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This Month's Popular Posts on Perfume Shrine
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Christian Dior has a stable of fragrances all tagged Poison , encased in similarly designed packaging and bottles (but in different colors),...
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When testing fragrances, the average consumer is stumped when faced with the ubiquitous list of "fragrance notes" given out by the...
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Say the word jasmine among perfume circles and expect to see the characterisation of indolic being brandished a lot at no time. Expect to se...
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Among perfume lovers' circles there are no other two words more despised than "old lady" perfume. Is it because often the peop...
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In all of perfume speak, "musk" and "musky" has got to be the most casually utilized term, often taking on hidden nuance...
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Ask any aspiring perfumista about aldehydes and you will hear that they are synthetic materials first used in Chanel No.5 , that thanks to t...
On me=? Not at all. That is why I am here and surfing perfume blogs on the net
ReplyDeleteHilde,
ReplyDeleteI guess we're all analyzing too much for marketing's own good. LOL!
Good point on the reading!!
Its very common when you either show a house for sale or go to an open house for them to have vanilla candles or some sort of vanilla-y scent going. Our real estate agent advised us to either bake cookies or bread before showing our house or have some vanilla candles/plug in thing to induce a warm, cozy, homey atmosphere, so this makes video lot of sense to me.
ReplyDeleteSally,
ReplyDeletethis is exactly an area where scent marketing seems to work wonders. I didn't realize about the vanillic element, though it makes sense, but bread is a universal "homey" note which is put to good effect even when awaiting guests for a dinner party, so…
Thanks for chiming in!
Wonder if it will work in second-hand clothes shop... At least thrift shop! Or if any kind of scent could save those shops that normally have awful stale smell of damp old fabric.
ReplyDeleteM,
ReplyDeleteI would assume that anything might be preferable to damp old fabric smell! So, yes, it would work and I'm surprised that not more people have thought of at least having a plug-in for heaven's sake. That musty mouldy smell is the height of undesirable, at least in a Greek-related context, as if you haven't washed and dried the clothes in a clothesline but in a mouldy bathroom ;-)
Cool! I do notice scents sometimes in stores but don't think they help. But maybe they do....
ReplyDeleteMim,
ReplyDeleteyou know, sometimes I like to think in reverse: imagine if it were the wrong choice of ambient scent, would it encourage your staying in the shop and browsing? No, so…. :-)
Personally I can get why they're used, but I'd like them to be a bit toned down: sometimes you're passing across a shop (on the sidewalk) and a waft of white musk & powder is buoying and you feel as if you're about to fluff up in a giant menacing cloud and lose connection with this earth. LOL!