Wednesday, April 13, 2011

Platinum J fragrances mis 11 & mix 18: fragrance reviews

With the motto "be yourself, imitation is suicide" Jacqueline Clemens entered my consciousness as I received samples of her "mixes" (an almost alchemical term) of all-natural fragrances. The line is of course new, after all, and I might be forgiven for not knowing about it. Platinum J. Fragrances was founded by Jacqueline Clemens in 2010 in Cleveland, Ohio. Her fragrances are made of 100% pure essential oils and essences and are available in 0.5 oz bottles directly from her site Platinum J fragrances. There is certainly a certain charm on possessing something so niche that it can be virtually your very own, being in itself so limited in distribution. This is why there is a renaissance of small indie brands and in that sector all-naturals have occupied our pages before.

For the moment, Jacqueline has issued two "mixes", aimed at women, but I'm hazarding that they're might be good on a man as well, so don't let that stop you from trying out to see for yourself.

Mix 11 is an oriental woody blend of patchouli, amber, and vetiver which immediately afronts the senses with its intense earthiness: the rich soil-evoking patchouli leaves lend a hippyish air while vetiver is unapologetic in its grassy, musty evocation. In many ways, this is what people think of when encountering aromatheurapeutic fragrances, you know that the mix of the elements is doing some deeper good. Definitely an earthy mother type of scent, its power comes from coalescing some of the most earthy and haunting essences in the natural world. Naturally, it also lasts quite well, composed as it is mainly of base notes.

Mix 18, a woody aromatic, relies on the evanescence of bergamot, the balancing & freshening facets of vetiver and the sweet chord of amber; all in all more my style. There is a clean, uplifting and rather mischievous note of rose and orange blossom that I detect, weaved in delightfully, resulting in a fragrance that is as easy and as joyful as putting on the first white dress of the warm season and letting your hair down in the light breeze. The sweeter elements are balanced by the fresher ones and the fragrance radiates good will and optimism with every passing minute. It's a pity that it only lasts at optimum radiance a rather short while compared to mainstream fragrances, but I suppose it can be replenished as needed.

Jacqueline is working on another two mixes, which I am testing as we speak, but more than that on a later day.

Disclosure: I was sent samples from the perfumer directly.


  1. mix 11 sounds very interesting- intense earthiness works for me!

  2. K,

    then you know what to do!


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