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Thursday, July 3, 2008

New for Autumn

Autumn seems far away for anyone who hasn't taken their summer vacations yet, but we like to be prepared! Traditionally it's the time to replace your light and fruity fragrances with warmer, heavier notes. However, Denise Estrada, owner of Mélange Apothecary in Sherman Oaks, California, is noticing that fruit-based fragrances such as Cassis (berry), Framboise (raspberry leaf) and Poire (pear) as well as crisp citrus are beating out the competition, no matter if it’s raining, snowing, or sweltering out. Well, we had a suspicion it was so, after witnessing the plethora of fruity fragrances out!
Having worked in the fragrance industry for nearly 20 years as a formulator, esthetician and manufacturer, Estrada considers Mélange a “living lab,” where she is able to track and trend forecast what will be the next big scent in the world of fragrance. Here is what Mélange is creating for the upcoming autumn season:

Fragrances:
Eau de Parfum:
Casablanca Lily: Takes the warm and fragrant Oriental Casablanca Lily and blends it with a touch of rich Sandalwood oil.
Pomegranate & Grapefruit: A wonderful combination of fresh, uplifting Grapefruit, blended with a tart, fresh Pomegranate fragrance reserved especially for this blend.
Mandarin & Orchid: A blend of fresh Mandarin oil, Orchid, Jasmine and green accords.
Feuille de Fromboise: A fresh Red Raspberry Leaf with sweet Green Tea.

Parfum Concentrated Rollers:
Athene with Gardenia & Amber: A full ounce of Athene (a blend of Dark Chocolate, Guava, Vanilla and Tuberose) with sweet Gardenia and golden Amber.
Natural Jasmine, with Mandarin & Cypress: A full ounce of sweet Jasmine, Mandarin Orange Blossoms and the clean scent of Cypress.

Concrete Parfum Blending Kit: To mix and match in the following scents: Feuille de Fromboise (Red Raspberry Leaf); Tuberose (rich Floral); Green Tea (tea leaves with citrus and fruit accords), Grenade (sweet Pomegranate fruit).

For Home:
Candles (with soy-blend wax, no dyes and cotton wicks) in Pomegranate & Citrus, Poire and Casis Noir (sic). There is also the accompanying home scent diffusers in Pomegranate & Citrus and Poire & Casis (sic).

Mélange is quite popular for its one-of-a-kind blending bar, with more than 70 permanent fragrances and essential oils are readily available to sniff, blend and play with (cool!)
The products are available online at www.melangeapothecary.com.

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