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Sunday, September 6, 2015

Guerlain Ne M'Oubliez Pas: New Fragrance

Breaking News: A new perfume comes out from Guerlain, inspired by the house's own history. According to Sylvaine Delacourte, art director for Guerlain fragrances, the name derives from the first lipstick "baton" which Guerlain issued and is reprised in their modern Rouge Automatique line of lipsticks (it's #102, a muted rose).
"Guerlain was responsible for the very first modern-day lipstick, made with a wax base in 1870. "Ne m’oubliez pas" was its name and it came in a refillable container with a 'push-up' mechanism."

via dorothytrose.tumblr.com

The name translates of course as "forget me not", a popular motif of floral fragrances of days past based on the "forget me not" flower of the Myosotis family, such as those from Woods of Winsor or Carthusia.
The Myosotis is immortalized in art and folklore during Medieval times as an emblem of romantic faithfulness and enduring love. It later became also a symbol precious to freemasonry.

The new Guerlain perfume, Ne M'Oubliez Pas (tis imperative recalling the ones issued by Caron, in a way, such as Aimez Moi and N'Aimez Que Moi) comes as a new formula composed by head perfumer Thierry Wasser. It is an extrait de parfum edition, in a 125ml quatriblobe bottle with amethyst tassels and a ribbon around its neck. The composition itself is reportedly based on the juxtaposition of a plum chord with patchouli and warm amber. There are also vanilla and rose notes, possibly tilting the composition into the oriental fragrance family. It remains to be sniffed to make sure. But what great news all the same!
The Ne M'Oubliez Pas Guerlain perfume will retail at 500 euros for 125ml of extrait de parfum. Let's hope that a smaller, lesser concentrated edition might trickle down into the boutique line?

Thanks to Czech site Guerlinade.cz for info on notes, price & pic

6 comments:

  1. Miss Heliotrope03:06

    Interesting, and yet to me the notes don't quite correspond to the look of the flower - they're a bit too sophisticated (not sure if that is the correct word) - or even just heavy, perhaps, for a rather delicate little flower.

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    Replies
    1. The flower is my own personal "reference" because forget-me-nots had been a retro association. Guerlain doesn't go beyond the name.

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  2. When I see Forget me Knots ..... I see that flower that took over my garden and I had to get rid of them as my Pekingese dogs would get the seeds in their coats and it would knot them up something shocking !!! Yes - SHOCKING !!!
    My hubby and I worked really hard for a couple of years and we now have no flowers in the yard - yeah !!!!!!! ..... by the way - they had NO SCENT !!! LOL
    I only have one peke now .... Moi Moi died in July ..... my only Pekingese dog girl is Coco and she is free of knots from those flower seeds! LOL

    ReplyDelete
    Replies
    1. That invasive, huh? Who knew? The benefits of being an impossible, incompetent gardener (who? moi!)
      I do recall about your Pekingeses, all adorable. So sorry for Moi Moi.

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  3. Mimi Gardernia05:42

    Happy !!! The notes sound promising and I wonder when it will be available in the US

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    Replies
    1. I predict that by the end of the year without fail. Usually they organize those trunk shows where they display the boutique exclusives and special editions, so a call asking about the next one might be in order.

      Delete

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