Wednesday, November 22, 2006

Beautiful bottles in time for Christmas

Just in time for Christmas, perfume companies have issued or re-issued beautiful bottles for their precious fragrances to entice us to buy perfume for ourselves and others. The packaging of perfume does play a part in our choosing a particular fragrance and although I for one would go for my holy grail even if it were packaged in a milk carton, I have to admit that pretty bottles and evocative design does make me daydream. Sometimes the bottle proves to better than the scent, which seems like a disappointment but at least you are left with a beautiful bottle on your dresser, which is better than being left with a bad one (and aren't there lots of those?) That's some sort of consolation for the visual part at least.
Some of the bottles that have caught my eye recently are the following. I amassed them here for your delectation.

First comes the limited editionCaprice de star by Thierry Mugler, the new bottle for his infamous Angel for Chistmas 2006, pictured above. ‘Caprices de Star’ translates as “On the Whims of a Star” and is the bottle for the parfum/extrait. A stunning blue-and-white star-shaped crystal objet which cradles an ultra-concentrated scent (and Angel being what it is, you can only imagine) built around the eau de parfum’s mouth-watering oriental facets. The parfum retails for €160 for 20ml or 2/3 fl.oz. Available from major department stores.
The Dior offering for this Christmas, named Midnight Charm, is a fresh and sparkling departure that mingles Italian mandarin orange with green and fruity notes. The heart reveals a "peach-skin accord" blooming over a floral bouquet of Egyptian jasmine and Moroccan rose. The base has a mouthwatering touch of "glazed chestnut" (a French Christmas specialty; marron glacé which is really really yummy, it makes me salivate as we speak), amber and the musky sweetness of "skin" notes, all enclosed in a bottle that is inspired by the classic Dolce Vita bottle, now interpreted in silver and mauve. Avaialble at major department stores.

For our gentlemen friends the bottle that has captured my fancy is none other than that of Victor and Rolf's Antidote. "While Flowerbomb (for women) is preventive, Antidote is a cure", the advertorial on Osmoz says. Which explains how avant-garde couturiers Viktor & Rolf chose the name for their first foray into men's fragrance. An olfactory extension of their ready-to-wear line Viktor & Rolf Monsieur, Antidote has a complex construction, like a bespoke suit. It blends sensuality, freshness and elegance by using an amber-wood potion; the emerald-hued juice is contained by a black cap with a wax seal that seems about to reach meltdown and is very much to my liking indeed.
Antidote is described as a lush woody Oriental, overloaded with flowers. It has been built around 4 facets. A floral facet, (encompassing a bouquet of jasmine, violet, peony, freesia, orange blossom and more), a spicy facet (blending cinnamon, cardamom, black pepper and nutmeg), a woody, almost leathery facet (blending patchouli, gaiac wood, white cedar, sandalwood and oak moss) and for the final course the amber facet, tinted with vanilla and musk. Fragrance designers: Alienor Massenet and Pierre Wargnye, IFF. Available at major department stores.

The bottle of Nuit d'amour, the latest boutique Guerlain following Plus que Jamais from last year, on the other hand is very exclusive; but it is so old fashioned and heavy in its bacarrat crystal that is bound to procure little cries of excitement by the lucky lady that receives it. The juice purpotedly is not as interesting, which is a shame, but today we are focusing on the packaging and the superficial rejoice of seeing a pretty bottle, so for once I am willing to bypass that. For those interested however it includes notes of pink pepper, lychee, rose, violet, iris, sandalwood, musk. Available from Bergdorf Goodman in the US and directly from the Guerlain boutique in Paris. The baccarat crystal flacon is priced at $2600; while the regular 60 ml size is $390. It might as well stay on the screen for all I care...
On the contrary, the limited edition of Mure et Musc by L'artisan parfumeur is a re-issue of one of their best selling fragrances and the succulent crystal bottle is good enough to eat which prompted them to bring it back again for those interested in adding it to their collection. A very tempting, gorgeous presentation. Available at Aedes in the US and from L'artisan boutique.

Burberry seems to be on an roll with their hugelly successful Brit scent witness the limited edition of Brit Red last year) and for this Christmas they brought out a trully spectacular limited edition bottle with golden tassels on a faceted crystal to resemble the brand's plaid in relief. Available from major departement stores.


The 24 Faubourg extrait is not new, but it is so beautiful in its crystal bottle with the golden drop of the jus inside that it merits a place in this post today. Trully classy scent of orange blossom on a bed of amber and one could not go wrong with getting some. One of the cases when there is no deceptive apperance. A modern classic that never fails. Highly recommended.
And because no crime is accomplished if the starring culprit isn't yet involved, Yves Saint Laurent parfums have gone out of their way to present this smashing new collector's edition of their mesmerising Opium fragrance. Enamel designs of oriental flowers over the solid lacquered black of the bottle, it's eye-catching on the screen as it is live in the shop, making mouths water from the loveliness. Which begs the question: do I need to add this to my massive Opium stash? I guess it does.


Pics come from: Escentual, Amazon, Guerlain rep, L'artisan rep and fashionmag.fr. Many thanks!

Monday, November 20, 2006

Maquillage: the sweet scent of makeup


It’s always so gratifying to get samples from less known perfumers who put their heart into their perfume instead of marketing analysis and assorted research and development findings. Such is the case with Maquillage, the very likeable scent by amateur perfumer Armando Martinez. Over the few months I have been writing my blog, people have been asking me to review perfumes for their reading enjoyment, reviews that maybe they wouldn't see in any other perfume blog in some cases as the perfumes were not known and the sources were obscure and did not list notes. It has been my joy and pride to do so for them. This however is not such a case. In fact I was the one who asked tentatively if I could sample this perfume when I heard about it and Armando obligingly sent a sample along.

Armando has been dabbling with oils and essences and some synthetic aromatic materials as a hobby for a long time, being interested in the magical world of perfume for years. The scented memories of his life have been fodder for his experiments and his love for the vintage masterpieces of yesterday such as My Sin, Scandal, Tabac Blond or Shocking de Schiaparelli has not been eclipsed by his ardent love for all things nouveau niche such as Lutens’ Ambre Sultan, Chergui or Bond no.9 New Haarlem.

His fragrance for women was baptized Maquillage from the French word for makeup and is redolent of his love for perfume in general. In an early first effort that was a homage to Jean Paul Gaultier's Classique, sweet scent of femininty trapped in the torso bottle that has in turn been inspired in looks by Shocking, Armando has captured the essence of a lady’s makeup paraphernalia and more prominently the aroma of face powder and satin cream lipstick in old bullet-style packaging. Oh, so elegant and glamorous, the times of bygones brought back with a nonchalant flick of the puff.

As I picked up the little bottle with the clear and oily liquid sample of the perfume my mind strayed into the avenue of a reminiscence of my own. I thought about the glamour of my grandmother’s trousse de toilette, all gold gilded bottles, often brought back from Paris. This was one hell of a glamorous grandma who used to order her clothes to the best tailors in town and her evening gowns to French ateliers, lavishing Madame Rochas and Miss Dior parfum with elegant gusto on her unstoppable person.

Maquillage would fit such a person. It begins its soft glamorous and nostalgic journey on a very soft, citrusy, bright and lightly sweet rose and honey note that is soon aligned to the candied scent of violet. Such a combination has a very feminine and cuddly smell, redolent of the mood that L’artisan’s Drole de Rose recalls. Frederic Malle’s Lipstick Rose is another rose-violet combo that could be referenced, and yet, Maquillage is not as sweet neither is it as penetrating making it infinitely more wearable in my opinion (because I prefer more subtle florals); although its great flaw is the lack of staying power compared with the monstrous tenacity of Lipstick Rose. The fact that Maquillage has a slightly oily texture indicates that it is not a lack of the proper aromatic materials, as I generally perceive this as a good sign, but maybe a matter of dilution which needs to be lower.
The drydown phase after about 20 minutes on my skin is a very soft musky powdery affair of the amorous pairing of iris and musk of a synthetic nature that warms up the whole, making it soft and pretty, with the merest touch of vanillic nature, just enough to render it charming and winsome.

The official notes are: lemon, lime, linden, honey, peach, rose, jasmine, violet, musk, iris, vanilla.

For a first foray into perfume, Maquillage is a very nice composition that would certainly benefit from an eau de parfum concentration. I think there is the promise of a bright future ahead of Armando Martinez if he wants to pursue it!

You can ask info and order samples of Maquillage directly from Armando by emailing at mandocmartinez@yahoo.com or on the First in Fragrance/ Aus Liebe zum Duft site.


Photo by Spyros Panayiotopoulos (courtesy of eikastikon)

Thursday, November 16, 2006

Film noir: a perfume to be wary of


What perfume does a film noir heroine wear? More importantly: what perfume does a film noir cinephile wear? If the twists of plot found in a good noir are you cup of tea (or, in this case, coffee), then Film Noir by Ayala Moriel perfumes might be your hot ticket to a ride of pleasure for the evening. And many more evenings to come, if you are lucky and smart. But let's concentrate on your smarts, pal.

Ayala Moriel is dedicated to the art of natural perfumery, a niche that is witnessing a renaissance lately. Perfume Designer Ayala Moriel creates handcrafted perfumes from 100% precious botanical essences. On her site, she describes Film Noir thus:

"This perfume is as dark as a Film Noir plot; as dark as a dim-lit alley in Chinatown and musty as the sewer in The Third Man where the
ambivalent heroes and heroines find their inevitable death, over and over again.
Film Noir is as dark as the soul of the genre's script writers, directors,
actors and viewers. In fact, it is so dark that it includes only the darkest
base notes: cruelly luscious dark cacao absolute, musty-sweet patchouli and the
mysterious bitterness of myrrh. "


Built around the noble essences of dark-roast coffee and the bitterest Valhrona chocolate they combine with patchouli to render a surprising gourmand that catches the darkest images. If you have sampled the wonder that is Serge Luten's Borneo 1834, then you are already familiar with the weird attraction that such scents produce in the limbic system of the person smelling them. Although the depth is somehow bitter and musty, as if glimpsing the jaws of hell, it manages to also recall memories of cosiness and comfort in woolly seperates on a very cold day. Film Noir might have been inspired by such an olfactory memory and created to pay homage to all those inwardly dark heroines (even if they are blondes) that fester the imagination of screenplayers from the dawn of cinema but only culminated in the 40s and early 50s . The breathy voice of Lauren Bacall in "To have and have not" and her gaze as she takes the matches from Bogart. The intricate plot of "The Maltese Flacon" and the wit of "The Third man". And the great "Chinatown", the noir that summarises all the great traits of the classics without copying any of them. And then the recent greats, even if they break some cardinal rules to accomplish it: "LA Confidential" and "Sin City".
Venomous and razor sharp, the heroines emit a female mystique that leaves you shivering from the iciness and hot and bothered by the promise of fiery sex. But you'd have to sleep with a revolver under your pillow, you never know...


The dark ambery liquid reveals its assets early on, as a drop on the skin is more than enough. It then unfolds the notes with the gusto of a cutthroat assasin draped in a killer tweed suit. They did it oh so glamourously back then! Patchouli lingers in the base making it very lasting. The veil of Faye Dunaway is not raised, not will it be raised ever, the dark glasses remain firmly in place, hiding her gaze. Is it happy, is it sad? is she shedding a tear? We will never know. The mysterious aroma will linger in your memory for ever, like the infamous lines in Roman Polanski's film Chinatown when the secret is revealed between heavy slaps: "She's my daughter. She's my sister".Film Noir is our dark sister. And the daughter we should be quite worried to have.

You can read about natural perfumery and her creations and get Film Noir by visiting Ayala Moriel perfumes clicking here


Top pic is from Black Dahlia, the movie based on James Ellroy book. Pic of Faye Dunaway by Helmut Newton courtesy of temple.edu

Tuesday, November 14, 2006

Perfume advertising 5: the hilarious side! (multimedia clips)


If serious advertising were not enough, sometimes marketing teams play up on our conceptions about perfume in parody-style, satirizing our wishes for perfume to make us powerful, mysterious, indomitable and just plain old attractive and irresistible to the object of our interest. If only things were that easy. And yet, how many times have the same questions have been asked: what to wear to get attention? What would make the opposite sex melt? What would make us look younger and thinner and 5 inches taller with a mane like a supermodel’s and legs that go for miles? Personally if a perfume were that powerful, I’d just as likely prefer it to vacuum my house and do a good hard rubbing at all those difficult corners, thank you very much. That would greatly put me in a sexy mood, all right.
But it’s fun to contemplate what people would put themselves in denial about and how advertising is playing with that, right?

The angle of sexual attractiveness regardless of exterior attributes (which is, let’s face it, a plain looking person’s wildest dream) is brilliantly exploited in the following AXE commercial. Just see what happens when one rides the elevator. Given AXE’s reputation for potency and its users’ abandon with the sprayer the commercial is down right dangerous, if only because it might encourage stinking up closed spaces with the evil fumes. But funny as hell, nevertheless Watch the clip clicking here


In general AXE has capitalized on witty commercials tongue-in-cheek-style to drive the point of “use more, get more” (yep, that kind of “get”, you've understood it right), aimed at an impressionable adolescent male audience. Even if they laugh, I suspect their Id is getting the message across that this magical juice will help them surpass Porfurio Rubirossa’s fame. Dream on, little ones. You might as well spritz some Egoiste (or if you’re hard for cash some Coty Wild Musk) and be done with it, so much simpler. There's also much to be said about the merits of soap, plain deodorant and oral hygiene. But you already knew that, I hope. After all, if you're a good guy someone somewhere will perceive it, right? No matter how divenly you smell if you're behaving like a jerk, no way will you be popular with the ladies. (say that out loud 5 times before you ask again what cologne is a women's magnet)
And it’s great to see that LYNX, the British equivalent of AXE, has aired a commercial that takes this to the next level with a touch of the absurd and the borderline macabre. The heavy british accent of the voice-over is completely engaging as well. Not to be missed! Watch the clip clicking here


But of course teenage boys aside, the greatest target of perfume as a sexual attractant, a magic amulet of irresistibility are women. Women from all walks of life, all physiques, all cultural levels. Perfume always sold fantasy and women are always a little more susceptible to daydreaming it seems. Whether that’s ingrained or a result of upbringing is debatable (and getting girls girly things certainly makes them impose on them powers beyong their capability). Hey, it doesn’t even have to be in the sexual arena (we have come a long way baby!), but it’s so much more thrilling if it works there as well. In my humble opinion, perfume as a manipulating social weapon is like copulating as a dieting means greatly overrated. It's no accident that human beings have gone from the olfactory to the visual emphasis, after all we don't walk with our noses down the ground and into other creatures' butts all day like dogs, now do we?
We won’t go into the subject of perfumes containing the infamous pheromones, because I have zero experience with them and studies show that the results vary greatly (and can be attributed to self-induced feelings of confidence), however it’s not unheard of people using them to accomplish just that. Which begs the question what would happen if the result wears off or if they run out. But I think they consider it a fait accomplit if the victim has been safely anesthesized by then...They will have found a way to keep it by then or have gotten the chance to show their great personality. This is just theoritising on my part, mind you; not that I reject the right of anyone to use whatever he/she considers best.

In the great spoof I discovered, aired on Mad TV, Antonia Perfume, an otherwise sane woman (and not really unattractive, if you deduct the purposesly silly styling and lisp) has gone bananas over the desire for her perfume to attract and entice men. And it makes the great point that in order for someone to actually be attracted they have to be really close to smell the fumes, wouldn’t they? Which they wouldn’t if there is no other reason for them to get close in the first place. Imagine a woman trying to bumb into the object of her affection in a crowded bar. Many hilarious misunderstandings later and alcoholic shots as well, it might garner some attention. Watch the clip clicking here Unless one is olfactory stalking strangers purposesly offering them their wrists for sniffing ("smell me!"), which would make for another great spoof I guess.


Hope you have enjoyed the perfume advertising section critique and the multimedia clips courtesy of Youtube.com.

You can watch many many more in the appendix I have compiled on my info site Perfume Shrine, direct link clicking here

Enjoy!

Pics come from ads in okadi.com

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