"The women who say they 'hate perfume' are often the same ones who love the larger world of aromas, like scented flowers, savory cuisine, decadent desserts, and aromatic wines. 'Perfume haters' have negative feelings about the existing conventional way of perfume perception: mass-market department store overload or too much perfume in a small elevator. When you’re in a busy department store, your primal instincts and adrenals kick in. And if you have one too aggressive sales person pushing that smell on you, well, it’s understandable why you may have an adverse reaction to perfume." - Yosh Han
Read a full interview with Yosh.
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