A new site for Idylle by Guerlain (with a chinoiserie rendition of "Singing in the Rain" at the background) has launched and it's carefully orchestrated to reveal facets of the new perfume and its conception. The in-house perfumer at Guerlain, Thierry Wasser, talks (with English subtitles) about the concept, the choice of notes (strong emphasis on the rose as per him) and the image chosen for the newest feminine fragrance for mainstream distribution by Guerlain,Idylle, fronted by Nora Amezeder. Watch Wasser on this link.
Ora Ito, the designer behind the flacon in the shape of a gold drop, talks here. I have to admit that the site is beautifully constructed.
Perhaps the most mischievous thing on it however is the invitation to play online and enter to win a day at La Maison Guerlain.
.jpg)
Subscribe to:
Post Comments (Atom)
This Month's Popular Posts on Perfume Shrine
-
.jpg)
Among perfume lovers' circles there are no other two words more despised than "old lady" perfume. Is it because often the peop... -
Iris Nobile by the Italian brand Acqua di Parma (makers of the famous Colonia and the Colonia Assoluta) is celebrating with a special editio... -
Tauer Perfumes need no introduction: Probably the most successful internet-stemming indie fragrance phenomenon which built sufficient word o... -
How many times have you heard that line in one variation or another? Or are you one of the sufferers who feels like you're going to erup... -
First things first and if you think you have a lucky bone in your body, do drop a comment regarding the Advent Calendar that Tauer Perfumes ... -
O Marvel! a garden amidst the flames. My heart has become capable of every form: it is a pasture for gazelles and a convent for Christian mo...
will go and have a look- so many posts to catch up on- have been having firewall issues and now feel like Alice diving down the rabbit hole with so many things to see!
ReplyDeleteOoops, so sorry on the firewall problems. It's a bummer when this happens!
ReplyDeleteBy all means, sit around and feel at home :-))