Saturday, March 30, 2013

Neela Vermeire Creations Ashoka: new fragrance

Neel Vermeire recently previewed their latest creation Ashoka eau de parfum, during Esxence in Milan last week. Several visitors in the field/aficion really enjoyed trying the new creations.



Ashoka has been created over the past year with Bertrand Duchaufour. It will be available in select stores from early autumn 2013. The fragrance, Ashoka by Neela Vermeire creations is a tribute to an emperor who was conquered by his own compassion at the moment his victory was assured. He converted to Buddhism and devoted the rest of his life to spreading Buddh'as teaching to truth, to justice and to compassion for all living creatures beneath the sun. His own evolution from ruthless conqueror to benevolent emperor is reflected in Ashoka's journey from the pierce opening to a softly floral heart and the gentle embrace of its richly complex drydown.

 Notes for Neela Vermeire Creations Ashoka: fig leaves, leather, white & pink lotus, mimosa, fig milk, osmanthus, rose, water hyacinth, vetiver, styrax, incense, sandalwood, myrrh, tonka bean, fir balsam.

But there are more news regarding the Neela Vermeire Creations line. As Neela herself says: "We will also be releasing a higher concentration of NVC Mohur in the original flacon in amethyst glass with a special panache spray. You will also be pleased to know that we now have a beautiful new mist spray (panache spray) bottle designed by the design legend Pierre Dinand. The new silver metal cap has the NVC logo on it. There are twenty four ridges on each side like the spokes on the wheel on the logo."

More info on the line on the official Neela Vermeire Creations.

info via press release

Friday, March 29, 2013

Demonizing Perfume with the Evangelical Conviction of Erroneous Fact Splashing

Live a more natural life, a more organic life, eat fresh produce, use natural products...it all sounds totally desirable and, well, common sense, doesn't it. Who wouldn't want to be able to say "I'm doing the very best I can for my health and my children's future"? Eco-awareness is indeed a most significant and noble cause. But to leap from this to an evangelical Dr.Kellog persuasion, often removed from solid scientific facts, or -worse yet- just brushing on them for added conviction, veers into a crusade for sanitation of everyday life which tends to deprive people of the small pleasures left us in favor of an ultimately unattainable goal shimmering with promise in a future that is uncertain. But let's take things at the top. The other day an article called "Secret Scents: The Hidden Chemicals in Fragrance" came to my attention thanks to a popular forum. It was posted in the best of intentions for fume enthusiasts who are interested in such stuff. The problem is the article is misleading. I mean, totally.

The Women film still (1939) via themotionpicture.net
It is easy to lose track of just how things actually work, especially if one isn't immersed in research (and even then, one tends to be immersed in one field of research to the exclusion of others to a comparable level, which makes trying to get to the bottom of anything a really hard and prolonged task). In light of that, let's clarify I'm no medical doctor, but I have more than one university degrees, which if nothing else teach you the way to approach things from a scientific point of view. I'm also in conversation with relatives and friends who are members of the international scientific community, in some cases into the medical and biology ones, so I feel like I'm not taking too many liberties by posting the following.

Browsing the site on which the article was published I came across some interesting preliminary insights. The host is Maria Rodale's blog, who I found out is the CEO of Rodale Publishing -who issue Men's Health, Prevention and other titles in the same vein. There is even a book authored by Maria called "The Organic Manifesto", from what I can see; I can't tell you much on it though as I'm afraid to click on the title, lest I'm blinded by the earnestness. Let it be said in passing that anyone who posts in their personal blog statement "If you've made it to this blog, you're on the right  track" with Messianic vapors of self-importance has my credibility antennae lurching wildly. But apparently they're dead serious about it! (check out The Rodale Story link on the bottom  of the page) I have read some of their magazines, which are rather nicely put together, if a bit too focused on how to attain a specific ideal which might -just might- not be everyone's ideal. Anyway, I'd love to be proven wrong on the Messianic shades.

Apparently the article is NOT written by Maria Rodale who is merely hosting it (and therefore I assume she approves of it) but by Alexandra Scranton, director of science and research for Women’s Voices for the Earth. This was the first mental "uh huh" I did. Especially when I read this statement on their site: "This bill will ensure that personal care and salon products are free from toxic chemicals linked to cancer, birth defects, and other reproductive harm." The reason? Simply put, the natural sensibility of women, especially towards the care-giving and nurturing role they -for better or worse- emulate in our society, is unfortunately very often channeled into crusades of goals that are peppered with half-digested truths and half-truths period (and I'm coming to that shortly). Perhaps the classic men's -though not restricted to men!- "no suffering fools gladly" attitude would be nice to surface from time to time to actually challenge and put things into perspective, even if it veers into the boorish and frat mentality. As women we tend to sometimes be over-considerate of others' feelings, I find, and in issues that have to do with information circulating on the Net this might do more harm than good. But I digress.

Furthermore, I read that Alexandra "Prior to working at WVE, she worked in the epidemiology and statistics unit at the American Lung Association headquarters in New York. She has a Masters degree in Environmental Studies from the University of Montana and a BA from Amherst College." This also gives me an insight on how the data and the viewpoint are formed. I realize that we're dealing with someone who has a focus on the environmental issues rather than the medical profession. This is totally legit and I respect it as long as the article would adhere to presenting things via that prism (but it doesn't, which is my whole point).
via themodcabin.com

My deduction is the article is misleading, written from an "expert's" viewpoint addressed to a lay(wo)man, which makes it particularly dangerous (and if you browse some of the other articles you might see the same): it's easy to take it as gospel, reproduce it via social media, email and just plain linking, to the point that it catches on like wild fire and becomes THE truth due to overexposure and repetition. I'm not in a million years suggesting there is some Goebbelsian intent of spreading lies or half- truths. No. They seem like perfectly nice people and with a noble intention in their heart of hearts no doubt (It sells magazines too, but hey, that's totally legit and everyone does it). I'm just saying that in their earnestness and oversimplification in this particular article the author/editors are doing a disservice to the public.
I'm going to really dissect this with a scalpel below, so bear with me (it's long but worth it, even if I say so myself).
NB. The different font is meant to differentiate the quotes taken off the article.


"Have you ever used a scented product that resulted in itchy, red, or blotchy skin? Or have you had a rash that’s hard to predict or control that you suspect might be caused by products in your home?" 
Itchy, red or blotchy skin can be a sign of too many things. Products in your home might be a hundred different things, from detergents to insecticides to dishwashing liquid to actual foodstuff. But the article talks about "fragrance" and specifically shows a perfume bottle forcing a mental connection.

"Millions of people in the U.S. have been sensitized to ingredients in fragrance, making them predisposed to allergic reactions like contact dermatitis. In fact, “fragrance allergy” is one of the most common diagnoses among dermatology patients." 
Major fallacy: skin sensitisation is not synonymous with allergies and contact dermatitis is usually not an allergy per se (most of the cases belong to "irritant contact dermatitis"). An allergy is a disruption of the functionality of the immune system and is much graver than those simple symptoms mentioned above. You can see how it leads the reader into thinking they have developed something "serious" though, can't you?

There are then some statistics presented (obviously Scranton's expertise) : 
"Up to 11 percent of the population is sensitized to fragrance".
All right, I'm willing to believe that. I have no way to refute it anyway.

"Women are two to three times more likely than men to be allergic to fragrance".
Uh huh. Please see my argument above. (It is inferred subconsciously that it is because more women than men use fragrances. But as the author states herself previously it just might be "caused by products in your home")

"Rates of skin allergies in children have risen dramatically over the past few decades."
Illogical argument. They have, because children are now screened for allergies whereas it was not customary before, because the tests have become much more sensitive and because the environment as a whole has been aggravated (including the air that we breathe).

"Billions of healthcare dollars are spent each year in the U.S. for treatment of these skin conditions".
True. But I suspect that this is actually encouraged by the pharmaceutical companies.

 "Chemicals used in fragranced products—such as phthalates—have been associated with reduced sperm count and reproductive problems."
So is soy and hormones in chicken meat and a hundred other things, but you don't see that kind of holier-than-thou attitude in the projects against them, do you? Besides phthalates are used in plasticizers, so it is the plastic packaging and the plasticizer in lotions and creamy products and deodorants and not the fragrance compound itself (the raw material off the perfumer's lab counter) that is at fault.

via airsensenews.com

"A fragrance can be made up of dozens or even hundreds of different chemicals." 
Newsflash: EVERYTHING is made up of different chemicals! Chemical molecules are the building blocks of our universe. If the word "chemicals" hadn't gained such a skewed and faulty meaning, we'd be having a real conversation. Natural substances like rose oil, the coffee we drink every day and even organic milk and organic cotton are made up of chemical ingredients. I often review perfumes made of only natural essences, sometimes even organically produced. They're also built up of chemical ingredients, no less natural because of it. Chemicals as related to chemistry, please note, not as "man-made". But you see where I'm going.

"Among these chemicals are numerous known allergens such as geraniol, eugenol, citronellol." 
True. And these are perfectly legible ON the fragrance box or the personal care product for all to read. There's really no excuse! If you know you're sensitized to one of them, stop using it for Pete's sake; don't force us all to not have the option of having it around, just because you don't like it.

Here is where it begins to go seriously skewed and faux medi-savvy:
"Additionally, several hazardous chemicals can be found in fragrance: phthalates, which have been linked to reproductive harm; synthetic musks, which may alter hormone levels; and cancer-causing chemicals like styrene and methyl eugenol. But you won’t find these ingredients listed on product labels—you’ll just see the word “fragrance.”
Well, re: phthalates see above. Regarding musks, Scranton can be excused for not knowing about the latest musks used in the industry. Let me assure you I do, however and my data and credentials are clearly posted. In fact I have a detailed article about synthetic musks on these pages pinpointing any concern. It's easily Googleable too, so again there's no excuse. As to styrene and methul euegenol, I might bore you if I zoomed in on both, so let's just take methyl eugenol as a point of deconstructing the argument.

Methyl eugenol has been found to be related to carcinogenesis in lab rats. This does not necessarily mean that it would induce the same reactions and follow the same pathways for humans, as is common lab knowledge, and besides lab rats receive an inordinate amount of the suspect ingredient to monitor the reactions. What's more methyl eugenol is found in several natural essential oils too, and in actual foodstuff, such as in pimento, laurel, tarragon, fennel etc. Should we stop eating all these things? It's also found in high doses in tea tree oil, which had been hailed as THE natural remedy for everything a few years ago (remember?) by all the Mother Earth types. [Nothing wrong with the latter, just correlating the manipulative correlation]. Cancer on the other hand has been increasingly found out to be a genetic predisposition, meaning if you have the gene & pathway for a specific type you're almost bound to get it no matter how much you avoid "triggers" and vice versa. (I have a biologist relative in research at an esteemed institution, I'm not making this up). This is for instance why women with the gene for breast cancer and a history of it in the family sometimes elect for a preventative mastectomy, I'm told (This has been covered in several "health and fitness" magazines in the US as I recall).
 Additionally, it is to our (consumers') benefit and just as a precaution that the International Fragrance Association and the cosmetics & fragrances controlling bodies such as the CSSC are setting very specific ratios of suspect ingredients in the formula; for methyl eugenol, for instance, the limit is set at 0.002% in the fragrance compound, i.e. that means it is FURTHER diluted after that for ready-made fragrances! You'd have to actually drink the fragrance by the gallon for some time to even come close to the quantities used in lab rats and to have it built in your tissues.

"[..]you can almost never tell whether a particular fragrance might contain an allergen or toxic chemical that affects you".
As stated above, yes, yes you can, actually. The allergens are clearly listed on perfume packaging by law since 2000.

"One option is to choose fragrance-free products".
If only there were more available! I'm myself here stating that in my opinion the over-saturation of our daily life with too many scented products is a problem. It won't be solved as long as added scent is a functional necessity (see below) or seen as a sales vantage point. In order to really bring change in that area one needs to push the argument that too much added scent in household products is in fact repelling and would diminish sales. (Why should my floor cleaner smell of peaches?)

"Even 'unscented' products may contain fragrance ingredients as 'masking agents' to neutralize the inherent smell of other ingredients in the product".
Indeed. "Unscented" in fact is no guarantee there are no added aromatic compounds, in fact they invariably are because the inherent scent of so many ingredients would be insupportable otherwise. Still, if among those masking agents there is a known allergen/skin sensitizer the manufacturer is again required by law to state it in the label.

There is then another statistics list of common products with added scent. I'm not refuting those either. The article closes with the wish for more allergens being disclosed (rest assure, Alexandra, they are, and at an increasing pace, if you follow our IFRA & perfumery restrictions posts here), that safer substitutes for the "toxic chemicals" are introduced (ditto) and the plea to fill out a petition or such. Not surprised here; there would be no point in not proposing "action", the whole premise was a polemic from the very start.

Bottom-line: Even if beginning on a noble founding block, after a certain point this kind of "picketing" rhetoric becomes unsupported & self-fed. A life almost fascistically devoid of some little pleasures is a life not worth living. You might get to reach a 100, but would that be a good thing? It reminds me of the old joke about a man going to his doctor and asking "If I don't smoke, don't eat fatty food, don't drink and don't fuck around, will I get to reach 100?" To which the doctor replies "It's doubtful, but it would certainly feel that way".
If overpopulation is the gravest problem of our planet right now, from which other malaise stems out, perhaps our individual vices are a small bolt in the grander evolution scheme. My little perfume use hobby is small potatoes compared to the aggravation of the planet. I use it in my own home and on myself and I won't impose it on you if you don't come within my personal space. And if you convince me you do have a medical problem with it, rather than just use it as a put down because it's so easy to, I will considerately adjust my use.

I realize that after this article I won't be very popular with the Rodale people (or even some readers) and that my thesis can be deemed long & boring, plus that I'm using a personal space to deconstruct someone's argument here instead of taking it there; but that's democracy to you and the restraints of the commentary function on most web platforms. At least no one can accuse me of being populist or sycophantic. You can bet there will continue to be discourse as long as people are willing to argue the finer points in a smart and civilized way.


Thursday, March 28, 2013

Creed Green Irish Tweed (1985): Fragrance Review

~by guest writer AlbertCAN

 This is my tenth year, in various capacities, within the fragrance industry. One does not come this far without hearing a tall tale or two over the years. Some printable; some unfortunately aren’t. Thus imagine my amusement a few years ago when George Clooney’s negotiation for fragrance licensing with Coty fell through, in part, because the asking fee was $30 million dollars.

Now don’t get me wrong: I’m sure Clooney had his sound rationales, and $30 million dollars would surely come in handy when buying a more secluded villa in Lake Como, with the privacy he had sorely missed when vacationing. With this being said it’s doubtful that I would need a copy of bottled George in the first place, for when I am compelled to take after the leading man —along with other cultural icons such as David Beckham, Russell Crowe, Pierce Brosnan, among others— I pull out my copy of Green Irish Tweed.
actor David Kelly in his green irish tweeds

Officially Green Irish Tweed was created by master perfumer Pierre Bourdon for yet another leading man among leading men —Cary Grant. The chronology gets fuzzy beyond this point, however. He supposedly used it, though Grant would kick the bucket within a year after the fragrance introduction. Carbon dating the scent through its olfactory blueprint would be somewhat futile in this case, for it’s a green aromatic fougère that subtly influenced the masculine market for years, pointing to the future rather than its past. (But more on that later.)

Timeless doesn’t even begin to describe this scent, for Green Irish Tweed is working incredibly well for men of all ages. Just like the same Shakespearean passage could be interpreted so many different mannerisms and contexts, Green Irish Tweed somehow manages to give off a different spark in different situations: on a young lad, the vibrant and brash green opening; on a middle-aged businessman, the all-purpose aromatic earnest; and the golden men, the classic fougère base. That’s not to say that GIT lacks character, as it opens with a bracing rush of green and citrus elements such as lemon verbena. True to namesake fabric the nuances from the crunchy green really maintain the requisite masculine ruggedness; it’s as if one is meeting a true aristocrat, but instead of in the drawing room of his ancestral home it’s a chance meeting right before his polo match, brimming with confidence and vigor. Somehow I suspect geranium is in the mix, having picked up its presence among other similarly structured colognes, yet it’s not listed in the official notes: instead we have an interesting bunch consisting of violet leaves and vetiver making rounds before settling on the aforementioned fougère base along with sandalwood, ambergris and modern musk. Iris is in the mix too, although truth be told I still cannot decide its place: Creed lists it as a top note, whereas it's more of a heart note to my nose.

Now at this point readers with a modern olfactory palette would need some contexts before smelling this fragrance for the first time, for its idioms have been widely utilized ever since. The bookends of this fragrance, the green and the fougère, was to me referenced in Chanel Platinum Egoiste (1993), albeit in an arguably more acrid, slightly more high-pitched incarnation. Of course, Bourdon would also famously reprise the structural integrity of GIT by plugging in Calone into the mix, producing the watershed Cool Water for Men in 1988, just three short years after the release of the Creed.

Comparing Green Irish Tweed with Cool Water for Men is indeed a gentlemen pursuit worth partaking, for the differences are quite interesting. To me GIT is gentler in character, less intrusive than its marine sibling. Both perform quite well in diffusion and sillage, although Cool Water for Men balances out the freshness from Calone with a more assertive base in my humble opinion. Now much has been said about the use of Calone, the synthetic chemical first discovered by Pfizer in 1966 but left on the shelves for decades due to its bizarre slant: in high concentration its scent has been described as oyster like! Yet at a lower pitch it gives off a fresh marine impression with, depending on the context, melon or cucumber with a slightly saline dent. Yet Calone isn’t the magic pill within Cool Water for Men, as its similarities with the Creed imply. Of course, the Davidoff is more budget conscious, done with broader brush brushstrokes, but Bourdon’s signature touches are decidedly present in both. After all, the instrument alone doesn’t make a concert: neither in perfumery does the overdose of a novel ingredient take away from the thought process. We also pay for the perfumer’s time, not just for the sum of the bottled ingredients.

One notable difference, however: GIT layers very well with other masculine scents, not only with eaux de colognes but also quite interestingly with MUMAs. Because it doesn’t come in deodorants I tend to combine it with Terre d'Hermès deodorant stick. Mind you, I have even layered it beautifully with Chergui by Serge Lutens, with Chergui at the base and GIT right above, though looking back the combination is a tad assertive for my taste, fortifying the amber of the Lutens to an opulent, diffusive place I don’t normally venture—but then again conventional rules are out of the door at Lutens; I just dare not go that far.

For more information please refer to Creed’s official website.

Wednesday, March 27, 2013

Prada Candy L'Eau: new fragrance & the film to promote it

Wes Anderson, in an interval between his takes for his upcoming "The Grand Budapest Hotel", has teamed up with director Roman Coppola to make a mini-movie for Prada's newest feminine fragrance, a flanker to their successful Candy perfume, called Candy L'Eau.

Lighter than its predecessor (and recognizable thanks to its more pastel-hued packaging), Candy L'Eau blends white musk, caramel, benzoin, sweet pea and citrus notes. Available in 30ml, 50ml and 80ml bottles, the fragrance is available exclusively at Selfridges UK from March 28, set for an international launch in the end of April (some markets will get the new fragrance in late May-early June).

via belezzaesthetica.it

The little film features Léa Seydoux again as Candy, a fun-loving French ingénue who has not one but two suitors surprising her with balloons, birthday cake, and Jacques Dutronc's "L'Idole" on the background. [There will be a third part, coming up soon]. The Nouvelle Vague influence and specifically Jean-Luc Godard is unmistakeable (and Dutronc is a wink) And don't you just love how Léa stuffs herself! (A touch of realism and also a hint of the "gourmand scent" character of the Prada Candy fragrance.)

 





EDIT TO ADD: the third and final part is here.



Question: Prada (and Miuccia herself) are Italian, Roman Coppola is Italian-American and Wes Anderson is American. Why is the film in French? (I doubt that "Mission Impossible" starring Léa Seydoux has had trouble with English). Probably because it's an homage to Nouvelle Vague but still...that kind of Parisian utopia is largely a film creation, perpetuated by clever marketing.


Tuesday, March 26, 2013

Perfume Recommendations According to your Zodiac Sign

Astrology is a minefield for any scientist such as myself, steeped as it is in a cloak of half-truths and half-lies about the universe and as old as man himself, but there is no doubt that it is an entertaining past-time, especially if you disagree with it. Purists would of course argue that specifics, such as ascendants, moon signs, Lilith positions, personal chart of houses and other intricacies would account for much variation within the generic 12 types and that much is true.

via astrologicalchartinfo.com
Astrology combined with perfume sounds like too much of a guilty pleasure (don't you just love the perverse pleasure of breaking out the Secretions Magnifiques on a Virgo, who should be most appreciative of its chlorine-like nuances?)
and we're in the pleasuring business, so here it is: a small perfume guide into the zodiac circle (For all practical purposes, and for better or worse, I'm restricting myself to standard Western astrology for the moment).

Sun illustration from the Nujum al-'Ulum (Stars of Sciences), a manuscript from the 16th century AD,  probably commissioned by 'Ali' Adil Shah II of Bijapur, India
The recommendations are lifted off The Perfume Zodiac by John Oakes: I only included the perfume names recommended by him for every sign, but in the book there is a description of each one, some more recommendations meant as "wild cards" (when straying from character…) and some more distinctions on a table that recommends which fragrance to wear at which time (day/night), at which age (young/mature) -commentary with which you might disagree-, on which skin colour (fair/dark) [ditto] and which season(summer/winter). Alas they only include scents marketed to women (is it because it is assumed that women are more eager to follow astrological recommendations?) but as usual on these pages, men will flock and freely adopt what they feel suits them regardless. Since most people into perfume don’t abide by the strick rules set by Oakes I didn’t think it was necessary to elaborate, plus I'm sure the publishers would disagree anyway. But the zodiac recs are fun, not to be taken TOO seriously, so please do get the book if interested in further exploring the subject; it’s quite fun reading and oddly educational about perfume too.


GUIDE TO PERFUMES ACCORDING TO YOUR STAR SIGN
Aries : Le feu d’Issey, Calandre, Ma griffe, Escape, Ferre original, Rive Gauche
Taurus : Femme, Fendi (original), Casmir, Chanel #5, Chanel #19, Roma
Gemini : So pretty Cartier, Bulgari pour femme, Joy, Yvresse, Jean Paul Gaultier classique, Champs Elysees
Cancer: Romeo Gigli, Amarige, Boucheron femme, Diorissimo, Cabochard, White Linen
Leo : Coco, Knowning, Gio, Donna Karan NY, Dolce Vita, Panthere
Virgo : Mitsouko, Arpege, Amazone, Parfum d’Hermes, Sublime, Nahema
Libra : Dolce & Gabanna original (red cap), Cabotine, Paris, Organza, 24 Faubourg, Deci Dela
Scorpio : Shalimar, Poison, Obsession, Must de cartier, Allure, Narcisse Noir
Sagittarius : Jicky, Quelques Fleurs, Madame Rochas, Crabtree&Evelyn Evelyn, Pleasures, Coriandre
Capricorn : First, Bal a Versailles, Youth Dew, Ungaro , J’adore, Private Collection
Aquarius : Eau d’Eden, Anais Anais, L’eau d’Issey, Diorella, Jaipur
Pisces : Samsara, 1000 Patou, Vent Vert, L’heure bleue, Paloma Picasso Mon Parfum, Dune.



You can also find astrological recommendations on these links :
A niche selection of recommendations, courtesy of Luckyscent
International discussion of real people on Fragrantica boards
Sampler packs per sign on The Perfumed Court decanting site

Some (indie) perfumers also manufacture specific "zodiac signs perfumes", such as used to do Ayala Moriel. Sadly those are no more (apart from a couple on Etsy), but I'm sure if you asked nicely and she had the ingredients at hand, she might repeat the recipe for a commissioned work.
It looks as though Roxana of Illuminated Perfume indulges too in some sign-related recommendations amongst her line. Another one is Alexandra Balahoutis of Strange Invisible Perfumes, specimens of her work you can witness on the picture. Estee Lauder only this last holiday season brought out a limited edition collection of solid perfumes and compacts (in her regular products, please note) taking the guise of each of the 12 star signs.

There are various  other  examples of scented products/fragrances (in various permutations) on Amazon, though I have no experience with them. Last but not least, in passing, let it be said that sculptress Niki de Saint Phalle, well-known to perfume aficionados thanks to her pine-forest smelling chypre eponymous fragrance, had issued a line of limited edition bottles bearing her designs of each of the zodiac signs.

Niki de Saint Phalle "Sagitttarius" via luraastor.blogspot.com




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