Friday, October 3, 2014

Secrets of the International Flavors & Fragrances: IFF Video on Taste & Smell

The at once entertaining and educational video below comes from Secret Singapore and highlights the procedure in the labs of IFF (the company behind some of your most beloved flavors, functional products scents and perfumes). The video includes the "electronic nose" and the focus group panel and evaluation description. [The pure "fragrance part" starts at 9:45]

Follow this link on Youtube.


  1. Anonymous23:09

    Thanks, that was fun as well as informative.

    -- Lindaloo

  2. L,

    glad you enjoyed! It's shared among professionals, but I thought, what the heck? :-D

  3. Thanks for sharing this! Very fun to get a look at things I've only read about.

  4. Anonymous06:29

    Thanks for sharing. This is overwhelming. The huge tanks, pipes and, and......

    Greetings from Vienna.

  5. AJ,

    thanks, glad you enjoyed!

  6. You're welcome Gina! It's indeed a great look at behind the scenes.


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