CLEAN Soft Laundry: fragrance review

 

Perhaps philosophically speaking, clean sheets and laundry scents bring on a sense of control, and maybe this is what lured me into CLEAN Soft Laundry. We yearn for control in so many areas of our lives that it seems tidying up the house and doing laundry is an occasion where that control can be exerted without much resistance. Visiting a spa is another association: fresh warm towels, fluffy and soft, and comforting. Elation. 

 The problem, however, with many of those fragrances in the "clean" genre is that they might project as sharp, piercing, too detergent-like. They are, after all, directly inspired by the scent of laundry detergents, and aim to replicate that moment of happiness—the moment one opens the washing machine and is overwhelmed by the sheer cleanliness of the freshly washed load. And the iconography of them all is associated with blue skies, starched white (that almost blinding white that never hints at cream), and poised ladies who enjoy their own existence rather too much. 

It might all get back to White Linen by perfumer Sophia Grojsman, though that aldehydic composition highlighted soapy notes in a somewhat different retro way. Aldehydic scents, those built on the sequence of so-called fatty aldehydes (C10, C11, and C12) as demonstrated in Chanel No. 5 Eau de Toilette and a group of other classics, from Chanel N°22 and White Linen (Estée Lauder) to Calèche by Hermès, are usually mentioned when the topic is "soapy." 

There is also something about the dryness and clarity of muguet notes (lily of the valley) that enhances the feeling of clean starchiness in a contemporary formula. Pure cuddly soapiness and freshly showered skin also lure in innocent by-standers into making one appearing more sympathetic. They project friendly vibes and bring tokens of peace. Perfect for when out on the prowl wanting to appear totally innocent like a baby, but also magnificently presentable. CLEAN Soft Laundry interestingly is not like the usual sharp detergent-like olfactory profile, though it's certainly a specimen of that genre. It is rather close to Pure Grace by Philosophy, the brand that made ripples in the pond (no pun intended) in the mid-2000s with their light, airy, soft, and unintrusive fragrances before the advent of the gourmands. Perfumer Steven Claise is officially mentioned as the nose behind CLEAN Soft Laundry, and his portfolio shows a penchant for making this sort of scent: Marc Jacobs Cotton Splash 2016 and Charlie White Musk (1997) are both credited to him. 

The composition benefits from aqueous notes, which had been long associated with marine fragrances from the 1990s, and yet there is a different ambience here. Urban and yet radiant, bright and yet soft, like an Eric Satie composition. The scent is lightly floral and airy, like that of the ingredients Numpheal and Florazone. It translates as dewdrops on a freshly washed line of linens in the wind and is ever so slightly sweetish and calm. It's the familiarity that beckons. The fruity note du jour of pear adds a juicy component but never veers into fruity territory. It almost feels like fruit from a terrestrial tree where sparkles of soap and light garland the produce, and where the scented air feels ripe with oncoming rain and electrical forces. And yet... softness. Calm. And zen-serenity. In many ways, CLEAN Soft Laundry is true to its name, and this is precious indeed, especially in the turmoil of international events we're witnessing right now.

Guerlain Vetiver Parfum: short fragrance review

 

Vetiver Parfum by the historical house of Guerlain is another success by perfumer Delphine Jelk, after Habit Rouge Parfum. She managed to bring something new in a classic by the venerable French house.

 Their older classic version of Guerlain Vetiver has been the reliable fall-back-upon fragrance in summer of many generations of men and discerning women. Women? Yes, besides this humble writer hereby, we can cite the supermodel Elle McPherson as someone who has graced her glorious form with Vetiver by Guerlain as her signature scent for many, many summers. 

 The newest Vetiver Parfum version came in 2024 to spice up the proceedings (literally, it smells spicy up top, piquant and quick-witted) and to amplify the smoky facets that were lurking in Chanel Sycomore's previous attempt to do a similar thing (I am referring the Eau de Toilette edition in Les Exclusifs collection). Now that the Eau de Parfum version of the latter seems so oddly diluted in comparison and so inexplicably expensive, the Guerlain edition will fill in the gap. I'm grateful.

Lancome Poeme: fragrance review & musings

 

Even after thirty years since the launch of Lancome's Poême ads in glossy magazines, those images with poetic lines and the expressive face of actress Juliette Binoche (well known from The Lovers on the Bridge, Three Colors: Blue, The English Patient and the adaptation of Wuthering Heights), as shot by Richard Avedon, are etched into memory and continue to produce sighs of elation from perfume lovers around the world.

 According to the official launch, "Poême is a scent of contrasts: the icy transparent notes of Blue Himalayan Poppy embrace the intoxicating Desert Datura Flower and warm Vanilla, creating something vibrant, sensual, and long-lasting." At the time, no one had any solid information to doubt perfume blurbs coming from sales assistants. Nowadays the information is so vast and nuanced that it might even kill information. No one would be so trusting now. Instead of blue, the deep crocus-hued yellow of the carton box tells the story. The fragrance smells yellow, sweet, dense — it is mellifluous. The reality is that Poême is a scent choke-full of orange blossoms, honeyed and rich and plush. 

Perfumer Jacques Cavallier Belletrud took a well-known ingredient and skyrocketed its effects with the touch of a true illusionist. Mimosa is also a component that contributes to its plush yet non-carnal effects. 

   "Parfois les mots ne disent pas tout…" — "Sometimes words don't say it all..." 

 Sunny like a warm afternoon spent in the glow of a happy encounter with a loved one. Lyrical like a musical piece floating in the air from a nearby impromptu street orchestra. Delicious the way floral fragrances can be, Lancome's Poême is dense without veering into the saccharine territory of modern fragrances. It's honeyed, dripping with sweetness, yet not the edible kind, rather the nectar hidden under the pollen and the stamen, ripe for harvesting by thick bumblebees, the kind we don't readily see anymore. 

Poême is wildly optimistic and makes me deliriously happy when I can taste it in small quantities, preferably when someone else is wearing it. The inclusion of lactone/ketone notes in a fruity-floral context adds a hint of peach smell to the scent pyramid, while velvety vanilla softens the explosive floral heart and lingers for hours or days on clothes. The hour of the golden encounter is perched in -seeming- eternity. A hint of narcissus and of miniscule spice adds to the fascination.

Guerlain Habit Rouge Parfum: short fragrance review

 

Making a successful flanker — or rather, a more concentrated form of Guerlain's classic for men — is a Herculean feat. Still Delphine Jelk made it possible in Habit Rouge Parfum. I might be excused for including it here in the summer, since it launched in late 2024, but it arrived on our shores after New Year's day, so it had to be mentioned sometime afterwards. 

Despite it being in the orientalized direction of boozy alcohol (rum, in this instance) and with a touch of patchouli that might have seemed incongruent in the proceedings of this silky soft robe de chambre of a fragrance, it is not at all heavy. Habit Rouge Parfum might therefore suit a summer's night spent fine dining al fresco under the stars. Dreamy. 

For comparison's sake, please refer to my detailed fragrance review of the original classic Habit Rouge by Guerlain on this link and consult for historical details. 

 More reading on PerfumeShrine: 

Habit Rouge Sport fragrance review 

Habit Rouge advertising 

Habit Rouge L' Eau launch 

Habit Rouge Armoiries edition

Yves Rocher Pur Desir de Gardenia: fragrance review

 

The now discontinued Yves Rocher Pur Desir de Gardenia (i.e. pure desire for gardenia) is perhaps the most lamented true gardenia discontinuation in perfumery, barring the one by Estee Lauder (Private Collection Tuberose Gardenia). 

                               via pinterest 

Tom Ford's Velvet Gardenia comes up a close second or third maybe, representing the browned ripe gardenia that is just starting to deteriorate beyond salvation. It has been discontinued and brought back in the Reserve Collection. "Lushest, wettest, freshest, creamiest jungle gardenia. White petals and thick green leaves. That's it and it's all there. This is the most realistic gardenia fragrance." Thus writes about Pur Desir de Gardenia a reader and I can totally back this up. 

  Pur Desir de Gardenia is the essence of gardenia, built on jasmolactones and with a touch of styrallyl acetate maybe for the green part, in a sort of old-school-technique that perfumers used to do so well and then abandoned. The creamy and the lush elements are freshened up with the intensity of the green in Pur Desir de Gardenia, giving me the illusion of a budding gardenia, one which unfurls its petals in continuous orgasmic fervour. A marvel and at the same time a romantic elegy. The folly of not stocking up when one could... 

It's a puzzle why Yves Rocher stopped making this, as their Pur Desir line of soliflores was excellent to begin with, and this one was the jewel of the crown. The perfect embodiment of a single flower, that of the gardenia, is this vintage fragrance which those who recall it love with the unbridled passion reserved for true gems.

Estee Lauder Bronze Goddess Aegea: fragrance review

 

Estée Lauder just launched a new limited edition flanker to its popular 2008 fragrance Bronze Goddess named Bronze Goddess Aegea. The name suggests inspiration from the feeling of an island escape on an island in the Aegean Sea. Following last year's Bronze Goddess Flora Verde, the new version differs from the tropical suntan lotion of coconut and ylang that most summer flankers of that sort of genre have to offer.

The allusion of the Aegean with its rich history and specific references is hard to do justice in a perfume, nevertheless. And yet Bronze Goddess Aegea is not amiss. It has a dry feeling of dried hay that perfectly recalls one feeling that is prevalent in Greece: the dust from the ground, the soil, which sits on everything till the gust of wild winds of the Aegean redistributes it anew.

Lauder has again invested in the tourist interest for Greek island-hopping, launching Aegean Blossom for the Aerin brand. The images were breathtaking, the minimalist luxury of a veranda over the sea and pottery with big, fragrant flowers flanking the easy living of summer. A dreamlike sequence.

The coconut is discreet in Bronze Goddess Aegea, more of an idea of suntan oil than of actual suntan formula, or tropical fruity, and the so-called bougainvillea note manages to give that dusty feeling to the proceedings. It's as if one lays down on a stack of dry hay to rest when the sun rises to its apex and tourists are advised to lay low, wear their hats, and take little to no action apart from taking a swim. It's a silent hour, the hour of siesta, of the moment when the upcoming transport is almost liquified at the end of the horizon. Then rises the fig — inviting, green, and very delectable — a very characteristic note of Greek summer, beloved in perfumery ever since Premier Figuier (L' Artisan Parfumeur) and Philosykos (Diptyque), whose Hellenic-inspired background makes my heart warm. It's a lovely fig note, delicate, smooth and mouth-watering, which elevates Bronze Goddess Aegea beyond the usual summer concoction. 

The clean musk at the base makes it last and become skin-scent-like after several hours, melting with the green-milky-soft ambiance. It makes this limited edition a must-add to any Lauder collector, but more importantly, a must-have for anyone dreaming of catching a whiff of the glorious Greek summer while cooped up in an office somewhere urban and stifled. Enjoy wisely as Bronze Goddess Aegea is a limited edition! 

NOTES for Bronze Goddess Aegea
Top: Italian bergamot, ylang-ylang, violet leaf
Heart: fig nectar, pink bougainvillea, jasmine sambac absolute
Base: sandalwood, coconut milk, musk

More PerfumeShrine articles to read: Beauty and the Beach, beachy scents for summer

Perfume Photography: Dior Dioressence

photo copyright by Elena Vosnaki

 

Annick Goutal Paris Folie d'un Soir: fragrance review & photography

 

If Halfeti (Penhaligon's) and Encens Mythique (Guerlain) were to have a hypothetical child, it would inherit facets apparent in Folie d'un Soir by Goutal Paris. It is the bittersweet myrrh, the hidden but omnipresent rose oil with its most oriental notes, and a patchouli aftertaste like that of Coromandel by Chanel. 

photo by Elena Vosnaki

 In short, a fragrance that pleases, attracts, and easily creates shivers. A cool or even cold evening brings out the tender fluffy boa that accompanies Folie d'un Soir like a cat's tail wrapped around you ready for caresses. 

photo by Elena Vosnaki

 

There is something very feminine and ladylike about Annick Goutal perfumes, however, in the classic French tradition, the lady in question can also forget about her prim manners in the bedroom. 

 Folie d'un Soir is now part of the collection Les Parfums de Geraldine (formely Les Oiseaux de Nuit)

Histoires de Parfums 1826: fragrance review

 Spicy stuff is usually reserved for wintertime because it so often appears in heavier compositions such as spicy oriental fragrances, a genre many of us love but that people around us find a bit retro and therefore not always pleasant. Rejoice then for a spicy citrus and oriental musk blend from a very worthwhile niche company that has retained its integrity and pedigree in an era of easy cash grab. 1826 by Histoires de Parfums is inspired by Eugénie de Montijo, the last French empress who was born in Granada, the jewel of Andalusia. 

photo Deborah Turbeville - Models in Valentino, VOGUE Italia borrowed via Pinterest

A sparkling beauty, her seductive nature and temperamental elegance delighted Napoleon the Third. It was for her that Guerlain made to measure his famous Eau de Cologne Imperiale Guerlain. It was those famous historical people, like her, as well as characters from novels, that inspired the first collection by venerable French niche brand Histoires de Parfums, the brainchild of Gerarl Ghislain. 

 Powdery violet is allied to spicy cinnamon and piquant ginger notes in the heart of 1826, but not before this is first refreshed with a rush of hesperidia—happy and aromatic, almost aggressive citrus notes that tumble out of the bottle in song. A honeyed ambience like a ripe orchard is present, they're never sour or sharp. Then the synergy with the prolonged musky drydown makes it appear woody, orientalised, dry, yet restrained. There is the elegance of sipping earl grey tea while reading an old book with violets dried inside its pages by the window overlooking a beautiful citrus grove...

Beautifully balanced, 1826  by Histoires de Parfums always welcome in any season, but especially when the weather warms up. 

Launch date: 2001

The older bottles have a retro label with a crest and a chiseled bronze-gold cap. The newer bottles are sparse with a rectangle shaped bottle that is visually cut in half, thus making the cap seem off, and they fit into their boxes like in a cardboard drawer, as if meant to display unto the shelves of a library. Very cute idea! 

The perfumer behind 1826 by Histoires de Parfums is Sylvie Jourdet. 

Top notes are Tangerine and Bergamot;
middle notes are Violet, White Flowers, Cinnamon and Ginger;
base notes are Patchouli, Amber, Woody Notes, Incense, Musk and Vanilla.

Ex Nihilo Iris Porcelana: fragrance review

 

In January 2022, Ex Nihilo introduced a new women's fragrance, Iris Porcelana. The inspiration for its creation was fine porcelain that came to Europe from the East, as well as a perfume material called Pallida iris. The perfumer is Dalia Izem (of Givaudan), a young perfumer from Dubai. The fragrance joined the main collection of the brand named Initiale, which already includes bestsellers such as Fleur Narcotique and Lust in Paradise and is therefore a useful gauge of how brands perceive materials and concepts. 

photo borrowed from Pinterest

The iris one is very popular, having become almost synonymous with a delicate feminity that is so sought after by many, many women nowadays. Alongside violet, it's often at the core of "powdery fragrances." Notes like milk, vanilla, iris, ambrette seeds, cashmere woods, musk, "cotton," and soap also define a genre of fragrances that create a sense of comfort and serenity, very sought after during and since the pandemic. Truth is, iris "notes" are routinely produced through less expensive methods. But this is neither here nor there; their magic happens not because of the cost itself, but of the perceived value.It's all a game of smoke-and-mirrors! But it works. It definitely works. 

 In Iris Porcelana by Ex Nihilo, the iris is rendered lightly metallic, with an eau de vie touch, and then fanned on something totally unexpected: Hazelnuts! The star ingredient appears thanks to a potent aromachemical in several creations in recent years. Being safe for even food use (GRAS), it is exploited with gay abandon in perfumery, exactly because it is not going to be on the chopping block of potential allergens in the near future. 

 From the intense praline in Angel Muse by Mugler to Amouage Guidance (a fragrance which I reviewed here and which takes Filbertone to the next level by overdosing), this trend shows no signs of abating: Devotion Intense, Patchouli Noisette, Valentino Uomo, English Oak & Hazelnut (Jo Malone), Aimez moi comme je suis (Caron), Joop! Homme Eau de Parfum, several boutique fragrances in the Trussardi line, Vetiver Gris, and even La Vie est Belle L'eau de parfum Intense. The precursor in the combination of Iris Porcelana is probably Praliné de Santal by innovative niche creator Pierre Guillaume. He coupled the sandalwood milkiness with the hazelnut savory facets and created an atypical fragrance that fascinates. And of course the pioneer was Mechant Loup by L'artisan Parfumeur as far back (in relative terms of contemporary perfumery) in 1997!

Balmain Carbone 2024: fragrance review

 

Les Éternels de Balmain perfume collection, which the new Carbone is part of, is the house’s first offering since officially launching Balmain Beauty in September. Several classics by Balmain are re-introduced, such as Vent Vert (a modernisation of the couturier's first legendary green fragrance from the 1940s and the favourite fragrance of the then young Brigitte Bardot), Ivoire (1979), Ébène (1983), and Carbone (2010), albeit all with a changed formula, equating to a different scent. 

 The latest edition of Carbone (2024), part of the Musk family, is described as Balmain's new creative director Olivier Rousteing's "baby," and when such pronouncements are made you know there is something that has definitely changed in an older fragrance being re-issued. The new Carbone from 2024 is therefore described as "the heady mix of tobacco, suede, cumin and rose and is already beloved by Beyoncé, Dove Cameron and Olivier's mother." Dove Cameron has been video-scoped sporting the 1945 Balmain clutch bag containing the Carbone fragrance to let this seep in. 

 Carbone 2024 by Balmain is a fragrance that drives the quest for identity. "Housed in a lacquered signature black bottle, it reflects all facets of individuality with an assertive duality of maximalist musk and minimalist rose. The fragrance features white musk, rose neoabsolute [sic], suede, patchouli, sandalwood, and cumin, creating a complex scent where pure and carnal elements unite," states the brand. It's not easy to come up with a novel rose these days, when roses have been typified into two main camps. On the one hand the rose-patchouli-oud mélange of the Arabian tradition meant for westerners who want some bang for their buck and the promise of 1001 Nights enfolding in their evening life, as begat by the commercial and critical success of Portrait of a Lady. To me the new Balmain feels like an effort to bridge both categories above; it's soft, but also retains a more shady tonality. It's not entirely masculine, but it's not froufrou feminine either. Although one might consider it dangerous because of the cumin mentioned in the pyramid, it is not dirty, really, it just has a sensuous quality to its rosiness; it's not the screechy kind. It is not ground-breaking either. 

Balmain's Carbone 2024 is intended to appeal to a very wide demographic, case in point being promoted via celebrities that people want to emulate. And this is maybe its major flaw: When trying to please everyone, one doesn't excite anyone enough.

Balmain Carbone 2024 Fragrance Notes: White Musk, rose, suede, sandalwood, cumin, patchouli

Le Jardin Retrouvé Jasmin Majorelle: fragrance review

Is it him? you ask yourself, looking at the graceful figure that seems to float on the pool, beyond the fountains, in the blue of the renovated building. Your imagination, helped by the heat of the sun at its zenith, thinks it perceives the man who once created here his inspired worlds. But only a rare scent of jasmine, ylang-ylang, lemon of Italy, coriander and iris answers you and proceeds to disturb your senses. Jasmin Majorelle. Pure joy illuminates you. 

The name comes from Jardin Majorelle, restored by Yves Saint Laurent and Pierre Bergé at Marrakech, in Morocco. 

photo of Jardin Majorelle in Morocco borrowed from Pinterest

 The formula was originally created by Yuri Gutsatz, the founder of the brand decades ago and one of the founders of the Osmotheque, who worked for Roure-Dupont-Givaudan and the first to formulate the principles of a middle ground between luxury perfumes and mass perfumery back in the 1960s. 

 As one of my colleagues wrote, "Jasmin Majorelle the fragrance was created in 1981 and introduced in 2018 in a limited edition after being chosen by hundreds of fragrance connoiseurs — it garnered 23% of the votes. However, further sales have shown that this perfect jasmine fragrance has proven to be a real bestseller!" 

A dense jasmine-ylang cloud, lively, fresh and sweet, embellished with citrus accents, transparent greenery, light spices and a subtle mothball hint of indole. A romantic perfume to offer as a love token, or to love yourself. Just like the founders of the original garden did. 

Luxe Calme Volupté by Francesca Bianchi: fragrance review

 

There all is order and beauty,

Luxury, peace, and pleasure.

-Charles Baudelaire, L' invitation au voyage

In the poem, Baudelaire invites his lover to join him in an exotic place where they can live in calmness and peace. Francesca Bianchi described in 2021, when the fragrance launched, how this fits with the times in which we found ourselves and how she felt the need to offer something which could bring comfort to the spirit, an invitation to connect with oneself and temporarily forget about the daily concerns. Now, after the pandemic, this message isn't lost on us. It still delivers a powerful reminder to savour small pleasures, every single day and Fancesca Bianchi envisioned Luxe Calme Volupté as this escape. 

photo borrowed from pinterest

Baudelaire included L'Invitation Au Voyage in his poetic collection Les Fleurs du Mal in 1857, inspiring in turn the namesake 1904 painting by Henri Matisse. Bianchi is often inspired by classical chords not only in poetry but in perfumery as well and she has divulged that she was inspired by no less than three classics when art-directing this one: Y perfume by Yves Saint-Laurent, Must de Cartier, and Envy Gucci. A floral chypre, a green-top oriental (the mix of galbanum and amber is very characteristic) and a green floral. Armed with that knowledge my adventure in the lands of Baudelaire and Bianchi promised a wild ride. The fragrance of Luxe Calme Volupté is not wild but lush and rich in depth. And it doesn't really recall green chypres of the past, although there is definitely the natural feel those leave you with (although they're not at all natural). Melifluous, honeyed, sweet and fruity, but with that kind of fruity depth we have marvelled at from fruity chypres of yore, when women wore this rich lactonic effluvium directly on their naked skin, their naked bosom and charmed by-standers and their dates while on a night out in the city. Ylang ylang and peachy-plummy notes evolve and get sweetened with a lacing of sweet resins and balsams, without however becoming heavily orientalised or ambery. 

photo borrowed from pinterest

 Perhaps like another verse by Baudelaire, Bianchi aimed for corrupt, and rich, triumphant, With power to expand into infinity. While retaining her Italian pedigree as well. Luxe Calme Volupté feels like a cadenza extending into eternity, because of its nuance, its depth, its fruity ecstasy, which embraces without overwhelming with that horrid shampoo-like synthetic aura so many fruity fragrances do. The Luxe Calme Volupté fragrance leans more feminine than masculine, though all sexes may want to experiment with it. It feels gorgeous and lovely and this comes from someone who isn't crazy about fruity fragrances on the whole. In the same way the Francesca Bianchi fragrances, even when not overtly sexual, take sensuality as a point of departure to ponder on the value of sensuousness, of analyzing Hedone as a philosophical concept. Indeed the Latin name for this Greek goddess is...Voluptas. So there, the Luxe Calme Volupté name of the scent alone recounts the entire story, faithfully.

Zadig & Voltaire This is Her: the mysterious jolt of Ambroxan and Lactone

 

Cecilia Bönström, artistic director of Zadig & Voltaire, told wwd at the time of This is Her! and This is Him! launch that the idea was to break from what already existed on the market and "to find a balance of something really clean and something darker, more mysterious." The woody, floral, and gourmand This is Her!, signed by perfumer duo Sidonie Lancesseur and Michel Almairac, contains notes of pink pepper, Sambac jasmine, silkwood blossom, milky chestnut, whipped cream, vanilla, cashmere woods, and sandalwood. 

photo borrowed from pinterest

It's all very soft, tender, plush... creamy, like a dessert or maybe a body lotion? I think therein lies the riddle. Although This is Her! masquerades as a gourmand fragrance with all those sweet and edible references in the given notes, in reality, the composition reveals one characteristic that is overlooked. The lactonic impression is, in reality, translating as... metallic. Clean and a little bit shrill. With lots of starched musks (Cashmeran adding a shredded sensibility of salty epidermis) and a layer of abstract floralcy the way Noa by Cacharel or Classique by Gaultier are abstractly plush, feminine, soft, and dreamy. 

 Any woodiness (Ambroxan mainly) is interpreted the way Artificial Intelligence would interpret the picture of woods. Indeed this is all due to the Ambroxan that lies hidden in the formula and the Cashmeran (cashmere woods) in the given notes of the pyramid, with its salty-clean musky-woody appeal. This is part of the charm, as most women would object to much woodiness in their everyday fragrance; they tend to associate it with masculinity or sobriety. But formulas reminiscent of body lotion with musky garlands and irone-rich laces? And a little bit vanilla? They're mad for them! 

The whipped milk construct is especially comforting presented as such, since the term "milk" might refer to edible milk pudding, but also body milk products. Milk also connotes life-sustaining breast milk, the Milky Way, and even droplets of semen in outré works of art bordering on pornography. The mental interplay between "deserving to indulge" but also "deserving to pamper myself" is, in my opinion, the crux of the matter, what makes This is Her! so commercially successful. The eyes interpret the white contours, the startling black lettering of hip and cool upon this unspoiled canvas, the mind reads the indulgent presentation of olfactory effects, and then the nose and skin recognize immediately the familiarity of skin-scent effects that work their well-known magic, acting as an insulating cocoon against the cruel world outside. That's how you build a best-seller for the masses, apparently.

Easter Wishes

 May this time of the year bring inner peace and peace to the world. May it manifest love and prosperity. May it herald acceptance and forgiveness. 

Happy Easter to all! 

pin borrowed from Pinterest

In the meantime, you might read or reread these articles on PerfumeShrine:

Incense Week (incense scents inspired by the Holy Week)

The aromata of Greek Easter and a Recipe

The Myrrh Bearers 

Christos Anesti 

Mapping Scents of Spirituality

Spring Clean: Links for spring fragrance reviews & musings

Puredistance Divanché: fragrance review

 

Meeting with a new Puredistance fragrance is always a time for pleasure and for introspection. The newer Divanché is said to be inspired by Japanese gardenia, so how could I not be mesmerized into trying it out? 

Although gardenias and white flowers have captured the imagination of the past with classic specimens at the heart of illustrious floral chypres, pear and pineapple are two entirely contemporary fascinations of modern perfumery. In fact a minuscule facet of sulphur unites the two materials, producing a common thread that reflects one another like the two faces of Janus. As a colleague chemist notes, "the pear profile often overlaps with other fruity odours; saturated esters often have apple tones, while unsaturated ones have pineapple and berry tones." 

 Pear especially possesses soft, juicy qualities, a little bit like unctuous sweet treacle, gelatinous and translucent too, and is very popular for a reason. It's succulent without leaning tropical. It first appeared prominently many years ago, in Laura Biagiotti Tempore Donna (1999) and in D&G Feminine (also 1999), but only lately has it been highlighted in recent launches opting for newer chords and newer fruity effects. 

 In DIVANCHÉ pear is very much present in the diffusion of the fragrance, the main protagonist, juxtaposing the light mushroom-like moistness of the gardenia and the hints of lactonic elements hiding in the recesses of the formula (a hint of peach, more than a bit of jasmolactone, a soupçon of fig leaf and milk). It feels ripe and rich, yet fresh and softly caressing, like the wings of an angel or the frisky fur of a long-haired kitten if you're so inclined. 

It also recalls Japanese stationery with its cute factor intact which is probably fitting given the Japanese background for this Puredistance creation. The woods and musks sensualize and round the floral heart. Finally, resinoids lead the fragrance to an unwavering denouement where DIVANCHÉ gains the feeling of a soft whisper over the skin. It is discreet and polished, not intense.

Read my full review on Fragrantica on this link. 

I am Being Quoted on Bustle, Referencing "Man-Repelling Fragrances"

 It was my absolute pleasure being interviewed by journalist Parizaad Khan Sethi for an in-depth article on Man-Repelling Fragrances for Bustle, where I am heavily quoted alongside industry people (and with some great suggestions for fragrances to wear to distance yourself from too much attention). Is there such a thing as anti-intimacy? And why would want actually desire it? 

We go in depth into how this whole concept works, which effects, chords and materials produce this sense of apostasy, and then we propose certain fragrances to put some distance between you and the vast wide world, as per needed. 

Take a read on THIS LINK , it's very interesting, and let me know what you think!

 Click the images below for a clearer view. 

Oriflame Amber Elixir: short fragrance review

 

Amber Elixir by Oriflame remains very popular after many years and the line is populated with flankers (a couple of which are especially memorable). What makes it so special? 

 It is hard to do an amber fragrance which, firstly, doesn't recall a hundred others, and, secondly, is not heavy and cloying but instead fit for all seasons and occasions. Perfumer Vincent Schaller worked this classic Oriflame best-seller in 2007, and it has been beloved ever since due to its versatility and elegance. 

Working a light almond-heliotrope facet under the vanillic labdanum chord of amber perfumes, the scent of Oriflame Amber Elixir becomes creamy, lightly powdery, and soft like a hug from a loved one. It is like a caress rather than a warm stilting hug that crashes you and therefore it never becomes heavy or -that word people use- cloying. A malady of some other ambers, to be sure. This is comforting and a sort of diet-amber if I may say so. Which is perfect really, for my personal taste, at least. 

It's suitable for all seasons except very hot summers and can lend a contemporary touch of femininity to all ages. Available in 50 ml for €39 at the moment on the official Oriflame website.

The Elusive Search for an Exceptional Fragrance

With almost 6000 new fragrances each year, nowadays, it is impossible to proclaim something as best of X year. There is absolutely no way of testing everything, even if we tried. Pure mathematics prove this: 6000 divided with 365 gives us 16,43 fragrances tested PER DAY, every day. Who can do that and how would one's poor nose react to that sort of tension and over-reaching? 

I bet there would also be days of a nose cold or lack of adequate weather conditions in order to do proper tests. A day of heatwave tends to side-track and alter olfactory perception, simply due to the physics of volatility and diffusion of scented molecules. Therefore the process of elimination starts at the testing chop block. 

Personally I tend to seek out brands which either rejecting the norms of mass produced fragrance, seeking a return to luxury and creativity, therefore brands on a carefully controlled scale in order to empower the fragrance creators while offering the customer an exceptional experience. Collaborations with talented perfumers also pique my interest to sample fragrances, or a very creative and unusual concept catches my attention. But the judging does rely on the result. Does the fragrance deliver in terms of adhering to its communicated concept? Does it have consistency with the general style of the brand? Does it bear an individual touch which separates from the rest in its genre? Or alternatively does it exalt its genre into something elevated and pushing boundaries? Originality is somewhat twisted. 

British author Tibor Fisher wrote that all ideas were covered by the Greeks long ago and we're merely rehashing the collectively forgotten. This is the conundrum of the artist: "I won't look at what has come before, I won't go to galleries or museums, I won't read or talk to artists, and thus I can't help but be original." Is this even possible? Is it even desirable? So in a world that is rehashing tropes in a way, sometimes knowingly, sometimes unconsciously, I tend to seek either the iconoclast who dares step further on: say, a modern neo-chypre that project as novel, or an atypical use of Iso E Super in order to give peppery tones for example. Either some craftsman who absolutely excels at what they're doing: a polished amber that does not feel obese or cloying, a shimmering aldehyde floral which manages to stand shoulder to shoulder with great specimens of the glorious past...That sort of thing cuts the thread for me.

Hermes Barenia: fragrance review

 

Hermès Barénia launched in fall 2024, exploring the contours of the fruity neo-chypre, the first of its kind at Hermès, but within in-house perfumer Christine Nagel's beloved and familiar register. After all she (co)created For Her, Si Armani, and Miss Dior Chérie, icons of the genre, as well as Archives 69.

Official carded samples of Barénia flooded my desk during my research on it, testing on different days, with different weather conditions and different mindsets. In short, I rather like it and find it successful in what it sets out to do. That is, a refined leathery chypre in the modern mould. Let's face it, those are scarce in the designer field and only really surface now in the niche sector; and not to great advantage from a commercial point of view there either. The only exceptions I can think you could find at a major department store are Bottega Veneta, and Nomade by Chloé, and of the two, one is already discontinued. So, yes, Barénia is a good pillar perfume for a collection that is set between mainstream designer and refined luxury, and you should try it out for yourselves as well before judging. The bottle is also delicious, with the emblematic collier de chien motif on the top of the glass, a design conceived in the 1940s with a playful edge. 

 In Barénia the earthy notes of patchouli are present as part of the chypre structure, with the extremely diffusive version of akigalawood, a material we tend to associate with Bisch, who overlays almost everything with it. Nagel is more bent on sclarene which adds a hot iron note in many of her creations, and a cooler quality. However, the effect here is not only peppery and metallic-sort-of, but also tart on top, especially when trying it out on the skin rather than on the blotter, where the mineral, peppery and chypre aspects are more evident. 

On the skin the top note resembles a middle ground between bergamot and grapefruit, the beloved chord of Jean Claude Ellena who worked it into a floral leather himself for Hermès in...Kelly Calèche! I suspect that just like Ellena was said to go to the leather vaults of the French brand in search of inspiration, and being met with the mimosa and rose tonalities of the tanned hides supple to the touch, Nagel was also inspired by this previous excursion. Galop is also heavily referenced, with its rosy softness and more interesting background. But the budget for creating must have been higher, considering the retail price. Still, Barénia is reminiscent of both fragrances, both Kelly Calèche and Galop. We can find nuggets of leathery Galop in Myrrhe Eglantine (a floral amber composition), and in Tutti Twilly d'Hermès (suede fruity floral).

Akigalawood, a love or hate molecule, is combined with oak wood, which adds depth to the whole, but polished into sweeter tones which rise to embrace it in the context of the fruity chypre. This woody base, combinging the moiré with the raw, exudes a suede-like leatheriness which recalls Galop without a doubt. 

It's potent at this stage, it projects excellently from the blotter and from the skin to a lesser degree (try clothes to maximize the effect) and it lasts very well. It's also feminine in an assured woman way, but could also be borrowed by men with a penchant for sophisticated scents, wearing it with flair. A few floral touches (the so-called butterfly lily accord) round out the ensemble, giving a soft touch that further butters up the leather notes. I'd wear it with joy if gifted a bottle, though I admit Galop is superior.

 Hermes Barénia notes: 

Top: Bergamot, Miracle Berry 

Middle: Butterfly Lily 

Base: Oakwood, Patchouli .