Thierry Mugler Angel Muse Eau de Toilette: fragrance review

In 2016, the house of Thierry Mugler opened a new chapter in the story of the famous gourmand galaxy of Angel fragrances - the "futuristic-gourmand" Angel Muse. The Muse Eau de Toilette version of this scent came out at the end of 2017. 

 

The sweetness of hazelnut cream at its heart, a repeat from the original Eau de Parfum version, is not overly foody, and it keeps the dignity that a sophisticated gourmand like the original Angel brings along (or I should say, used to bring along, before all the reformulations), with the Akigalawood™ base (a clear patchouli note) made dirtier with vetiver "borrowed from masculine perfumery." It is signed by perfumer Quentin Bisch of Givaudan.

 The great thing with Angel Muse Eau de Toilette is that it seems to have brought back that inexplicable playfulness that the original Angel version from the 1990s possessed and seemed to have lost during a sequence of reformulations in the intervening years. Becoming ever hollower, like cheekbones sucked in too hard and a fake pout posing for an Instagram selfie, the iconoclastic bestseller has slowly become a ghost of itself. An entire generation will never know what we have been talking about regarding its artistic value.

I remember the original formula quite well because what attracts me now in Angel Muse Eau de Toilette is what appalled me when I first smelled the original Angel in the 1990s (and I have written about my mysterious and troubled relationship with Angel before): the blackcurrant juiciness, which was so intense, so sour -and sweet too-  atop the maltol. To be honest, it instantly reminded me of The Body Shop Dewberry. Is this even possible? I wondered at the time, perplexed by the incongruity of a French designer borrowing this rather "cheap" effect for an innovative fragrance that would be his first on the market. I don't wonder anymore; I take things at face value.

In the words of Mugler officials, "Angel Eau de Parfum is the star, while Angel MUSE orbits around the star." (Christophe de Lataillade, Creative Director for MUGLER fragrances).

 The base of patchouli and vetiver, although advertised to sound masculine, as polar opposites to the femininity of the sweet heart notes, is not entirely rugged. It brings a counterpoint, like in a fugue, a motif that returns to underscore and chase the sweet gourmand and the sour-sweet top notes of citruses, and therefore renders it a love/hate for modern audiences who missed the great clashing compositions of the golden age of perfumery. Back then, vetiver violently clashed with vanilla in Habanita, or waxy-citrusy aldehydes were smeared with civet (but not quite!) in Chanel No.5 Eau de Cologne. Ah, what do we know, these scents have been lost on the younger generation. But there's still hope as long as small gems of unexpected pairings such as Angel Muse continue to get launched. If only they weren't chopped off the block so soon...

 

Perfumeshrine & Elena Vosnaki on Who What Wear: Gourmand Fragrances Now

I have been consulted on an article on Gourmand Fragrances on the prestigious publication of Who What Wear. 

The author Marie Lori covers the reasons and nuances of gourmand fragrances on the market now and why they clicked with audiences so much, on which I offer some insights. 

Please do visit the link to read it now and shoot me questions if you like. 

Always available for interviews on perfumeshrine AT yahoo DOT com

Best Foodie, Succulent, Dessert-Like Creamy Vanilla Perfumes (Vanilla Series)

If you have always felt that vanilla cupcakes look all too Barbie-style, blonde girl in a mini skirt and bright pink lipstick with an impossibly flat belly to be actually consuming them, you're not alone. I'm right there with you. Vanilla fragrances can be the olfactory equivalent of a bimbo, 45 years of feminism thrown with the bath water, celebritoid wannabe or even white trash; but when they're good, boy, are they good! What I'm saying is there is absolutely nothing wrong with craving a vanilla scent from time to time (would you have said the same thing if it were chocolate?) and this comes from a sworn vanilla abstainer.

via

The real peril I guess is in wanting a pure baking-type vanilla scent which can come across as having spilled vanilla frosting all over yourself (a fun idea for a romp in the bed or a kid's party but not much else, though Jennifer Love Hewitt has other views). It's also all too common to have plain and cheap vanilla scents turn "plastic" on skin, a very synthetic smelling "note" that when overdosed can even have an alarming burnt hair facet (exceedingly common in candles, room sprays and a few store ventilation systems which has probably turned off many of us off vanilla scents).

So what do you do?

One solution, Jennifer-Love-style, is if you have a favorite cooking type vanilla extract (in liquid form), to steal a drop of two from time to time to put at the base of your neck. Food grade means it's safe for skin use. Or you can consult my guide to foodie and creamy vanilla perfumes below. The following suggestions even though very much belonging into the gourmand orientals perfume family (fragrances directly inspired and reminiscent of desserts, from said cupcakes to creme brûlée and vanilla bean poundcake) are carefully selected to hold the vanilla in check; frou-frou and all around good fun, but not brain dead all the same!

Aveda Vanille Absolue: a perfume oil that emits comforting baking vanilla fumes around as your body heats up, much preferable to more evanescent body sprays. In fact vanilla scents in oil form are a good idea in general because they project subtler and mix with your own "musk" to produce a unique smell.
Britney Spears Curious in Control: smells like mouth-watering, crisp on top, melting below, creme brûlée (To my perfume critic status's shame, I would never have tried this, were it not for an ingenious perfume lover, Teacake, who sent me a mystery decant in the mail with no label on eons ago)
Burberry Brit: especially the eau de parfum is for those with a sweet tooth, the tonka bean's vanillic and almondy facets highlighted
Comptoir Sud Pacifique Vanille Abricot: in a line full of vanilla fragrances, this is popular for a reason, taking the fruity, lactonic heart of apricot and injecting it with a good dose of vanilla without making it cloying
Comptoir Sud Pacifique Vanille Coco: a tropical dessert, a little goes a long way, recommended if you like coconut (I don't as a rule, but you might)
Jessica Simpson Fancy: among the better celebrity scents, this is very popular with notes of almond and caramel but a predominant vanilla

Kenzo Amour: a vanilla rice pudding (hold the cinnamon), very nicely done, a simple pleasure you need not feel guilty for
L'Artisan Parfumeur Vanilia: discontinued, but in the words of supermodel Paulina Porizkova who was a fan, the best "ice cream cone" scent with a hint of smoke, built on the sugary aromachemical maltol
Lavanila Laboratoires Pure Vanilla: like its name says, the scent of unadulterated yummy goodness
L'Occitane Miel & Vanille: a cult favorite, this ingenious mix is both delicious and intriguing, but, alas, discontinued (though you may find a bottle in auctions or swap with someone)
The Body Shop vintage Vanilla oil perfume: the old version smelled like pure essence of freshly baked vanilla cookies (The newer version is just not the same in terms of cuddliness; if you're there nevertheless the Madagascar Vanilla eau de toilette is nice enough for an inexpensive fun play on a light vanilla).

If you're a man, you're often left out when considering sweet vanilla scents. There is one that can be easily hold of, Givenchy Pi, popular with men and women alike, although caveat emptor I personally think it's too sweet and can become too much. If the same applies to you, check out my list for Top Woody Vanillas, Top Quirky, Spicy, Anisic and Floral Vanillas or Top Dark, Boozy and Smoky Vanillas (upcoming).

Do you like pure, foodie vanillas? Which are your favorites?

Edible-Smelling Fragrances: Gourmand Delights

My feature on Retail Me Not, with the collaboration of writer Andrea Pyros, focuses on a topic we have discussed in the past: gourmand fragrances. Please find it on this link with my selections of the most popular or intriguing specimens and with beautiful photographs of delectable perfume bottles.

Source: behance.net via Tim on Pinterest