I was seeking an ad that would depict a red-haired beauty for Mitsouko in a futile search for the entertaining although completely frivolous concept of perfumes for certain haircolours,; a concept that had been in practice however at the start of the 20th century when houses would produce indeed fragrances aimed at different types of women, as classified per haircolour. Patou was one of them. Guerlain also had created Mitsouko for darker women and L'heure bleue for blondes, as I had read in a perfumer's confession to a journalist acquaintance.
And then I stumbled upon these. And a vista of beautiful possibilities opened up...
Shalimar for a raven-haired seductress
Mitsouko for a redhead introspect
L'heure bleue for a wistful, enigmatic dark blonde
Jicky for a dynamic, sizzling blonde
and finally, the pièce de resistance:
Vol de Nuit for a regal auburn-shaded brunette
Never mind that it looks like it's the same model on all the above ads. Ah...the perfume lover can dream, can't she?
all pics courtesy of okadi