Click the link to view it on RetroJunk
(If anyone knows who directed it, please let me know)
The music to which the Shalimar commercial is set to is Frederic Chopin's gorgeous Ballade No. 4 in F minor, Opus 52.
.jpg)
Tuesday, September 6, 2011
Shalimar: "As Close to Forever as a Perfume Can Go"
My reader Norma re-found for me this retro 1982 commercial for the classic Shalimar by Guerlain. The perfume needs no introduction, but the advertising is giving all the latest upstarts a run for their money: it ignites the imagination by giving hints, but it eschews cliches (how about that splash in the pool?); by conjuring glamour, yes, but not going into ridiculous lengths; by evoking romance, but saying that "forever" is perhaps wishful thinking. A masterful perfume commercial!
Click the link to view it on RetroJunk
(If anyone knows who directed it, please let me know)
The music to which the Shalimar commercial is set to is Frederic Chopin's gorgeous Ballade No. 4 in F minor, Opus 52.
Click the link to view it on RetroJunk
(If anyone knows who directed it, please let me know)
The music to which the Shalimar commercial is set to is Frederic Chopin's gorgeous Ballade No. 4 in F minor, Opus 52.
Subscribe to:
Post Comments (Atom)
This Month's Popular Posts on Perfume Shrine
-
.jpg)
Among perfume lovers' circles there are no other two words more despised than "old lady" perfume. Is it because often the peop... -
Iris Nobile by the Italian brand Acqua di Parma (makers of the famous Colonia and the Colonia Assoluta) is celebrating with a special editio... -
Tauer Perfumes need no introduction: Probably the most successful internet-stemming indie fragrance phenomenon which built sufficient word o... -
O Marvel! a garden amidst the flames. My heart has become capable of every form: it is a pasture for gazelles and a convent for Christian mo...
-
How many times have you heard that line in one variation or another? Or are you one of the sufferers who feels like you're going to erup... -
First things first and if you think you have a lucky bone in your body, do drop a comment regarding the Advent Calendar that Tauer Perfumes ...
Conquers all, huh?
ReplyDeleteIt certainly does if you let it into your life. :)
This was a great trip into the past.
Once again, a little serendipity. On sunday at an antique store here, I bought a bottle of Shalimar edc (in the big round bottle with the pyramidal stopper). I assume it must be from the late 70s-80s. And the day after you post the ad!
ReplyDeleteNot that Shalimar is my favorite Guerlain, but I saw it, and so I risked. (I also risked on a surprisingly cheap full bottle of Arpege extrait and a quarter full Sortilege extrait).
cacio
Ines,
ReplyDeletethought you'd like it.
I do believe what you say :-)
Cacio,
ReplyDeletethat is so cool!!! Thanks for sharing. Enjoy your purchases, they sound excellent (wow, envious!)
To the ad spammer: maybe contact us for a clear advertisement. Spamming comments won't get you anywhere.
ReplyDelete