We had broken the news on the new, upcoming Louis Vuitton fragrance a while ago, mentioning that the brand had also issued a commemorative perfume for elite clients sometime in the 1980s (and we depicted the bottle too). What you may not know however, is that there were also three Louis Vuitton fragrances in the 20s and 30s, all of which were soon discontinued. Louis Vuitton (or rather LVMH) announced that Jacques Cavallier-Belletrud will be the perfumer behind the new fragrant creation. A Grassois, Jacques Cavallier composed Stella by Stella, Dior Addict and YSL Cinema among many many others. According to WWD Cavallier started work for them this Tuesday, carefully adding he will journey the world on search of exotic and precious new juices. Mais oui!
So basically they're building up anticipation for a launch that will go down in history: the last bastion, the brand who resisted fragrance for long in our times, has succumbed.
You can read our speculation on what the upcoming Vuitton perfume might entail on this link.
.jpg)
Subscribe to:
Post Comments (Atom)
This Month's Popular Posts on Perfume Shrine
-
In my previous post I elaborated on what constitutes art in perfumery and what criteria must apply for it to be defined as such. Some perfum... -
Andy Tauer, enfant gaté of the niche universe, and deservingly so, excells in three things in his fragrant sonatas: hesperidia, rose and res... -
There is a huge market of marketing all things French to Anglosaxons and in that respect the title of today's post is in part taken off ... -
Andy Tauer of Tauer Parfums is having his Advent Calendar again this year for the length of December, countring down till Christmas. For the... -
.jpg)
“She is the embodiment of grace. She flows like water, she glows like fire and has the earthiness of a mortal goddess. She has flowers in h... -
It's unusual in perfumery for the start of this century to encounter a modern composition which focuses on that loaded term which is dre...
No comments:
Post a Comment
Type your comment in the box, choose the Profile option you prefer from the drop down menu, below text box (Anonymous is fine too!) and hit Publish.
And you're set!