That's Cate Blanchett, for the upcoming new publicity for Armani Si, a nouveau chypre fragrance built around a blackcurrant note, that has already taken a significant share in the market. The Italian maestro's white shirts from the previous ads give way to something a bit more casual, it seems; a silvery grey cashmere jumper with short sleeves or a dress, from the looks of it?And a killer raincoat for when in the car.
Anyway, sartorial matters aside, the new commercial will air in September 13th, filmed by Irano-American flim maker Massy Tadjedin. Darius Khondji is the director of photography and the clip has been filmed in Australia. Tim Munro is behind the print campaign. Photos by Josh Prendeville, from Cate Blanchett's fan site.
Subscribe to:
Post Comments (Atom)
This Month's Popular Posts on Perfume Shrine
-
No note in perfumery is more surprisingly carnal, creamier or contradicting than that of tuberose. The multi-petalled flower is a mix of flo...
-
Christian Dior has a stable of fragrances all tagged Poison , encased in similarly designed packaging and bottles (but in different colors),...
-
When testing fragrances, the average consumer is stumped when faced with the ubiquitous list of "fragrance notes" given out by the...
-
Say the word jasmine among perfume circles and expect to see the characterisation of indolic being brandished a lot at no time. Expect to se...
-
Among perfume lovers' circles there are no other two words more despised than "old lady" perfume. Is it because often the peop...
-
In all of perfume speak, "musk" and "musky" has got to be the most casually utilized term, often taking on hidden nuance...
Off to the shops tomorrow ... will see if I can find a "sniff".
ReplyDeleteIt's not bad. The ads do possess the greatest merit. It's in the La Vie Est Belle league, perhaps less sweet. Likeable, though not terribly memorable.
ReplyDelete