Divona: Making a Difference Hopefully

Mylene Paquin, the co-founder of the new Divona fragrance line, with the motto Your Story. Your Scent. Your Impact., is doing something we could all contribute to. When you purchase your perfume, she specifies, you get to vote on what goes into care packages we give to survivors of abuse, trafficking, and more. She's holding a Kickstarter campaign, linked HERE, with 133 backers already, aiming for the $20,000 goal with 30 days to go still.

With names like Siren, Sierra, Lux, Coral, Briar, Calima, Ember, Spark, Brook, Zephyr, and Auria, the line looks interesting enough to explore and it's got the endorsement of the former head of the Tijon Fragrance Lab & Boutique.

And this is Divona's Facebook page.

The step by step below explains how it all works.

How the Platform Works

STEP 1 - QUIZ

• Take one of our quizzes to discover which of our 12 perfumes is your best fit. 

STEP 2  - PURCHASE

• Purchase the 30ml bottle or sample pack of your choice and you'll be given a vote at checkout. 

STEP 3 - VOTE

• Vote on items for a care package that we'll give to survivors of abuse, trafficking, and poverty identified by our nonprofit partners.

STEP 4 - IMPACT

• A portion of your purchase pays for the care package items - these items come from suppliers that also support women. This is how you support thousands of women with a single purchase. 

Take a look and see if you can contribute to the cause.

Help Support a Niche Line: Join the Kickstarter Campaign for Le Cherche Midi

I had covered Le Charche Midi in the past, noting the attention to detail and no-frills approach of Nathan Motylinski who heads it. Independent entrepreneurs are to be admired for their courage in this highly competitive world where behemoths clash their swords with family-owned houses who try to resist as best as they can. The scents by Le Cherche Midi are good too, so now that they've embarked on a Kickstarter campaign to fund their future plans, I thought it worthwhile to share with you so that you too can put your money where your mouth is and help support an indie.

This is the page on the Kickstarter site and they have 11 days to run till completion. There are clips and information on the new fragrances there and you can see the rewards for the pledges (yes, there is some instant gratification built in too)
As you can see the participation starts extremely low (just 1$!) so everyone can help out. À vous!