The American giant, Gap, is presenting their new fragrance, Close. Designed by Patrick Robinson of Gap, Givaudan perfumery and the Interparfums group, Close is a casual fragrance which aims to be "sexy, sensual and pretty". Close to your object of affection? Possibly.
Notes for Gap Close include almond blossom and salty hesperides for the top, freesia, jasmine, daphne and stephanotis for the heart, alongside sandalwood, musk and a touch of vanilla for the warmer, sensual base. I admit it doesn't sound half-bad, although of course a list of notes is usually nothing to depend on.
The packaging reprises the egg-shaped tactile feeling which helped make Agent Provocateur a success, but in white and with a brushed silvery cap, to evoke "a pure sensuality and modern simplicity".
Aiming at the casual customer who scent-shops alongside their clothes, Close is positioned at the lower end of the market: 24 euros for 100 ml, 17 euros for 50 ml and 6 euros for 10 ml at Sephora and the Gap boutiques network starting January 19th.
Wednesday, January 6, 2010
Gap Close: new fragrance
Subscribe to:
Post Comments (Atom)
This Month's Popular Posts on Perfume Shrine
-
First things first and if you think you have a lucky bone in your body, do drop a comment regarding the Advent Calendar that Tauer Perfumes ...
-
How many times have you heard that line in one variation or another? Or are you one of the sufferers who feels like you're going to erup...
-
First things first: We are honored to participate for the 6th consecutive year in the Advent Calendar of Tauer Perfumes . You know what thi...
-
No note in perfumery is more surprisingly carnal, creamier or contradicting than that of tuberose. The multi-petalled flower is a mix of flo...
-
It was a few days ago that I came forward and announced that Andy Tauer is relaunching one of his less well known perfumes in his line: Eau...
-
When testing fragrances, the average consumer is stumped when faced with the ubiquitous list of "fragrance notes" given out by the...
This is definitely warm but modern at the same time. It is really sensual and smooth as the bottle shape.
ReplyDeleteIt's definitely worth a try.
Funny, when I think of "a pure sensuality and modern simplicity" I rather think of striking against my hair, shoulders and back by the loving hand. Do you think "Close" can do that? :o)
ReplyDeleteMihwa,
ReplyDeleteyou seem to know a LOT about it even before its launch!
M,
ReplyDeleteLOL, you're absolutely right!! I think not.
AromaX,
ReplyDeleteHmmMm.. I don't think it can do all that. But you can try it anyway. =)
Perfumeshrine,
ReplyDeleteClose has been out for a little while in NYC GAP stores. I have had a chance to try it a couple of times.