Showing posts with label oriental fougere. Show all posts
Showing posts with label oriental fougere. Show all posts

Monday, February 3, 2020

The Unisex Beauty of Guerlain's Jicky (Photo Collection, Short Review & Perfume Musings)

Jicky by Guerlain is a gender bender perfume to end all gender benders; changing sex and direction mid-stream in its illustrious career like an adolescent fulfilling a transgender urge.
The issue of what differentiates female from male idiosyncrasies in general is complicated enough, so it's only natural that one of the most popular questions in perfume for and general discussion is how the opposite sex perceives and decodes the fragrances meant for the other sex.
In perfume terms the composition of different formulas for the two sexes, roughly floral and oriental for the ladies, with a sprinkling of chypre and fruity, reserving woody and citrus for the gentlemen, is a relatively recent phenomenon, dating from the dawn of modern perfumery in the end of the 19th century. Up till then, there was pretty much lots of leeway for men to delve in floral waters of the Victorian era or even the rich civet and musk laden compositions of 18th century decadence.

photo by Elena Vosnaki

Why the name Jicky? "From his student days, perfumer Aimé Guerlain kept the enamoured memory of a young woman named Jicky to whom he paid a beautiful homage with one of his most wonderful olfactory creations. By pure coincidence, the diminutive of his nephew Jacques was also Jicky. Jicky initiated the creation of "abstract perfumery" as opposed to "figurative perfumery". With its interplay of unique facets, it was the first in the perfume world to have such a trail and tenacity. This forerunner of new modern olfactory creations is the founding father of the legendary Shalimar."

Or so the story goes...because it is but a story, a fabricated myth that shows how fragrance tales were used to be told in the olden days...


photo by Elena Vosnaki

Nowadays, lavender , as in a classic like Jicky, is almost code-name for men's cologne, the backbone of a typical fougère fragrance for men, especially since archetypes such as this originally-aimed-at-women-then-usurped-by-men of good taste cemented this notion. The tension of the citrus top note with the animal character of the base is what makes the "jam"; lots of musk and lots of civet too in the older formula, evident in extrait de perfume formula and the not so distant kinship of Mouchoir de Monsieur fragrance, also by Guerlain.

Evaluating a masculine or unisex fragrance is always harder for me than evaluating a fragrance that is divested of its loaded semiotics of gender, or which appeals to my own femininity heads on. At least I can asses femininity first hand and dismiss the hyperbolic claims of modern advertising with a wave of a well-manicured hand. 

In perfume terms the composition of different formulas for the two sexes, roughly floral and oriental for the ladies, with a sprinkling of chypre and fruity, reserving woody and citrus for the gentlemen, is a relatively recent phenomenon, dating from the dawn of modern perfumery in the end of the 19th century. Up till then, there was pretty much lots of leeway for men to delve in floral waters of the Victorian era or even the rich civet and musk laden compositions of 18th century decadence.

It's therefore somewhat fitting the zeitgeist, with the discussion about gendered IDs flaming up again, that Guerlain revisited their roots tentatively when launching Mon Guerlain in 2017 with their merging of lavender (more prominently than in the Yves Saint Laurent fragrance Libre) with their trademark orientalized vanilla. From it, a spawn of feminine fragrances with lavender came forth like mushrooms after the rain.

photo by Elena Vosnaki

Jicky by Guerlain remains a monument, a beacon of taste in a tasteless world. 

Thursday, November 14, 2019

Guerlain Mon Guerlain Eau de Parfum: fragrance review

Mon Guerlain does not dare veer into the animalic, like its forerunners  Guerlain Jicky and Guerlain Shalimar do; this is the first thing one needs to watch for. The propensities of today do not allow hints of bodily odor emerging, nor would they allow the weird opening of Jicky which sometimes comes across as vaporized petrol. Instead, Mon Guerlain veers into the caramelic, with a rum & hay ambience, a "toffee" accord, which embraces the Carla lavender flower from Provence and renders it soft and pliable. After all, the starting point for perfumer Thierry Wasser was the vanillic accord, not the other way around. Was it a genius idea prompted by him? In a way. But not entirely.
via
There are several nuances lavender can take. A decade back, when I was describing the main odor constituents of Fragrantica's vast notes database one by one, I came up with the short form of "an aromatic clean note, medicinal on one end and licorice-like on the other end", and I stand by my description to this day. Hermès was the first to exploit this duality fully, thanks to Jean Claude Ellena's idea of a quintessential blend of exquisite lavender wrapped in licorice in Brin de Reglisse (in the boutique exclusives line), therefore the mischievous reconstruction of an olfactory symbol of the South of France reinvented by the gourmet touch of a ribbon of licorice. “Dressed in mat black, a magnified lavender, memory and landscape…”  
Nowadays, it is the vanillic and licorice nuanced lavenders which are featured in any product that aims to appeal to women or women buying for babies and children. To wit, most children's products for the bath and body which claim "relaxing lavender" are mostly featuring a blend of musk with vanilla and abstract notes of extraterrestrial flowers grown on the moon; lily of the valley, jasmine and delicate, unreal roses. And this explains the divide that lavender produces; some people love the medicinal properties they have come to know from real lavender, some people abhor them, confused by the artificial construct that is advertised as "lavender" but really isn't. 
If we insist in our path with Guerlain's Mon Guerlain, and in direct juxtaposition with their classic lavender-laced Jicky, one can certainly see how over a century of fragrance production has seismically shifted the notion of lavender in general. From an animal-laced beast into a vanillic comforting cocoon for women who love their desserts, but don't want to be seen stuffing their mouths with it. 
There's something sexy about making one's self feel good about themselves, giving them the confidence to be themselves, to inhabit their skin, and maybe that's the root of the concept of comfy notes producing claims to sexiness and attraction. Mon Guerlain is in that direction, although to my more daring tastes, close but no cigar...

Very pretty (classic) bottle nevertheless!

Further Reading on the PerfumeShrine:
Guerlain news & fragrance reviews
Perfumer Thierry Wasser

This Month's Popular Posts on Perfume Shrine