Frederic Malle Iris Poudre: fragrance review

There is a human, flawed sublayer beneath the icy, perfect Hitchockian beauty of Betty Draper from Mad Men, which manifests itself when the woman is emotionally beaten to pulp by the final realisation her husband is actually cheating on her. The mask-like layer falls off and the melting face, crumbling updo and wrinkly tulle dress falling off the shoulders instill human empathy in us, hinting at a crack of the perfect facade. Iris Poudre is the Betty Draper, née Hofstadt, in the Frederic Malle line of perfumes, the icy coolness of Grace Kelly incarnate, when faced with the line "You're so profoundly sad" to only tentatively reply "No, it's just that my people are Nordic". Brrrr...  

Iris Poudre needs no introduction, really. Catherine Deneuve cites it in the foreward of F.Malle's new book as the fragrance that drew her from her beloved Guerlain into "fragrance infidelity" with the likes of Malle & company. A random choice? I think not.
Within the confines of this much esteemed niche brand that caters to the tastes of perfumephiles and perfumers both, this scent holds a firm place of distinction due to its haute elegance: The former group appreciates Malle because they can sample the vision of some of the best noses of our days with trully good ingredients. The latter group because they are at last given free reign to do what they had always wanted to do but couldn't, due to commercial restrictions.

Inspirations
Iris Poudre was created by Pierre Bourdon, one of the finest noses in the field and arguably one of the most personable ones to talk to. Frédéric Malle reveals that it was the first fragrance created in the line: his collaboration and appreciation of Bourdon goes a long way back. The initial inspiration for Iris Poudre is a substance called "concrétolide", a legendary French iris base that was the heart of many perfume classics from the period between the two world wars. The finished result was drawing inspiration from the famous 1960s film Belle de Jour, starring none other than...Catherine Deneuve!
Malle professes that "if it were a garment, it would be a cashmere sweater - classic but personal, appropriate for most occasions, something one never tires of".

Scent Profile
Although touted to be a grand floral aldehydic, to me it has no distinct relation to aldehydic fragrances that people perceive as typical of their classification, such as Chanel No.5, Madame Rochas or Arpège. It is subtler and less sparkly, more softly, cooly powdery. However it does have touches of the chilly allure and rosiness of YSL Rive Gauche or Paco Rabanne Calandre, both scents with a beautiful coolness contrasted with a little warmth in the base. There is a repressed sensuality about this scent, like the cool exterior of perfectly proportioned glacially faced Severine who goes to spend the afternoons as a high-class prostitute in her sexual frustration.  Dihydromyrcenol gives that steely ambience of scrubbed countertops, hissy clean citrus. Muscenone (a musky substance) gives human warmth sensed underneath the perfect facade.

Iris Poudre utilises the caramel butteriness of tonka bean, the cosiness of the musks and just a hint of fluffy vanilla to instill that faint warmth that surrounds you like a precious pashmina on a chilly evening on a walk back from the theatre or an art exhibit. Until you hear that your husband slept with someone you wouldn't even consider worth sleeping with, of course!

Notes for F.Malle Iris Poudre : aldehydes, iris, ylang ylang ,rose, vetiver, musk, vanilla, tonka bean.

photo credits: top January Jones as Betty Draper from Mad Men TV show via wikimedia commons and bottom via telegraph.co.uk

Twin Peaks: Iris Poudre, UDV Pour Elle, Ferre by Ferre

As improbable as some comparisons seem, like say contrasting a beaming, shinning Mercedes KLC to a tiny compact Smart, sometimes they hit the nail on the head: both cars are made by the same makers. There are of course countless details that separate them, but they are equally attended to for standards of quality.
Which brings us to our improbable theme today: The augustus scent of Iris Poudre by Editions de Parfums Frédéric Malle side by side to the lowly and humble Ulric de Varens Pour Elle.

Iris Poudre needs no introduction, really. Although I haven't reviewed it in full yet, it is probably my favourite within the confines of this much esteemed niche brand that caters to the tastes of perfumephiles and perfumers both: The former because they can sample the vision of some of the best noses of our days with trully good ingredients. The latter because they are at last given free reign to do what they had always wanted to do but couldn't, due to commercial restrictions.
Iris Poudre was created by Pierre Bourdon, one of the finest noses in the field. Frédéric Malle professes that "if it were a garment, it would be a cashmere sweater - classic but personal, appropriate for most occasions, something one never tires of". Although touted to be a grand floral aldehydic, to me it has no distinct relation to aldehydic fragrances that people perceive as typical of their classification, such as Chanel No.5, Madame Rochas or Arpège. It is subtler and less sparkly, more powdery. However it does have touches of the cool allure and rosiness of Rive Gauche or Calandre, both scents with a beautiful coolness contrasted with a little warmth in the base. Iris Poudre utilises the caramel butteriness of tonka bean, the cosiness of musks and just a hint of fluffy vanilla to instill that faint warmth that surrounds you like a precious pashmina on a chilly evening on a walk back from the theatre or an art exhibit.

Ulric de Varens is a french brand founded in 1982 that features in the mainstream and lower end of distribution, appearing in what the Americans call "the drugstore". Apart from the eponymous line, they also produce the Lily Prune line and the Jacques de Saint Prez line. And yet their offerings are often surprisingly good: their Patchouli Chic was one of the better scents to feature that note by popular vote, their Sublime Vanille and also their Ulric Fun are composed by none other than Jean Claude Ellena, their UDV Men is composed by Maurice Roucel. Coincidentally two of the bright stars in the gallaxy of F.Malle. You get the drift...

Ulric de Varens Pour Elle also known as UDV, came out in 1999. It is a delicate, powdery floral with the merest hint of woody sweetness in the base. According to the official press release:

Pour Elle contains pear, finely supported by the king accord of Rose, Jasmine and Lily of the Valley, with a layer of sensual, bewitching white musks which open up thanks to precious woods and sweet scents of Vanilla.

Although it is advertised as a fruity, musky floral, to my nose there is no really discernible fruity element and the predominent impression is that of the smooth powdery accord of iris. The impression is quite realistic. Which in itself might be a good indicator of what is an industry secret: that lots of perfumes that claim iris notes construct the acccord with synthetic molecules and not the dearly costly rhizomes of the Florentine variety.
There is really no discernible rose or jasmine per se, but rather the hazy impression of a floral bouquet dusted with air-spun powder and a little icing sugar. It smells ivory, betraying the pink shade of the juice itself. There is a soft, caressing, cosy quality about the musks used and a little woodiness. The whole is very feminine and smells much more expensive than anticipated. Contrasted to Iris Poudre it shares much in the beginning stage, when both diffuse with little puffs of liquid snow. It then warms up, somewhat more pronounced than Iris Poudre and with a sweeter drydown phase which is perhaps its shortcoming side by side with the aristocratic dryness of the Malle fragrance. The latter is simply rootier, earthier, with a slight nod to Iris Silver Mist by Lutens or Hiris by Hermès.

UDV’s whimsical and rather kitchy little purse bottle (the spray is atop the upper part of the "bag" part) in a horrible plastic case might have better served a teenager's budding boudoir rather than my more somber vaults, but it will have to pass. As it is, it is an indulgence one can spray with abandon and toss with no regrets when it eventually spoils.

Ulric de Varens Pour Elle can be found in the drugstore as well as online stores and comes in:
- Eau de parfum 30 et 75 ml
- Déodorant Spray Parfumant 125 ml
- Coffret EDP 75 ML + Déo 125 ml
- Coffret EDP 75 ml + Body lotion 75 ml

Addition:
Ferre by Ferre is another fragrance that I got round smelling prompted by my readers and found out that it has numerous similarities to Iris Poudre, indeed: in fact this is not so strange, as they were both created by the same perfumer, the great Pierre Bourdon. They do smell almost identical, if you lean a little on both, with perhaps the possible exception that Iris Poudre has a slightly more metallic finish in its development that is more distinctive and a little aloof, with an aldehydic tinge perceptible. The lasting power is comparable.
However, for those of you who cannot get Iris Poudre easily, Ferre by Ferre is a great alternative and with a much more respectable-looking, architectural bottle than UDV pour Elle .

Twins by Dianne Arbus courtesy of Transindex. Pic of Ulric de Varens Pour Elle bottle from the official site. Pic of Vogue cover from 1950 by Jeannie Pattchet from allposters.