Marc Jacobs is debuting a new perfume, called Dot in a "cute" ladybug bottle, in July 2012 for the US and in August internationally.
Dot is the third major women's scent from Jacobs, who's also issued Daisy, launched in 2007, and Lola, in 2009.
Dot's dot-bedecked bottle is supposed to evoke a "ladybug with butterflies alighting on it". Marc Jacobs Dot fragrance has top notes of red berries, dragon fruit and honeysuckle; a heart of jasmine, coconut water and orange blossom and a drydown of vanilla, driftwood and musk. Sounds totally innocuous. 19-year-old Codie Young fronts the advertisements.
I personally find the bottle juvenile, in a really bad way. Then again I found Lola kitch as well.