FiFi awards for 2014

The Fragrance Foundation Awards honored the industry’s creative achievements of 2014 on Monday evening at Lincoln Center in New York City. Emmy-Award winning comedian Dana Carvey hosted the event in an irreverent and humorous fashion, and Carine Roitfeld, Editor in Chief of CR Fashion Book, and model Coco Rocha served as co-chairs.

THE FRAGRANCE FOUNDATION 2014 AWARD WINNERS

FRAGRANCE OF THE YEAR:

MEN’S POPULAR
VICTORIA’S SECRET VERY SEXY PLATINUM FOR HIM - Victoria’s Secret

WOMEN’S POPULAR
VICTORIA BY VICTORIA’S SECRET - Victoria’s Secret

MEN’S PRESTIGE
POLO RED - L’Oréal/Ralph Lauren Fragrances

WOMEN’S PRESTIGE
MODERN MUSE EAU DE PARFUM - Estée Lauder

MEN’S LUXURY
TOM FORD RIVE D’AMBRE - Tom Ford Beauty

WOMEN’S LUXURY
PRIVE ROSE D’ARABIE - Giorgio Armani

PERFUME EXTRAORDINAIRE OF THE YEAR 
MANE – AEDES DE VENUSTAS, IRIS NAZARENA by Perfumer Ralf Schwieger

FRAGRANCE HALL OF FAME
CLINIQUE HAPPY - Clinique

HALL OF FAME
MICHAEL GOULD, Former Chairman and CEO of Bloomingdale’s 

PERFUMER OF THE YEAR, LIFETIME ACHIEVEMENT AWARD
CARLOS BENAIM, Master Perfumer of IFF

PACKAGING OF THE YEAR:

MEN’S
BOTTEGA VENETA POUR HOMME - COTY


PACKAGING OF THE YEAR:

WOMEN’S
HONEY MARC JACOBS - COTY

INTERIOR SCENT COLLECTION OF THE YEAR
PASSION COLLECTION FOR THE BREAST CANCER RESEARCH FOUNDATION - NEST Fragrances

MEDIA CAMPAIGN OF THE YEAR:

MEN’S
POLO RED - L’Oréal/Ralph Lauren Fragrances

WOMEN’S (TIED)
JEAN PAUL GAULTIER CLASSIQUE – Beauté Prestige International
N°5 - Chanel

CONSUMER CHOICE AWARDS 
CELEBRITY
OUR MOMENT ONE DIRECTION – Elizabeth Arden

WOMEN’S
VICTORIA BY VICTORIA’S SECRET – Victoria’s Secret

MEN’S
POLO RED - L’Oréal/Ralph Lauren Fragrances

FiFi Semi-Finalists for 2012

The Fragrance Foundation has announced the finalists for the awards they bestow each year to the most successful perfumes in the market. In about a forthnight, during the Fifi Finalists Breakfast, the list will be shortened to include only 5 in each category and on May 21st the final picking of winners will take place. For the moment, these are the semi-finalists.

Women’s Luxe (over 250 doors sales points)

Beyonce Pulse
Bottega Veneta
Elie Saab Le Parfum
Fendi Fan di Fendi
Gucci Guilty Intense
Justin Bieber Someday
Prada Candy
Taylor Swift Wonderstruck
Thierry Mugler Angel Eau de Toilette
Tom Ford Violet Blonde

Men’s Luxe (over 250 sales points)

Giorgio Armani Code Sport
Gucci Guilty Pour Homme
Guess Seductive Homme
Hermès Un Jardin Sur Le Toit
John Varvatos Star U.S.A
Lacoste Eau de Lacoste L.12.12 Collection
Original Penguin
Penhaligon’s Juniper Sling
Thierry Mugler A*Men Pure Havane
Yves Saint Laurent L’Homme Libre

Women’s Specialty Luxe / Nouveau Niche (sold in between 26 to 250 doors)

Bond No. 9 Madison Square Park
By Kilian Sweet Redemption
Chanel Jersey
Christian Dior Addict to Life
Dolce & Gabbana The Velvet Collection
Giorgio Armani Armani Privé La Femme Bleue
Givenchy Dahlia Noir
Maison Martin Margiela Untitled
Oscar de la Renta Live In Love
Tom Ford Jasmin Rouge

Men’s Specialty Luxe / Nouveau Niche (sold in between 26 to 250 doors)

Bond No. 9 Andy Warhol
Bond No. 9 New York Amber
Bond No. 9 New York Oud
By Kilian Incense Oud
By Kilian Sweet Redemption
Caron Yuzu
Diptyque 34 Boulevard Saint Germain
Hugo Boss Boss The Collection
Tom Ford Jasmin Rouge
Yves Saint Laurent Cologne Gingembre

This year’s Hall of Fame inductee will be Coco Chanel.
More award categories at the Fragrance Foundation blog.

Technological Breakthrough of the Year : new FiFi Awards Category

The Fragrance Foundation is now accepting entries for its 2012 FiFi Award in the Technological Breakthrough of the Year category. And, for the first time this year, the winners of the Technological Breakthrough of Year Award will be announced at the World Perfumery Congress, which is being held June 12–14, 2012, at the MGM Grand Foxwoods Resort in Mashantucket, Connecticut. The FiFi Award ceremony will take place during the closing session on June 14, 2012.
The category is further divided into three sub-categories for eligibility:

• Fragrance Ingredients, Creation and Testing  (innovations in production, formulation and testing; methods of ingredient extraction; new ingredients;  sustainability efforts and basic research)
• Packaging Technology and Delivery Systems (innovations in fragrance delivery systems; fragrance sampling technology; controlled release technology; design/manufacture technology and packaging sustainability efforts)
• Information Technology (tablet and smart phone apps; computer-assisted data analysis programs and interactive information technologies)

Conditions: The technology submission must be  entirely new and original and must have been introduced in 2011, be currently on the market in the U.S., or if it is not currently on the market, a notarized letter must be submitted confirming that a signed contract has been executed to launch the entry in 2012.
Downloadable entry forms for the FiFi Technological Breakthrough of the Year Category, at The Fragrance Foundation website. The deadline for submissions is Wednesday, Feb. 1, 2012. 

info weaned off Allure Media Business

FiFi Awards & Element Showcase: First Indie Fragrance Award

As Elements Showcase prepares to host its second design and fragrance showcase on August 15th and 16th of this year, the founders are pleased to announce their partnership with The Fragrance Foundation to introduce a new FiFi® Award for Best "Indie" Fragrance Brand at this August's show. Brands will be able to sign up to receive nominating forms at the show and via the websites of Elements and the Foundation. The winner(s) will be announced at the Elements Showcase in January 2012 and again at the FiFi® Awards ceremony in the Spring of 2012.
Elements Showcase is the brainchild of Frederick Bouchardy, Jeff Lawson and Ulrich Lang. The first showcase, in January 2011, presented curated offerings in the field of fragrance design. From its conceptualized space by Reddymade Design to its cutting-edge and experiential installations, industry veterans, retailers and media have praised Elements Showcase as an innovator in its field. "We are honored to partner with The Fragrance Foundation in the creation of a FiFi® for Best 'Indie.'"

An exceptional crowd of buyers from all over the globe, including Barneys New York, Saks Fifth Avenue and Henri Bendel attended the January 2011 Elements Showcase. These buyers were exposed to dozens of emerging and established visionaries in the art of fragrance design including Bond No. 9, Lafco New York, Dayna Decker and many more. It will be from a list of fragrance visionaries similar to these that The Fragrance Foundation and Elements Showcase will accept candidates for the new FiFi® Award based on criteria which will be shared in the weeks ahead. "The Fragrance Foundation recognizes the talent and artistry of the 'Indie' Brands and wants to acknowledge this category in the environment which celebrates their individuality and craftsmanship," says Rochelle Bloom, president of The Fragrance Foundation.The FiFi® Awards, sponsored annually by The Fragrance Foundation, honors the fragrance industry's creative achievements. The Fragrance Foundation was established in 1949 by six industry leaders affiliated with Elizabeth Arden, Coty, Guerlain, Helena Rubenstein, Chanel and Parfums Weil, to develop educational programs about the importance and pleasures of fragrance for the American public. Today, America is the largest fragrance market in the world and The Fragrance Foundation has become an international source for historic, cultural, scientific and industry related reference materials.

info via press release

FiFi Awards 2011: the Complete List

The Fifi Awards are the Oscars of perfumery, sort of. They're organised and awarded by the Fragrance Foundation and demand clout in the industry. Here is the complete list for 2011, courtesy of the Fragrance Foundation. I'll let you be the judge of the choices...

Fragrance Hall of Fame
To be nominated for The Fragrance Hall of Fame, Award, a fragrance must be on the market 15 years or more, and supported by marketing strategies, which helped the fragrance achieve awareness and success in 2010.

FRAGRANCE HALL OF FAME WOMEN’S
Issey Miyake L'Eau d'Issey
Beauté Prestige International

FRAGRANCE HALL OF FAME MEN’S
Jean Paul Gaultier 'Le Male'
Beauté Prestige International

CONSUMERS' CHOICE AWARD MEN’S
BATH & BODY WORKS SIGNATURE COLLECTION FOR MEN TWILIGHT WOODS

CONSUMERS' CHOICE AWARD WOMEN’S
BOMBSHELL - VICTORIA’S SECRET

FRAGRANCE SUPERSTAR
Gucci Guilty

FRAGRANCE SALES BREAKTHROUGH OF THE YEAR
At the discretion of the Board of Directors, a retailer can be recognized for having done something out of the ordinary. This year, it was decided to honor a brand, who at retail, achieved record-breaking sales to set a new benchmark:
Mary J. Blige and Carol’s Daughter.

Halle Berry - The Elizabeth Taylor Fragrance Celebrity of the Year Award
This award, presented by the Foundation’s Board of Directors is to honor a celebrity who has embraced and promoted the world of fragrance over a period of time. It celebrates the ongoing success and support given by the celebrity to the industry and therefore attracting consumers to the category.

Fergie - 2011 FiFi® New Fragrance Celebrity of the Year Award
Selected by the Foundation’s Board of Directors, this award recognizes a celebrity whose very first fragrance has enjoyed instant success with the consumer and brought recognition to the fragrance category.

EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE – WOMEN’S SCENT FEATURE WINNER
ALLURE – POETIC LICENSE, SEPTEMBER 2010

EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE- MEN’S SCENT FEATURE WINNERS
A TIE!
ELLE MAGAZINE – PICKING UP HIS SCENT, DECEMBER 2010
MARIE CLAIRE MAGAZINE – MAKING SCENTS FOR MEN, OCTOBER 2010

EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE – WOMEN’S SCENT BITE WINNER
ELLE MAGAZINE – MIX MASTERS, SEPTEMBER 2010

EDITORIAL EXCELLENCE IN FRAGRANCE COVERAGE – BLOG
ELLE.COM – AN EAU OF OUR OWN, OCTOBER 2010

TECHNOLOGICAL BREAKTHROUGH OF THE YEAR – FRAGRANCE CREATION & FORMULATION
ROBERTET FRAGRANCES – “SEED TO SCENT”

TECHNOLOGICAL BREAKTHROUGH OF THE YEAR – PACKAGING TECHNOLOGY & DELIVERY SYSTEMS
INTERNATIONAL FLAVORS & FRAGRANCES – “REDKEN RADIANT SEA SPRAY”

TECHNOLOGICAL BREAKTHROUGH OF THE YEAR –INFORMATION TECHNOLOGY
FIRMENICH – osMOZ iPHONE APP

BATH & BODY LINE OF THE YEAR
COCO MADEMOISELLE BATH ESSENTIALS - CHANEL

INTERIOR SCENT COLLECTION OF THE YEAR
JONATHAN ADLER “HAPPY CHIC” – THE MAESA GROUP FOR JONATHAN ADLER

BEST PACKAGING OF THE YEAR - WOMEN’S LUXE
GUCCI GUILTY – P & G PRESTIGE

BEST PACKAGING OF THE YEAR - MEN’S LUXE
MARC JACOBS BANG – COTY PRESTIGE

BEST PACKAGING OF THE YEAR - WOMEN’S BROAD APPEAL
BOMBSHELL – VICTORIA’S SECRET

BEST PACKAGING OF THE YEAR - MEN’S BROAD APPEAL
HERVE LEGER HOMME – AVON PRODUCTS

BEST MEDIA CAMPAIGN OF THE YEAR - WOMEN’S
GUCCI GUILTY – P & G PRESTIGE

BEST MEDIA CAMPAIGN OF THE YEAR - MEN’S
BLEU DE CHANEL - CHANEL

PERFUME EXTRAORDINAIRE
GIVAUDAN

FRAGRANCE OF THE YEAR - SPECIALTY BRAND – MEN’S
BANANA REPUBLIC/REPUBLIC OF MEN ESSENCE EAU DE TOILETTE – INTER PARFUMS USA

FRAGRANCE OF THE YEAR - SPECIALTY BRAND – WOMEN’S
BOMBSHELL – VICTORIA’S SECRET

FRAGRANCE OF THE YEAR - BROAD APPEAL – MEN’S
HERVE LEGER HOMME – AVON PRODUCTS, INC.

FRAGRANCE OF THE YEAR - BROAD APPEAL – WOMEN’S
HALLE BY HALLE BERRY PURE ORCHID – COTY

FRAGRANCE OF THE YEAR DIRECT-TO-CONSUMER
MY LIFE BY MARY J BLIGE – CAROL’S DAUGHTER

FRAGRANCE OF THE YEAR SPECIALTY LUXE – MEN’S
TOM FORD AZURE LIME – TOM FORD BEAUTY

FRAGRANCE OF THE YEAR SPECIALTY LUXE – WOMEN’S
BALENCIAGA PARIS – COTY PRESTIGE

FRAGRANCE OF THE YEAR - INDIE BRAND
SIX SCENTS PARFUMS: SERIES THREE (UNISEX) – SIX SCENTS PARFUMS

FRAGRANCE OF THE YEAR - MEN’S LUXE
BLEU DE CHANEL – CHANEL

FRAGRANCE OF THE YEAR - WOMEN’S LUXE
GUCCI GUILTY – P &G PRESTIGE

For the first time, two top scorers of The Fragrance Foundation’s Online Certification Exam for Sales Specialists were recognized from the Fall 2010 and Spring 2011 sessions:
Fall 2010 Top Scorer: Amanda Markey, C.F.S.S. Nordstrom, Ross Park, Pennsylvania.
Spring 2011 Top Scorer: Nicole Maki, C.F.S.S. Nordstrom, Mall of America, Bloomington, Minnesota.

A Fragrance Giveaway Each Day for 12 days!

In collaboration with The Fragrance Foundation we're pleased to announce each day a different FIFI fragrance nominee will be given away to our readers (until it's out of stock)!
We start on Monday, the 17th at 5pm. Every day for the following 12 days we will run a short announcement on Perfume Shrine early on, so you know the special fragrance of the day and can be alerted so you're ready by 5pm.
All you have to do is then connect to the FIFI Facebook page and leave a comment. Any comment will do, so don't miss your chance to win a bottle of the perfume you want!
The FIFI Awards will be held June 10, 2010 in New York City. The FIFI’s are the Oscars of the Fragrance world and attended by a who’s who of the industry. Celebrities expected: Mary J. Blige, Saffron Burrows, 50 Cent, Randy Jackson, Kim Kardashian, Molly Sims, Sofia Vergara, Michael Kors, Usher and many more.

Terms & Conditions:
Winners will be announced via Facebook. You may enter only once per Give-away. Winners will be selected in a random drawing. Open to legal residents of the 50 United States and the District of Columbia who are 18 years of age and over. Alternatively, those not wishing to join Facebook can submit their name for consideration by sending their name, address, and age to: Facebook Give-Away c/o The Fragrance Foundation, 545 Fifth Avenue, Suite 900 New York, NY 10017. No purchase is necessary. Odds of winning will depend on the number of entries received. Any applicable taxes are the sole responsibility of the winner. Void where prohibited. The Fragrance Foundation reserves the right to cancel, suspend, modify, or terminate the give-away in the event of any technical malfunction, including any unauthorized tampering or anything beyond the control of The Fragrance Foundation.

Disclosure: We are not affiliated with either the Fragrance Foundation or the companies which provide the fragrances for the giveaway. This is a public service announcement.

Online voting for Fifi awards has begun

Online voting for The 2009 FiFi Awards & Celebration officially opens at 12:01am EST tonight, April 27th, 2009. A complete list of this year's nominees can be found at:(Fifi My Space)
There's also a Facebook GiveAway for a chance to win a full size set of this year's FiFi Stars. You only have until April 29th, 2009 to enter your chance for the first round of prizes, so if you haven't yet, swing by and check out the details. Find the official rules at:Facebook FIFI giveaway)

Click the buttons below to cast your vote!

Fifi Awards finalist: what a joyful surprise!

It was my utter surprise and pleasure to see I made it to top 5 finalists at the 2009 FiFi Awards Nominees out of more than a hundred submissions from top venues! The article cited in the "Editorial Excellence in Fragrance Coverage" category is "Jean Claude Ellena is all about the Dirt!" and was submitted by my hard-working editor at Sniffapalooza Magazine, Raphaella Brescia Barkley, who believed in it from the start (and good thing too, as I wasn't even aware of the contest regulations and never submitted anything myself!) Can I say I'm overwhelmed? (Especially since I'm writing in a foreign language.)

The Editorial Excellence in Frgrance Coverage (Blog category) is an historic appreciative gesture on the part of The Fragrance Foundation for the quality work that is being conducted on online venues, legitimising them as editorial vehicles. My congratulations to all the winners, sincere thanks to the Fragrance Foundation panel and it's wonderful to belong to such an interesting community!

You can read my article on this link and see the full list of finalists here.

And to celebrate the happy occassion and thank my loyal readers, may I extend a lucky draw for a 10ml decant of my favourite fragrances of all: Jubilation 25 by Amouage! (Draw is open till 30th of April, midnight)

Disclaimer: the scent was bought on my own hard-earned cash!

The 2009 Hall of Fame Award of The Fragrance Foundation’s 2009 FiFi® Awards goes to.....

The Fragrance Foundation is delighted to announce that Marc Jacobs will be honored with the Hall of Fame Award at The Fragrance Foundation’s 2009 FiFi® Awards and celebration on Wednesday May 27th in New York City. The Hall of Fame award is voted on by The Fragrance Foundation’s Board of Directors and is presented to an individual who has brought extraordinary ingenuity, creativity, dedication and inner resources to bear, not only to their company’s success but to the fragrance industry as a whole.


Rochelle Bloom, President of The Fragrance Foundation, observes:

“Marc Jacobs is the epitome of a true fashion innovator. His talent is simply breathtaking. He brings a fresh, delightful, joyful approach to everything he does. Last year, we were thrilled that he won a FiFi ® for Fragrance of the Year with Daisy and we are honored to present him with the Hall of Fame Award.”

“I love the notion of daisies.” says Marc, “I wanted to evoke the feeling that you get when you see them-happy, youthful, whimsical and sweet connotations."Rochelle Bloom continues

"Marc’s contribution to the fragrance industry started with his very first signature fragrance and now encompasses many different and delicious aromas all imbued with his personality and flare. He has built a fragrance brand with a broad appeal and brought along with him a whole new generation of loyal fragrance lovers for the ride. Bravo to Marc for reaching out and embracing these modernistas!"

From the time he entered Parson’s School of Design, Marc Jacobs has been a fashion designer to the core and a skillful fashion entrepreneur. He designed his first Marc Jacobs label collection in 1986 and was the youngest ever designer to be awarded the fashion industry’s highest tribute: The Council of Fashion Designers of America (CFDA) Perry Ellis Award for New Fashion Talent. Since then he has built a fashion empire that literally spans the globe with retail stores in London, Paris Tokyo, Moscow, Madrid, Istanbul and Athens. Described by Vogue as designing “resolutely informal, wholly luxurious garments that confer on the wearer a youthful, anonymous and effortless chic”. "It's been really rewarding to make this foray into fragrance," explained Jacobs. "It's fun to smell our fragrances on people on the street and it all feels very in sync with our collections. We work really hard on the fragrances and it is nice to be recognized for that".

Pic of Mac Jacobs via Visionnaire