called le jardin secret (hortus conclusus), a secret garden. The mostly Arab-derived concept came through Toledo and Seville, Spain and on to Montpellier, France. Italian style gardens's elements ("humanist"-called, because there is no seperation between artificial garden and environment) also enter the scene through the glorification of a theatrical mise-en-scène.

Luckily for us Le Corniche d’Or (Golden Ledge) coastal road, which runs between St.Raphaël and Cannes, with the Roman coastal town of Fréjus on the west, was quieter and breathtaking, the road dipping between rocks, literally "licking" the sea and its deserted beaches. The volcanic scenery with the rocky inlets of Le Trayas made me think of the rough mountaineous solace of Grenouille as depicted in the film Perfume, Story of a Murderer (never mind the film was actually shot in Spain): Can an abundance of stimuli become too much, too exerting on one's own system, so that the only refuge would be a red cove under the cool shade? The feeling of being far removed from everything fills one's soul, nostrils aflare to catch the painfully precious air of solitude. And how can the porphyric lava, much like in the island of Santorini in Greece, can account for such a fertile, yielding soil?

Mandelieu-la-Napoule, termed the mimosa-capital is the beginning of the way to the Massif de Tanneron, where early spring has the slopes covered into a forest of yellow pom-poms. The area, not coincidentally, comprises the largest mimosa forest in Europe. So prevalent is the mimosa in this area that in Pégomas we are informed that there is a Miss Mimosa pageant at the end of January! If one has time, the small resorts of Anthéor, Agay and Boulouris are also worthwhile visits which we reserve for next time. The bigaradiers, full of orange blossoms that are shedding petals like a carnival parade throwing confetti at the gentlest gust of the wind, aromatize the air as we pass, the refreshing, joyous smell a welcoming salutation for weary wanderers. The picturesque village of Tanneron seems like some fairy godmother has magically placed it on top of the hills, hanging there till the end of days, comprised of humble-looking hamlets for the most part.

In late March and April there are also plenty of wisterias, their powdery spicy scent trail perceivable several meters before the eye confirms what the nose knows. The purple grappes hang from the stems like grapes and tempting the birds that catch petals and small branches with their beaks in order to make their nests. Scattered around the perimeter are the so-called "forceries", barns or rather workshops in which nature is coaxed into calculated submission: the yet greenish branches in bud are cut and forced into the mimoseries, long troughs of steaming spring water, whereon the mimosa is thrown to encourage it to open, we're told. There seems no need to speak of coaxing when the mimosa season is almost over, yet the very idea of producing flowers that will end up being sold at the big flower markets of Nice. The preservation of the flowers so they don't wilt in the interim is a work that requires a lot of attention and specialized techniques. One of them, which I was surprised to learn and am sharing with you now, is crushing a baby aspirin in a glass of water and adding it to the water of the flower vases!

To be continued in Part 2

Pics by Elena Vosnaki, Black & White Le Nu Provençal, Gordes (1949) by Willy Ronis

Thursday, April 8, 2010

Ormonde Jayne Perfume Portraits

British niche firm Ormonde Jayne is introducing a new service, aimed at providing clients with the tools and techniques to choose their perfect scent: a journey through the aromatic raw materials themselves, thus guiding them into choosing and setting aside ingredients! And the best latest shopping tip? Ormonde Jayne is being introduced to Harrods, for all you UK-based people. But how does the Perfume Portraits service work?

Seated at a beautiful bespoke testing table, trained staff take notes about the client’s likes and dislikes, favourite perfumes and other aromas. The customer is then invited to smell three raw ingredients from seven different families; hesperedic, light floral, intense floral, balsamic, oriental, woody and atmospheric. The scent of each raw ingredient is embedded in a unique black and gold ceramic stone especially created for Ormonde Jayne’s new Perfume Portraits.
At this stage the client is only asked to say if they like the aroma or not, and not to try to relate the scent to a perfume they might wear. Perfume Portraits is simply about letting personal taste be guided by your mind’s limitless scope to decipher the aromas around you.
Concluding the experience, two or three Ormonde Jayne perfumes that may suit by summarizing the favoured oils are recommended. Again, the favoured perfumes are presented on a second collection of black and gold ceramic stones. The client will then choose the perfume they like best. Sometimes this could be two or three perfumes and the chosen perfume is sprayed onto the wrists.
Discussion of their personal Perfume Portrait is possible too and yhis is something they can take home and keep for future reference while an archive is kept for those who want to drop by and need to rejog their memory on what they chose in the past.
Perfume Portraits is available at the flagship store in The Royal Arcade, 28 Old Bond Street and at the new Ormonde Jayne counter in The Perfume Hall on the ground hall of Harrods (click to also watch some videos with founder Linda Pilkington).

You can read an article by Lucia van der Post in the Financial Times supplement How to Spend It following this link.

Paco Rabanne Lady Million: new fragrance

Puig, the Spanish company behind the Paco Rabanne fragrances portfolio, is launching a new fragrance, rumoured to be the feminine equivalent of the commercially successful masculine One Million, mistakenly reported as Swinging Paris (the mistake according to official info from Puig headquarters was due to a press release that mentioned the words, but in another context). The name will be presented in the press on May 25th, when the official launch will happen. Edit to add: The name is officially confirmed as Lady Million.
Fronted by Dree Hemingway, Mariel's daughter (who is in turn Ernest's grand-daughter), it will be aimed at the hip generation embracing modern aesthetics and fashion consciousness. You see, Dree is model du jour in the runway world (having participated in such prestigious shows as Valentino, Jean Paul Gaultier and Gianfranco Ferré) and hasn't been "burned" by overexposure just yet.

Paco Rabanne intends to present their latest feminine fragrance Lady Million, as the female alter ego to their recent masculine release, One Million. The scent was supposed to be available in July 2010 according to one source ~while Puig swears the launch will be in May (see above)~ and they continue: “Humour, gluttony and seduction,” will be characterised in the campaign, which will highlight the allure of the blonde ‘rocker.’ For the label Paco Rabanne, “the audacious Dree Hemingway personifies the glamour of today’s ‘femme fetale.’” No words on "notes" yet, but we will supplement as soon as available (something tells me we're faced with a fruitchouli?) Edit to add: It's a fresh woody floral with notes of citron, raspberry, neroli, orange flower, jasmine, gardenia, patchouli and honey and is composed by Anne Flipo, Dominique Ropion and Beatrice Piquet.
On a related note: Is the girl a little too thin for comfort or is it just cranky ol' me talking? Anyway...

Paco Rabanne is nowadays more fondly remembered for their classics (the lovely, easy-going Calandre and the cool Métal from the 70s as well as the animalistic La Nuit from 1985) rather than their modern offerings (Ultraviolet, XS, XS Black etc). So a major feminine release is in many ways a bet for the brand. Let's see what happens!

pics via models.com & fashionindie.com

Wednesday, April 7, 2010

Michael Kors to receive Hall of Fame Award from The Fragrance Foundation

The Fragrance Foundation just announced that Michael Kors will be honored with the Hall of Fame Award at the 2010 Fragrance Foundation FiFi® celebration on Thursday June 10th, 2010. The Hall of Fame award is voted on by The Foundation’s Board of Directors and is presented to an individual who has brought extraordinary ingenuity, creativity, dedication and inner resources to bear, not only to their company’s success but to the fragrance industry as a whole. We are hereby reminding you that the recipient of the award for last year was Marc Jacobs, by the way.

“Who exemplifies these criteria better than the brilliant, funny and daring Michael Kors?” observes Rochelle Bloom, President of The Fragrance Foundation. “His extraordinary, sophisticated fashion vision promises a fabulous jet-set lifestyle to women everywhere at every age. His successful wardrobe of fragrances complements the sleek, the polished, the glamorous look he so effortlessly creates season after season. We are honored to present him with the Hall of Fame Award.”



Michael Kors has three successful fragrance franchises. The first, which debuted ten years ago, is his signature fragrances for men and women, “Michael Kors” and “Michael Kors for Men”. The second, “Island Michael Kors”, aims to capture a vacation in a bottle with each new limited-edition fragrance that launches, from Fiji to Capri to Hawaii. His third fragrance franchise, “Very Hollywood Michael Kors” most recently debuted to wide acclaim.
In Michael’s own words: “Fragrance is probably the most intimate thing I will ever create. It’s my fingerprint, so I am deeply honored that The Fragrance Foundation has chosen to recognize me.”

How does Michael link his fashion to his fragrance and what inspires him? “I think about fragrance the same way as fashion; it should be treated as a wardrobe. My signature Michael Kors fragrance is the little black dress, chic and timeless. The Island scents are your crisp white shirts, the feeling of relaxed luxury. Very Hollywood Michael Kors is the gold dress. It’s all about that super glamorous, indulgent moment.”
Michael Kors is recognized as one of the world’s preeminent designers for luxury accessories and sportswear. His namesake company, established in 1981, currently produces a range of products through his Michael Kors Collection, KORS Michael Kors, and MICHAEL Michael Kors labels, including women’s and men’s ready to wear, women’s handbags, small leather goods, shoes, eyewear, watches and fragrance.

Michael’s fragrance philosophy? “The ultimate accessory is a divine fragrance that lifts your spirits and gives you a spritz of glamour.” As Rochelle Bloom succinctly puts it “what more could any girl ask for!”


info via press release

Small Miracles

Fingers are still prickly from the odd thorns of flower picking at Grasse and hair bears the salty air from the boat ride from Boulevard de la Croisette in Cannes, overlooking the Lerin islands; the chime of the clock of the hôtel de ville singing the hours is still audible in my mind's ear... It's hard to re-immerse oneself in the routine of the everyday, as one must.



The following posts will tackle a travel memoir of the glorious Grasse trail, the perfect nose training session with perfumery raw materials firms and museums highlight;, cultural notes & musings on the scent traditions & perfume wearing of the French in situ; an in-depth perfumery material post on mimosa; as well as culinary aromatic delights coming from the South of France with lots of fragrant surprises for our readers as always: à très bientôt!

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