An Unearthly Beauty?

Among the many press releases that arrive at Perfume Shrine's inbox some make us pause and a few even Google up a name. The latest from Opus Oils had the latter effect: a new fragrance built upon Gretchen Bonaduce. Who the hell is Gretchen Bonaduce (nee Hilmer) was the immediate aporia tormenting our brain. Google to the rescue: it appears she is the ex-wife of "Dante Daniel "Danny" Bonaduce, an American radio/television personality, comedian and former child actor who became known as an adult for his tumultuous personal life" (per Wikipedia).
Up to now, quite interesting if only for the reflected value of someone through their associations. Nevertheless Gretchen went on from there to become a TV personality in her own right, a musician singing with the L.A. based 'Muddflaps' (alongside Chris Doohan) and recently formed a new band called, Ankhesenamun (in case you are wondering, that is the name of King Tut's wife). And of top of that she is the designer of a fashion line, Bonaduce Fashion and is currently working on launching her elegant upscale line, Countess Couture. After years of being admired for her innovative style, Gretchen has finally decided to make her clothing available to fans, it seems.
But the fragrance also poses another angle. It's named "An Unearthly Beauty?" With a questionmark, yes. Unusual, isn't it? They're teasing us into questioning it.
And on top of that the fragrance supposedly recalls Swedish Fish Candy.
Therefore I decided to run the press release, for the sheer fun of it.

Opus Oils, a Perfume Atelier located in the heart of glamorous Hollywood,
CA announced today the creation of a Gretchen Bonaduce Signature Fragrance called "Unearthly Beauty?". The 1oz Eau de Parfum will be OfficiallyLaunched by Gretchen Bonaduce during VH1's 3rd Annual Big Shopping Day event("Old Hollywood Glamour meets Rock 'N Roll for the ultimate shopping experience- all to benefit VH1 Save The Music's work to restore instrumental music education in U.S. public schools."). The VH1 event will take place from 10AM-4PM April 26th, 2008 at the ultra hip BOULEVARD3, located at 6523 Sunset Blvd., Hollywood, CA.

With Gretchen's hit VH1 TV shows("Breaking Bonaduce 1&2") and successful high end clothing line ("Countess Couture") it was only natural for her to delve into the world of fragrance. "I was extremely honored when Gretchen chose us to do her
Signature Fragrance." says Kedra Hart, Master Blender for Opus Oils "I've been a fan of her clothing lines, music, and TV Shows; I think she's an inspiration to all women." Gretchen will be on hand during the Launch to give out samples and mingle with all her fans.

About "Unearthly Beauty?" Eau de Parfum "Fresh and Alluring!" "Sweet and Juicy!" These terms are barely adequate when describing this ultra feminine and stylish scent that starts out with a sparkling blend of crisp Pink Grapefruit and exotic Ruby Red Grapefruit. It's warmed with delicious Red Raspberry and Indian Jasmine, which culminates into a sultry dry down of French Vanilla and Tonka Bean Absolute. "Unearthly Beauty?" is definitely Sweet and Juicy and its voluptuousness is reminiscent of Swedish Fish Candy. A perfect fix for the girl with an insatiable sweet tooth and a sensual soul... It comes in a 1oz/30ml Eau de Parfum spray and
is in an alcohol base (not oil). Check bonaduce.biz/ for prices and availability.

More info on Opus Oils at www.opusoils.com/

Pic courtesy of Opus Oils

With One Eye on Summer

Perfume Shrine presents you a glimpse of the upcoming lists of top fragrances for summer. Never too early to get prepared in the perfume stakes! In the new issue of Allure magazine (page 134) Frédéric Malle recommends some of his fave summer scents:

Cristalle by Chanel
Eau de Fleurs de Cédrat by Guerlain
Armani Eau Pour Homme with notes of lemon, basil, oakmoss
Light Blue by Dolce & Gabanna
Eau Sauvage by Dior
Pleasures by Lauder
Diorella by Dior
Lys Méditerranée by Malle
Cologne Bigarade by Malle
Eau du Ciel by Annick Goutal

The punchline? "The smell of the ocean, lemon paired with greens, and lilies are a few of Malle's favorites for summer." As reflected in his fragrant choices obviously, agreeing or not.
Which ones would you pick?

And because Friday should herald the joys of the weekend, a little diversion with a trully summery song for you, a big hit in Europe: Ville Vallo from HIM and the actress Natalia Avelon from the the "8 Mile High" film.



Next on Perfume Shrine: a niche line gets a detailed presentation, reviews of new scents and other wonderful surprises!

Pic of Greek beach sent to me by mail unaccredited.

Optical Scentsibilities: bottle design

Art apparently not only imitates life, but art itself as well! Here today is photographic evidence of design borrowing concerning perfume bottles.

The most classic example is of course the couturier's dummy by Schiaparelli for her legendary Shocking.

The torso has a seamstress's tape on the neck and a head of flowers. Very 30s.
While Gaultier decided to give it a corset in his take on Jean Paul Gaultier Classique. Very 90s...

Weird shapes and precarious balances also inspire. Hermes did this tipsy bottle that sits on an angle first for Eau de Merveilles and then for Elixir de Merveilles (depicted).

Missoni liked the idea and borrowed the almost on the side, ready to fall but not quite balance on their eponymous scent and later on their Aqua by Missoni.
Youth Dew is a classic by Lauder: their first fragrance. Its shape above (coming from a later design on the original bottle) is echoed though in another perfume bottle.

Madeleine Vionnet, as a couturier, made sure she had a thimble-shaped cap on her fragrance. The rest is quite similar. The sketchy filigree design by Jane Birkin's hand proved successful for the ultra pared-down, functional bottle of Miller Harris L'air de Rien.

Lostmarch opted for a slightly more nostaligic design on theirs, lifting the sparse bottle a bit. Laan-Ael it is. L'artisan Parfumeur designed new caps for all their bottles recently (Why? Completely redundant, they were perfect anyway ~OK, perhaps they needed to inject a shot of masculinity to the image of their unisex fragrances, I am hypothesizing).
Yves Saint Laurent followed with their cap for L'Homme.

Perles de Lalique has one of the most arresting bottles in their extrait de parfum, as you can see.

Until one sees the vintage parfum bottle for Arpege by Lanvin that is.... Sisley came out with a moon-cap for their Soir de Lune. After all lune does mean moon in French.
But apparently Songes, which means dreams, is also tied to moon imagery, according to Annick Goutal. Good night, sleep tight...

Pics from osmoz, amazon, artcover, doctissimo.fr, scentedsalamander blog (for soir de lune), parfumflacons, flickr, official Miller Harris and Schiaparelli sites.

Who is questioning the Guide?

No fragrance company has taken an official stance on "Perfumes The Guide" yet. Nevertheless, at least a handful have personally contacted me with questions on what was mentioned about their products following my review of the new guide by Luca Turin and Tania Sanchez. Therefore I am deducing that it's still early and developments will follow. Hopefully those will be for the greater good of the dedicated perfume lover and not to the detriment of free expression and critique.

However upon perusing perfume boards and especially those who are not as simpatico to Luca as Perfume of Life is, such as the huge fragrance board of Makeupalley and the populous forum of Basenotes, I came across this scathing questioning which provided pause for thought.

Upon discussing the authors' opinions on current Caron perfumes, someone asked just what exactly happened to Caron to which this is the reply.

"They don't go into many details {about reformulations}. They just say that everything has been given a "soapy rose drydown" and is now thin and wan.
Both assertions are untrue.
And last week I tested four new Carons on my skin and let them dry down for hours. Not a trace of "soapy rose"!
Yep, and they claim that it's happened very recently (within the last year). Well, last week I went to the boutique in New York myself and compared the current perfumes with some older (1-3 years old) samples and decants that I have.
There was no difference. They haven't been "ruined" at all. It's a lie".

~posted by MizLiz211 (an avid Caron collector) on 4/15/2008 12:02PM on MUA

The criticism of Richard Fraysse's work on the Carons is worth pondering on, especially in light of Turin's raves on the recent reformulation of Mitsouko by Edouard Flechier for Guerlain; a reformulation which had most of the perfume lovers up at arms about it ruining the iconic chypre by seriously reducing the oakmoss base due to restrictions on the material's use by IFRA and the EU.

Hot on the heels of the above quote, comes this one, which I think applies to much more on the Net than the issue at hand (but let's not digress):

"An opportunity to rant: Have you noticed how often in LT's writing it turns out that something you will never be able to sniff (Nombre Noir, original Whatever) is the VERY BEST, transcendent, fabulous, and what you can buy now is SWILL?
Perhaps this is in fact true. Perhaps everything gets ruined.

But also perhaps:

1. Memory is faulty, even LT's memory.
2. Some things do get improved.

And isn't it convenient that I, the reader, cannot sniff LT's comparison for myself and therefore judge whether he has rocks in his head or not?
I think LT is a very very gifted writer -- I wish I could write as well. I'm thrilled that perfumes are being given the attention they deserve - if people are going to make money assessing wines, why not perfumes?

But the only sort of guide I'm interested in right now is something that would tell me what to buy now that Violette Precieuse has been changed. (Worsened? Depends on what you like. It happens to not have been changed in a direction I want to wear. But is it worse? Dunno.)"

~posted by Sarasotagirl (herself a book critic and journalist) on 4/15/2008 11:44AM on MUA

These are some serious doubts and they are stated by respected members of the fragrance board on Makeupalley, a place which Tania Sanchez credits as an infinite source of fragrance education.
It would be really enlightening and useful if the authors chimed in to clarify and reply to them and I am giving them the opportunity here, if they wish to pursuit it.

To be fair and striving for impartiality, as is customary to Perfume Shrine, I have to point out that in this truly Titan task they undertook, they reviewed almost 1500fragrances. Doing the math and supposing it would suffice if they didn't try them all out on both their skins, that's 700 each in less than 1.5 year! Some relative haste had to be in action if only to be professionally on time for the deadlines of the editor.
Furthermore, someone could question the memory of any individual ~and certainly in some cases it transpires through the writing that not all different concentrations of certain perfumes had been put to the test, such as was the case with Chanel No.5 till very recently per Luca's admission, or still remains so with certain others). But, and this is a big but, I wouldn't doubt the gas chromatograph and mass spectrometer on Luca's side. An objective and definitive test to be sure! Then again, it wouldn't be easy to run all classics in different batches through it to ascertain differences with the current versions.
The matter is terribly complicated.

Perhaps after all is said nothing sinister is at play and simply expectations are set very high because Luca Turin has earned the position of authority in fragrant matters and members on perfume boards act in proviso to that.

Now that Turin is leaving Flexitral after patenting several molecules to pursue a different path we wish him to go ahead and sell the innovations to the fragrance industry, if that means that a sufficient quality level would be attained to please us all. Because that is the crux of the matter which unites us all.

One silly question remains: what will they do with all those bottles they have accumulated (almost 2000 bottles per Tania's words)? Do they have a contingency plan?

Pic courtesy of Athinorama

What's Brewing Now?

It's always great to find that a house one admires releases something new and exciting. I got the info on this through Perfumista.org who attended the NYC Snifapalooza. The new Eau de Liane , another Bertrand Duchaufour composition for L'Artisan Parfumeur, forms part of the "Fragrance captured by a perfumer on his travels" line, inaugaurated with Bois Farine and followed by the unusual and wonderful Timbuktu.
The new scent was influenced by travels in Panama and is launching in October 2008. Of course Liane is a river in Pas-de-Calais in France and not Panama, but I am assuming they're after another thing: possibly the plant! We'll find out in due time I gather.
The description sounds enticing enough, what with the watery kelp-ish notes along with the deep green and the fruit and perhaps we're in for a ground-breaker (always in need of one of those!)

On a completely different note, it seems that perfume brands are not the only ones endlessly repeating themselves and recycling the same ideas. Cosi fan tutte... It happens to make-up lines as well, as attested by this piece of sleuthing by The Non Blonde. The time span of recycling is dropping as well. Well, with so many releases on the market, I wonder how they could possibly re-invent the wheel every time!
It's also infuriating to hear that one can buy the whole but not the individual items of a promotional set at Bobbi Brown! Thankfully there are a couple of cosmetic sets that prove good value for money. But they don't come by every day nor does the offer last for long!

Lastly, there are new fragrances already out, fresh like buns from the oven. Union Square by Bond no.9 in the Andy Warhol series which started with Silver Factory ; and The Beat by Burberry. Since I have no idea what they smell like yet, I refer you to Karin's reviews on both.
And for our French-reading audience, Poivre Bleu is focusing on patchouli scents, with Borneo 1834and Reminiscence Patchouli at the forefront.
Enjoy!

Pic originally uploaded by glemcol gilles