Thursday, April 12, 2012

FiFi Semi-Finalists for 2012

The Fragrance Foundation has announced the finalists for the awards they bestow each year to the most successful perfumes in the market. In about a forthnight, during the Fifi Finalists Breakfast, the list will be shortened to include only 5 in each category and on May 21st the final picking of winners will take place. For the moment, these are the semi-finalists.

Women’s Luxe (over 250 doors sales points)

Beyonce Pulse
Bottega Veneta
Elie Saab Le Parfum
Fendi Fan di Fendi
Gucci Guilty Intense
Justin Bieber Someday
Prada Candy
Taylor Swift Wonderstruck
Thierry Mugler Angel Eau de Toilette
Tom Ford Violet Blonde

Men’s Luxe (over 250 sales points)

Giorgio Armani Code Sport
Gucci Guilty Pour Homme
Guess Seductive Homme
Hermès Un Jardin Sur Le Toit
John Varvatos Star U.S.A
Lacoste Eau de Lacoste L.12.12 Collection
Original Penguin
Penhaligon’s Juniper Sling
Thierry Mugler A*Men Pure Havane
Yves Saint Laurent L’Homme Libre

Women’s Specialty Luxe / Nouveau Niche (sold in between 26 to 250 doors)

Bond No. 9 Madison Square Park
By Kilian Sweet Redemption
Chanel Jersey
Christian Dior Addict to Life
Dolce & Gabbana The Velvet Collection
Giorgio Armani Armani Privé La Femme Bleue
Givenchy Dahlia Noir
Maison Martin Margiela Untitled
Oscar de la Renta Live In Love
Tom Ford Jasmin Rouge

Men’s Specialty Luxe / Nouveau Niche (sold in between 26 to 250 doors)

Bond No. 9 Andy Warhol
Bond No. 9 New York Amber
Bond No. 9 New York Oud
By Kilian Incense Oud
By Kilian Sweet Redemption
Caron Yuzu
Diptyque 34 Boulevard Saint Germain
Hugo Boss Boss The Collection
Tom Ford Jasmin Rouge
Yves Saint Laurent Cologne Gingembre

This year’s Hall of Fame inductee will be Coco Chanel.
More award categories at the Fragrance Foundation blog.

4 comments:

  1. MariaA14:59

    OK but if when the list shrinks and in the Women's Luxe category remain the Beyonce, Bieber & Swift instead of Violet Blonde, Angel & Bottega Veneta, then I will not know what to think of the judging criteria. Bieber, really?!?!?

    ReplyDelete
  2. I don't put much faith in this kind of eliminating, because the criteria and sponsoring can sway things a bit. It will be interesting to see developments in the more esoteric categories. I found that their nouveau niche lists lacked many serious contenders! (where are Santal Massoia or Santal Blush for instance?)

    ReplyDelete
  3. Cheryl16:13

    Oh, for heaven's sake...really???

    ReplyDelete
  4. C,

    well...it is what it is. I guess.

    ReplyDelete

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