The new fragrance by Comme des Garçons is called Wonderwood and focuses of course on...woods! The unisex fragrance is acompanied by a short film shot by the Quay Brothers who are highly renowned for their stop motion filming technique. The story involves a man for whom the love of trees simply cannot be put into words. The edgy video has been uploaded on Youtube where you can watch it with ease (the video had debuted exclusively at Love Magazine UK). The video medium is fast becoming the new vehicle through which top brands choose to promote their products, often assisted by artistic direction by top creators.
Showing posts with label wonderwood. Show all posts
Showing posts with label wonderwood. Show all posts
Friday, May 28, 2010
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