Aromaforks: Scent Gadget to Enhance Food Experience

"A techy new fork boasts a special panel that can be infused with scents.
The Aromafork has a built-in spot for strips whose scents, when paired with actual food, can be registered by the brain as a new flavor combination.
The strips are made of materials not unlike facial blotting papers, and can be loaded with scents including chocolate, banana, basil, coconut and wasabi, among others."Read more on the Daily Mail.

pic via the dailymail/Molecule-R Flavors Inc.

Of course flavor is in big part smell, so this makes sense. I bet dedicated foodies however might have a dissenting voice or two among them.

What do you think? Wow or Yawn?