Tuesday, September 11, 2012

Ineke Sweet William: new fragrance & giveaway opportunity

A mutual passion for scent, botanicals and art brought Anthropologie and Ineke together to create the Floral Curiosities limited edition line of fragrances in 2011. Sweet William (Dianthus barbatus) is a clove-scented flower in the family of carnation that is bi- colored in white/pink/red tones.

Kate Middleton included it in her bridal bouquet, presumably for both the lovely scent and the name, and that was it: a trend was born. Ineke Ruhland has created a Sweet William soliflore fragrance that is anchored with rich wood notes and opening with a juicy peach note. Cinnamon, clove and cumin essential oils provide spice. The dominant wood notes are a blend of cedarwood, sandalwood and patchouli, sweetened with Bourbon vanilla. Sweet William is now available at all Anthropologie stores and anthropologie.com Also, Ineke parfums is doing a giveaway of the new perfume at the following link, if you want to participate: http://promoshq.wildfireapp.com/website/6/contests/291550

13 comments:

  1. MariaA08:49

    I love INEKE, Gilded Lily is one of my favorites!! Too bad the contest is only open in the US as well as this line! Would love to have a sniff !!

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  2. I like her scents a lot - and I love this packaging!!!

    xo

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  3. Magpie19:58

    I just tried this one! Peach and carnation infuse the whole scent top to bottom, but it also has a phase that makes me think of violets. The heart has quite a bit of clove and cedar, but further into the drydown it has a fair bit of creamy vanilla and a clean skin musk vibe to it as well.

    No skanky cumin to be found - this is typical Ineke: natural and pretty.

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  4. Never heard of this line but it sure sounds lovely !

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  5. Miss Heliotrope01:22

    Anthropologie & Perfume Shrine - o dear me. & the scent sounds great.

    They dont send liquid perfumes overseas - I tried for the rose one in the pretty green bottle a few months ago. Had to get the solid perfume, which is still lovely, but I wanted the bottle...

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  6. M,

    yeah, it's a pity but thee you have it. I know that there are independent sellers though or swappers which might be of use!

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  7. M,

    she's among the talented ones and her line is consistent, even if I can wear only half of it myself (but I do like what I like a lot).
    I wish her all the success she deserves!

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  8. Magpie,

    that's great to hear! Thanks for sharing your impressions of the actual scent, that's awesome of you.

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  9. M,

    it's one of these indie US lines that are alas unavailable to where you (and also I) are :-( But I know that decanters have samples available and who knows, some bottle might turn up on Ebay or someplace. MUA is also a good source for bottles/decants/samples.
    She has a pretty, clear, feminine style about her scents. I think you'd like a few (the lilac and the tobacco one are great!)

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  10. C,

    :-)

    Yeah, it's a drag, I know. Like I said before, when one wants there's a way. I believe the liquid is a restriction imposed by the airlines, not the perfumer herself, especially as she's allowed to send solid perfume.
    Who knows, an Aussie seller with independently routed air-mailing might be of help to you. ;-)

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  11. Anonymous11:06

    The give-away entry through the official pageof INEKE on Facebook for Sweet William is applied living in US and Canada!I tried entering and it rejected me from EU.

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  12. Andrea21:34

    I tried from the US and had to enter through Facebook. When I tried to install "Promotions" app they needed, it kept saying "page not found"... Did anyone else have trouble trying to participate in the contest, or does someone know what I can do to proceed? Thanks! I'd live to try this, sounds interesting!

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  13. brie10:56

    As I told you before I love this indie line (Evening Edged in Gold is probably my favorite). Thanks for the info. on the giveaway...I just entered!

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