Bertrand Duchaufour and the Enchanted Forest

Bertrand Duchaufour is the creator of a new perfume, called Enchanted Forest for the Vagabond Prince brand, the first perfume to focus on blackcurrant in a domineering and soli-fruit, so to speak, role. A perfume of the forest and one which celebrates the Kupala, a Slavic festive tradition, a homage to nature and the mysteries of the forest.

Enchanted Forest by *AlineMendes on deviantART

The perfumer explains: "The challenge was great: I had to magnify the raw material (blackcurrant), a material used very often in perfumery and sometimes overused inelegantly through notes of red fruits, and in this regard I made a sort of soliflore. Soliflores are generally constructed on floral bases such as jasmine, rose, tuberose, but for Enchanted Forest the intention was quite different… and I had the idea of working the blackcurrant throughout the structure (head, heart, bottom) of the perfume. To do this, I used no less than a blackcurrant CO2 (an extract obtained directly from the blackcurrant buds, which is free of solvent residues), an absolute of blackcurrant and two different blackcurrant bases, including one of my own creation, to build a sort of skeleton, a vertical structure on which the entire perfume would be built."

 The new perfume can be sampled through a sample opportunity that Fragrantica organizes on the page with a longer article by Duchaufour from which the above quote is taken.

Notes for The Enchanted Forest for The Vagabond Prince:
Top notes:
pink pepper, aldehydes, sweet orange (traces), flower cassis, blackcurrant leaf, hawthorn, effects of rum and wine, rosemary, davana.
Heart notes:
blackcurrant buds absolute (by LMR from Grasse), CO2 blackcurrant (by Floral Concept from Grasse), Russian coriander seed, honeysuckle, rose, carnation, vetiver
Base notes:
opoponax resinoid, Siam benzoin, amber, oakmoss, fir balsam absolute, Patchouli Purecoeur®, castoreum absolute, cedar notes, vanilla, musk

Hermes Jour d'Hermes: fragrance review & insights into fragrance creation

Things which are equal to the same thing are equal to each other.
~Euclid

photo by AlberCAN (copyright 2012) for use on PerfumeShrine

By guest writer AlbertCAN

Simple elegance is often the hardest to grasp. The emphasis here, of course, lies in its sophistication: the fusion of ideas being so purposely concised and delicately tailored that the communication becomes deceptively simple. Ideas just float on their own merits, process gone and vanished. For years now, for instance, many have quipped that the great Anna Pavlova probably danced her famous “The Dying Swan” program as party entertainment, but judging by the technical brilliance, intricate grace and athletic poise displayed by prima ballerina Ulyana Lopatkina below I wouldn’t classify it as a simple dance: to even stand on pointe for nearly four minutes while delivering all the nuanced emotions? Not ever for the faint hearted.

I was pondering all these intricacies almost three weeks ago when I was introduced to Jour d'Hermès (2012), the latest feminine fragrance by master perfumer Jean-Claude Ellena, and when I was informed of the project scope I was very surprised by its seemingly effortless premise: a modern soft floral, radiance from dawn to dusk. No emphasis on particular notes. No PR blitz upon the initial launch. Boutique only until Spring 2013. All against the grain.

The name is also deceptively simple, another subtle risk. Jour d'Hermès (pronounced roughly as ‘joor dair-mess’), though perfectly fitting with the brand’s chosen theme for 2012—Gift Of Time, or Le temps devant soi—isn’t the most accessible name for non-francophones and does require a reasonable grasp of the language. The name does, on the other hand, complement the core theme* of Hermès perfectly: the land and the sky. Case in point? The two best-selling scarves: “Brides de Gala” (on the left) on saddlery and “Astrologie” (below right) on the zodiac constellations—of the land and the sky. Olfaction wise, since we already have the masculine Terre d'Hermès (2006) representing the earth, and since Ciel d'Hermès would have been too obvious, here we have Jour d'Hermès representing the other half of the universe—though I should point out that the above-mentioned names are slightly subversive, with la terre being a feminine word in place of a masculine fragrance and le jour being a masculine word in French. One might think little of the seemingly archaic French noun gender categorization, but I should point out that the name “Calèche” was originally chosen in part because it is a feminine word in French—la calèche. Still, I’m ahead of myself: more on that front later.

The fragrance is yet another intricacy in disguise: Jour d'Hermès opens with quite a tart grapefruit element (quelle surprise) followed immediately by a soft verdancy—all against a floral murmur. Long-time readers of Ellena’s olfactive works would also notice a fruity syntax to the mix, though purposely kept non-specific with a soft sensual mango bias as the fragrance wears on. (The master perfumer has mentioned his partiality to the scent of mango in his book “Journal d'un parfumeur”.) Then in comes the radiance and the scent deftly draws out a delicate array of flowers: sweet pea and gardenia most prominently, although I have also observed a quote of the translucence lifted from Vanille Galante (2009), the lilting orange blossom in Iris Ukiyoe (2010). Further, if one can excuse my impertinence: with the help of the IFRA-sanctioned ingredient label—and my humble training in perfumery—I can also deduce the following floral elements: lily of the valley, modern hybrid rose, tuberose, ylang ylang, jasmine—although these elements are utilized in such a quasi-deconstructed manner that Ellena the magician here only shows an whiff of the ideas. It’s a dawn-kissed, dewy garland—not a Floriade by any stretch of the imagination. The overall structure of the fragrance is kept clean and tailored; the diffusion pattern is built with a purpose; sillage modern, sensual and very long-lasting.

The contradiction of this maximizing minimalism is worth pondering here. This is a luminous floral built under and only under the aegis of our time: three decades ago this idea of floral barraging would have been a Maupassant Realism, as testified in “First” (1976) by Van Cleef & Apels, another Ellena creation; a mere decade ago J’Adore (1999) by Christian Dior with its coquettish charm fronted by the saccharine champaca and violet. Jour d'Hermès is unapologetically floral at heart but decidedly anti-FlowerBomb.

Which begs the question: how does Jean-Claude Ellena manage such sustained flurry of floralcy in flight without all the burdensome cliché of heft often associated with the genre? Without the help of gas chromatography (out of the respect of the master perfumer, really) I would offer a possible hypothesis after a careful examination of his interviews and writings.

I have already mentioned the use of sweet pea, which Ellena has devoted a spirited entry in his “Journal d'un parfumeur” (2011). My English translation of the passage in question offers a glimpse to his art.

                                                                                                       Cabris, Wednesday April 14, 2010
Sweet peas, when in bouquet, remind me of ruffled flamenco dresses. The flower has graceful petals and has the appearance of organdie. They do not have a determined smell, but a scent that hesitates between rose, orange blossom and Sweet William, with its touch of vanilla. I threw in seven components that seem necessary to sketch the smell. One, two, three attempts to balance the proportions, to which I added a carnation note to the fourth test to correct myself again. The fifth test seems appropriate. I have a sketch of smell with which I can start a perfume.

SWEET PEA (FIFTH DRAFT)
phenylethyl alcohol               200
Paradisone ®                      180
hydroxycitronellal                 50
Rhodinal                           30
acetyl isoeugenol                  15
orange blossom (abs colorless)     15
cis-3 hexenol                       5
phenylacetic aldehyde 50%           5
______________________________________
                                   500

Diluted at 5% in perfumery alcohol at 85°.

While it’s not certain whether Ellena adopted the exact sweet pea accord above for his latest feminine fragrance the olfactory essay is of interest. The accord is emblematic due to its hologramatic nature: the nuance of the gentle flora is evident, yet within there’s also a radiant magnolia (Paradisone), a splash of lily of the valley (hydroxycitronellal), a boutonnière of carnation (acetyl isoeugenol), a blade of fresh luminous verdancy (cis-3 hexenol) and a whiff of tartness (Rhodinal) for good measure—not to mention the orange blossom absolute and the frilly rosy touch from phenylethyl alcohol. As an avid gardener who has harvested his share of sweet peas I must say Ellena is shockingly spot-on with so few ingredients.

Within the same book Ellena’s thoughts on gardenia is even more sparse. Again my English translation:

Gardénia

aldehyde C-18 prunolide
styrallyl acetate
methyl anthranilate

For the scent of gardenia I prefer that of Chanel because it does not smell like the flower but happiness. The odour of gardenia is a drama between jasmine and tuberose.

Compared to the natural scent the gardenia accord above does not have the notorious mushroom lilt simply because of the absence of the tiglates. (The stryrallyl acetate, itself smelling like tart rhubarb, may have also given Jour d'Hermès the verdant tinge.) Yet what does the master perfumer meant when referring to “a drama between jasmine and tuberose”? Let’s break down the individual accords from the master perfumer:

Jasmine
benzyl acetate
Hedione
clove bud oil
indole
methyl anthranilate

Tuberose
aldehyde C-18 prunolide
methyl anthranilate
phenylethyl alcohol
benzyl salicylate

Thus elements from both are appearing in the gardenia accord, although our Elena Vosnaki has also made the following observation: "Methyl anthranilate (orange flower and ylang-ylang in low concentration, grape in high concentration) also produces very popular Schiff's Bases for a variety of floral effects, when added to aldehydes. No surprise in its being featured so much!"

Based on the info above I can deduce that Jour d'Hermès doesn't have the notes listed in part because the ‘notes’ are all connected together: sweet pea into magnolia, magnolia helping the orange blossom, orange blossom into tuberose, tuberose into gardenia. And certainly the Paradisone is known to create a radiant effect, as per both perfumer Arcadi Boix Camps and master perfumer Alberto Morillas. Under this manner Ellena, though clasping onto his aesthetics firmly, is to me also taking a page out of the notebook from old master perfumers of the 20th century such as Francis Fabron, despite obviously going after vastly different olfactory effects: very short but self-contained formulas with each 'note' sharing a set of chemicals so the elements are tightly woven as possible.

After all, what’s the point of naming all the notes in Jour d'Hermès when all the ingredients are synced to perform as one, in calibrated harmony?

I have mentioned that Jour d'Hermès is quite long-lasting, and much to my intrigue it works very well as a unisex fragrance. The use of the pricey muscone, itself a creamy modern musk, does help coaxing flowers to a more prolonged bloom...

(Hidden in the drydown I do very much suspect the use of honey absolute in conjunction with the musk, since the diffusion is such positively radiant. Oakmoss extract is also used, not at the forefront of the story by any stretch of the imagination but enough for me to see maybe classified by others as a modern chypre floral.)

...To test my hypothesis I ended up wearing Jour d'Hermès for two days straight, and on my skin it’s becomes a soft unisex fragrance. And given that Terre d'Hermès can work on the right woman perhaps the gender confusion among the two French nouns (le jour, la terre) isn’t so random after all: Ellena does believe the freedom in fragrance categorization among genders—perhaps the names are a reflection of that belief as well, that fragrance shouldn’t be gender assigned but completely up to the taste of the individual. And given the marketing scope of the latest offering I have good reasons to believe that the ray of light is being granted in the name of personal freedom, freedom in the name of simple elegance.

Hermès Jour d’Hermès is available in 50 and 85 ml Eau de Parfum, and in a 125 ml refill. It’s available now exclusively in Hermès boutiques and will go into wider distribution early next year.

*Editor (Elena's) Note: Jour d’Hermès was presented to the world in late November 2012 in Delphi, Greece (as seen here), the default spot of LIGHT worship. The god of the oracle, Apollo, has  no doubt shed a ray of sunshine on the perfumer and his works. It remains to be seen whether -to borrow a Nietzsche reference- the next fragrance, tackling the Dionysian this time, will be Nuit d’Hermès and presented in Arcadia. I'm throwing this to the mix as an idea to the Hellenophile people at  Hermès!

Photo, from top: Jour d'Hermès and “Journal d'un parfumeur”, photo taken/copyright by AlbertCAN; Uliana Lopatkina in “The Dying Swan”, photo via Tumblr; “Brides de Gala” scarf by Hermès; “Astrologie” scarf by Hermès; cover of “Journal d'un parfumeur” by Jean-Claude Ellena; Jour d'Hermès illustration via Hermes.com

The winner of the draw...

...for the Tauer sampler is Mridula. Congratulations! Please email me using the Contact with your shipping data so I can forward them to the perfumer who will have your prize in the mail for you soon.

Thanks everyone for the enthusiastic participation and till the next one!

Tauer Advent Calendar Giveaway: Pick Fragrances of Your Choice

It is time for the annual Tauer ADVENT CALENDAR again and you're looking forward to 24 days (December 1-24) of give-aways and draws. Today is our turn at Perfume Shrine to make someone very happy! So without further ado, here's what you have to do.

The Tauer Draw for Perfume Shrine:
The draw is worldwide. The winner from the draw can pick a generous perfume sample pack of ANY 5 fragrances from the TAUER PERFUMES range or Tableau de Parfums! [Just pick what you'd like to test out.] 

All you have to do is post a comment sharing a favorite memory of Christmas past, be it scented or otherwise. Draw is now closed, thank you!
I will read them all and pick a random winner whom I will announce tomorrow. Tauer will then contact the winner and send them their prize in the mail.

Tauer ensures that through their privacy policy they ship to the address given and do not contact the addressee afterwards nor use the contact information for any other purpose than sending the prize, nor forward the address to anybody else.

Serge Lutens La Fille de Berlin: new fragrance

“A flower grown under the ruins, cut off from the world, it appears before your eyes; to all of us to open our eyes. I took courage in both hands, in her flowing Rheingold hair. On the lips, I tasted blood. My girl from Berlin showed combative, more beautiful than ever – and so I broke my contempt and even my shame, hiding under the guise of my pride. Through the power of criticism, of love and hate, God and the devil, death and life, I drew a furrow in which she disappeared. And while the maelstrom beats on me, I pay homage to her beauty enraged”.
~Serge Lutens

Cryptic, no? Typical. The Girl from Berlin (this is what La Fille de Berlin translates to) recalls a Siegfried Idyll in some ways, but it is apparently the next Serge Lutens export fragrance to hit stores in March 2013. The renowned aesthete not only just launched in Berlin's Hotel Adlon his third book "Berlin à Paris", a collection of photographs from the years 1967 to 2008, but he also introduces his upcoming fragrance "La fille de Berlin"; an elegant velvety, dark red rose with peppered romantic nuances, dedicated to the real-life drama that helps self-expression flourish.

The genre of spicy rose is rather overpopulated (see Cinabre by Maria Candida Gentile for a fabulous specimen, as well as Parfum Sacre by Caron) and Serge is no stranger to spices, from smoky clove in Serge Noire, to dirty cumin in Arabie and El Attarine, to tart ginger in Five o'clock au Gingembre. 
The ruby-red color of the juice inside surely speaks of drama and has caught my attention, at the very least.

La fille de Berlin by Serge Lutens is an Eau de Parfum concentration available in 50 ml for 78 € from March 2013  
Serge Lutens's book: Berlin á Paris • 176 pages • 4-color • Electa Milano 2012 (Source: Serge Lutens, pic duftarchiv.de)

Cartier L'Heure Vertueuse: new fragrance

Mathilde Laurent, head perfumer at Cartier since 2006, introduces L'Heure Vertueuse (the virtuous hour), another installment in Les Heures de Parfum collection for connoisseurs issued by the acclaimed jewelry house in tall architectural bottles with latin numbers designed like a somber clock. For this one, representing three o'clock in the morning,  "it is time to walk in a magical garden, to breathe the enchanting fragrances of miraculous plants. A unique moment, an aromatic caress of fresh, gentle green notes."

Mathilde further specifies that the new Heure III, L'Heure Verteuse evokes ‘toutes les herbes, aromatiques, sauvages, médicinales, même la lavande, même l’absinthe’ (every herb, aromatic, wild or medicinal, lavender as much as absinth) like a Middle Age herbarium. This green and aromatic fragrance recalls compositions of old which became a symbol of a simple and natural life, like for instance Le Jardin de Mon Curé by Guerlain -or rather her own creation for Guerlain inspired by the garden of her beloved grand-father who died at 101, Herba Fresca.

And yet, Laurent's aim is to present contemporary fragrances, as she reveals her goal: "Comprendre [son] époque, pour proposer des effluves modernes et beaux qui apportent du plaisir." (Understand one's era, so as to present modern and beautiful scents that bring pleasure). In fact L'Heure Vertueuse III draws its inspiration from Corsica and maquis.

 L'Heure Vertueuse III by Cartier contains notes of absinth, rosemary, mastic (lentisque), thyme, verbena and lavender to soothe body and spirit. Available as eau de toilette, 75ml exclusively at Cartier boutiques.
Official Cartier site here.

 [quotes source]