Monday, December 24, 2012

Saturday, December 22, 2012

Festive Aromas: Pork Carré with Dried Apricots and Prunes

Nothing spells holidays like a gathering around the hearth, on the festive table, with good company of loved ones and sensuous food and drink to make mortality seem like an afterthought. Although many roast a turkey for the holidays, the traditional dish for Christmas in Greece has always been pork, prepared in a variety of ways. Since the pantry is so rich in dried fruits and herbs that hint at the summery pleasures nostalgically preserved for the solstice, I prefer to make the following recipe. It's very easy and quick and truly delicious, as the intermingling of flavors oscillates between savory, sweet and umami.



Ingredients

16 small cutlets of tender pork with bone (2 carrés, reserved at your butcher's)
28 dried apricots (without pits)
28 dried prunes (without pits)
8 onions, peeled & cut in halves
800ml (2.5 cans) lager beer
2 teaspoons dried thyme
1/2 teaspoon cardamom (powdered or very finely chopped)
8 spoons extra virgin olive oil
salt and pepper to taste

For the sauce
100ml white wine
1 teaspoon Dijon mustard


1.Preheat the oven at 170C.
2.Place onions, apricots and prunes in a bowl soaked in the beer for a quarter of an hour. Then drain and keep the marinate liquid.
3.Place the pork on a heatproof pan and drizzle oil and marinate over it. Sprinkle the herbs and spices and put in the oven for 1.5 hours.
4.Then add the marinated onions, prunes and apricots and let it sit for another 40 minutes, taking care so as not to let it dry (you can add spoonfuls of water if it starts having no liquid).
5.When done, transfer into pretty flatware and serve with the cooked fruits around the edges. Keep a little of the liquid off the pan at hand for the sauce.
6.Put the liquid in a small pan on the stove, add the wine and the mustard and let simmer for 5 minutes. Check for taste/saltiness. Pour over the meat and serve on the table.

It accompanies rice pilaf (preferably prepared with pine nuts and roasted chestnuts) or baked potatoes perfectly!

Merry Christmas to all who celebrate and a happy time for all!

pic via gastronomos.gr

Friday, December 21, 2012

Sophisticated, Fresh or Dirty? Three Fragrance Genres

"
It isn’t just the likes of Byredo, L’Artisan or Serge Lutens that are experimenting with perfumes packed with dark mystery, even Christian Dior and Yves Saint Laurent are jumping onto the oud bandwagon with their recent launches. The arguments being offered for this trend are that fragrance has always been divided into two camps: French (floral, girly, sophisticated, subtle) or American (fresh, upfront, clean). But there is a third camp: sexy, dirty, animalistic, darker… And the niche perfume houses have catered to this third camp." [source]

via http://theblacknarcissus.files.wordpress.com
One might even argue that these divides are not so neatly divided as that! In fact the author of the quote, Vir Sanghvi, goes on to mention "dirty" French scents and one he's drawn to himself, Piguet Bandit, which he finds "dirty" even though he notes the French don't ~for what it's worth I don't particularly either. What's more I don't find American fragrances to always be "upfront & clean" either (cue in Youth Dew, Aromatics Elixir etc. )

Additionally, "fresh" seems to have gone through an historical trajectory. I was contemplating this while replying to one of my readers regarding the popularity of fruity notes in fragrances the other day, thinking that as consumers we have removed ourselves from the notion of "fresh" of yore. Back then, in the middle section of the 20th century "fresh" meant soapy scents (full of aldehydes, rose-jasmine and musks) or grooming rituals (the shaving foam impression of a good masculine fougere, the face and body powder dry aura of a mossy fragrance or one rich in aldehydes and musks). Nowadays we have been conditioned to believe that fresh is equivalent to the scent of the products we use in our showers; most shampoos have a fruity aroma (usually peach, berry combinations, grapefruit and green apples). So do shower gels, cleansing products and other paraphernalia of cleaning rituals, be it for body or home use. So "fresh" as a concept has significantly shifted.


 Still, it's fun to contemplate, do these divides help make a distinction between different sensibilities? Are they regionally/culturally founded? Do you find yourself mostly in one camp as opposed to another and why/why not?

Thursday, December 20, 2012

Top 10 Most Popular Fragrances in France 2012 for Men & for Women and Favorites for the Opposite Sex

Best-selling lists are always interesting to ponder on as they reveal more than merely shopping habits. When it comes to how women view specific perfumes as "ideal" (or close to ideal) however it gains on even more esoteric nuances as it bypasses the obstacle of price hindrances or availability. To that end Promise Consulting Inc has generated a most interesting research comprising 1082 women 18 years old and upwards (out of which 1000 are perfume buyers themselves), conducted between 28 November and 15 December 2012 which resulted on a list of perfumes that French women view as close to what they consider "ideal", as well as which perfumes they find best for offering to men. Men on a similar pool of subjects were also asked which perfumes garner their interest as "ideal" to offer to their women, as well as which they judge as most desirable for themselves. The results, posted below are most revealing. [NB.Please note these are my personal interpretations of the results and therefore the companies themselves or the research firm might disagree. I urge you to discuss your own opinions on them in the comments!]
via popthusiasm.blogspot.com
First of all it's a resounding affirmation which I have long held that the French consumer is comparatively conservative and relying on established brands with recognized "luxury cachet" (and is therefore a stark contrast to the USA best-selling perfumes list for the same year). Big companies do not invest money in their marketing and advertising budget without knowing this intimately. Campaigns such as Dior's J'Adore featuring Charlize Theron (and recently reprising silver screen icons to supplement the glamour) have helped make a sensation out of a perfume that very soon after its introduction it became the leader in the market. Niche fragrances are nowhere to be found in such lists, confirming the above view and validating the term "niche" after all.

It's intriguing to see that the women's preferred perfumes list doesn't vary much from the actual best-selling perfumes list for 2011: in short, what French women end up buying is what French women consider most desirable for themselves, hence the undisputed throne of J'Adore by Dior, which has been a steady best-seller for 10 years now. Florals, fruity florals, woody florals (Parisienne, Flower)  and "gourmands" (Nina, Lolita Lempicka) reign supreme. Although there is technically a "French style perfume genre", modern French women are  more fashion-conscious than that; market trends have marched on and women have embraced the trends no matter where they're situated.
Comparing with what men actually seek to gift their women with is fascinating: the notoriety and pedigree of classics (No 5, Shalimar) takes precedence over popularity, but not by too large a margin: J'Adore is sandwhiched between No.5 and Shalimar. A few other suggestions crop up which haven't been featured in the women's list. Generally it involves perfumes which have been best-selling for years before, such as Angel or Coco Mademoiselle, which women themselves do not mention in their most desired top-10 probably due to overexposure to them over the years of smelling them everywhere. Men, even French men, on the other hand seem to like familiar scents (scents they have smelled before) and they also like to lean on a stable, surefire standby that has proven its value before, such as a "classic". As Frédéric Malle puts it on the current issue of Vogue.fr: “A lot of people give Chanel No. 5 for the same reason they might buy an Apple computer—because they think they can’t go wrong.” Orientals seem more populated in the men's list than on the women's.

Men choosing for themselves is also interesting as opposed to what women find as best for their men. Although "fresh" is the default choice there are some interesting variations on the theme. Hugo Boss, Azzaro and Calvin Klein have sold their fragrances with a virility or modernity angle for ages and continue to do so. The classic Eau Sauvage by Dior features  highly in both sexes' lists (possibly rekindled by the 2010 commercial featuring Alain Delon scenes from 1960s film La Piscine). The celebrity or eye-candy factor might be why Dior Homme is on the list of women liking on men (a combination of scent and Jude Law fronted advertising), whereas the same fragrance doesn't appear on the "men for themselves" list. Generally men are proving more conservative in their choices once again.
There is the anomaly of women designating Chanel Allure Eau de Toilette (which is marketed to women!) for men. I can't possibly account for that fact other than to say there might have been some mix-up between names and gender-targeted smells and since Allure in eau de toilette is generally "fresh" (with citrus top notes and a clean powdery drydown) it might appear good for a man to wear regardless of the demographic it's aimed at. Le Male is higher on the men's list than on the women's list for men gift-giving,  I'm hypothesizing because the image of the androgynous (and being a "gay" favorite) creates a distance between established luxury and "hipness".


Top 10 perfumes that women appreciate as best for themselves (France 2012):

1.Dior J'adore
2.Dior Miss Dior (Cherie)
3.Chanel No.5
4.Nina Ricci Nina (apple bottle, modern juice)
5.Kenzo Flower
6.Yves Saint Laurent Parisienne
7.Guerlain La Petite Robe Noire
8.Lancome Tresor
9.Lolita Lempicka Lolita (original)
10.Nina Ricci L'Air du Temps


Top 10 perfumes that men appreciate as best to gift to women (France 2012):

1. Chanel No.5
2.Dior J'Adore
3.Guerlain Shalimar
4.Lancome Tresor
5.Dior Miss Dior (Cherie)
6.Chanel Coco
7.Chanel Coco Mademoiselle
8.Dior Pure Poison
9.Kenzo Flower
10.Thierry Mugler Angel


Top 10 fragrances that men appreciate as best for themselves (France 2012):
1.Hugo Boss Boss
2.Hugo Boss Hugo
3.Jean Paul Gaultier Le Male
4.Dior Eau Sauvage
5.Azzaro pour Homme
6.Calvin Klein CK One
7.Armani Aqua di Gio
8.Dior Farhenheit
9.Hugo Boss Boss Signature
10.Chanel Allure Homme Sport

Top 10 fragrances that women appreciate as best to gift to men (France 2012):
1.Hugo Boss Boss
2.Dior Eau Sauvage
3. Chanel Allure Homme
4.Armani Aqua di Gio
5.Chanel Allure (the women's Eau de toilette, please note)
6.Dior Homme
7.Hugo Boss Hugo
8.Azzaro pour Homme
9.Chanel Allure Homme Sport
10.Jean Paul Gaultier Le Male

 The data comes from Promise Consulting Inc in partnership with Huffingtonpost.fr, hence the pics.


Wednesday, December 19, 2012

Twin Peaks: Ormonde Jayne Champaca & Calvin Klein Truth

Usually the purpose of a Twin Peaks smell-alikes article is to highlight affinities between a higher end fragrance and one which is offered at a comparative price. However it's not solely that. A discontinued or catastrophically reformulated perfume that could be "relived" through experiencing a decent substitute, no matter its provenience, is also worth mentioning. To the latter case I present a comparison between Champaca by British niche brand Ormonde Jayne, which is currently in production, and Truth by Calvin Klein, which has been discontinued a few years already.

via lucacambiaso.deviantart.com

    The reason CK Truth for women was discontinued is lost on me. It had everything going for it when it launched back in 2000; from the subtle yet lingering aroma of green bamboo shoots and comforting woody-musky notes to the sensuous advertising and the aesthetically pleasing contours of the packaging, it looked like a much better bet for the Calvin Klein brand than many others in the overpopulated line. The evocation of a woman's skin was sensuous and done with an interesting twist to eschew too obvious a musk note by Alberto Morillas, Jacques Cavallier and Thierry Wasser. It even had its own "blending kit" of 6 key essences (one of which I distinctly recall was a lilac "accord", to my confirmation of the intimacy of this innocent looking flower) to custom mix so as to produce your individual scent combination, a Truth Lush flanker in 2002 and a "sensual bedtime fragrance" flanker -smelling exactly as it name suggests- launched in 2003.

    With that in mind it's safe to say CK Truth could be classified under "undeserved commercial flops" as a marketing case study that includes other honorary mentions such as Feu d'Issey and Kenzo L'Elephant. Perhaps the fault was one of timing: By 2003 the advent of "gourmands", i.e. a subcategory of oriental fragrances heavy on the vanilla which mimicked popular desserts smells, was inescapable and the clean, serene, aromatic woody bouquet of Truth was hors categorie.

    Champaca by Ormonde Jayne on the other hand, coming from a niche firm, had a clear advantage. It is also "foody", but in the most unusual sense. In fact coming out in 2002 places it at that crossroads mentioned above. And yet, being "savory" rather than "sweet" (in the vanillic or ripe fruity sense), Champaca also pre-empts a trend that took wings by the end of the 2000s; the slightly salty, savory scents which do recall some dish or other, but less overtly than "cupcake" and "cake batter". The cult success of the perfume within the de iuoro limited perimeter of the niche fragrance market was due to its super comforting odor profile. The sweetly creamy, floral note of champaca, a yellow magnolia common in India, was married to the note of steamed basmati rice, itself a nurturing image, Earth Goddess and all.

    The inspiration came from a couple who were neighbours to Linda Pilkington when at her first London appartment; whenever they steamed rice, the building smelled cozy and like home. I only found that info later, from Linda herself, but it justified my own impression that Champaca would work great as a room fragrance, one for a cozy restaurant in off-white colors with big sofas around to immerse oneself in like giant cocoons. As the scent progresses the floral element of Champaca is diminished and it turns somewhat "greener" and a tiny bit sour, while still very very soft and non-obtrusive with the low hum that perfumer Geza Schoen is known for.

    The Ormonde Jayne seems less "skin scent" than the Klein one overall, the latter being a little tarter and with less of a foody element, but they're remarkably close. Some people notice a third simile with Fraicheur Vegetale Bamboo by Yves Rocher, but I haven't tried that one. If you have please discuss.

    Notes for Calvin Klein Truth:
    bamboo, wet woods, white peony, vanilla, white amber and sandalwood
    Notes for Ormone Jayne Champaca:
    Neroli, pink pepper, bamboo, Champaca, Basmati rice, green tea, myrrh, musk.

    Related reading on Perfume Shrine: More smell-alikes fragrances on this link.



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